The Filter Bubble: What the Internet is Hiding From You


Eli Pariser - 2011
    Instead of giving you the most broadly popular result, Google now tries to predict what you are most likely to click on. According to MoveOn.org board president Eli Pariser, Google's change in policy is symptomatic of the most significant shift to take place on the Web in recent years - the rise of personalization. In this groundbreaking investigation of the new hidden Web, Pariser uncovers how this growing trend threatens to control how we consume and share information as a society-and reveals what we can do about it.Though the phenomenon has gone largely undetected until now, personalized filters are sweeping the Web, creating individual universes of information for each of us. Facebook - the primary news source for an increasing number of Americans - prioritizes the links it believes will appeal to you so that if you are a liberal, you can expect to see only progressive links. Even an old-media bastion like "The Washington Post" devotes the top of its home page to a news feed with the links your Facebook friends are sharing. Behind the scenes a burgeoning industry of data companies is tracking your personal information to sell to advertisers, from your political leanings to the color you painted your living room to the hiking boots you just browsed on Zappos.In a personalized world, we will increasingly be typed and fed only news that is pleasant, familiar, and confirms our beliefs - and because these filters are invisible, we won't know what is being hidden from us. Our past interests will determine what we are exposed to in the future, leaving less room for the unexpected encounters that spark creativity, innovation, and the democratic exchange of ideas.While we all worry that the Internet is eroding privacy or shrinking our attention spans, Pariser uncovers a more pernicious and far-reaching trend on the Internet and shows how we can - and must - change course. With vivid detail and remarkable scope, The Filter Bubble reveals how personalization undermines the Internet's original purpose as an open platform for the spread of ideas and could leave us all in an isolated, echoing world.

Broken Markets: How High Frequency Trading and Predatory Practices on Wall Street Are Destroying Investor Confidence and Your Portfolio


Sal L. Arnuk - 2012
    A small consortium of players is making billions by skimming and scalping unaware investors -- and, in so doing, they've transformed our markets from the world's envy into a barren wasteland of terror. Since these events began, Themis Trading's Joe Saluzzi and Sal Arnuk have offered an unwavering voice of reasoned dissent. Their small brokerage has stood up against the hijackers in every venue: their daily writings are now followed by investors, regulators, the media, and "Main Street" investors worldwide. Saluzzi and Arnuk don't take prisoners! Now, in "Broken Markets," they explain how all this happened, who did it, what it means, and what's coming next. You'll understand the true implications of events ranging from the crash of 1987 to the "Flash Crash" -- and discover what it all means to you and your future. Warning: you will get angry (if you aren't already). But you'll know exactly "why" you're angry, "who" you're angry at, and "what" needs to be done!

Spare Change


Dustin Stevens - 2017
     It was supposed to have been a celebration. A night out among friends. A chance to celebrate the culmination of ten long years. For the last decade, Kyle Clady has served as a Navy SEAL. He has endured sleepless nights, hellish environments, personal injury, strained relations. He has fought enemies foreign and domestic, and multiple continents. At long last, it is over. He is free to return home to San Diego, to the wife that has endured by his side, to the plans they have made for the future. Little does he know that waiting there for him is an eventuality far worse than anything he ever encountered in the military...

Marketing To The Social Web: How Digital Customer Communities Build Your Business


