How a Foreign Chocolate won Indian Hearts: The Cadbury Story (Rupa Quick Reads)


Anisha Motwani - 2017
    The remarkable story of the brand that was able to pull off the near-impossible challenge of integrating itself into the food habits of a nation strongly habituated to eating indigenous sweets is recounted here. It is a behind-the-scenes look at the Cadbury Dairy Milk journey in India over the last six decades.

Winning Singles Strategy for Recreational Tennis Players: 140 Tips and Tactics for Transforming Your Game


Gerry Donohue - 2014
    It's about where to hit the ball, when, and why. It focuses on playing tennis strategically, which is the quickest and best way to raise your game to the next level. For recreational players, developing a strategic approach to the game is the single, most transformative step you can take. In this book, you will learn how to take advantage of the strengths in your game, how to minimize your weaknesses, and how to attack your opponent's game. Most tennis players start by focusing on the mechanics of their strokes. That makes sense. If you can't hit the ball over the net and inside the lines, the rest doesn't really matter. Later, when you're hitting the ball well, it's fun to keep working on your shots. All tennis players love to hit the ball. Unfortunately, stroke improvement has a diminishing return. Early on you improve rapidly, but then the pace levels off. It can be frustrating to work, week after week, month after month, and not see any progress. Developing your strategic understanding of the game completely changes that dynamic. It's difficult to exaggerate how much focusing on strategy can improve every aspect of your game. At first glance, tennis is a marvelously simple game. All you have to do is hit the ball over the net and inside the lines one time more than your opponent does and you win the point. Do that often enough and you win the match. In truth, however, tennis is endlessly complex. That's why it becomes a lifetime passion for so many of us. It's a demanding amalgamation of muscle memory, hand-eye coordination, geometric understanding, stamina, and split-second decision making. Adding another layer of complexity, most of us model our games on professional tennis players. We see them win points by smacking the felt off the ball, going for the lines, serving aces, and hitting topspin lobs from outside the doubles alley. We want to play like that. The catch is we don't have unbelievable hand-eye coordination and don't practice eight hours a day. Is it any wonder, then, that about 80 percent of points in a recreational match end with an unforced error? That's right. Eight out of 10 points-and often more-end because you or your opponent hit the ball into the net or outside the lines. When we come out of top in a match, we like to think that we won. It's probably more accurate to say that we didn't lose. At the core of strategic success at the recreational level is reducing unforced errors. Cutting them by just one or two per set can lead to an exponential leap in matches won. This book are filled with strategies and tactics that you can adopt and adapt to improve your game. You don't need to apply all of them; use only the concepts that work for you. If altering the strategies better suits your game, go for it. Playing strategically will make your game more consistent. You'll become a better competitor, and you'll have more fun.

Cruise Ship Stories - 12 Years of Working on Cruise Ships, Behind the Crew Only Door, Getting Jobs on Ships, Life On Board


Guy Beach - 2013
    It could be you want to work on a cruise ships, you want to or have taken a cruise, maybe you are looking for tips on cruising or maybe you just like fun stories about cruise ships. If you are interested in any of those items I just listed, then this book is for you. Before we begin our journey, I guess I should tell you a little bit about myself and why I have written this book. For my cruise ship experience, I worked about 12 years on cruise ships around the world and 2 years working in shore side offices in Florida. I worked with 4 different cruise lines and worked as a scuba instructor/dive manager, shore excursion manager and then in the shore side offices as an IT geek, and finally a few years as an IT officer (yeah, I know, scuba instructor to computer geek, what can I say, it has been an interesting journey). Stories in this book include ones about: Getting a job on cruise ships Life on board ships On board romance Hurricanes Running aground Adrift at sea Kick backs Falling overboard Living on a tropical island Crazy things the crew and passengers do and much much more........................ I also have photos about my life at sea that can be seen at: www.cruiseshipstories.com Looking at these photos will bring my sea faring stories even more to life.

