We are in an era where entire businesses are built on Instagram; kids in their bedrooms are racking up tens of millions of YouTube views; bloggers are becoming millionaires from their kitchen tables, and businesses are getting more attention from a viral video than a Super Bowl ad. But in a space that moves so fast, how can businesses keep up - let alone compete? And how do you make sure that your activity is profitable? Whether it’s building a targeted fanbase, selling more of your products & services or serving customers, every piece of your social media marketing campaign should be making you money. Combining the ‘holy grail’ marketing principles from some of history’s most successful marketers with the very latest social media strategies gives savvy businesses of all size a chance to ‘do’ social media in an entirely new way. Gone are the days of fumbling around in the dark. The new era is about testing, measuring and profit. From the psychological triggers that make us buy; employing social proof to stand out; using (and faking) controversy to sell more or just simply demonstrating your true competitive advantage, profitable social media marketing is here. As Head Ninja at Exposure Ninja, Tim Cameron-Kitchen has personally worked with hundreds of businesses of all shapes and sizes, and seen first hand how doing the right things on social media can transform a business. Yvonne Ivanescu came to Exposure Ninja from one of the world’s highest profile marketing agencies, and brought her brand experience to help business on the front line. This book is the distillation of everything that makes a profitable campaign, laid out in step-by-step instructions for you to follow and apply to your own business - whatever your size or market. So whether you’re a local plumber looking to pick up leads from Twitter, or an independent e-commerce site wanting the attention of influential bloggers, the strategies and profitable shortcuts for entrepreneur-run businesses in this book will give you a chance to compete in competitive markets where time and budget is of the essence.

    I've written about TV for several years, and have always valued her opinion and insights on all things television." -- Amanda Cuda, Connecticut Post Author Nikki Stafford has established herself in the Lost fandom through her comprehensive episode analysis, which have helped thousands of viewers watch the show with a deeper understanding season after season. This final installment of the Finding Lost series ties together all of the pieces from season one to the end, showing the beginnings of each plot line and tracing its development throughout the series. This season six book includes analyses on the war between good and evil and how it's been epitomized in the black and white themes, and will provide possible explanations for many of the questions that have remained remain unanswered at the end of the series. The book will be filled with sidebars offering summaries for many of the show's ongoing mysteries, and chapters on the show's literary precursors, Stephen King's The Stand and Milton's Paradise Lost. Stafford takes an in-depth look at the alternate timeline offered in the show's final season and compare it to the original timeline that played out in the first five seasons. Including exclusive behind-the-scenes photos of the filming of the season six episodes on location in Hawaii, Finding Lost: Season 6 is the only book Lost fans will need when the screen goes dark (or light) one final time.

    Modelled on those catalogues that spill unwanted from your weekend newspapers, this is a celebration of triumphantly useless and inappropriate consumer choices. Illustrated throughout in the shape and style of catalogues that offer you the chance to buy machines that stamp your initials onto golf balls or allow you to warm you slippers electronically before putting them on. An array of toys, gadgets, and handy-helps, it's a modern vision of a consumer paradise gone very weird indeed.

    New chapters cover how to build a personal carb count database, carb counting for insulin pump users, a whole week of meal plans, and much more.

    Chock full of easy to understand instructions and full color pictures for the 24 recipes included, you are sure to succeed with this book, regardless of your skill level. With a few simple ingredients, and a little bit of time, you’ll be making bath bombs in an afternoon. You’re in good hands with this quick and easy guide to showing you not only the basics, but also more fun and challenging recipes like the Fizzy Pops, designed to look like tasty cake pop treats. Taking it a step further she has also included cupcake bath bombs with a sugar scrub topping. Who wouldn't love to make these? This book can be a project for yourself, a gift for a friend, or an enhancement to your knowledge in the world of bath and body crafts. Whatever the purpose, the reader will enjoy!

    You should already be familiar with the basic stitches: slip stitch, single crochet, half double crochet, double crochet, treble crochet, and double treble crochet. For additional help, the ebook also contains a link to my website with free how-to-crochet videos.In this ebook, you will learn the following stitches:1. Wheels2. Arched Windows3. Bow Ties4. Textured Clusters5. Slanted Shell Stitch6. Floating Rectangles Insertion7. Long Double Crochet8. Basketweave Stitch9. Wavy Stitch in 2 Colors10. Loop de Loops11. Fan & V Stitch12. Checkerboard13. Staggered Crosses14. Granny Inspired Rows15. Spiked Drop Down Stitch16. Fur Stitch17. Seed Stitch in 3 Colors18. Polka Dots19. Crumpled Stitch20. Chevron Variation

    As a hardy, easy care, and potentially long-lived lizard, the leopard gecko is the perfect size, attractive in its velvety skin, and fairly easy to breed. The subject of breeding geckos is covered in multiple chapters in this book led by author and herp expert de Vosjoli, who is joined by gecko specialists Dr. Roger Klingenberg, Ron Tremper, and Dr. Brian Viets, who each contribute special chapters to this up-to-date and authoritative guide. Colorfully illustrated, Leopard Geckos provides excellent general guidelines for keepers who wish to add a gecko to their vivarium and maintain their pet in excellent health and condition. The authors provide an introduction to gecko characteristics including distribution, size, longevity, and growth rate, to help beginners better understand the anatomy and behavior of these fascinating lizards. This Advanced Vivarium Systems title includes information about selecting a healthy leopard gecko, handling, housing needs, water and feeding requirements, and shedding and tail loss. Dr. Klingenberg provides the chapter “The Recognition and Treatment of Disease,” which covers specific disorders keepers should be aware of. De Vosjoli begins the discussion on breeding leopard geckos, and then is joined by Dr. Viets for a chapter on “Incubation Temperature and Hatchling Sex and Pigmentation.” Tremper’s chapter on “Color and Pattern Variations” focuses on the genetic aspects of breeding leopard geckos. The book also discusses the African fat-tailed gecko plus other eublepharids, including the African clawed gecko, Japanese leopard gecko, Malaysian cat gecko, and the Central American banded gecko.

