Drawing on the new field of neuroeconomics, Shermer investigates what brain scans reveal about bargaining, snap purchases, and establishing trust in business. He scrutinizes experiments in behavioral economics to understand why people hang on to losing stocks, why negotiations disintegrate into tit-for-tat disputes, and why money does not make us happy. He brings together astonishing findings from psychology, biology, and other sciences to describe how our tribal ancestry makes us suckers for brands, why researchers believe cooperation unleashes biochemicals similar to those released during sex, why free trade promises to build alliances between nations, and how even capuchin monkeys get indignant if they don't get a fair reward for their work.

    Water pours from the faucet in crystalline patterns, numbers call to mind distinct geometric shapes, and intricate fractal patterns emerge from the movement of tree branches, revealing the intrinsic mathematical designs hidden in the objects around us.Yet Padgett wasn’t born this way. Twelve years ago, he had never made it past pre-algebra. But a violent mugging forever altered the way his brain works, giving him unique gifts. His ability to understand math and physics skyrocketed, and he developed the astonishing ability to draw the complex geometric shapes he saw everywhere. His stunning, mathematically precise artwork illustrates his intuitive understanding of complex mathematics.The first documented case of acquired savant syndrome with mathematical synesthesia, Padgett is a medical marvel. Struck by Genius recounts how he overcame huge setbacks and embraced his new mind. Along the way he fell in love, found joy in numbers, and spent plenty of time having his head examined. Like Born on a Blue Day and My Stroke of Insight, his singular story reveals the wondrous potential of the human brain.www.struckbygenius.com

    Since their leader Petran died, the Guild of Dream Finders have been timid, and their ancient craft has fallen into disrepute. Petran's son Antyr, young, grief stricken and only part trained, could not begin to fill the vacuum left by his father. Increasingly he has become a bitter spectator, with neither the cynicism to become rich by pandering to the whims of the wealthy, nor the courage to offer them his skills honestly and without fear. His nightly visits to the alehouse have resulted in a dwindling of his customers, and the quarrels with his strange Companion have grown increasingly unpleasant. Then mysteriously one night, Antyr is taken to Duke Ibris of the City of Serenstadt, who has been troubled by mystifying and unsettling dreams. It is the beginning of a journey that leads inexorably to a terrible confrontation with a malevolent blind man possessed of a fearful otherworldly sight, and Ivaroth, a warrior chief determined to conquer the Duke's land and all beyond...

    Burger teaches at Wiliams College; Starbird at The University of Texas at Austin. Here, they “reveal the hidden powers of deep understanding (earth), failure (fire), questions (air), the flow of ideas (water), and the quintessential element of change that brings all four elements together. By mastering and applying these practical and proven strategies, readers develop better thinking habits and learn how to create their own successes.”Brilliant people aren't a special breed--they just use their minds differently. By using the straightforward and thought-provoking techniques in "The 5 Elements of Effective Thinking," you will regularly find imaginative solutions to difficult challenges, and you will discover new ways of looking at your world and yourself--revealing previously hidden opportunities.The book offers real-life stories, explicit action items, and concrete methods that allow you to attain a deeper understanding of any issue, exploit the power of failure as a step toward success, develop a habit of creating probing questions, see the world of ideas as an ever-flowing stream of thought, and embrace the uplifting reality that we are all capable of change. No matter who you are, the practical mind-sets introduced in the book will empower you to realize any goal in a more creative, intelligent, and effective manner. Filled with engaging examples that unlock truths about thinking in every walk of life, "The 5 Elements of Effective Thinking" is written for all who want to reach their fullest potential--including students, parents, teachers, businesspeople, professionals, athletes, artists, leaders, and lifelong learners.Whenever you are stuck, need a new idea, or want to learn and grow, "The 5 Elements of Effective Thinking" will inspire and guide you on your way.