Larry Weber - 2007
    CEOs should heed this transformation and learn from Weber's insights how to navigate this new landscape to fully maximize their business opportunities." -Mark Fuller, Chairman, Monitor Group "Consumers are using technology to grab power from companies, the media, and the government. Marketing to the Social Web succinctly outlines how institutions can survive and win in this chaotic new world, and lays out the revised rules of engagement-ignore them at your peril." -George F. Colony, CEO, Forrester Research, Inc. "Larry has brought pragmatic and useful recommendations to help brand builders manage the complexity of social interaction in a digital age. I was pleased to read a book that actually suggests how to do something with social networks, instead of just ponder them." -David Kenny, Chairman and Chief Executive Officer, Digitas Inc. "Where's the allure of social 2.0? Brands can talk . . . customers talk louder! Digital influence has arrived." -Jeff Taylor, CEO, Eons and Founder of Monster.com "Larry Weber provides a simple and effective roadmap of the new customer information highway. Marketing to the Social Web is a valuable tool that will give everyone the confidence and know-how to compete in this fast-growing marketplace of ideas." -Steve Harris, Vice President, Global Communications, General Motors Corporation "As all lines and boundaries are washed away by the Web, Weber describes how to become part of the sea versus the sand." -Nicholas Negroponte, Chairman, One Laptop per Child

Thinspired: My Plan for Lasting Weight Loss and Self Acceptance


Mara Schiavocampo - 2014
    She tried every diet on the planet, suffered a debilitating eating disorder, joined a bizarre food cult, took dangerous pills, worked out for insane amounts of time—and still tipped the scales at nearly 230 pounds. But more than reaching a healthy weight, Mara wanted peace and freedom from the constant mental torment brought on by food. A healthy and effortless way of life. For the rest of her life.And that’s what she did.While juggling a new marriage and a budding television career as a correspondent on NBC, Mara “accidentally” stumbled onto a formula that worked for her. She lost ninety pounds in two years and is now stronger and fitter—and, most importantly, happier—than ever. The most surprising part her new lifestyle? “It’s not a chore, it’s a pleasure,” she says.In Thinspired, Mara shares her weight-loss secrets and the formula for her success plan. Instead of focusing strictly on “Do’s” and “Don’ts” she talks about eliminating the foods that have control over you—whether that’s wine, flour products, dairy, or sugar. By following in Mara’s footsteps, you’ll lose the pounds and gain back your energy, control, health, and happiness.

Power Reading: The Best, Fastest, Easiest, Most Effective Course on Speedreading and Comprehension Ever Developed


Rick Ostrov - 2001
    Included in this unique speedreading course are the most effective techniques for comprehension improvement, study, note taking, test taking and retention in school, work or pleasure materials. Rick Ostrov has spent years teaching, working with and researching the top speedreading programs from around the world. Throughout his more than 30 years of instructing and research, personally teaching thousands of professionals, students, educators and families, he has distilled the most effective techniques into his Power Reading course. Power Reading is totally different than any other program because it teaches you in your own material while you actually study or read for school, work or for your own enjoyment! The Power Reading course focuses on increasing comprehension and study and technical reading skills, as well as teaching people how to read faster. Emphasis is placed on understanding and being able to use information as well as speedreading. Included are the most up to date and effective techniques for study, note taking, test taking, presentation and retention. Power Reading, as thousands of successful students have discovered, is the most effective speedreading and comprehension course ever developed! "The Power Reading course is also available in a book and CD package edition (ISBN 0960170642) - please check "All Editions."

Steve Jobs the Journey is the Reward: The Journey is the Reward


Jeffrey S. Young - 1987
    An unvarnished view of an extraordinary man and the multimillion dollar business he built--and lost.

The Decline and Fall of IBM: End of an American Icon?


Robert Cringely - 2014
    Big Blue, as the company is known, tends to rely for its success on magical thinking but that magic ran out a long time ago. The company got in trouble back in the 1990s and had to hire for the first time an outside CEO, Lou Gerstner, to save the day. Gerstner pushed IBM into services with spectacular results but this hurt the company, too. As services have became commoditized IBM could only compete by offshoring the work and quality suffered. The other negative impact of Gerstner was his compensation which was for the first time in IBM history very high. Only the Watson family had become rich running IBM with later CEOs like John Opel and John Akers living comfortable lives with lots of perks, but they never got BIG RICH. That changed with Gerstner. Sam Palmisano an IBM lifer followed Gerstner as CEO and followed, too, the Gerstner playbook. Palmisano retired three years ago with a retirement package worth $241 million, replaced by IBM's first woman CEO, Ginni Rometty, who certainly expects a comparable golden parachute. In order to achieve these numbers, though, IBM has essentially sacrificed both its customers and employees. In order to have ever growing earnings per share the company has cut labor to the bone, off-shored everything it can, dropped quality, deliberately underbid contracts to win them then not performed. IBM's acquisition policy is one of buying companies to get their sales then cutting costs to the bone and under-delivering. This and share buybacks have kept earnings growing until this house of cards recently began to fall. Ginni Rometty, who will end up taking the fall for Palmisano's flawed strategy, has stated a very specific earnings goal for 2015 that she will destroy the company to achieve if she must. This book how IBM fell from grace, where it is headed, and what specifically can be done to save the company before it is too late.

