Bored and Brilliant: How Spacing Out Can Unlock Your Most Productive & Creative Self


Manoush Zomorodi - 2017
    Bored and Brilliant builds on that experiment to show us how to rethink our gadget use to live better and smarter in this new digital ecosystem. Manoush explains the connection between boredom and original thinking, exploring how we can harness boredom’s hidden benefits to become our most productive and creative selves without totally abandoning our gadgets in the process.Grounding the book in the neuroscience and cognitive psychology of “mind wandering”—what our brains do when we’re doing nothing at all—Manoush includes practical steps you can take to ease the nonstop busyness and enhance your ability to dream, wonder, and gain clarity in your work and life. The outcome is mind-blowing. Unplug and read on.

Targeted: My Inside Story of Cambridge Analytica and How Trump and Facebook Broke Democracy


Brittany Kaiser - 2019
    A veteran of Barack Obama's 2008 campaign, Kaiser's goal was to utilize data for humanitarian purposes, most notably to prevent genocide and human rights abuses. But her experience inside Cambridge Analytica opened her eyes to the tremendous risks that this unregulated industry poses to privacy and democracy.Targeted is Kaiser's eyewitness chronicle of the dramatic and disturbing story of the rise and fall of Cambridge Analytica. She reveals to the public how Facebook's lax policies and lack of sufficient national laws allowed voters to be manipulated in both Britain and the United States, where personal data was weaponized to spread fake news and racist messaging during the Brexit vote and the 2016 election. But the damage isn't done Kaiser warns; the 2020 election can be compromised as well if we continue to do nothing.In the aftermath of the U.S. election, as she became aware of the horrifying reality of what Cambridge Analytica had done in support of Donald Trump, Kaiser made the difficult choice to expose the truth. Risking her career, relationships, and personal safety, she told authorities about the data industry's unethical business practices, eventually testifying before Parliament about the company's Brexit efforts and helping Special Counsel Robert Mueller's investigation into Russian interference in the 2016 election, alongside at least 10 other international investigations.Packed with never-before-publicly-told stories and insights, Targeted goes inside the secretive meetings with Trump campaign personnel and details the promises Cambridge Analytica made to win. Throughout, Kaiser makes the case for regulation, arguing that legal oversight of the data industry is not only justifiable but essential to ensuring the long-term safety of our democracy.

The History of the Future: Oculus, Facebook, and the Revolution That Swept Virtual Reality


Blake J. Harris - 2019
    In The History of the Future, Harris once again deep-dives into a tech drama for the ages to expertly tell the larger-than-life true story of Oculus, the virtual reality company founded in 2012 that—less than two years later—would catch the attention of Mark Zuckerberg and wind up being bought by Facebook for over $2 billion dollars.This incredible underdog story begins with inventor Palmer Luckey, then just a nineteen-year-old dreamer, living alone in a camper trailer in Long Beach, California. At the time, virtual reality—long-hailed as the ultimate technology—was so costly and experimental that it was unattainable outside of a few research labs and military training facilities. But with the founding of Oculus, and the belief that his tantalizing vision of the future could one day be more than science fiction, Luckey put everything he had into creating a device that would allow gamers like him to step into virtual worlds and, in doing so, hopefully kickstart a VR revolution. With the help of an industry legend, a serial entrepreneur, and a slew of colorful characters—including those behind gaming sensations like Doom, Words with Friends, and Guitar Hero—Luckey’s scrappy startup would finally deliver the dream of immersive and affordable virtual reality to consumers, leading geeks and gamers to be excited in a way that they hadn’t been in years, and tech firms and investors scrambling to get in on the action before it was too late.Over the course of three years (and with unprecedented access from Oculus and Facebook), Harris conducted hundreds of interviews with key players in the VR revolution—including Luckey, his partners, and their cult of dreamers—to weave together a rich, cinematic narrative that captures the breakthroughs, breakdowns, and human drama of trying to change the world. The result is a supremely accessible, entertaining look at the birth of a new multi-billion-dollar industry; one full of heroes, villains, and twists at every corner. Take, for instance, Harris’ own discovery while writing this story. When he started this endeavor, he had no idea that this tale would somehow involve Donald Trump, billion-dollar lawsuits, illegal practices, and end with Luckey—eventually ousted from Facebook—as one of the most polarizing figures in Silicon Valley.