    He discovered the Conway groups in mathematical symmetry, and invented the aptly named surreal numbers, as well as the cult classic Game of Life--more than a cool fad, Life demonstrates how simplicity generates complexity and the game provides an analogy for all mathematics and the entire universe. Moving to Princeton in 1987, as a mathemagician he deployed cards, ropes, dice, coat hangers, and even the odd Slinky as props to extend his winning imagination and share his mathy obsessions with signature contagion. He is a jet-setting ambassador-at-large for the beauties of all things mathematical.Genius At Play is an intimate investigation into the mind of an endearing genius, laying bare Conway's personal and professional idiosyncrasies. The intimacy comes courtesy of the man himself. He generously granted Roberts full access, though not without the occasional grudge and grumble: "Oh hell," he'd say. "You're not going to put that in the book. Are you?!?

    But how does virality actually work? In The Rules of Contagion, epidemiologist Adam Kucharski explores topics including gun violence, online manipulation, and, of course, outbreaks of disease to show how much we get wrong about contagion, and how astonishing the real science is.Why did the president retweet a Mussolini quote as his own? Why do financial bubbles take off so quickly? And why are disinformation campaigns so effective? By uncovering the crucial factors driving outbreaks, we can see how things really spread -- and what we can do about it.Whether you are an author seeking an audience, a defender of truth, or simply someone interested in human social behavior, The Rules of Contagion is an essential guide to modern life.

    How to make sense of them? The answer lies in mathematical modeling, a science with applications in a host of biological systems. Soccermatics brings the two together in a fascinating, mind-bending synthesis.What's the similarity between an ant colony and Total Football, Dutch style? How is the Barcelona midfield linked geometrically? And how can we relate the mechanics of a Mexican Wave to the singing of cicadas in an Australian valley? Welcome to the world of mathematical modeling, expressed brilliantly by David Sumpter through the prism of soccer. Soccer is indeed more than a game and this book is packed with game theory. After reading it, you will forever watch the game with new eyes.

    New findings in molecular biology challenge the gene-centered version of Darwinian theory according to which adaptation occurs only through natural selection of chance DNA variations. In Evolution in Four Dimensions, Eva Jablonka and Marion Lamb argue that there is more to heredity than genes. They trace four dimensions in evolution -- four inheritance systems that play a role in evolution: genetic, epigenetic (or non-DNA cellular transmission of traits), behavioral, and symbolic (transmission through language and other forms of symbolic communication). These systems, they argue, can all provide variations on which natural selection can act. Evolution in Four Dimensions offers a richer, more complex view of evolution than the gene-based, one-dimensional view held by many today. The new synthesis advanced by Jablonka and Lamb makes clear that induced and acquired changes also play a role in evolution. After discussing each of the four inheritance systems in detail, Jablonka and Lamb put Humpty Dumpty together again by showing how all of these systems interact. They consider how each may have originated and guided evolutionary history and they discuss the social and philosophical implications of the four-dimensional view of evolution. Each chapter ends with a dialogue in which the authors engage the contrarieties of the fictional (and skeptical) I.M., or Ifcha Mistabra -- Aramaic for the opposite conjecture -- refining their arguments against I.M.'s vigorous counterarguments. The lucid and accessible text is accompanied by artist-physician Anna Zeligowski's lively drawings, which humorously and effectively illustrate the authors' points.

    In his controversial bestseller Darwin’s Black Box, biochemist Michael Behe challenged Darwin’s theory of evolution, arguing that science itself has proven that intelligent design is a better explanation for the origin of life. In Darwin Devolves, Behe advances his argument, presenting new research that offers a startling reconsideration of how Darwin’s mechanism works, weakening the theory’s validity even more.A system of natural selection acting on random mutation, evolution can help make something look and act differently. But evolution never creates something organically. Behe contends that Darwinism actually works by a process of devolution—damaging cells in DNA in order to create something new at the lowest biological levels. This is important, he makes clear, because it shows the Darwinian process cannot explain the creation of life itself. “A process that so easily tears down sophisticated machinery is not one which will build complex, functional systems,” he writes.In addition to disputing the methodology of Darwinism and how it conflicts with the concept of creation, Behe reveals that what makes Intelligent Design unique—and right—is that it acknowledges causation. Evolution proposes that organisms living today are descended with modification from organisms that lived in the distant past. But Intelligent Design goes a step further asking, what caused such astounding changes to take place? What is the reason or mechanism for evolution? For Behe, this is what makes Intelligent Design so important.

