The Devil's Playbook: Big Tobacco, Juul, and the Addiction of a New Generation


Lauren Etter - 2021
    "The best business book I've read since Bad Blood."--Jonathan Eig, New York Times bestselling author of Ali: A LifeHoward Willard lusted after Juul. As the CEO of tobacco giant Philip Morris's parent company and a veteran of the industry's long fight to avoid being regulated out of existence, he grew obsessed with a prize he believed could save his company--the e-cigarette, a product with all the addictive upside of the original without the same apparent health risks and bad press. Meanwhile, in Silicon Valley, Adam Bowen and James Monsees began working on a device that was meant to save lives and destroy Big Tobacco, but they ended up baking the industry's DNA into their invention's science and marketing. Ultimately, Juul's e-cigarette was so effective and so market-dominating that it put the company on a collision course with Philip Morris and sparked one of the most explosive public health crises in recent memory.In a deeply reported account, award-winning journalist Lauren Etter tells a riveting story of greed and deception in one of the biggest botched deals in business history. Etter shows how Philip Morris's struggle to innovate left Willard desperate to acquire Juul, even as his own team sounded alarms about the startup's reliance on underage customers. And she shows how Juul's executives negotiated a lavish deal that let them pocket the lion's share of Philip Morris's $12.8 billion investment while government regulators and furious parents mounted a campaign to hold the company's feet to the fire.The Devil's Playbook is the inside story of how Juul's embodiment of Silicon Valley's "move fast and break things" ethos wrought havoc on American health, and how a beleaguered tobacco company was seduced by the promise of a new generation of addicted customers. With both companies' eyes on the financial prize, neither anticipated the sudden outbreak of vaping-linked deaths that would terrorize a nation, crater Juul's value, end Willard's career, and show the costs in human life of the rush to riches--while Juul's founders, board members, and employees walked away with a windfall.

Richistan: A Journey Through the American Wealth Boom and the Lives of the New Rich


Robert Frank - 2007
    Frank explores the lives and lifestyles of a new breed of millionaires and billionaires - many of them self-made and from blue-collar backgrounds - and how this new gilded age is affecting wider society.

The Growth Delusion: Wealth, Poverty, and the Well-Being of Nations


David Pilling - 2018
    Ultimately, it is the perceived health of the economy which determines how much we can spend on our schools, highways, and defense; economists decide how much unemployment is acceptable and whether it is right to print money or bail out profligate banks.  The backlash we are currently witnessing suggests that people are turning against the experts and their faulty understanding of our lives. Despite decades of steady economic growth, many citizens feel more pessimistic than ever, and are voting for candidates who voice undisguised contempt for the technocratic elite. For too long, economics has relied on a language which fails to resonate with people's actual experience, and we are now living with the consequences. In this powerful, incisive book, David Pilling reveals the hidden biases of economic orthodoxy and explores the alternatives to GDP, from measures of wealth, equality, and sustainability to measures of subjective wellbeing. Authoritative, provocative, and eye-opening, The Growth Delusion offers witty and unexpected insights into how our society can respond to the needs of real people instead of pursuing growth at any cost.

Decline and Fail: Read in Case of Political Apocalypse


John Crace - 2019
    That's what the country is crying out for.' There is now only one certainty in life. When things can't possibly get any worse, they absolutely will. And so, after three years of Maybot malfunctioning and Brexit bungling, welcome to BoJo the clown's national circus - where fun for literally none of the family is guaranteed. Fear not, however: Decline and Fail is your personal survival guide to the ongoing political apocalypse. This unremittingly entertaining collection of John Crace's lifegiving political sketches will get you through the darkest of days - or failing that, will at least make you laugh a bit. Miss it at your peril...