In the Plex: How Google Thinks, Works, and Shapes Our Lives


Steven Levy - 2011
    How has Google done it? Veteran technology reporter Steven Levy was granted unprecedented access to the company, and in this revelatory book he takes readers inside Google headquarters—the Googleplex—to show how Google works.While they were still students at Stanford, Google cofounders Larry Page and Sergey Brin revolutionized Internet search. They followed this brilliant innovation with another, as two of Google’s earliest employees found a way to do what no one else had: make billions of dollars from Internet advertising. With this cash cow, Google was able to expand dramatically and take on other transformative projects: more efficient data centers, open-source cell phones, free Internet video (YouTube), cloud computing, digitizing books, and much more.The key to Google’s success in all these businesses, Levy reveals, is its engineering mind-set and adoption of such Internet values as speed, openness, experimentation, and risk taking. After its unapologetically elitist approach to hiring, Google pampers its engineers—free food and dry cleaning, on-site doctors and masseuses—and gives them all the resources they need to succeed. Even today, with a workforce of more than 23,000, Larry Page signs off on every hire.But has Google lost its innovative edge? With its newest initiative, social networking, Google is chasing a successful competitor for the first time. Some employees are leaving the company for smaller, nimbler start-ups. Can the company that famously decided not to be evil still compete?No other book has ever turned Google inside out as Levy does with In the Plex.

Taste of Home Slow Cooker: 431 Hot & Hearty Classics


Taste of Home - 2013
    Preparing those mouthwatering meals is a snap with the 403 comforting recipes in Taste of Home Slow Cooker. With a just a hint of planning, an incredible meal can simmer to perfection on its own while you’re at work, running errands, or spending time with the family. Best of all, most of the entrees are meal-in-one specialties, so you can set dinner on the table in a flash. Chapters include recipes for:Beef, Pork, and Poultry: Sweet and Savory Brisket,Chicago-Style Beef Sandwiches, Ham Tetrazzini, Cranberry Turkey Breast with Gravy  Soups, Stews & Chili: Cincinnati Chili, No-Fuss Potato Soup, Everything Stuffing, Shrimp Marinara New Lightened Up chapter contains dozens of lightened-up takes on beloved classics: meat loaf, creamy artichoke dip, beef stew, sloppy joes and even dessert. Sweets, Snacks & Drinks chapter makes entertaining so easy with best-loved meatballs, dips and snacks, hot drinks, delectable desserts and more.  And because it’s Taste of Home, you’ll also find:A beginner-friendly overview of the basics of slow cooking Easy-to-follow directions with cooking tips throughout Prep/Cook times Recipes made with everyday ingredients  CHAPTERS Beef Pork Poultry Other Entrees Soups, Stews & Chili Side Dishes Sweets, Snacks & Drinks Ligthened Up   RECIPES Sweet and Savory Brisket Chicago-Style Beef Sandwiches Ham Tetrazzini Cranberry Turkey Breast with Gravy Spinach Alfredo Lasagna Stamp-of-Approval Spaghetti Sauce Vegetarian Chili Ole! Stuffing from the Slow Cooker Seafood Cheese Dip Apple Betty with Almond Cream

