This Eighth Edition redefines the high standard set by previous editions. It offers the best balance of rigor and accessibility, the most current research, and the most thorough technology integration available for your course--all presented within a unique modular format that supports student mastery and provides instructors with maximum teaching flexibility. In every chapter, Kalat accurately portrays biopsychology as a dynamic and empirical field in which fascinating new discoveries are constantly being made. He captures readers' interest with the latest biological psychology findings, such as how gingko biloba claims to aid memory and coverage of the hypothesis that humans' mate choice patterns are influenced by natural selection. Throughout, the author's goal is not only to convey information, but also to convey his excitement about and dedication to the subject.

    Murderous Contagion tells the compelling and at times unbearably moving story of the devastating impact of diseases on humankind - from the Black Death of the 14th century to the Spanish flu of 1918-19 and the AIDS epidemic of the modern era. In this book Mary Dobson also relates the endeavours of physicians and scientists to understand and identify the causes of diseases and find ways of preventing them. This is a timely and revelatory work of popular history by a writer whose knowledge of, and enthusiasm for, her subject shines through her every word.

    If such a plague returned today, taking a comparable percentage of the U.S. population with it, 1.5 million Americans would die.The fascinating, true story of the world's deadliest disease.In 1918, the Great Flu Epidemic felled the young and healthy virtually overnight. An estimated forty million people died as the epidemic raged. Children were left orphaned and families were devastated. As many American soldiers were killed by the 1918 flu as were killed in battle during World War I. And no area of the globe was safe. Eskimos living in remote outposts in the frozen tundra were sickened and killed by the flu in such numbers that entire villages were wiped out.Scientists have recently rediscovered shards of the flu virus frozen in Alaska and preserved in scraps of tissue in a government warehouse. Gina Kolata, an acclaimed reporter for "The New York Times," unravels the mystery of this lethal virus with the high drama of a great adventure story. Delving into the history of the flu and previous epidemics, detailing the science and the latest understanding of this mortal disease, Kolata addresses the prospects for a great epidemic recurring, and, most important, what can be done to prevent it.

    We know that accidents happen, but we believe we are on earth for a reason. Until now, most scientists have argued that science and faith occupy distinct arenas. Francis Collins, a former atheist as a science student who converted to faith as he became a doctor, is about to change that. Collins's faith in God has been confirmed and enhanced by the revolutionary discoveries in biology that he has helped to oversee. He has absorbed the arguments for atheism of many scientists and pundits, and he can refute them. Darwinian evolution occurs, yet, as he explains, it cannot fully explain human nature - evolution can and must be directed by God. He offers an inspiring tour of the human genome to show the miraculous nature of God's instruction book.

    The implications of this revolutionary scientific paradigm extend into virtually every aspect of our psychology, our history and culture, our religion -- and indeed our future.

    With humor and insight, he describes the events of that day (his brain exploded just before his brother's wedding!), as well as the long, difficult recovery period. In the process, he introduces readers to his family, his principal support group, as well as a constant source of frustration and amazement. Irreverent, coruscating, angry, at times shocking, but always revelatory, his memoir takes the reader into unfamiliar territory, much like the experience Alice had when she fell down the rabbit hole. That he lived to tell the story is miraculous; that he tells it with such aplomb is simply remarkable.More than a decade later he has finally reestablished a productive artistic life for himself, still dealing with the effects of his injury;life-long half-blindness and epilepsy; but forging ahead as a survivor dedicated to helping others who have suffered a similar catastrophe.

    Yet brain scientists have uncovered details every business leader, parent, and teacher should know—like the need for physical activity to get your brain working its best.How do we learn? What exactly do sleep and stress do to our brains? Why is multi-tasking a myth? Why is it so easy to forget—and so important to repeat new knowledge? Is it true that men and women have different brains?In Brain Rules, Dr. John Medina, a molecular biologist, shares his lifelong interest in how the brain sciences might influence the way we teach our children and the way we work. In each chapter, he describes a brain rule—what scientists know for sure about how our brains work—and then offers transformative ideas for our daily lives.Medina’s fascinating stories and infectious sense of humor breathe life into brain science. You’ll learn why Michael Jordan was no good at baseball. You’ll peer over a surgeon’s shoulder as he proves that most of us have a Jennifer Aniston neuron. You’ll meet a boy who has an amazing memory for music but can’t tie his own shoes.You will discover how:Every brain is wired differentlyExercise improves cognitionWe are designed to never stop learning and exploringMemories are volatileSleep is powerfully linked with the ability to learnVision trumps all of the other sensesStress changes the way we learnIn the end, you’ll understand how your brain really works—and how to get the most out of it.

    Most popular science books t to misrepresent animals, presenting them either as furry little humans or as creatures that cannot feel at all. Marc D. Hauser, an acclaimed scientist in the field of animal cognition, uses insights from evolutionary theory and cognitive science to examine animal thought without such biases or preconceptions. Hauser treats animals neither as machines devoid of feeling nor as extensions of humans, but as independent beings driven by their own complex impulses. In prose that is both elegant and edifying, Hauser describes his groundbreaking research in the field, leading his readers on what David Premack, author of The Mind of an Ape, calls "a masterful tour of the animal mind."