     They were preparing to compete in a poker tournament with million-dollar stakes, but those numbers meant nothing to them.  They were accustomed to risking billions.     At the card table that night was Peter Muller, an eccentric, whip-smart whiz kid who’d studied theoretical mathematics at Princeton and now managed a fabulously successful hedge fund called PDT…when he wasn’t playing his keyboard for morning commuters on the New York subway.  With him was Ken Griffin, who as an undergraduate trading convertible bonds out of his Harvard dorm room had outsmarted the Wall Street pros and made money in one of the worst bear markets of all time.  Now he was the tough-as-nails head of Citadel Investment Group, one of the most powerful money machines on earth. There too were Cliff Asness, the sharp-tongued, mercurial founder of the hedge fund AQR, a man as famous for his computer-smashing rages as for his brilliance, and Boaz Weinstein, chess life-master and king of the credit default swap, who while juggling $30 billion worth of positions for Deutsche Bank found time for frequent visits to Las Vegas with the famed MIT card-counting team.     On that night in 2006, these four men and their cohorts were the new kings of Wall Street.  Muller, Griffin, Asness, and Weinstein were among the best and brightest of a  new breed, the quants.  Over the prior twenty years, this species of math whiz --technocrats who make billions not with gut calls or fundamental analysis but with formulas and high-speed computers-- had usurped the testosterone-fueled, kill-or-be-killed risk-takers who’d long been the alpha males the world’s largest casino.  The quants believed that a dizzying, indecipherable-to-mere-mortals cocktail of differential calculus, quantum physics, and advanced geometry held the key to reaping riches from the financial markets.  And they helped create a digitized money-trading machine that could shift billions around the globe with the click of a mouse.     Few realized that night, though, that in creating this unprecedented machine, men like Muller, Griffin, Asness and Weinstein had sowed the seeds for history’s greatest financial disaster.     Drawing on unprecedented access to these four number-crunching titans, The Quants tells the inside story of what they thought and felt in the days and weeks when they helplessly watched much of their net worth vaporize – and wondered just how their mind-bending formulas and genius-level IQ’s had led them so wrong, so fast.  Had their years of success been dumb luck, fool’s gold, a good run that could come to an end on any given day?  What if The Truth they sought -- the secret of the markets -- wasn’t knowable? Worse, what if there wasn’t any Truth?   In The Quants, Scott Patterson tells the story not just of these men, but of Jim Simons, the reclusive founder of the most successful hedge fund in history; Aaron Brown, the quant who used his math skills to humiliate Wall Street’s old guard at their trademark game of Liar’s Poker, and years later found himself with a front-row seat to the rapid emergence of mortgage-backed securities; and gadflies and dissenters such as Paul Wilmott, Nassim Taleb, and Benoit Mandelbrot.     With the immediacy of today’s NASDAQ close and the timeless power of a Greek tragedy, The Quants is at once a masterpiece of explanatory journalism, a gripping tale of ambition and hubris…and an ominous warning about Wall Street’s future.

    Ask them the meaning of 'relativity' and few of them will be able to tell you what it is.The basic principles of relativity have not changed since Russell first published his lucid guide for the general reader. The ABC of Relativity is Bertrand Russell's most brilliant work of scientific popularisation. With marvellous lucidity he steers the reader who has no knowledge of maths or physics through the subtleties of Einstein's thinking. In easy, assimilable steps, he explains the theories of special and general relativity and describes their practical application to, amongst much else, discoveries about gravitation and the invention of the hydrogen bomb.

