Starving to Successful | The Fine Artist's Guide to Getting Into Galleries and Selling More Art


J. Jason Horejs - 2009
    Written by J. Jason Horejs, owner of Xanadu Gallery in Scottsdale, AZ, Starving to Successful will give you pragmatic advice and concrete, actionable steps you can begin implementing immediately to become more successful in marketing your work to galleries.Gain insight into what a gallery owner is thinking as he or she reviews your portfolio. Understand why the most common approaches artists make to galleries are largely ineffective. Learn what most artists fail to do in preparing their work for sale.Starving to Successful will change the way you look at the artist/gallery relationship, and will set your art career on a new path.About the AuthorArt flows through Xanadu Gallery owner J. Jason Horejs veins. Second generation in the art business, (Horejs father is a nationally recognized oil painter John Horejs) Horejs life has always been filled with art. Though not interested in pursuing a life as an artist, Horejs fell in love with the business side of art at an early age. At age 12, the future gallery owner was employed by his father building custom canvas stretchers.In 1991, at the age of 17, Horejs began working for Legacy Gallery in Scottsdale, AZ, where he learned the gallery business from the ground up. Horejs handled logistics, shipping and installation, eventually working into a sales position at the western art gallery. Horejs worked in the gallery s Scottsdale and Jackson Hole, WY, locations.In 2001, Jason and his wife, Carrie, opened Xanadu Gallery in Scottsdale. In spite of opening on September 11th into a completely changed art world, Horejs built the gallery into a successful venture, showing dozens of artists and selling to collectors from around the world, including major municipal and private collections.In 2008, Horejs developed a series of art marketing workshops designed to help artists better understand the gallery business and better prepare themselves to approach galleries. This series of workshops has helped hundreds of artists get organized to show and sell their work through galleries."I discovered," says Horejs, "there was very little information out there for the aspiring professional artist regarding the business side of art, especially in terms of the crucial relationship between the artists and the fine art gallery. Even artists who have graduated with master s degrees leave school having never heard a word about how to approach galleries."Horejs observes that artists approaching his gallery are making many of the same mistakes, not because their work isn t gallery-ready, but simply because they don t have a clear idea of how to proceed. Horejs designed his workshops working closely with his parents and other artists who have learned the ropes of working with galleries by trial and error. The clear-headed advice the gallery owner gives is designed to give the artists concrete steps they can take to prepare their work, research galleries and approach galleries for representation.

The Legend of the Villa Della Luna


Jana Fayne Kolpen - 1997
    While a guest at a magnificent Italian seaside villa, Mlle. J. reaches out to a grieving man who has isolated himself inside a lighthouse after a tragic love affair. 200+ color & sepia-toned photos. Original watercolors, gatefold, envelope with letter & train ticket. 12 recipes.

Burning Man: Art on Fire


Jennifer Raiser - 2014
    This vastly inhospitable location, called the playa, is the site of Burning Man, where, within a 9-mile fence, artists called Burners create a temporary city devoted to art and participation. Braving extreme elements, over two hundred wildly ambitious works of art are created and intended to delight, provoke, involve, or amaze. In 2013, over 68,000 people attended – the highest number ever allowed on the playa. As Burning Man has created new context, new categories of art have emerged since its inception, including Art to Ride, Collaborative Art, Art for Social Change, and of course, Art to Burn.The Art of Burning Man is an authorized collection of the best of Burning Man art from 1986 through today. Experience the amazing sculptures, art, stories, and interviews from the world’s greatest gathering of artists. Get lost in a rich gallery of images showcasing the best examples of playa art with over 200 photos. Interviews with the artists reveal not only their motivation to create art specifically for Burning Man, but they also illuminate the dramatic efforts it took to create their pieces. Featuring the incredible photography of long-time Burning Man photographers, Sidney Erthal and Scott London, an introduction from Burning Man founder Larry Harvey, and a preface from artist Leo Villareal, this stunning gift book allows Burners and enthusiasts alike to have a piece of Burning Man with them all year around.

Pigments of Your Imagination: Creating with Alcohol Inks


Cathy Taylor - 2014
    Mercurial, versatile, inexpensive, and wildly colorful, alcohol inks are one of the newest mediums to hit the art community. Pigments of Your Imagination is your essential guide for working with alcohol inks, from choosing which inks to use for each project to learning how to maximize your artistic potential with a wide variety of fascinating techniques. Using an assortment of materials and tools, learn how to work on a variety of surfaces, including paper, glass, metal, fabric, and plastic. Find inspiration for your own masterpieces in the step-by-step demos and guest artist gallery. From the beginning craftsperson to the professional artist, Pigments of Your Imagination offers a broad insight into the expansive world of alcohol inks. Explore the limits of your artistic ingenuity with alcohol inks. Jump start your creativity!