This Is Your Mind on Plants


Michael Pollan - 2021
    Exploring and participating in the cultures that have grown up around these drugs while consuming (or, in the case of caffeine, trying not to consume) them, Pollan reckons with the powerful human attraction to psychoactive plants. Why do we go to such great lengths to seek these shifts in consciousness, and then why do we fence that universal desire with laws and customs and fraught feelings?

Last Train to Paradise: Henry Flagler and the Spectacular Rise and Fall of the Railroad that Crossed an Ocean


Les Standiford - 2002
    Brilliant and driven entrepreneur Henry Flagler’s dream fulfilled, the Key West Railroad stood as a magnificent achievement for more than twenty-two years, heralded as “the Eighth Wonder of the World.” Standiford brings the full force and fury of 1935’s deadly “Storm of the Century” and its sweeping destruction of “the railroad that crossed an ocean” to terrifying life. Last Train to Paradise celebrates a crowning achievement of Gilded Age ambition in a sweeping tale of the powerful forces of human ingenuity colliding with the even greater forces of nature’s wrath.

The Signal and the Noise: Why So Many Predictions Fail—But Some Don't


Nate Silver - 2012
    He solidified his standing as the nation's foremost political forecaster with his near perfect prediction of the 2012 election. Silver is the founder and editor in chief of FiveThirtyEight.com. Drawing on his own groundbreaking work, Silver examines the world of prediction, investigating how we can distinguish a true signal from a universe of noisy data. Most predictions fail, often at great cost to society, because most of us have a poor understanding of probability and uncertainty. Both experts and laypeople mistake more confident predictions for more accurate ones. But overconfidence is often the reason for failure. If our appreciation of uncertainty improves, our predictions can get better too. This is the "prediction paradox": The more humility we have about our ability to make predictions, the more successful we can be in planning for the future.In keeping with his own aim to seek truth from data, Silver visits the most successful forecasters in a range of areas, from hurricanes to baseball, from the poker table to the stock market, from Capitol Hill to the NBA. He explains and evaluates how these forecasters think and what bonds they share. What lies behind their success? Are they good-or just lucky? What patterns have they unraveled? And are their forecasts really right? He explores unanticipated commonalities and exposes unexpected juxtapositions. And sometimes, it is not so much how good a prediction is in an absolute sense that matters but how good it is relative to the competition. In other cases, prediction is still a very rudimentary-and dangerous-science.Silver observes that the most accurate forecasters tend to have a superior command of probability, and they tend to be both humble and hardworking. They distinguish the predictable from the unpredictable, and they notice a thousand little details that lead them closer to the truth. Because of their appreciation of probability, they can distinguish the signal from the noise.

The Mathematical Corporation: Where Human Ingenuity and Thinking Machines Design the Future


Joshua Sullivan - 2017
    The technology is powerful but it is still a tool—one used by people to apply human ingenuity, imagination, and problem-solving skills to see trends, patterns, anomalies, and relationships in what were once inscrutable or unmanageable issues. In their years spent working with hundreds of companies, governments, and non-profit organizations, Josh Sullivan and Angela Zutavern have consulted with a wide range of leaders developing new capabilities that lead to new business models, the creation of breakthrough products and services, and potential solutions to vexing global problems. Their stories include Ford developing not just smarter cars but also smarter roads and cities; an oceanographer obtaining a holistic map of the oceans, with ramifications for both the fishing industry but for humanity at large; and health care entrepreneurs developing new products that significantly reduce heart attack fatalities.These are but a few examples of leaders tapping the power of the digital world and creatively collaborating with computers. New capabilities are developed that then give birth to new business models as leaders envision and shape the future. Businesses are reaching goals that until recently seemed difficult, if not impossible, to attain. The winnings will go to organizations that take steps to deliver "impossible strategies," and The Mathematical Corporation provides leaders with the new way to think and work in this era of data science and drive the revolution.

Coming Into the Country


John McPhee - 1977
    Written with a vividness and clarity which shifts scenes frequently, and yet manages to tie the work into a rewarding whole, McPhee segues from the wilderness to life in urban Alaska to the remote bush country.

