Tesla Motors: How Elon Musk and Company Made Electric Cars Cool, and Sparked the Next Tech Revolution


Charles Morris - 2014
    The most trusted sources in the auto industry have called its Model S the most advanced, safest and best-performing car ever built - and it doesn’t use a drop of gasoline. Tesla has changed the way the public perceives electric vehicles, and inspired the major automakers to revive their own dormant efforts to sell EVs. However, even amidst the avalanche of media coverage that followed the triumph of the Model S, few have grasped the true significance of what is happening. Tesla has redefined the automobile, sparked a new wave of innovation comparable to the internet and mobile computing revolutions, and unleashed forces that will transform not just the auto industry, but every aspect of society. The Tesla story is one part of an ongoing tide of change driven by the use of information technology to eliminate “friction” such as geographic distance, middlemen and outdated regulations. Tesla is simply applying the new order to the auto industry, but the automobile is such a pervasive influence in our lives that redefining how it is designed, built, driven and sold will have sweeping effects in unexpected areas. Just as Tesla built the Model S as an electric vehicle “from the ground up,” it has taken an outsider’s approach to the way it markets its cars. Its direct sales model has drawn legal challenges from entrenched auto dealers, who fear that their outdated business model will be destroyed. Its systems approach to the software and electronics in its cars has highlighted how far behind the technological times the major automakers are. It’s easy to see why readers find Tesla irresistible. CEO Elon Musk is a superstar entrepreneur, a “nauseatingly pro-US” immigrant and the leader of two other cutting-edge companies. Tesla dares to challenge the establishment behemoths and, so far at least, has handily beaten them at their own game. In this history of the 21st century’s most exciting startup, Charles Morris begins with a brief history of EVs and a biography of Tesla’s driving force, Elon Musk. He then details the history of the company, told in the words of the Silicon Valley entrepreneurs who made it happen. There are many fascinating stories here: Martin Eberhard’s realization that there were many like himself, who loved fast cars but wanted to help the environment and bring about the post-oil age; the freewheeling first days, reminiscent of the early internet era; the incredible ingenuity of the team who built the Roadster; Tesla’s near-death experience and miraculous resurrection; the spiteful split between the company’s larger-than-life leaders; the gloves-off battles with hostile media such as Top Gear and the New York Times; and the media’s ironic about-face when the magnificent Model S won the industry’s highest honors, and naysayers became cheerleaders overnight. And the story is just beginning: Tesla has breathtakingly ambitious plans for the future.This book was updated May 1, 2015 to include the latest on the Gigafactory and the D package.

The Philosophical Detective


Bruce Hartman - 2014
    Nick Martin has just started graduate school when he’s dragooned into serving as the driver, guide and confidant of a blind poet by the name of Jorge Luis Borges. Together they must address an extraordinary series of crimes and the equally baffling conundrums of literature and philosophy, including Zeno’s paradoxes, the mind/body problem, and the mysteries of destiny, personal identity and artistic creation. Nick plays the parts of Watson, Sancho Panza, Dante and Stephen Daedalus, and before the story ends he hears the last tale of Scheherazade and finds the love of his life. Forty-five years later, struggling with pain and grief, he looks back with wonder at the magical year when he wandered into the labyrinth and took his first steps to self-understanding.Lighthearted but deeply serious, The Philosophical Detective is a unique journey into the visionary world of a genius.Kirkus Reviews called The Philosophical Detective “...a suspenseful, pitch-perfect novel with an unlikely lead detective: a fictionalized version of iconic Argentine writer Jorge Luis Borges (1899-1986)..... An intelligent, original detective novel.”Note: With my apologies, at this time the book is available only in the United States.