Ladies Night


Christian Keyes - 2014
    He is also a recently freed felon. It's not easy to make things whole again under the rules of the halfway house to which he's been released, especially since his parole officer would like nothing more than to send him back to prison. Amp is bound and determined to make sure that will never happen.Like most felons, Amp has a hell of a time finding and keeping a job because of his record. When all else fails, he uses his body, letting women look for a price. If they're willing to pay more, they can even touch. Under the supervision of savvy club owner Madam Fox, Amp becomes one of the hottest male exotic dancers at Club Eden.Everything is strictly business until the club's attractive female DJ catches Amp's attention. Will either one of them be able to avoid the taboo of mixing business with pleasure? Ladies Night is an intense, thrilling, scandalous, and, at times, funny look at the transition of Amp Anthony from ex-con to exotic dancer, as he struggles to put the pieces of his life back together and escape the past that put him in prison in the first place.

The Way It Works


William Kowalski - 2010
    The product of a bi-racial marriage but abandoned by his father as a young child, he prides himself on three things: his drive to succeed, his fine clothes and never having been late for anything in his life. Walter is also homeless. The medical expenses that came with his mother's brief and unsuccessful battle against cancer have left him destitute. Still, ever the optimist, Walter believes that if he lives in his car for a few months, he will have the time he needs to find a good job in the business world and turn his life around. His situation gets more complicated when he finds himself attracted to a girl he meets at the mailing center where he keeps a post box. But trying to impress a girl when you have no fixed address proves difficult, and when he's caught in a lie, she shuns his company. Walter's struggles grow when his car is impounded and he can't afford to pay the fine. Only resilience, ingenuity and his drive to succeed can bring Walter back from the brink of despair.

NZ Frenzy: New Zealand South Island


Scott Cook - 2010
    This guidebook is not meant to replace a Lonely Planet/Frommers/Rough Guide, but rather to compliment them. In NZ Frenzy you'll find info about all the South's must-see spots, plus detailed info about the lesser-known and unheralded off-the-beaten-path wonder spots. This guidebook goes WAY beyond the vague outdoor info in the mainstream travel guidebooks. NZ Frenzy is about giving you the details you'll need to find the "real" NZ, the one without lines of tour buses, the one without brochures of pay-to-see commercialized natural "attractions". NZ Frenzy, unlike any of the other mainstream guidebooks, will deliver you to the New Zealand that you've been planning for and fantasizing about. I guarantee it. Please read the reviews of NZ Frenzy North Island to see what travelers think of my info. Are you going to NZ to be a tourist at touristy crowded places or do you want to find the "Real" New Zealand that you'll tell stories about?? When you have an NZ Frenzy in hand, you'll leave the other guidebooks in the glove box and you'll leave the tourists behind!! The South Island has natural wonders beyond compare, but the mainstream media only promotes the commercialized stuff. Don't waste your precious time while in NZ waiting in line at the tourist visitor centers...get NZ Frenzy and go experience the Real New Zealand, the Fabled New Zealand. You can have the trip of a lifetime, you will have the trip of a lifetime!!

Detonate: Why - And How - Corporations Must Blow Up Best Practices (and bring a beginner's mind) To Survive


Geoff Tuff - 2018
    Until now, the relatively slow speed of marketplace evolution has allowed wasteful habits to continue without consequence. This reality is ending. Detonate explains how organizations built up bad habits, identifies which ones masquerade as "best practices," and suggests alternatives that can contribute to winning in the marketplace. With a focus on optimism and empowerment, it focuses on an approach and mindset which are critical to successfully compete in an era characterized by profound technological advances and uncertainty.  •    Core themes challenge how you think about and approach problems •    Case studies illustrate the challenges you face and how to overcome them •    Recommendations are pragmatic and steer clear of suggesting a brand-new, complicated wiring diagram •    Actionable advice provides the first steps down an evolutionary pathIf you want to compete differently in today’s marketplace and to challenge the things your company does which you have a nagging feeling are actually just a waste of time – and maybe value-destroying – Detonate gives you what you need to ignite change.