    Wallace Wattles, one of the father of motivation and success, whose work inspired "the secret", is now complete in one great volume of 9 BOOKS: — The Science of Getting Rich — The Science of Being Great — The Science of Being Well — How to Get What You Want — A New Christ — Jesus: The Man and his Work — Making the Man who can (How to Promote Yourself) — The New Science of Living and Healing — Hellfire Harrison (a novel)

    Bayesian statistics is taught in most first-year statistics classes across the nation, but there is one major problem that many students (and others who are interested in the theorem) face. The theorem is not intuitive for most people, and understanding how it works can be a challenge, especially because it is often taught without visual aids. In this guide, we unpack the various components of the theorem and provide a basic overview of how it works - and with illustrations to help. Three scenarios - the flu, breathalyzer tests, and peacekeeping - are used throughout the booklet to teach how problems involving Bayes Theorem can be approached and solved. Over 60 hand-drawn visuals are included throughout to help you work through each problem as you learn by example. The illustrations are simple, hand-drawn, and in black and white. For those interested, we have also included sections typically not found in other beginner guides to Bayes Rule. These include: A short tutorial on how to understand problem scenarios and find P(B), P(A), and P(B|A). For many people, knowing how to approach scenarios and break them apart can be daunting. In this booklet, we provide a quick step-by-step reference on how to confidently understand scenarios.A few examples of how to think like a Bayesian in everyday life. Bayes Rule might seem somewhat abstract, but it can be applied to many areas of life and help you make better decisions. It is a great tool that can help you with critical thinking, problem-solving, and dealing with the gray areas of life. A concise history of Bayes Rule. Bayes Theorem has a fascinating 200+ year history, and we have summed it up for you in this booklet. From its discovery in the 1700’s to its being used to break the German’s Enigma Code during World War 2, its tale is quite phenomenal.Fascinating real-life stories on how Bayes formula is used in everyday life.From search and rescue to spam filtering and driverless cars, Bayes is used in many areas of modern day life. We have summed up 3 examples for you and provided an example of how Bayes could be used.An expanded definitions, notations, and proof section.We have included an expanded definitions and notations sections at the end of the booklet. In this section we define core terms more concretely, and also cover additional terms you might be confused about. A recommended readings section.From The Theory That Would Not Die to a few other books, there are a number of recommendations we have for further reading. Take a look! If you are a visual learner and like to learn by example, this intuitive booklet might be a good fit for you. Bayesian statistics is an incredibly fascinating topic and likely touches your life every single day. It is a very important tool that is used in data analysis throughout a wide-range of industries - so take an easy dive into the theorem for yourself with a visual approach!If you are looking for a short beginners guide packed with visual examples, this booklet is for you.

    Now Wright attempts something even more ambitious: explaining the direction of evolution and human history–and discerning where history will lead us next.In Nonzero: The Logic of Human Destiny, Wright asserts that, ever since the primordial ooze, life has followed a basic pattern. Organisms and human societies alike have grown more complex by mastering the challenges of internal cooperation. Wright's narrative ranges from fossilized bacteria to vampire bats, from stone-age villages to the World Trade Organization, uncovering such surprises as the benefits of barbarian hordes and the useful stability of feudalism. Here is history endowed with moral significance–a way of looking at our biological and cultural evolution that suggests, refreshingly, that human morality has improved over time, and that our instinct to discover meaning may itself serve a higher purpose. Insightful, witty, profound, Nonzero offers breathtaking implications for what we believe and how we adapt to technology's ongoing transformation of the world.From the Trade Paperback edition.

     During fourteen years, from 1955 to 1969, the Soviet Union and the United States of America were engaged in a dramatic race against each other to conquer space. This period encompassed dramatic victories, humbling defeats, and more than one tragedy. This is a story of human courage and ingenuity at its best and political maneuvering at its worst, of almost unbelievable technological progress undertaken with the object not just of advancing human knowledge but also of proving the superiority of one country over another. Inside you will read about... ✓ From Missiles to Rockets ✓ Russia Takes the Lead ✓ Early American Failures ✓ The First Men in Space ✓ Fatalities on Both Sides ✓ The Moon Landing And much more! The space race culminated in man setting foot upon the moon, but each milestone on the way to that final goal was bitterly contested. Two powerful nations pledged a substantial part of their national resources to beat the other in a scientific and technological race to be the first to achieve new records. In terms of contests between major powers, there has never been anything quite as dramatic, public, and sustained as the space race; it remains one of the most fascinating and engaging episodes of the Cold War.