The Planet Remade: How Geoengineering Could Change the World


Oliver Morton - 2015
    The difficulty of doing without fossil fuels is daunting, possibly even insurmountable. So there is an urgent need to rethink our responses to the crisis. To meet that need, a small but increasingly influential group of scientists is exploring proposals for planned human intervention in the climate system: a stratospheric veil against the sun, the cultivation of photosynthetic plankton, fleets of unmanned ships seeding the clouds. These are the technologies of geoengineerin--and as Oliver Morton argues in this visionary book, it would be as irresponsible to ignore them as it would be foolish to see them as a simple solution to the problem."The Planet Remade" explores the history, politics, and cutting-edge science of geoengineering. Morton weighs both the promise and perils of these controversial strategies and puts them in the broadest possible context. The past century's changes to the planet--to the clouds and the soils, to the winds and the seas, to the great cycles of nitrogen and carbon--have been far more profound than most of us realize. Appreciating those changes clarifies not just the scale of what needs to be done about global warming, but also our relationship to nature.Climate change is not just one of the twenty-first century's defining political challenges. Morton untangles the implications of our failure to meet the challenge of climate change and reintroduces the hope that we might. He addresses the deep fear that comes with seeing humans as a force of nature, and asks what it might mean--and what it might require of us--to try and use that force for good.

A Short History of Humanity: A New History of Old Europe


Johannes Krause - 2019
    Krause is a pioneer in the revolutionary new science of archaeogenetics, archaeology augmented by revolutionary DNA sequencing technology, which has allowed scientists to uncover a new version of human history reaching back more than 100,000 years. Using this technology to re-examine human bones from the distant past, Krause has been able to map not only the genetic profiles of the dead, but also their ancient journeys.In this concise narrative he tells us their long-forgotten stories of migration and intersection. It's well known that many human populations carry genetic material from Neanderthals; but, as Krause and his colleagues discovered, we also share DNA with a newly uncovered human form, the Denisovans. We know now that a wave of farmers from Anatolia migrated into Europe 8,000 years ago, essentially displacing the dark-skinned, blue-eyed hunter-gatherers who preceded them. The farmer DNA is one of the core genetic components of contemporary Europeans and European Americans. Though the first people to cross into North and South America have long been assumed to be primarily of East Asian descent, we now know that they also share DNA with contemporary Europeans and European Americans. Genetics has an unfortunate history of smuggling in racist ideologies, but our most cutting-edge science tells us that genetic categories in no way reflect national borders.Krause vividly introduces us to prehistoric cultures such as the Aurignacians, innovative artisans who carved animals, people, and even flutes from bird bones more than 40,000 years ago; the Varna, who buried their loved ones with gold long before the Pharaohs of Egypt; and the Gravettians, big-game hunters who were Europe's most successful early settlers until they perished in the ice age. This informed retelling of the human epic confirms that immigration and genetic mingling have always defined our species and that who we are is a question of culture not genetics.

Turing's Cathedral: The Origins of the Digital Universe


George Dyson - 2012
    In Turing’s Cathedral, George Dyson focuses on a small group of men and women, led by John von Neumann at the Institute for Advanced Study in Princeton, New Jersey, who built one of the first computers to realize Alan Turing’s vision of a Universal Machine. Their work would break the distinction between numbers that mean things and numbers that do things—and our universe would never be the same. Using five kilobytes of memory (the amount allocated to displaying the cursor on a computer desktop of today), they achieved unprecedented success in both weather prediction and nuclear weapons design, while tackling, in their spare time, problems ranging from the evolution of viruses to the evolution of stars. Dyson’s account, both historic and prophetic, sheds important new light on how the digital universe exploded in the aftermath of World War II. The proliferation of both codes and machines was paralleled by two historic developments: the decoding of self-replicating sequences in biology and the invention of the hydrogen bomb. It’s no coincidence that the most destructive and the most constructive of human inventions appeared at exactly the same time.  How did code take over the world? In retracing how Alan Turing’s one-dimensional model became John von Neumann’s two-dimensional implementation, Turing’s Cathedral offers a series of provocative suggestions as to where the digital universe, now fully three-dimensional, may be heading next.