Strap Hanger: A Memoir of a Special Forces Soldier


Don Valentine - 2015
    It covers the twenty-one years Don spent in the US Army, including six years in Airborne infantry rifle companies, ten years in special forces and five years in military intelligence. His story covers four combat tours, three in Vietnam and one in Laos and stretches from the old “brown boot” army to the new all volunteer army. The story is told in the manner you would hear it if you were sitting with the author having a cup of coffee or a cold beer and chatting about the “good” old days. This memoir covers the following assignments: Basic Combat Training | E Co. 325th AIR, 82d Airborne Division | K Co. 511th AIR, 11th Airborne Division | B Co. 505th AIR, 82d Airborne Division | E Company, 325th, 82d Airborne Division, Fort Bragg, N.C., October 1960 | Training Co., 7th Special Forces Group Ft. Bragg, NC | A Company, 5th Special Forces Group [Sept - Dec 1961] | 1st Special Forces Group, Okinawa | B Co. 5th Special Forces Group, Ft. Bragg, NC | A Co. 3rd Special Forces Group, Ft. Bragg, NC | D Co., 1st Special Forces Group, Ft. Bragg, NC | 46th Special Forces Company [Augmented] 1967 Thailand | 1st Special Forces Group, Okinawa | Super Spook Training, Ft. Holabird, MD | The Bird Cage, Ft. Belvoir, VA | 525th Military Intelligence Group, Vietnam | Counterintelligence Special Agent Course Ft. Huachuca, AZ | Defense Against Methods of Entry Course Ft. Huachuca, AZ | 801st MI Det., 5th SFG [Abn], Ft Bragg, NC June 1971-Dec 1973 | Defense Language Institute Monterey, CA | 500th Military Intelligence Group Camp Zama, Japan | Retirement 1 March 1976 Ft. Bragg, NC Some Readers Comments: “I just got through reading all of your army experiences and enjoyed it very much., Clarence J.” “Don I enjoyed reading about your adventures and about those early Army days! I was reading the parts about “Super Spook!” lol And I was thinking to myself, Hum? “ I think I've met some people like them!” I like your particular writing style. “ Dave H. “I was researching Ft Holabird when I came across part of your memoirs. Great reading...my ass is supposed to be house-husbanding & taking care of the dogs & cats while my wife is attending nursing classes...well I guess spending the afternoon reading your memoirs are worth an ass-chewing.”, Daniel M. “Ran across a couple of your chapters years ago, but for some reason never found your website until this week. Love it, you really capture the esprit de corps serving in SF was all about.”, H.C.S. “My wife’s in Reno visiting her mother. I’m supposed to be working on an exam for the State. Instead, I’m too caught up in your story. Thanks for all that you did.” Jim. F. “Top; I just finished reading your story and I had to tell you that I think that you are a very good writer. Your style of writing kept me attentive from the first paragraph.”, Bob W. “Kudos to you for Strap Hanger, and for saying it in common language of the common soldier. I called my style a barrack philosopher style, but never equaled your style of common language in a clear and concise manner. Enjoyed your writing. Congratulations on a job well done.”, Ron A.

SAS Bravo Three Zero: The Explosive Untold Story


Damien Lewis - 2021
    Honesty, integrity and real experience that puts you in the thick of the action.' Billy BillinghamThere were three patrols that fateful January 1991 morning: Bravo One Zero, Bravo Two Zero and Bravo Three Zero. It was the opening hours of the Gulf War and the SAS were flown deep behind enemy lines to hunt down Saddam's Scud missiles, the use of which threatened a Third World War.The men of Bravo One Zero stepped off the chopper, took one look at the flat desert devoid of any cover and decided no way were they deploying into all of that. But Andy NcNab's famed Bravo Two Zero patrol did deploy, with fatal results - all bar one being captured or killed.And then there was Bravo Three Zero. These men were different. Thought differently. Acted differently. Treating as gospel the SAS's saying 'any fool can be uncomfortable', they deployed with vehicles, and while there was nowhere to hide they could make a dash for the border if desperate.Even as warnings came in that McNab's patrol was on the run, Bravo Three Zero remained undetected - the furthest Coalition forces behind Iraqi lines. Slipping through enemy positions, a string of targets were taken out. But with the desert turning bitter and snow starting to fall, they were forced to fight a running battle against the elements as much as the enemy.Though overshadowed by the fate of Bravo Two Zero, the achievements of this highly-decorated patrol are the stuff of elite forces legend. Now, for the first time, SAS veteran Des Powell reveals their story in gritty, blow-by-blow detail. Written with acclaimed military author Damien Lewis, this is a tale of edge-of-the seat daring deep inside enemy lands. Brutal, savage, unrelenting - prepare to be blown away, in a tale that proves utterly the SAS motto - who dares wins.