In Praise of Slowness: Challenging the Cult of Speed


Carl Honoré - 2004
    We strain to be more efficient, to cram more into each minute, each hour, each day. Since the Industrial Revolution shifted the world into high gear, the cult of speed has pushed us to a breaking point. Consider these facts: Americans on average spend seventy-two minutes of every day behind the wheel of a car, a typical business executive now loses sixty-eight hours a year to being put on hold, and American adults currently devote on average a mere half hour per week to making love.Living on the edge of exhaustion, we are constantly reminded by our bodies and minds that the pace of life is spinning out of control. In Praise of Slowness traces the history of our increasingly breathless relationship with time and tackles the consequences of living in this accelerated culture of our own creation. Why are we always in such a rush? What is the cure for time sickness? Is it possible, or even desirable, to slow down? Realizing the price we pay for unrelenting speed, people all over the world are reclaiming their time and slowing down the pace -- and living happier, healthier, and more productive lives as a result. A Slow revolution is taking place.Here you will find no Luddite calls to overthrow technology and seek a preindustrial utopia. This is a modern revolution, championed by cell-phone using, e-mailing lovers of sanity. The Slow philosophy can be summed up in a single word -- balance. People are discovering energy and efficiency where they may have been least expected -- in slowing down.In this engaging and entertaining exploration, award-winning journalist and rehabilitated speedaholic Carl Honoré details our perennial love affair with efficiency and speed in a perfect blend of anecdotal reportage, history, and intellectual inquiry. In Praise of Slowness is the first comprehensive look at the worldwide Slow movements making their way into the mainstream -- in offices, factories, neighborhoods, kitchens, hospitals, concert halls, bedrooms, gyms, and schools. Defining a movement that is here to stay, this spirited manifesto will make you completely rethink your relationship with time.

The Abolition of Sanity: C.S. Lewis on the Consequences of Modernism


Steve Turley - 2019
    

So You've Been Publicly Shamed


Jon Ronson - 2015
    The shamed are people like us - people who, say, made a joke on social media that came out badly, or made a mistake at work. Once their transgression is revealed, collective outrage circles with the force of a hurricane and the next thing they know they're being torn apart by an angry mob, jeered at, demonized, sometimes even fired from their job. People are using shame as a form of social control.

Journey of a Master: Swami Chinmayananda


Nancy Freeman Patchen - 1989
    In telling the story of one master’s training and evolution in the Himalayas and his subsequent mission to his countrymen, the author enlightens you on the essence of India’s culture, philosophy and religion. His story will surely educate you, inspire you, and broaden your horizons of the meaning of life.The Swami spent five years in the Himalayas under the tutelage of two incredible Masters of live, as different as day and night. Although both were scholars of the scriptures, their manifestation was unique. One was an incredible streak of light and energy who traveled India teaching, then created a huge ashram center to serve all of humanity. The other was a quiet contemplative recluse who sang inspirational songs and taught only a few students.Swami Chinmayananda appeared on the scene at an appropriate time in Indian history. The British had just left the country with no one trained to take the helm of State. The British had taken all the top government positions. In addition, they had curtailed any industrial development; the Empire was about having consumers for British products. The Indians had lost their moorings: economically, spiritually and personally. To these countrymen, beaten down by 150 years of British rule, repression and slavery, the Swami gave a message of hope. He worked relentlessly for about 40 years to bring about a spiritual revival in India and abroad. His unique style and logical approach was appreciated by everyone from college students to bankers to priests—both Hindu and Christian.By teaching directly the wisdom of their ancient scriptures, he gave the listeners confidence and inspiration to move forward in business and in creating charitable endeavors for the uplifting of the downtrodden of the country. Through 200 centers in India, his devotees have built and operate schools, hospitals and clinics, nursing homes, retirement homes and training centers for nurses and teachers, as well as spiritual training centers.This story of the legacy of one of the most influential persons in the modern history of Hinduism is sure to surprise you, amaze you—and inspire you.

Nikola Tesla: Imagination and the Man That Invented the 20th Century


Sean Patrick - 2013
    It’s no coincidence that geniuses not only dare to dream of the impossible for their work, but do the same for their lives. They’re audacious enough to think that they’re not just ordinary players. Few stories better illustrate this better than the life of the father of the modern world, a man of legendary imaginative power and wonder: Nikola Tesla.In this book, you’ll be taken on a whirlwind journey through Tesla’s life and work, and not only learn about the successes and mistakes of one of history’s greatest inventors, but also how to look at the world in a different, more imaginative way.Read this book now and learn lessons from Nikola Tesla on why imagination is so vital to awakening your inner genius, and insights into the real “secret” to creativity, as explained by people like Jobs, Picasso, Dali, and Twain.