    A veterinarian, a trainer, and a breeder team up to cover all the questions new owners tend to have, and many they don't think to ask, including:* What to ask the breeder before bringing your puppy home* Which vaccinations your puppy needs and when to get them* How to make potty training as smooth (and quick) as possible* What to do when your puppy cries at night* Why and how to crate train your puppy* When socialization should happen and how to make sure it does* When your puppy is ready to learn basic commands--like Sit, Stay, and Come--and the best way to teach them* When and how to go about leash training* How much exercise your puppy needs to stay physically and mentally healthy* What, how much, and when to feed your puppy to give him the nutrition he needs without the extra weight he doesn't* When your puppy is ready for obedience training and how to make sure it works* How and how often to bathe your puppy, brush his coat, clip his nails, and brush his teeth* How to know when a trip to the vet is needed* What causes problem behaviors, when to expect them, and how to correct them

    Many written by monks, and some written by hippies and spiritual gurus. But how many are written by an ordinary dude? Someone who is just like you: someone who has a day job, whose preferred outfit is jeans and a t-shirt, and enjoys knocking back a few beers on Friday night? I'm as ordinary as they come. The only difference...I've been meditating for over 13 years. And I want to show you how you can too—in a straightforward language that any ordinary dude or dudette can understand. Over a decade of practice, meditation has transformed my life, bringing more peace, calm and clarity into it than I could have ever imagined when I started at the age of 19. And now I want to share how meditation can do the same for you.

    Have you ever wished you could play the piano? Well, now you can! Scott "The Piano Guy" Houston teaches you to play the way the pros play, in a style enormously simpler than traditional classical piano and with an absolute minimum of note-reading. By focusing on playing the melody with the right hand (one note at a time) and simple chords with the left hand, Houston gives you the tools you need for a lifetime of musical enjoyment. Best of all, your tour guide to this adventure forces you to have fun along the way!

    With this wonderful cookbook, the SUGAR BUSTERS! eating program can easily become part of your daily routine. Forget counting calories, weighing your food, and trying to figure out those confusing charts and graphs. The SUGAR BUSTERS! Quick & Easy Cookbook makes preparing tasty, low-sugar or sugar-free fare a snap.Inside you'll discover- APPETIZERS and HORS D'OEUVRES- SOUPS and SALADS- MAIN COURSES- VEGETABLES- SAUCES and DRESSINGS- DESSERTS- COMPREHENSIVE PANTRY SECTIONWhether you're hosting an elaborate holiday bash or a spur-of-the-moment intimate evening for two, or you just need a quick dinner for you and your family, the SUGAR BUSTERS! Quick & Easy Cookbook will help you create the perfect meal.

    You don't have to do any math. And there's nothing to give up so there's no guilt. The best thing about Water with Lemon is that it delivers a compelling story with characters we can all relate to. Unlike preachy diet books filled with structured plans, this book models the emotional challenge of turning knowing into doing. It's good common sense, not new fad nonsense. It's the story of diet-free, guilt-free weight loss.

    The Hal Leonard Ukulele Method is designed for anyone just learning to play ukulele. This comprehensive and easy-to-use beginner's guide by acclaimed performer and uke master Lil' Rev includes many fun songs of different styles to learn and play. Includes: types of ukuleles, tuning, music reading, melody playing, chords, strumming, scales, tremolo, music notation and tablature, a variety of music styles, ukulele history and much more.

    Television shows and newspaper articles often gloss over the shocking details because it may be too grisly for the average viewer or reader.When researching these stories, I commonly use actual police reports, court documents, and first-hand descriptions. Some of the details can be disconcerting. I do my best to not leave out any of the details in my books, no matter how depraved they may be. My intent is not to shock, but to show precisely how twisted the mind of a killer can be.That being said, if you are overly squeamish, this may not be the book for you. If you’re okay with it, then let’s proceed.Volume 5 features: longer stories, more photos, a bonus chapter, and an online appendix with additional photos, videos, and documents. Volume Five features twelve of the most incomprehensible stories of the last fifty years.

     Approaching or beginning retirement is a milestone event. For most of our lives retirement feels like it’s on the distant horizon, something to think about tomorrow rather than today. When the day finally does arrive, for many it can feel a little daunting and overwhelming – how should one spend all this new found free time? Olivia Greenwell has the answers, with friendly advice on: How to navigate your way through the questions you may have New opportunities that could present themselves in retirement How to find further information on the exciting opportunities presented As you experience the wonderful peace and contentment of retirement, this book will help you discover what makes you happy, and how to enjoy your life to the fullest. What are you waiting for? Start living the retirement you always dreamt of, by uncovering all the tools you need today!