50 WITTY TALES OF AKBAR AND BIRBAL: STORIES HELPS TO INCREASE YOUR KIDS LOGICAL THINKING


Maharshi - 2014
    Children’s thinking capabilities would be increased because of the smart answers of the Minister Birbal.Each of the 50 stories contains a moral , a logic to think. Exchanges by Akbar and Birbal have become part of Indian folk tradition. These tales are also an integral part of Indian culture. Akbar and Birbal are extremely popular even in the modern age. This book is a compiled version of 50 good stories,illustrated with images as well. 50 Chapters are - A. AKBAR AND BIRBAL INTRODUCTION B. HOW AKBAR MET BIRBAL C. HOW MAHESH DAS BECAME BIRBAL 01. ANSWER FOR QUESTION IS A QUESTION 02. WHO IS A DONKEY? 03. WHY IS THE CAMEL’S NECK CROOKED? 04. BIRBAL’S VISIT TO HEAVEN 05. BIRBAL CAUGHT THE THIEF 06.I AM YOUR SERVANT, MY LORD 07. HOW MANY CROWS IN THE KINGDOM? 08. BIRBAL SOLVES THE PROBLEM 09. FLOWERS FOR AKBAR 10. BIRBAL’S SWEET REPLY 11. BIRBAL IDENTIFIES THE GUEST 12. TIT-BITS (BETWEEN AKBAR AND BIRBAL) 13. A LITTLE LESSER AND LITTLE MORE 14. BIRBAL’S BEAUTIFUL EXPLANATION 15.THE NOBLEST BEGGAR 16.FAST HORSE 17.THE LOYAL GARDENER 18. BIRBAL BETRAYS HIMSELF 19.RED HOT TEST 20.FOUR FOOLS 21.MILK OF AN OX 22.JUST ONE QUESTION 23.THE PARROT NEITHER EATS, NOR DRINKS 24.NEITHER HERE, NOR THERE 25. BIRBAL’S HELP TO ASTROLOGER 26.HEAVY BURDEN 27. BIRBAL PASSES THE TEST 28.THE MAGICAL DONKEY 29.PICKLED CLUE 30.HUNTING AND THE DOWRY 31. BIRBAL AND AKBAR’S RING 32.AKBAR’S DREAM 33. BIRBAL HELPS A PUNDIT 34. BIRBAL’S KHICHADEE 35.THE POET RAAYADAAS 36.THE THREE QUESTIONS 37.FEAR IS THE KEY 38.PROTECTION OF THE FOOT-MARK OF AN ELEPHANT 39. BIRBAL, THE PROBLEM SOLVER 40.WHO IS THE REAL KING? 41.WHO IS FOOLED? 42. BIRBAL, THE CHILD 43. BIRBAL’S LIST OF BLINDS 44.THE BLIND SAINT. REALLY, IS HE? 45.THE SHARP SHIELD & SWORD 46.THE LOST RING 47.WHO IS THE REAL MOTHER? 48.A MERCHANT AND THE STOLEN TREASURE 49. BIRBAL STRIKES AGAIN 50. THE LINGUIST’S CHALLENGE CHAPTER - 05 BIRBAL CAUGHT THE THIEF It so happened once that once a rich merchant's house was robbed. The merchant suspected that the thief was one of his servants. He tried to find out the thief was on his own, but failed. So he went to Birbal and explained the whole incident in detail. Birbal went to his house and assembled all of his servants in the front hall and asked that who stole the merchant's things. Everybody denied. Birbal thought for a moment, then gave a stick of equal length to all the servants of the merchant and said to them that “The stick of the real thief will be long by two inches tomorrow”. All the servants should be present here again tomorrow with their sticks. All the servants went to their homes and gathered again at the same place the next day. Birbal asked them to show him their sticks. One of the servants had his stick shorter by two inches. Birbal said, "This is your thief, merchant.