Shop Class as Soulcraft: An Inquiry Into the Value of Work


Matthew B. Crawford - 2009
    On both economic and psychological grounds, author Matthew B. Crawford questions the educational imperative of turning everyone into a "knowledge worker," based on a misguided separation of thinking from doing. Using his own experience as an electrician and mechanic, Crawford presents a wonderfully articulated call for self-reliance and a moving reflection on how we can live concretely in an ever more abstract world.

The Alignment Problem: Machine Learning and Human Values


Brian Christian - 2020
    Today’s "machine-learning" systems, trained by data, are so effective that we’ve invited them to see and hear for us?and to make decisions on our behalf. But alarm bells are ringing. Recent years have seen an eruption of concern as the field of machine learning advances. When the systems we attempt to teach will not, in the end, do what we want or what we expect, ethical and potentially existential risks emerge. Researchers call this the alignment problem.Systems cull résumés until, years later, we discover that they have inherent gender biases. Algorithms decide bail and parole?and appear to assess Black and White defendants differently. We can no longer assume that our mortgage application, or even our medical tests, will be seen by human eyes. And as autonomous vehicles share our streets, we are increasingly putting our lives in their hands.The mathematical and computational models driving these changes range in complexity from something that can fit on a spreadsheet to a complex system that might credibly be called “artificial intelligence.” They are steadily replacing both human judgment and explicitly programmed software.In best-selling author Brian Christian’s riveting account, we meet the alignment problem’s “first-responders,” and learn their ambitious plan to solve it before our hands are completely off the wheel. In a masterful blend of history and on-the ground reporting, Christian traces the explosive growth in the field of machine learning and surveys its current, sprawling frontier. Readers encounter a discipline finding its legs amid exhilarating and sometimes terrifying progress. Whether they—and we—succeed or fail in solving the alignment problem will be a defining human story.The Alignment Problem offers an unflinching reckoning with humanity’s biases and blind spots, our own unstated assumptions and often contradictory goals. A dazzlingly interdisciplinary work, it takes a hard look not only at our technology but at our culture—and finds a story by turns harrowing and hopeful.

Make, Think, Imagine: Engineering the Future of Civilization


John Browne - 2019
    Has social media robbed us of our privacy and fed us with false information? Are the decisions about our health, security and finances made by computer programs inexplicable and biased? Will these algorithms become so complex that we can no longer control them? Are robots going to take our jobs? Will better health care lead to an aging population which cannot be cared for? Can we provide housing for our ever-growing urban populations? And has our demand for energy driven the Earth's climate to the edge of catastrophe?            John Browne argues that we need not and must not put the brakes on technological advance. Civilization is founded on engineering innovation; all progress stems from the human urge to make things and to shape the world around us, resulting in greater freedom, health and wealth for all. Drawing on history, his own experiences and conversations with many of today's great innovators, he uncovers the basis for all progress and its consequences, both good and bad. He argues compellingly that the same spark that triggers each innovation can be used to counter its negative consequences. Make, Think, Imagine provides an eloquent blueprint for how we can keep moving towards a brighter future.

Antisocial: Online Extremists, Techno-Utopians, and the Hijacking of the American Conversation


Andrew Marantz - 2019
     For several years, Andrew Marantz, a New Yorker staff writer, has been embedded in two worlds. The first is the world of social-media entrepreneurs, who, acting out of naïvete and reckless ambition, upended all traditional means of receiving and transmitting information. The second is the world of the people he calls "the gate crashers"—the conspiracists, white supremacists, and nihilist trolls who have become experts at using social media to advance their corrosive agenda. Antisocial ranges broadly—from the first mass-printed books to the trending hashtags of the present; from secret gatherings of neo-Fascists to the White House press briefing room—and traces how the unthinkable becomes thinkable, and then how it becomes reality. Combining the keen narrative detail of Bill Buford's Among the Thugs and the sweep of George Packer's The Unwinding, Antisocial reveals how the boundaries between technology, media, and politics have been erased, resulting in a deeply broken informational landscape—the landscape in which we all now live. Marantz shows how alienated young people are led down the rabbit hole of online radicalization, and how fringe ideas spread—from anonymous corners of social media to cable TV to the President's Twitter feed. Marantz also sits with the creators of social media as they start to reckon with the forces they've unleashed. Will they be able to solve the communication crisis they helped bring about, or are their interventions too little too late?