Base Building for Cyclists: A New Foundation for Endurance and Performance


Thomas Chapple - 2006
    Ultrafit coach Thomas Chapple shows how with this practical guide. Based on the idea that success depends on the extent to which cyclists build their foundation of aerobic fitness, or their "base," for the road ahead, the book explains step-by-step how to build a bigger aerobic engine, work up to higher volumes, and make significant improvements in strength, endurance, and speed.

Champions Body-for-LIFE


Art Carey - 2008
    The Body-for-LIFE 12-week journey has changed the lives of millions. What makes it so successful?It's Simple. It Works.All it takes:12 weeks4 hours of exercise per week6 small, balanced, and nutritious meals per day—never be hungry againNow, Body-for-LIFE Champions and Challengers share how they created new and better lives for themselves, simply by following these three rules:1. Know your reasons for changing (Chapter 2)2. Write them down (Chapter 3)3. Get started (Chapter 4)You do have the power to change your body, your mind, your life.Read how men and women become Champions as you follow the 12-week story of two Body-for-LIFE Challengers. Mark Unger, a major in the U.S. Marine Corps, and Alexa Adair, a college student, share their personal Journeys of Transformation—from their Decisive Moments, to Starting the Challenge, Week 12, and a year later. Week by week, they chronicle the excitement, the tough moments, and the life-transforming experience of finishing their own personal Challenges.Science Shows Body-for-LIFE WorksFor more than 10 years, millions of people have proven with their real-life transformations that Body-for-LIFE works. Now science shows it works, too! In a clinical study of overweight men and women, the people who followed Body-for-LIFE:Lost approximately twice as much body and belly fat as the control group and moderate exercise higher-carb groupDecreased body fat by 21 percent on averageDecreased body weight by 11 pounds on averageDecreased belly fat by 26 percent on averageChampions Body-for-LIFE is for everyone—whether you're starting your first Body-for-LIFE Challenge or your fourth.

The Athlete's Way: Sweat and the Biology of Bliss


Christopher Bergland - 2007
     The Athlete's Way program, focusing on cardio, strength, stretching, nutrition and sleep, uses neurobiology and behavioral models to enable you to think, train and behave like an athlete, making you more optimistic, resilient, and intense. You will want to get a glow on every day to increase your daily bliss quotient. Exercise will no longer be something to dread but something to enjoy and experience to the fullest. The Athlete's Way teaches you how to make exercise a source of joy and something you will want to engage in daily. Sweat will become a symbol of your striving for a standard of excellence and a solid work ethic that is synonymous with peak performance. The stamina, tenacity, and drive fortified through athletics--and this program--can be applied to any dream, obstacle, or goal you aspire to achieve. Christopher Bergland is a Manhattan-based world-class endurance athlete. He holds a Guinness World Record for treadmill running (153.76 miles in 24 hours) and has won the longest nonstop triathlon in the world three times. He completed The Triple Ironman, a 7.2-mile swim, 336-mile bike, followed by a 78.6-mile run (done consecutively) in a record breaking time of 38 hours and 46 minutes. He directs the triathlon program at Chelsea Piers and has been sponsored by Kiehl's since 1996. He has been featured in dozens of TV, magazine, and newspaper articles including CNN, PBS, ABC, CBS, Fox, Men's Journal, ESPN magazine, and the L.A. Times.  He currently manages a specialty sporting goods shop in New York City called "JackRabbit Sports." Inspiring Lessons from a World-class Endurance Athlete"I love to sweat.  All told, I have run distance equal to four trips around the world on a treadmill and on the streets of Manhattan where I live.  I have biked to the moon and back, dueling it out with a red, blinking pacer light on a LifeCycle control panel or logging countless laps in Central Park.  I've even crossed the Atlantic a few times - in the pool - and I've swum in almost every ocean around the world competing in Ironman triathlons.  When I am running, biking, or swimming, happiness pours out of me.  I am not alone.  Everyone who exercises regularly experiences this bliss.  And it is available to you, too, anytime you break a sweat.  The Athlete's Way is an individual process but ultimately a universal experience.  We feel good when we sweat.  I have learned how to find Nirvana on the treadmill, and I am going to teach you my secrets."            --Christopher Bergland