    We spin fantasies. We devour novels, films, and plays. Even sporting events and criminal trials unfold as narratives. Yet the world of story has long remained an undiscovered and unmapped country. It’s easy to say that humans are “wired” for story, but why?In this delightful and original book, Jonathan Gottschall offers the first unified theory of storytelling. He argues that stories help us navigate life’s complex social problems—just as flight simulators prepare pilots for difficult situations. Storytelling has evolved, like other behaviors, to ensure our survival.Drawing on the latest research in neuroscience, psychology, and evolutionary biology, Gottschall tells us what it means to be a storytelling animal. Did you know that the more absorbed you are in a story, the more it changes your behavior? That all children act out the same kinds of stories, whether they grow up in a slum or a suburb? That people who read more fiction are more empathetic?Of course, our story instinct has a darker side. It makes us vulnerable to conspiracy theories, advertisements, and narratives about ourselves that are more “truthy” than true. National myths can also be terribly dangerous: Hitler’s ambitions were partly fueled by a story.But as Gottschall shows in this remarkable book, stories can also change the world for the better. Most successful stories are moral—they teach us how to live, whether explicitly or implicitly, and bind us together around common values. We know we are master shapers of story. The Storytelling Animal finally reveals how stories shape us.

    Along the way, you’ll encounter Boschean beasts, giant squid, guitar-playing sea slugs, and the great pioneers of neuroscience. Hana Roš and Matteo Farinella provide an insight into the most complex thing in the universe.

    As you read this, we are engineering the next stage of human evolution. Through advances in genetic, robotic, information and nanotechnologies, we are altering our minds, our memories, our metabolisms, our personalities, our progeny - and perhaps our very souls.Taking us behind the scenes with today's foremost researchers and pioneers, Garreau reveals that the super powers of our comic-book heroes already exist, or are in development in hospitals, labs, and research facilities around the country -- from the revved up reflexes and speed of Spider-Man and Superman, to the enhanced mental acuity and memory capabilities of an advanced species. Over the next fifteen years, Garreau makes clear, these enhancements will become part of our everyday lives. Where will they lead us? To heaven - where technology's promise to make us smarter, vanquish illness and extend our lives is the answer to our prayers? Or will they lead us, as some argue, to hell - where unrestrained technology brings about the ultimate destruction of our entire species? With the help and insights of the gifted thinkers and scientists who are making what has previously been thought of as science fiction a reality, Garreau explores how these developments, in our lifetime, will affect everything from the way we date to the way we work, from how we think and act to how we fall in love. It is a book about what our world is becoming today, not fifty years out. As Garreau cautions, it is only by anticipating the future that we can hope to shape it.

    Now he broadens the warning: the entire human game, he suggests, has begun to play itself out.Bill McKibben’s groundbreaking book The End of Nature -- issued in dozens of languages and long regarded as a classic -- was the first book to alert us to global warming. But the danger is broader than that: even as climate change shrinks the space where our civilization can exist, new technologies like artificial intelligence and robotics threaten to bleach away the variety of human experience.Falter tells the story of these converging trends and of the ideological fervor that keeps us from bringing them under control. And then, drawing on McKibben’s experience in building 350.org, the first truly global citizens movement to combat climate change, it offers some possible ways out of the trap. We’re at a bleak moment in human history -- and we’ll either confront that bleakness or watch the civilization our forebears built slip away.Falter is a powerful and sobering call to arms, to save not only our planet but also our humanity.

    At less than half the price of a standard textbook, it offers an affordable alternative.  A built-in Study Guide, written by the author, offers a practical suite of learning aids that foster review and self-assessment without the expense of a separate guide.

    Ratey, MD.Did you know you can beat stress, lift your mood, fight memory loss, sharpen your intellect, and function better than ever simply by elevating your heart rate and breaking a sweat? The evidence is incontrovertible: Aerobic exercise physically remodels our brains for peak performance. In SPARK, John J. Ratey, M.D., embarks upon a fascinating and entertaining journey through the mind-body connection, presenting startling research to prove that exercise is truly our best defense against everything from depression to ADD to addiction to aggression to menopause to Alzheimer's. Filled with amazing case studies (such as the revolutionary fitness program in Naperville, Illinois, which has put this school district of 19,000 kids first in the world of science test scores), SPARK is the first book to explore comprehensively the connection between exercise and the brain. It will change forever the way you think about your morning run---or, for that matter, simply the way you think

    In handsomely crafted prose, and with the grace and authority of his extraordinary gift for narrative history, William Manchester leads us from a civilization tottering on the brink of collapse to the grandeur of its rebirth - the dense explosion of energy that spawned some of history's greatest poets, philosophers, painters, adventurers, and reformers, as well as some of its most spectacular villains - the Renaissance.