Though he was a prolific writer and an original thinker of vast erudition, Jung lacked a gift for clear exposition, and his ideas are less widely appreciated than they deserve to be. Now, in this extremely accessible introduction, Anthony Stevens--one of Britain's foremost Jungian analysts--clearly explains the basic concepts of Jungian psychology: the collective unconscious, complex, archetype, shadow, persona, anima, animus, and the individualization of the Self. A small masterpiece of insight and concision, this volume offers a clear portrait of one of the twentieth century's most important and controversial thinkers.About the Series: Combining authority with wit, accessibility, and style, Very Short Introductions offer an introduction to some of life's most interesting topics. Written by experts for the newcomer, they demonstrate the finest contemporary thinking about the central problems and issues in hundreds of key topics, from philosophy to Freud, quantum theory to Islam.

    It is a branch of linguistics that looks less at the shape or sound of words--morphology or phonology--and more at how our words and sentences are influenced by the society around us--for instance, how the accent or the dialect we use has been shaped by where we come from or which social class we belong to. In this Very Short Introduction, John Edwards offers the most up-to-date brief overview available of sociolinguistics, with side trips into the sociology of language and psycholinguistics. He considers such topics as the different social evaluations of languages and dialects, the loaded significance of names, and the importance of politically-driven language planning and policy. The relationship between language and gender, sexist language, the language of poverty, and the intertwining of language and religion are also dealt with here. Edwards stresses that, while linguists see all dialects as equally valid, in the wider world powerful attitudes have always placed language varieties in social hierarchies. The author also looks at language more broadly, examining the ways in which languages rise or fall, the attempts to revive flagging or endangered varieties, the reasons why some languages came to dominate others, and the special dynamics that affect contact between "big" and "small" languages. In both its role as our most powerful tool of communication and as the most immediate symbolic marker of human affiliation, language is pre-eminently a social phenomenon. This compact volume offers an invaluable introduction to this vital aspect of language. About the Series: Oxford's Very Short Introductions series offers concise and original introductions to a wide range of subjects--from Islam to Sociology, Politics to Classics, Literary Theory to History, and Archaeology to the Bible. Not simply a textbook of definitions, each volume in this series provides trenchant and provocative--yet always balanced and complete--discussions of the central issues in a given discipline or field. Every Very Short Introduction gives a readable evolution of the subject in question, demonstrating how the subject has developed and how it has influenced society. Eventually, the series will encompass every major academic discipline, offering all students an accessible and abundant reference library. Whatever the area of study that one deems important or appealing, whatever the topic that fascinates the general reader, the Very Short Introductions series has a handy and affordable guide that will likely prove indispensable.

    Widely accepted as the authoritative text and reference on electronic circuit design, both analog and digital, this book revolutionized the teaching of electronics by emphasizing the methods actually used by circuit designers -- a combination of some basic laws, rules of thumb, and a large bag of tricks. The result is a largely nonmathematical treatment that encourages circuit intuition, brainstorming, and simplified calculations of circuit values and performance. The new Art of Electronics retains the feeling of informality and easy access that helped make the first edition so successful and popular. It is an ideal first textbook on electronics for scientists and engineers and an indispensable reference for anyone, professional or amateur, who works with electronic circuits.

    Now, in The American Presidency, presidential authority Charles O. Jones provides invaluable background to the current controversy, in a compact, reliable guide to the office of the chief executive.This marvelously concise survey is packed with information about the presidency, some of it quite surprising. We learn, for example, that the Founders adopted the word president over governor and other alternatives because it suggested a light hand, as in one who presides, rather than rules. Indeed, the Constitutional Convention first agreed to a weak chief executive elected by congress for one seven-year term, later calling for independent election and separation of powers. Jones sheds much light on how assertive leaders, such as Andrew Jackson, Theodore Roosevelt, and FDR enhanced the power of the presidency, and illuminating how such factors as philosophy (Reagan's anti-Communist conservatism), the legacy of previous presidencies (Jimmy Carter following Watergate), relations with Congress, and the impact of outside events have all influenced presidential authority. He also explores the rise of federal power and the dramatic expansion of federal agencies, showing how the president takes a direct hand in this vast bureaucracy, and he examines the political process of selecting presidents, from the days of deadlocked conventions to the rise of the primary after World War II.In 200 years, he writes, the presidency had changed from that of a person--Washington followed by Adams, then Jefferson--to a presidential enterprise with a cast of thousands. Jones explains how this remarkable expansion has occurred and where it may lead in the future.About the Series: Combining authority with wit, accessibility, and style, Very Short Introductions offer an introduction to some of life's most interesting topics. Written by experts for the newcomer, they demonstrate the finest contemporary thinking about the central problems and issues in hundreds of key topics, from philosophy to Freud, quantum theory to Islam.