After the Death of God


John D. Caputo - 2007
    Yet a recent resurrection in faith has challenged the certainty of this belief. In these original essays and interviews, leading hermeneutical philosophers and postmodern theorists John D. Caputo and Gianni Vattimo engage with each other's past and present work on the subject and reflect on our transition from secularism to postsecularism.As two of the figures who have contributed the most to the theoretical reflections on the contemporary philosophical turn to religion, Caputo and Vattimo explore the changes, distortions, and reforms that are a part of our postmodern faith and the forces shaping the religious imagination today. Incisively and imaginatively connecting their argument to issues ranging from terrorism to fanaticism and from politics to media and culture, these thinkers continue to reinvent the field of hermeneutic philosophy with wit, grace, and passion.

Competing Spectacles: Treasuring Christ in the Media Age


Tony Reinke - 2019
    Maybe we don't want to ask it. But viral videos, digital images, and other spectacles surround us in every direction--competing for our time, our attention, our lust, and our money. So we let our lazy eyes feed on whatever comes our way. As a result, we never stop to consider the consequences of our visual diet on our habits, desires, and longings.Journalist Tony Reinke asked these hard questions himself--critiquing his own habits--and now invites us along to see what he discovered as he investigated the possibilities and the pitfalls of our image-centered world. In the end, he shares the beauty of a Greater Spectacle--capable of centering our souls, filling our hearts, and stabilizing our gaze in this age of the digital spectacle.

Party of One: The Loners' Manifesto


Anneli Rufus - 2003
    Rene Descartes. Emily Dickinson. Greta Garbo. Bobby Fischer. J. D. Salinger: Loners, all -- along with as many as 25 percent of the world's population. Loners keep to themselves, and like it that way. Yet in the press, in films, in folklore, and nearly everywhere one looks, loners are tagged as losers and psychopaths, perverts and pity cases, ogres and mad bombers, elitists and wicked witches. Too often, loners buy into those messages and strive to change, making themselves miserable in the process by hiding their true nature -- and hiding from it. Loners as a group deserve to be reassessed -- to claim their rightful place, rather than be perceived as damaged goods that need to be "fixed." In Party of One Anneli Rufus--a prize-winning, critically acclaimed writer with talent to burn -- has crafted a morally urgent, historically compelling tour de force -- a long-overdue argument in defense of the loner, then and now. Marshalling a polymath's easy erudition to make her case, assembling evidence from every conceivable arena of culture as well as interviews with experts and loners worldwide and her own acutely calibrated analysis, Rufus rebuts the prevailing notion that aloneness is indistinguishable from loneliness, the fallacy that all of those who are alone don't want to be, and wouldn't be, if only they knew how.

Smart Machines: IBM's Watson and the Era of Cognitive Computing


John E. Kelly III - 2013
    The victory of IBM's Watson on the television quiz show Jeopardy! revealed how scientists and engineers at IBM and elsewhere are pushing the boundaries of science and technology to create machines that sense, learn, reason, and interact with people in new ways to provide insight and advice.In Smart Machines, John E. Kelly III, director of IBM Research, and Steve Hamm, a writer at IBM and a former business and technology journalist, introduce the fascinating world of "cognitive systems" to general audiences and provide a window into the future of computing. Cognitive systems promise to penetrate complexity and assist people and organizations in better decision making. They can help doctors evaluate and treat patients, augment the ways we see, anticipate major weather events, and contribute to smarter urban planning. Kelly and Hamm's comprehensive perspective describes this technology inside and out and explains how it will help us conquer the harnessing and understanding of "big data," one of the major computing challenges facing businesses and governments in the coming decades. Absorbing and impassioned, their book will inspire governments, academics, and the global tech industry to work together to power this exciting wave in innovation.