Jiu-Jitsu on the Brain


Mark Johnson - 2012
    It’s not a grab-the-lapel-with-your-left-hand kind of book. There are no techniques in it; it’s not an instructional text. Those books already exist, and some of the most brilliant masters of jiu-jitsu have written them. This is a book about the everyday jiu-jitsu, the lessons that we learn on and off the mat, lessons we absorb from not only our professors, but also our peers, lessons about BJJ and life.Section Titles include:Alligator Arms Cooking Your Opponent: A Recipe for Meathead Soup Jiu-Jitsu as Mistress If the Bone is Poking Through the Skin, it’s Broken Wipe your Bum Technique: The Great EqualizerAn Expensive Gi will not Improve your Jiu-Jitsu There is no Dim Mak Technique Freaks+23,000 words

Chasing Kona: From back of the pack smoker to racing the Ironman World Championships in Kona


Rob Cummins - 2017
    There was some sort of bike race on and I half watched while lighting another cigarette off the butt of my last one for a minute before switching channels again. Just as I hit the button on the remote the commentator mentioned something about the athletes swimming before and running afterwards as well as racing the bike. I thought he said something about the run being a marathon but that couldn't be right. This sparked my interest and I switched back, but he was talking about something else so I waited for him to get around to describing exactly what this race was. I didn't have long to wait as he said they first did a 2.5 mile swim, then 112 miles on the bike all topped of with running a marathon. I was stunned. I didn't think that would be physicially possible and as I lit another cigarette I wondered how many days did they have to do it. I guessed it would have to be three days. Swim the first day, bike the second and run the third but it still sounded like a crazy thing to do. Then he said that they did it all in the one day, one after another without stopping. I was completely incredulous. And hooked. I remained glued to the TV and learned that these bronzed, muscular Greek God looking athletes weren't all professionals either. There was an amateur or "age group" race as well Although I could hardly tell the difference between the pros and amateurs. They all looked unbelievably fit. As I sat there mesmerised I swore to myself that I'd race there someday. I'd stop smoking and drinking and somehow do "The Ironman" At the time I had no idea what that meant or how I would do it and after a while as things have a way of doing I got busy with life and I forgot all about The Ironman and Hawaii. I forgot until several years later when I had actually given up smoking and had taken up triathlon. It had taken me two years and sixteen races of swimming breast stroke before I learned to swim properly. I never once looked even remotely like Kona material but I wanted to have a go at doing an Ironman. It took another three years before I plucked up the courage and lined up for my first one in Nice, France. I finished in the last quarter of the field, hours behind the athletes racing for those precious Kona slots. Nothing I had done up to then had given any indication that I should have had a reason to believe I had a chance at qualifying, but three years later when I asked Aisling, my wife if she thought it was possible she immediately said yes and then she added let's do it. Aisling's belief in me started us on a journey that led to me treading water on the most iconic start line in triathlon, waiting for the cannon to fire at the start of the Ironman World Championships in Hawaii. This is how we overcame all of the odds and discovered what it would take to get to the Ironman World Championships. This is our Kona story.