    As of 2004 an estimated 40 million people were living with the disease, and about 20 million had died. Despite rapid scientific advances there is still no cure and the drugs are expensive and toxic. In the developing world, especially in parts of Africa, life expectancy has plummeted to below 35 years, causing a serious decline in economic growth, a sharp increase in orphans, and the imminent collapse of health care systems. The news is not all bleak though. There have been unprecedented breakthroughs in understanding diseases and developing drugs. Because the disease is so closely linked to sexual activity and drug use, the need to understand and change behavior has caused us to reassess what it means to be human and how we should operate in the globalizing world. This Very Short Introduction tackles the science, the international and local politics, the fascinating demographics, and the devastating consequences of the disease, and suggests how we must respond.About the Series: Oxford's Very Short Introductions offers concise and original introductions to a wide range of subjects--from Islam to Sociology, Politics to Classics, and Literary Theory to History. Not simply a textbook of definitions, each volume provides trenchant and provocative--yet always balanced and complete--discussions of the central issues in a given topic. Every Very Short Introduction gives a readable evolution of the subject in question, demonstrating how it has developed and influenced society. Whatever the area of study, whatever the topic that fascinates the reader, the series has a handy and affordable guide that will likely prove indispensable.

    They haunt us, we cherish them, and in our lives we collect more of them with each new experience. Without memory, you would not be able to maintain a relationship, drive your car, talk to your children, read a poem, watch television, or do much ofanything at all. Memory: A Very Short Introduction explores the fascinating intricacies of human memory. Is it one thing or many? Why does it seem to work well sometimes and not others? What happens when it goes wrong? Can it be improved or manipulated through techniques such as mnemonic rhymes orbrain implants? How does memory change as we age? And what about so-called recovered memories--can they be relied upon as a record of what actually happened in our personal past? This book brings together our most recent knowledge to address (in a scientifically rigorous but highly accessible way)these and many other important questions about how memory works, and why we can't live without it.About the Series: Combining authority with wit, accessibility, and style, Very Short Introductions offer an introduction to some of life's most interesting topics. Written by experts for the newcomer, they demonstrate the finest contemporary thinking about the central problems and issues in hundredsof key topics, from philosophy to Freud, quantum theory to Islam.

    As a concept and a practice, it has attracted the attention of theologians, anthropologists, psychologists, sociologists, artists, and historians over the centuries. This Very Short Introduction explains why. Magic has been defined in terms of the false religions of others, as an evolutionary stage in human thought, a universal state of mind, and a liberating expression of the imagination. For hundreds of millions of people today, no matter their religious persuasion, magic is a real force that helps them to overcome misfortune, poverty, and illness. Indeed, with magic as relevant today as it ever was, it raises questions about the meaning of human progress.

    Drawing on a number of accessible examples, the author prompts us to call on our own musical experiences in order to think more critically about the roles of the performers and the listener, about music as a commodity and an experience, what it means to understand music, and the values we ascribe to it. This very short introduction, written with both humor and flair, begins with a sampling of music as human activity and then goes on to consider the slippery phenomenon of how music has become an object of thought. Covering not only Western and classical music, Cook touches on all types from rock to Indonesian music and beyond. Incorporating musical forms from every continent, Music will make enjoyable reading for beginner and expert alike. About the Series: Combining authority with wit, accessibility, and style, Very Short Introductions offer an introduction to some of life's most interesting topics. Written by experts for the newcomer, they demonstrate the finest contemporary thinking about the central problems and issues in hundreds of key topics, from philosophy to Freud, quantum theory to Islam.