The Money Hackers: How a Group of Misfits Took on Wall Street and Changed Finance Forever


Dan P. Simon - 2020
    Have you ever “Venmoed” someone? Do you think of investing in Bitcoin--even though you can’t quite explain what it is? If you’ve deposited a check using your iPhone, that’s fintech. And if you’ve gone to a bank branch and discovered it has been closed and shuttered for good, odds are that’s because of fintech too.The Money Hackers focuses on some of fintech’s most powerful disruptors--a ragtag collection of financial outsiders and savants--and uses their incredible stories to explain not just how the technology works, but how the Silicon Valley thinking behind the technology, ideas like friction, hedonic adaptation, democratization, and disintermediation, is having a drastic effect on the entire banking and finance industry. Turn to this remarkable new guide to: Feel empowered with the knowledge needed to spot the opportunities the next wave of fintech disruptions will bring. Understand the critical pain points that fintech is resolving, through a profile of the major finsurgents behind the disruption. Topic areas include Friction (featuring founders of Venmo), Aggregate and Automate (featuring Adam Dell, founder of Open Table and brother of Michael Dell), and Rise of the Machines (featuring Jon Stein, founder of robo-advisor Betterment). Learn about some of the larger-than-life characters behind the fintech movement. The Money Hackers tells the fascinating story of fintech--how it began, and where it is likely taking us.

Collateral Damage: America's War Against Iraqi Civilians


Chris Hedges - 2007
    The testimonies of these soldiers--many of who remain deeply traumatized by their experiences--uncover how the very conduct of the war and occupation have turned the American forces into agents of terror for most Iraqis.Collateral Damage is organized around key military operations--Convoys, Checkpoints, Detentions, Raids, Suppressive Fire, and "Hearts and Minds." Military convoys traveling at tremendous speeds through towns have become trains of death. Civilians are routinely run over or shot to death. Soldiers fire upon Iraqi vehicles with impunity at checkpoints. Late-night detentions based on shoddy intelligence terrify women, traumatize children, and radicalize the young men caught in their dragnet.These soldiers have found the moral courage to speak out about the true nature of a war that has become one long, unchecked atrocity, and has given rise to the instability, sectarian violence and chaos that we witness today in Iraq.

All It Takes Is Guts


Walter E. Williams - 1988
    Williams destroys a number of prevailing social myths and explains why the nature of congressmen is not to act in the national interest.

The Second Bill of Rights: FDR's Unfinished Revolution and Why We Need It More Than Ever


Cass R. Sunstein - 2004
    In it, Roosevelt grappled with the definition of security in a democracy, concluding that "unless there is security here at home, there cannot be lasting peace in the world." To help ensure that security, he proposed a "Second Bill of Rights" -- economic rights that he saw as necessary to political freedom. Many of the great legislative achievements of the past sixty years stem from Roosevelt's vision. Using this speech as a launching point, Cass R. Sunstein shows how these rights are vital to the continuing security of our nation. This is an ambitious, sweeping book that argues for a new vision of FDR, of constitutional history, and our current political scene.

Medicare for All: A Citizen's Guide


Abdul El-Sayed - 2021
    Every single American will interact with the healthcare system at some point in their lives, and most people will find that interaction less than satisfactory. And yet for every dollar spent in our economy, 18 cents go to healthcare. What are we paying for, exactly?Healthcare policy is notoriously complex, but what Americans want is simple: good healthcare that's easy to use and doesn't break the bank. Polls show that a majority of Americans want the government to provide universal health coverage to all Americans.What's less clear is how to get there.Medicare for All is the leading proposal to achieve universal health coverage in America. But what is it exactly? How would it work? More importantly, is it practical or practicable?This book goes beyond partisan talking points to offer a serious examination of how Medicare for All would transform the way we give, receive, and pay for healthcare in America.

Smuggler Nation: How Illicit Trade Made America


Peter Andreas - 2013
    Our long history of illicit imports has ranged from West Indies molasses and Dutch gunpowder in the 18th century, to British industrial technologies and African slaves in the 19th century, to French condoms and Canadian booze in the early 20th century, to Mexican workers and Colombian cocaine in the modern era. Contraband capitalism, it turns out, has been an integral part of American capitalism.Providing a sweeping narrative history from colonial times to the present, Smuggler Nation is now available in paperback to retell the story of America -- and of its engagement with its neighbors and the rest of the world -- as a series of highly contentious battles over clandestine commerce. As Peter Andreas demonstrates in this provocative and fascinating work, smuggling has played a pivotal and too often overlooked role in America's birth, westward expansion, and economic development, while anti-smuggling campaigns have dramatically enhanced the federal government's policing powers. The great irony, Andreas tells us, is that a country that was born and grew up through smuggling is today the world's leading anti-smuggling crusader. In tracing America's long and often tortuous relationship with the murky underworld of smuggling, Andreas provides a much-needed antidote to today's hyperbolic depictions of out-of-control borders and growing global crime threats. Urgent calls by politicians and pundits to regain control of the nation's borders suffer from a severe case of historical amnesia, nostalgically implying that they were ever actually under control. This is pure mythology, says Andreas. For better and for worse, America's borders have always been highly porous. Far from being a new and unprecedented danger to America, the illicit underside of globalization is actually an old American tradition. As Andreas shows, it goes back not just decades but centuries. And its impact has been decidedly double-edged, not only subverting U.S. laws but also helping to fuel America's evolution from a remote British colony to the world's pre-eminent superpower.

