And code. And code. You build only to rebuild. You focus on making your site compatible with almost every browser or wireless device ever put out there. Then along comes a new device or a new browser, and you start all over again.You can get off the merry-go-round.It's time to stop living in the past and get away from the days of spaghetti code, insanely nested table layouts, tags, and other redundancies that double and triple the bandwidth of even the simplest sites. Instead, it's time for forward compatibility.Isn't it high time you started designing with web standards?Standards aren't about leaving users behind or adhering to inflexible rules. Standards are about building sophisticated, beautiful sites that will work as well tomorrow as they do today. You can't afford to design tomorrow's sites with yesterday's piecemeal methods.Jeffrey teaches you to:- Slash design, development, and quality assurance costs (or do great work in spite of constrained budgets)- Deliver superb design and sophisticated functionality without worrying about browser incompatibilities- Set up your site to work as well five years from now as it does today- Redesign in hours instead of days or weeks- Welcome new visitors and make your content more visible to search engines- Stay on the right side of accessibility laws and guidelines- Support wireless and PDA users without the hassle and expense of multiple versions- Improve user experience with faster load times and fewer compatibility headaches- Separate presentation from structure and behavior, facilitating advanced publishing workflows

    An immediate and comprehensive answer source, rather than a diffuse tutorial, for serious programmers who want to see difficult material covered in depth without the fluff. Discusses XML, dynamic HTML, JavaScript, Java, and Perl CGI programming to create a full Web site programming package. Written by the author of several successful titles published by The Coriolis Group.

    As the industry standard for platform-independent reusable business components, EJB has just become Sun Microsystem's latest developer certification. Whether you want to be certifiable or just want to learn the technology inside and out, Head First EJB will get you there in the least painful way. And with the greatest understanding.You'll learn not just what the technology is, but more importantly, why it is, and what it is and isn't good for. You'll learn tricks and tips for EJB development, along with tricks and tips for passing this latest, very challenging Sun Certified Business Component Developer (SCBCD) exam. You'll learn how to think like a server. You'll learn how to think like a bean. And because this is a Head First book, you'll learn how to think about thinking.Co-author Kathy Sierra was one of Sun's first employees to teach brave, early adopter customers how to use EJB. She has the scars. But besides dragging you deep into EJB technology, Kathy and Bert will see you through your certification exam, if you decide to go for it. And nobody knows the certification like they do - they're co-developers of Sun's actual exam!As the second book in the Head First series, Head First EJB follows up the number one best-selling Java book in the US, Head First Java. Find out why reviewers are calling it a revolution in learning tough technical topics, and why Sun Chairman and CEO Scott McNealy says, "Java technology is everywhere...if you develop software and haven't learned Java, it's definitely time to dive in "Head First."And with Head First book, you don't even have to feel guilty about having fun while you're learning; it's all part of the learning theory. If the latest research in cognitive science, education, and neurobiology suggested that boring, dry, and excruciatingly painful was the best way to learn, we'd have done it. Thankfully, it's been shown that your brain has a sense of style, a sense of humour, and a darn good sense of what it likes and dislikes.In Head First EJB, you'll learn all about:Component-based and role-based development The architecture of EJB, distributed programming with RMI Developing and Deploying an EJB application The Client View of a Session and Entity bean The Session Bean Lifecycle and Component Contract The Entity bean Lifecycle and Component Contract Container-managed Persistence (CMP) Container-managed Relationships (CMR) EJB-QL Transactions Security EJB Exceptions The Deployment Descriptor The Enterprise Bean Environment in JNDI Programming Restrictions and PortabilityThe book includes over 200 mock exam questions that match the tone, style, difficulty, and topics on the real SCBCD exam. See why Kathy and Bert are responsible for thousands of successful exam-passers--"The Sun certification exam was certainly no walk in the park, but Kathy's material allowed me to not only pass the exam, but Ace it!" --Mary Whetsel, Sr. Technology Specialist, Application Strategy and Integration, The St. Paul Companies"Kathy Sierra and Bert Bates are two of the few people in the world who can make complicated things seem damn simple, and as if that isn't enough, they can make boring things seem interesting." --Paul Wheaton, The Trail Boss, javaranch.com"Who better to write a Java study guide than Kathy Sierra, reigning queen of Java instruction? Kathy Sierra has done it again. Here is a study guide that almost guarantees you a certification!" --James Cubetta, Systems Engineer, SGI

    Now featuring more than 250 color illustrations throughout, this perennially popular guide is a must for novices who want to work with HTML or XHTML, which continue to be the foundation for any Web site The new edition features nearly 50 percent new and updated content, including expanded coverage of CSS and scripting, new coverage of syndication and podcasting, and new sample HTML projects, including a personal Web page, an eBay auction page, a company Web site, and an online product catalog The companion Web site features an eight-page expanded Cheat Sheet with ready-reference information on commands, syntax, colors, CSS elements, and more Covers planning a Web site, formatting Web pages, using CSS, getting creative with colors and fonts, managing layouts, and integrating scripts