    Emerging in England in the 1650s as a radical sect challenging the status quo, the Quakers are now best known for their anti-slavery activities, their principled stance against war, and their pioneering work in penal reform. Famous Quakers include Thomas Paine, Walt Whitman, Lucretia Mott, Herbert Hoover, James Dean, Judi Dench, and A.S. Byatt. And while the group still maintains a distinctive worship method to achieve a direct encounterwith God, which has been at the heart of the movement since its beginning, Quakers today are highly diverse: some practice a protestant evangelicalism, others are no longer Christian. In this generously illustrated book, Pink Dandelion, the leading expert on Quaker Studies, draws on the latestscholarship to chart the history of the sect and its present-day diversity around the world, exploring its unique approach to worship, belief, theology and language, and ecumenism. It concludes by placing the Quakers in the wider religious picture and predicting its future.About the Series: Oxford's Very Short Introductions offers concise and original introductions to a wide range of subjects--from Islam to Sociology, Politics to Classics, and Literary Theory to History. Not simply a textbook of definitions, each volume provides trenchant and provocative--yet alwaysbalanced and complete--discussions of the central issues in a given topic. Every Very Short Introduction gives a readable evolution of the subject in question, demonstrating how it has developed and influenced society. Whatever the area of study, whatever the topic that fascinates the reader, theseries has a handy and affordable guide that will likely prove indispensable.

    In an age where we've mapped the human genome and explored much of the physical world, the study of people's behaviour is one of the most exciting frontiers of scientific endeavor.In this Very Short Introduction Richard Crisp tells the story of social psychology, its history, concepts and major theories. Discussing the classic studies that have defined the discipline, Crisp introduces social psychology's key thinkers, and shows how their personal histories spurred them to understand what connects people to people, and the societies in which we live. Taking us from the first ideas of the discipline to its most cutting edge developments, Crisp demonstrates how social psychology remains profoundly relevant to everyday life. From attitudes to attraction, prejudice to persuasion, health to happiness - social psychology provides insights that can change the world, and help us tackle the defining problems of the 21st century.ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.

    This Very Short Introduction offers an indispensable starting point for anyone who needs to quickly know the themes and controversies that have shaped modern China. Prize-winning author and scholar Rana Mitter examines the modern history, politics, economy, and thriving cultural scene of contemporary China, and its relations with the wider world. This lively guide covers a range of social issues from the decline of footbinding and the position of women in society, to the influence of television and film, and the role of the overseas Chinese diaspora. It covers many prominent figures as well, such as the Communist leaders, the last emperors, and prominent writers and artists throughout China's history.About the Series: Combining authority with wit, accessibility, and style, Very Short Introductions offer an introduction to some of life's most interesting topics. Written by experts for the newcomer, they demonstrate the finest contemporary thinking about the central problems and issues in hundreds of key topics, from philosophy to Freud, quantum theory to Islam

    The authors introduce the general reader to some of the most important basic findings, concepts, and procedures of evolutionary biology, as it has developed since the first publications of Darwin and Wallace on the subject, over 140 years ago. They show how evolution provides a unifying set of principles for the whole of biology and sheds light on the relation of human beings to the universe and each other.

    Looking at texts ranging from the Gospels from NagHammadi to the Dialogues with the Risen Savior, Paul Foster shows how the apocryphal gospels reflect the diversity that existed within early Christianity, and considers the extent to which they can be used to reconstruct an accurate portrait of the historical Jesus. Foster demonstrates how closeanalysis of text, contents, and context are vital in assessing the value and authenticity of such ancient documents. Including discussions of controversies and case-studies such as the alleged hoax surrounding the discovery of Secret Mark, Foster concludes that the non-canonical texts, considered inthe correct context, can help us reach a more complete understanding of the multi-faceted nature of early Christianity.About the Series: Combining authority with wit, accessibility, and style, Very Short Introductions offer an introduction to some of life's most interesting topics. Written by experts for the newcomer, they demonstrate the finest contemporary thinking about the central problems and issues in hundredsof key topics, from philosophy to Freud, quantum theory to Islam.

    Egyptian Mythology: A Very Short Introduction explains the cultural and historical background to the fascinating and complex world of Egyptian myth, with each chapter dealing with a particular theme.To show the variety of source material for Egyptian myth, each chapter features a particular object--such as the obelisk known as Cleopatra's Needle, a golden statue of Tutankhamun, and a papyrus containing a story in which the Egyptian gods behave outrageously--which is illustrated by a photograph or line-drawing. The myth "The Contendings of Horus and Seth" is looked at in detail, and the many interpretations it has provoked are examined. In addition to a list of major deities and myths, there are explanations of related topics such as how hieroglyphs work, royal names and titles, and the Egyptian cosmos. There is also a timeline of Egyptian history, a glossary of technical terms and an up-to-date bibliography.

    He charts life in Roman Britain from the first Roman invasion under Julius Caesar to the final collapse of the Roman Empire in the West around AD 500.