Capitalism and Freedom


Milton Friedman - 1962
    The result is an accessible text that has sold well over half a million copies in English, has been translated into eighteen languages, and shows every sign of becoming more and more influential as time goes on.

An Extraordinary Time: The End of the Postwar Boom and the Return of the Ordinary Economy


Marc Levinson - 2016
    It was a time of economic miracles, an era when steady jobs were easy to find and families could see their living standards improving year after year. And then, around 1973, the good times vanished. The world economy slumped badly, then settled into the slow, erratic growth that had been the norm before the war. The result was an era of anxiety, uncertainty, and political extremism that we are still grappling with today. In An Extraordinary Time, acclaimed economic historian Marc Levinson describes how the end of the postwar boom reverberated throughout the global economy, bringing energy shortages, financial crises, soaring unemployment, and a gnawing sense of insecurity. Politicians, suddenly unable to deliver the prosperity of years past, railed haplessly against currency speculators, oil sheikhs, and other forces they could not control. From Sweden to Southern California, citizens grew suspicious of their newly ineffective governments and rebelled against the high taxes needed to support social welfare programs enacted when coffers were flush. Almost everywhere, the pendulum swung to the right, bringing politicians like Margaret Thatcher and Ronald Reagan to power. But their promise that deregulation, privatization, lower tax rates, and smaller government would restore economic security and robust growth proved unfounded. Although the guiding hand of the state could no longer deliver the steady economic performance the public had come to expect, free-market policies were equally unable to do so. The golden age would not come back again. A sweeping reappraisal of the last sixty years of world history, An Extraordinary Time forces us to come to terms with how little control we actually have over the economy.

The Reckoning


David Halberstam - 1986
    Here are young Ford, renegade Iacocca, visionary Katayama--everyone needed to reveal the crucial nuances behind two nations competing for commercial supremacy. HC: Morrow.

An Inquiry into the Nature and Causes of the Wealth of Nations


Adam Smith - 1776
    Written in clear and incisive prose, The Wealth of Nations articulates the concepts indispensable to an understanding of contemporary society; and Robert Reich's Introduction both clarifies Smith's analyses and illuminates his overall relevance to the world in which we live. As Reich writes, "Smith's mind ranged over issues as fresh and topical today as they were in the late eighteenth century--jobs, wages, politics, government, trade, education, business, and ethics."Introduction by Robert Reich - Commentary by R. H. Campbell and A. S. Skinner - Includes a Modern Library Reading Group Guide

Deep Economy: The Wealth of Communities and the Durable Future


Bill McKibben - 2007
    For the first time in human history, he observes, “more” is no longer synonymous with “better”—indeed, for many of us, they have become almost opposites. McKibben puts forward a new way to think about the things we buy, the food we eat, the energy we use, and the money that pays for it all. Our purchases, he says, need not be at odds with the things we truly value.McKibben’s animating idea is that we need to move beyond “growth” as the paramount economic ideal and pursue prosperity in a more local direction, with cities, suburbs, and regions producing more of their own food, generating more of their own energy, and even creating more of their own culture and entertainment. He shows this concept blossoming around the world with striking results, from the burgeoning economies of India and China to the more mature societies of Europe and New England. For those who worry about environmental threats, he offers a route out of the worst of those problems; for those who wonder if there isn’t something more to life than buying, he provides the insight to think about one’s life as an individual and as a member of a larger community.McKibben offers a realistic, if challenging, scenario for a hopeful future. As he so eloquently shows, the more we nurture the essential humanity of our economy, the more we will recapture our own.