    With its simple commands, flags, and parameters, a well-formed command-line application is the quickest way to automate a backup, a build, or a deployment and simplify your life. As Ruby pro David Copeland explains, writing a command-line application that is self-documenting, robust, adaptable and forever useful is easier than you might think. Ruby is particularly suited to this task, since it combines high-level abstractions with "close to the metal" system interaction wrapped up in a concise, readable syntax. Moreover, Ruby has the support of a rich ecosystem of open-source tools and libraries. Ten insightful chapters each explain and demonstrate a command-line best practice. You'll see how to use these tools to elevate the lowliest automation script to a maintainable, polished application. You'll learn how to use free, open source parsers to create user-friendly command-line interfaces as well as command suites. You'll see how to use defaults to keep options simple for everyday users, while giving advanced users options for more complex tasks. There's no reason a command-line application should lack documentation, whether it's part of a help command or a man page; you'll find out when and how to use both. Your journey from command-line novice to pro ends with a look at valuable approaches to testing your apps, and includes some fun techniques for outside-the-box, colorful interfaces that will delight your users. With Ruby, the command line is not dead. Long live the command line.What You Need: All you'll need is Ruby, and the ability to install a few gems along the way. Examples written for Ruby 1.9.2, but 1.8.7 should work just as well.

    With this concise book, you will quickly gain working knowledge of Sinatra and its minimalist approach to building both standalone and modular web applications. Sinatra serves as a lightweight wrapper around Rack middleware, with syntax that maps closely to functions exposed by HTTP verbs, which makes it ideal for web services and APIs. If you have experience building applications with Ruby, you’ll quickly learn language fundamentals and see under-the-hood techniques, with the help of several practical examples. Then you’ll get hands-on experience with Sinatra by building your own blog engine. Learn Sinatra’s core concepts, and get started by building a simple application Create views, manage sessions, and work with Sinatra route definitions Become familiar with the language’s internals, and take a closer look at Rack Use different subclass methods for building flexible and robust architectures Put Sinatra to work: build a blog that takes advantage of service hooks provided by the GitHub API

    This rapid application development framework and its vast ecosystem of tools let you quickly build new sites and applications with clean, readable code. With this practical guide, Matt Stauffer--a leading teacher and developer in the Laravel community--provides the definitive introduction to one of today's most popular web frameworks.The book's high-level overview and concrete examples will help experienced PHP web developers get started with Laravel right away. By the time you reach the last page, you should feel comfortable writing an entire application in Laravel from scratch.Dive into several features of this framework, including:Blade, Laravel's powerful, custom templating toolTools for gathering, validating, normalizing, and filtering user-provided dataLaravel's Eloquent ORM for working with the application's databasesThe Illuminate request object, and its role in the application lifecyclePHPUnit, Mockery, and PHPSpec for testing your PHP codeLaravel's tools for writing JSON and RESTful APIsInterfaces for file system access, sessions, cookies, caches, and searchTools for implementing queues, jobs, events, and WebSocket event publishingLaravel's specialty packages: Scout, Passport, Cashier, Echo, Elixir, Valet, and Socialite

    That's why we created Digital Adaptation, a new practical book on how to help senior management understand the Web and adapt the business, culture, teams and workflows accordingly. No fluff, no theory — just techniques and strategies that worked in practice, and showed results. The book will help traditional businesses and organizations to overcome their legacy, and help you plant the seeds of change with very little power. If you do want to finally see changes happening, this is the book to grab. Written by Paul Boag. Designed by Veerle Pieters. 176 pages. YOU'LL LEARN TO: • Tackle bureaucracy and overcome legacy culture, • Develop a flexible and effective digital strategy, • Use responsibility matrix to minimize delays and costs, • Adopt a digital culture and become digital by default, • Apply techniques from mid-sized and large organizations, • Avoid toxic working practices and improve internal processes, • Organize teams and boost their efficiency, • Embrace social media and use them effectively, • Understand the value of a digital team and invest in them, • Break down the walls and nourish collaboration, ownership and innovation.

    You'll be guided through the entire process of creating a gorgeous, usable web site by applying the timeless principles of user-centered design.Even if you're short on design skills, with this book you'll be creating your own stunning web sites in no time at all.Throughout, the focus is on simple and practical techniques that anyone can use - you don't need to have gone to art school or have artistic flair to create stunning designs using the methods outlined in this book.The book's full-color layout and large format (8" x 10") make Sexy Web Design a pleasure to read.Master key web interface design principles Design amazing web interfaces from scratch Create beautiful, yet functional, web sites Unleash your artistic talents And much more Who should read this book? Whether you're completely new to web design, a seasoned pro looking for inspiration, or a developer wanting to improve your sites' aesthetics, there's something for everyone here.How? Because instead of trying to cover every possible area of creating a web site, we've focused purely on the design stage; that is, everything that happens before a single line of code is written.However, great design is more than just aesthetics. Long before we open our graphics program of choice, we'll be conducting research, dealing with clients, responding to briefs, sketching out sitemaps, planning information architecture, moving from doodles to diagrams, exploring different ways of interactivity, and building upon design traditions.But ultimately, you'll be finding out how to create web sites that look drop-dead gorgeous.