On the Way to Work


Damien Hirst - 2001
    From the controversy of his early work to the political storm surrounding the arrival of the exhibition Sensation at the Brooklyn Museum of Art, his work has redefined international expectations of modern art. Even people with only a passing knowledge of art are familiar with his installations of a shark, cows, and sheep pickled in formaldehyde. "On the Way to Work" is an extremely candid autobiography of Hirst presented in a series of conversations. He expounds in unpredictable and scabrously funny ways on everything from art to celebrity to sex, and these frank and intimate conversations are punctuated with art from all phases of his career chosen by Hirst himself. This book is a window into Hirst's world: growing up in working class northern England, roughhousing in pubs, obsessing about life and death, questioning art world fame, and believing that art and beauty make a difference in the modern world. In addition to the attention he generates, this dynamic artist also garners critical acclaim-he is the winner of the Turner Prize and, ever since the groundbreaking exhibition that he organized as a fledgling artist in the early nineties, he is considered the unofficial leader of the Young British Artists movement. Hirst's appeal goes beyond the world of art; he's an influential figure to architects, designers, and the fashion crowd as well. Engaging, well-illustrated, and a real event in the art world, "On the Way to Work," like its subject, will generate controversy and acclaim.

Painted Blossoms: Creating Expressive Flower Art with Mixed Media


Carrie Schmitt - 2015
    Each one is unique; you can't paint one wrong! Painted Blossoms will encourage you to welcome creativity with ease as you discover ways to tend the garden within. In addition to watching yourself grow through seven different stepped-out flower projects, you'll learn basic design elements, how to get unstuck from the mud, how to carve your own stamps, cut your own stencils and more.A sampling of what you'll add to your creative toolshed:Techniques for creating a wide variety of flower shapesThe know-how to incorporate key design elements into your floral paintingsHow to absorb inspiration beyond the garden to include your favorite symbols, intentions and storiesTips and advice from over a dozen established artists--each with a unique floral styleNurture today what's waiting to bloom within you with Painted Blossoms!

52 Scrapbooking Challenges (Elsie Flannigan)


Elsie Flannigan - 2006
    Includes 52 Scrapbooking challenges that help you think outside of your creative box and expand your individual style.

Painting Abstracts: Ideas, Projects and Techniques


Rolina van Vliet - 2008
    All the basic information relating to picture elements, composition, theme and design is provided at the start of the book, together with an exploration of the meaning of abstract painting, and its importance as a means of self-expression and creativity.

Foldforming


Charles Lewton-Brain - 2008
    In the ensuing decades, he has led hundreds of metalsmiths to explore and expand on his pioneering work. Now for the first time, the results of those efforts are compiled into a comprehensive review. With practical techniques and over 450 photographs, this groundbreaking book sets a standard for breadth, authority, and inspiration. Eight by 10.5 inches; 160 pages; full color; hardcover with dust jacket; 450+ photos.

Creative Illustration Workshop for Mixed-Media Artists: Seeing, Sketching, Storytelling, and Using Found Materials


Katherine Dunn - 2010
    You will become familiar with a wide variety of media and approaches to drawing, learn how to work through "creative blocks," and discover ways to scan and layer your illustrations using a computer.

Rapture (A Been So Long Prequel)


Adrienne Thompson - 2013
    Learn how the drama all began in this prequel to the wildly popular novel, Been So Long.Mona-Lisa followed her boyfriend, Corey, to college with dreams of building a stable future with him and leaving her troubled past behind, but a chance meeting with a handsome stranger threatens to derail their relationship and send her right down a path she has tried to avoid.

A Midsummer's Night Dream (Shakespeare Stories)


Leon Garfield - 1993
    A retelling of Shakespeare's light-hearted comedy of mistaken identity, tangled lovers, meddling fairies, and bumbling amateur actors, set in a wood on a midsummer night.

Lily of the Valley


Suzanne Strempek Shea - 1999
    Now Lily's work is always in demand around her small Massachusetts town, where she makes her living painting fire hydrants, lettering diplomas, and applying "Gulls" and "Buoys" to restaurant bathroom doors. But when supermarket heiress Mary Ziemba commissions her to paint a family portrait, Lily senses her lifelong dream of creating a memorable masterpiece is finally within her grasp. What she discovers, however, is that dreams often take their own unexpected twists...and with each small and gentle brush stroke she applies to Mary Ziemba's painting, Lily learns more than she ever imagined about the meaning of friendship, family, and love. With a gift for creating fiction that is "rich with an unusual sweetness" (USA Today) and filled with wry humor, bestselling author Suzanne Strempek Shea delivers a poignant and unforgettable work of art in Lily of the Valley.

The Art of Encaustic Painting: Contemporary Expression in the Ancient Medium of Pigmented Wax


Joanne Mattera - 2001
    It's an ancient art, dating as far back as Ancient Greece and the Roman Empire, and today is enjoying a revival. Here is the first comprehensive guide available on mastering this beautiful yet demanding medium. In The Art of Encaustic Painting, readers will learn surefire ways to achieve vibrant color and create surfaces that look as light as a wash or as densely textured as impasto. They will see how to produce effects from abstract to figurative to minimal. Finally, they will discover dozens of clear, step-by-step directions detailing how to use these various encaustic techniques in their own art. This remarkable reference also includes 200 attractive full-color photographs of the author's own work, as well as stunning examples by such premier encaustic artists as Jasper Johns, Arthur Dove, and Nancy Graves.

Painting the Impressionist Landscape: Lessons in Interpreting Light and Color


Lois Griffel - 1994
    Together they provide a complete painting programme.