The Art of War: Sun Tsu - The Key Book of the Way of the Warrior


Alfredo Tucci - 2001
    

What The Pandemic Learned From Me


Anindita Das - 2021
    A journey of self-realization and renewed assessment of our lives, marked by silly anecdotes, mindless distractions, and everyday truths. This book is a humorous retelling of the author’s personal blunders and mind-boggling human behavior in general, strung together by a series of hilarious open letters. It is a modest pursuit to deliver a little relief, and diversion from the pandemic’s grim realities. It’s also an attempt to reaffirm the need for a good laugh to help deal with the doom and gloom that now surrounds our lives. Each letter picks up a relatable theme of our lockdown life – be it our obsession with baking banana bread, growing out our beards, or finding the fanciest holiday homes in Goa. What comes out, is a light and delightful offering that anyone living in this era shouldn’t miss. “A breezy read that goes well with your evening tea (like Marie Gold) or finds a permanent spot on your nightstand. A perfect picker-upper if you're feeling down, it reminded me of Bill Bryson's 'A Short History of Nearly Everything' and Hugh Prather's 'Notes to Myself'.”- Manish Bhatt, Founder/CCO August Communications“Hits a cord with everyone who has left the rat race of ‘acquiring new skills’. It is honest, straightforward, and downright hilarious. I loved the book. I found it clutter-breaking, relatable and non-preachy.” - Shilpi Agarwal, Blogger @bookgasmicSome important information:o The book is part memoir, part random lists and part mean musings.o It celebrates the ability to find humor in unexpected predicaments and life in general.o It’s a collection of letters addressed to the most unlikely of receivers, filled with pithy observations, irreverent and ruthless humor about the little idiosyncrasies of life in lockdown.o Each of these perfectly bite sized letters are wonderful accompaniments to the massive mood swings that is our reality in the times of corona.o Under no circumstance, this book is to be taken seriously, seriously.Savor this quick pick-me-up with a hot cup, a pinch of salt and a great deal of grins."

The Eagle and the Dragon: A Story of Strength and Reinvention


Chris Duffin - 2019
    The story of his unconventional life will take you from gripping tales of murder, trauma, heartbreak, and survival deep in the Pacific Northwest wilderness all the way to an idealization of the self-made man--still flawed, but never broken.
In The Eagle and the Dragon, you'll follow one man's journey into the darkness of his own heart and witness the transformation of alcoholism, pain, and defeat into vision, character, and victory. Through Chris's powerful self-realization, you'll see how the human spirit can be either shackled by circumstance or freed from it.Strength and Reinvention: the Eagle and the Dragon. Are you ready to walk through the fire and make your vision a reality?This book will show you how.

A Companion To Easter Island (Guide To Rapa Nui)


James Grant-Peterkin - 2010
    This guidebook includes the island's history, culture and all of its significant archaeological sites. It also contains all of the practical information needed for your visit, including island activities and up-to-date restaurant and shopping recommendations. It will also tell you the best times to visit the sites in order to get the optimal light for photography and to avoid the crowds, as well as many other 'local' tips that no other guidebook will tell you. Contains over 100 color photos of Easter Island, as well as color maps of both the island and the one town, Hanga Roa. New, Updated edition (2014).

The Emotional First Aid Kit: A Practical Guide to Life After Bariatric Surgery


Cynthia L. Alexander - 2006
    Alexander, PsyDThe second edition of this book is written for anyone who wants to change his or her life through bariatric weight loss surgery. Learn realistic and practical strategies for dealing with emotional difficulties encountered before and after your weight loss surgerystrategies that help you:* Relieve stress without using food* Modify unhealthy behavior* Overcome hurdles to establishing a consistent exercise program* Deal with negative reactions by friends, family, and spouse to your weight loss* Prevent relapse...and more.ABOUT THE AUTHORDr. Alexander is a psychologist with the Cleveland Clinic Florida in Weston and the 17th Circuit Court of Florida.