    With practical guidelines and insights from his own experience, author Travis Lowdermilk shows you how usability and user-centered design will dramatically change the way your application interacts with people.You’ll learn valuable strategies for conducting each stage of the design process, from interviewing likely users and discovering your application’s purpose to creating a rich user experience with sound design principles. User-Centered Design is invaluable no matter what platform you use or audience you target.- Explore usability and how it relates to user-centered design- Learn how to deal with users and their unique personalities- Clarify your application’s purpose, using a simple narrative to describe its use- Plan your project’s development with a software development life cycle- Be creative within the context of your user experience goals- Use visibility, consistency, and other design principles to enhance user experience- Gain user feedback of your prototype with surveys, interviews, and usability studies

    Beginners and intermediate developers will appreciate the comprehensive tutorial that walks step-by-step through building a real client/server database, from concept to deployment and beyond -- and points out key pitfalls to avoid throughout the process. Experienced users will appreciate the book's comprehensive coverage of the Transact-SQL language, from basic to advanced level; detailed ODBC database access information; expert coverage of concurrency control, and more. The book includes thorough, up-to-the-minute guidance on building multi-tier applications; SQL Server performance tuning; and other crucial issues for advanced developers. For all database developers, system administrators, and Web application developers who interact with databases in Microsoft-centric environments.

    You'll learn how to write web services from scratch and integrate existing services into your Java applications. With Java Web Services: Up and Running, you will:Understand the distinction between SOAP-based and REST-style services Write, deploy, and consume SOAP-based services in core Java Understand the Web Service Definition Language (WSDL) service contract Recognize the structure of a SOAP message Learn how to deliver Java-based RESTful web services and consume commercial RESTful services Know security requirements for SOAP- and REST-based web services Learn how to implement JAX-WS in various application servers Ideal for students as well as experienced programmers, Java Web Services: Up and Running is the concise guide you need to start working with these technologies right away.

    This unique book taps the relatively unknown market of advanced SEO knowledge, and reveals secrets used by only the best SEO consultants.You'll take your Internet marketing skills to the next level as you gain a thorough understanding of standard SEO techniques such as on-page optimization, off-page optimization, and link building. Packed with real-world examples, this essential guide demonstrates how real SEO consultants work with Fortune 500 companies to get the results they desire.Coverage includes: Understanding Search Engine OptimizationRelearning How You See the WebPicking the Right SEO ToolsFinding SEO ProblemsSolving SEO ProblemsSEO Best PracticesThe SEO Consulting ProcessComprehensive Site Audit (Informational Website)Comprehensive Site Audit (E-Commerce Website)Understanding the SEO IndustrySearch Engine VerticalsOptimizing for Alternative Search EnginesSetting Up a Testing PlatformSEO ResourcesAttending SEO Conferences

    This book shows you what writing and maintaining testable JavaScript for the client- or server-side actually entails, whether you’re creating a new application or rewriting legacy code.From methods to reduce code complexity to unit testing, code coverage, debugging, and automation, you’ll learn a holistic approach for writing JavaScript code that you and your colleagues can easily fix and maintain going forward. Testing JavaScript code is complicated. This book helps you simply the process considerably.Get an overview of Agile, test-driven development, and behavior-driven developmentUse patterns from static languages and standards-based JavaScript to reduce code complexityLearn the advantages of event-based architectures, including modularity, loose coupling, and reusabilityExplore tools for writing and running unit tests at the functional and application levelGenerate code coverage to measure the scope and effectiveness of your testsConduct integration, performance, and load testing, using Selenium or CasperJSUse tools for in-browser, Node.js, mobile, and production debuggingUnderstand what, when, and how to automate your development processes

    In this completely updated edition of our best-selling guide to HTML, authors Elizabeth Castro and Bruce Hyslop use crystal-clear instructions and friendly prose to introduce you to all of today's HTML5 and CSS essentials. You'll learn how to design, structure, and format your website. You'll learn about the new elements and form input types in HTML5. You'll create and use images, links, styles, lists, tables, frames, and forms; and you'll add video, audio, and other multimedia to your site. You'll learn how to add visual effects with CSS3. You'll understand web standards and learn from code examples that reflect today's best practices. Finally, you will test and debug your site, and publish it to the web. Throughout the book, the authors will cover all of HTML and offer extensive coverage of HTML5 and CSS techniques.