Irresistible: The Rise of Addictive Technology and the Business of Keeping Us Hooked


Adam Alter - 2017
    We obsess over our emails, Instagram likes, and Facebook feeds; we binge on TV episodes and YouTube videos; we work longer hours each year; and we spend an average of three hours each day using our smartphones. Half of us would rather suffer a broken bone than a broken phone, and Millennial kids spend so much time in front of screens that they struggle to interact with real, live humans. In this revolutionary book, Adam Alter, a professor of psychology and marketing at NYU, tracks the rise of behavioral addiction, and explains why so many of today's products are irresistible. Though these miraculous products melt the miles that separate people across the globe, their extraordinary and sometimes damaging magnetism is no accident. The companies that design these products tweak them over time until they become almost impossible to resist. By reverse engineering behavioral addiction, Alter explains how we can harness addictive products for the good—to improve how we communicate with each other, spend and save our money, and set boundaries between work and play—and how we can mitigate their most damaging effects on our well-being, and the health and happiness of our children.

Eyes Wide Open: Cultivating Discernment on the Spiritual Path


Mariana Caplan - 2008
    Perhaps the best way to avoid them is through discernment, the quality of open-eyed awareness and honest perception that helps us turn challenges into opportunity, lessons into growth. In Eyes Wide Open, Mariana Caplan invites readers to join her on a quest for truth along the often bumpy journey of the spiritual life. Building on the foundation she laid with her previous works Halfway Up the Mountain (Hohm, 1999) and Do You Need a Guru? (Thorsons, 2002), Caplan challenges us to take full responsibility for our lives, as we investigate: What is spirituality anyway? Feeding the hungry heart in contemporary Western culture. Spiritually transmitted diseases: the common traps of modern spirituality, and how to avoid them. The universal theme of the Healing Crisis, and how discernment provides a "life raft" for such times. Fully integrated spirituality: balancing body, psyche, and spirit for potent transformation. We evolve spiritually by cultivating discernment that is powerful enough to pierce through confusion on every level of our experience, explains Mariana Caplan. To help us along the way, this fellow traveler now offers Eyes Wide Open.Mariana Caplan, PhD, has spent over two decades researching and practicing many of the world's great mystical traditions. She is a professor of yogic and transpersonal psychologies and has authored seven books in the fields of psychology and spirituality.

Shop Class as Soulcraft: An Inquiry Into the Value of Work


Matthew B. Crawford - 2009
    On both economic and psychological grounds, author Matthew B. Crawford questions the educational imperative of turning everyone into a "knowledge worker," based on a misguided separation of thinking from doing. Using his own experience as an electrician and mechanic, Crawford presents a wonderfully articulated call for self-reliance and a moving reflection on how we can live concretely in an ever more abstract world.

Hamlet's BlackBerry: A Practical Philosophy for Building a Good Life in the Digital Age


William Powers - 2010
    Part intellectual journey, part memoir, Hamlet's BlackBerry sets out to solve what William Powers calls the conundrum of connectedness. Our computers and mobile devices do wonderful things for us. But they also impose an enormous burden, making it harder for us to focus, do our best work, build strong relationships, and find the depth and fulfillment we crave.Hamlet's BlackBerry argues that we need a new way of thinking, an everyday philosophy for life with screens. To find it, Powers reaches into the past, uncovering a rich trove of ideas that have helped people manage and enjoy their connected lives for thousands of years. New technologies have always brought the mix of excitement and stress that we feel today. Drawing on some of history's most brilliant thinkers, from Plato to Shakespeare to Thoreau, he shows that digital connectedness serves us best when it's balanced by its opposite, disconnectedness.Using his own life as laboratory and object lesson, Powers demonstrates why this is the moment to revisit our relationship to screens and mobile technologies, and how profound the rewards of doing so can be. Lively, original, and entertaining, Hamlet's BlackBerry will challenge you to rethink your digital life.