We tend socially to avoid engaging with people unlike ourselves, and modern politics encourages the politics of the tribe rather than of the city. In this thought-provoking book, Richard Sennett discusses why this has happened and what might be done about it.Sennett contends that cooperation is a craft, and the foundations for skillful cooperation lie in learning to listen well and discuss rather than debate. In Together he explores how people can cooperate online, on street corners, in schools, at work, and in local politics. He traces the evolution of cooperative rituals from medieval times to today, and in situations as diverse as slave communities, socialist groups in Paris, and workers on Wall Street. Divided into three parts, the book addresses the nature of cooperation, why it has become weak, and how it could be strengthened. The author warns that we must learn the craft of cooperation if we are to make our complex society prosper, yet he reassures us that we can do this, for the capacity for cooperation is embedded in human nature.

    The tall flats built to replace the old 'slum' houses were unpopular. Social networks were broken up. The book had an immediate impact when it appeared - extracts were published in the newspapers, the sales were a record for a report of a sociological study, Government ministers quoted it. But the approach it advocated was not accepted until the late 1960s, and by then it was too late.This Routledge Revivals reissue includes the authors' introduction from the 1986 reissue, reviewing the impact of the book and its ideas thirty years on. They argue that if the lessons implicit in the book had been learned in the 1950s, London and other British cities might not have suffered the 'anomie' and violence manifested in the urban riots of the 1980s.

    W. Crocker III (The Politically Incorrect Guide to the Civil War, Robert E. Lee on Leadership, etc.) now turns his guns on the epic story of America’s involvement in the First World War with his new book The Yanks Are Coming: A Military History of the United States in World War I. 2014 marks the centenary of the beginning of that war, and in Crocker’s sweeping, American-focused account, readers will learn: How George S. Patton, Douglas MacArthur, George C. Marshall (of the Marshall Plan), "Wild Bill" Donovan (future founder of the OSS, the World War II precursor to the CIA), Harry S. Truman, and many other American heroes earned their military spurs in "The Great War"Why, despite the efforts of the almost absurdly pacifistic administration of Woodrow Wilson, American involvement in the war was inevitableHow the First World War was "the War that Made the Modern World"—sweeping away most of the crowned heads of Europe, redrawing the map of the Middle East, setting the stage for the rise of communism and fascismWhy the First World War marked America’s transition from a frontier power—some of our World War I generals had actually fought Indians—to a global superpower, with World War I generals like Douglas MacArthur living to see, and help shape, the nuclear age"The Young Lions of the War" -- heroes who should not be forgotten, like air ace Eddie Rickenbacker, Sergeant Alvin York (memorably portrayed by Gary Cooper in the Academy Award–winning movie Sergeant York), and all four of Theodore Roosevelt’s sons (one of whom was killed) Stirring, and full of brilliantly told stories of men at war, The Yanks Are Coming will be the essential book for readers interested in rediscovering America’s role in the First World War on its hundredth anniversary.

    "Richard Wolff's book is the best accessible and reliable treatment we have of what socialism is, was, and should be.” - Cornel West“In the same accessible style that has made his programs and lectures such a hit, he explains his subject in a way that's not only smart, but makes the rest of us feel smart. It's actionable intelligence for the every person.” - Laura Flanders“Lucid, brilliant and uncompromising in his dissection of the capitalist system he also provides a sane and just socialist alternative to capitalist exploitation, one we must all fight to achieve.” - Chris Hedges

    The Occupy movement made the plight of the 99 percent an indelible part of the public consciousness, and concerns about inequality were a decisive factor in the 2012 presidential elections. How bad is it? According to Pulitzer PrizeOCowinning journalist David Cay Johnston, most Americans, in inflationOCoadjusted terms, are now back to the average income of 1966. Shockingly, from 2009 to 2011, the top 1 percent got 121 percent of the income gains while the bottom 99 percent saw their income fall. Yet in this most unequal of developed nations, every aspect of inequality remains hotly contested and poorly understood. "Divided" collects the writings of leading scholars, activists, and journalists to provide an illuminating, multifaceted look at inequality in America, exploring its devastating implications in areas as diverse as education, justice, health care, social mobility, and political representation. Provocative and eminently readable, here is an essential resource for anyone who cares about the future of AmericaOCoand compelling evidence that inequality can be ignored only at the nationOCOs peril."

    Marketing plans, marketing slogans, marketing messages are all word-oriented with visuals used mostly for “decoration” purposes.Visual Hammer is the first book to document the superiority of a visual approach to marketing. Some examples: The Marlboro cowboy, the Coca-Cola contour bottle, the Corona lime and many, many others.But here’s the twist. A visual hammer is not enough. What a brand also needs is a verbal nail. “Masculinity” in the case of the Marlboro cowboy. “The real thing” in the case of Coke’s contour bottle, “Mexican beer” in the case of the Corona lime.It’s the two working together, a verbal nail and a visual hammer, that can create a powerful brand.Consider what the pink ribbon has done for Nancy Brinker. In 1982, Ms. Brinker started a foundation to fight breast cancer in memory of her sister, Susan G. Komen. Since then, the foundation has raised nearly $2 billion and is the world’s-largest non-profit source of money to combat breast cancer.Then there’s Aflac, the company that brought us the duck. In 2000, the first year the duck was advertised, sales went up 29%. The second year, 28%. The third year, 18%.Before the duck, Aflac had a name recognition of 12%. Today, it’s 94%. (The duck is the hammer and the “quack” is the verbal nail. It’s the integration of the two that makes the brand memorable.)Color often plays a role in creating memorable visual hammers. Tiffany’s blue box, the Masters green jacket, Nexium’s purple pill, Christian Louboutin’s red soles.So can the product itself. The watchband of a Rolex, the grille of a Rolls-Royce, the Absolut bottle, the Stella Artois glass, the polo player on a Ralph Lauren shirt.Symbols can act as hammers to visualize “invisible” products. Travelers’ red umbrella, Wells Fargo’s stagecoach, Geico’s gecko.Company founders can also act as hammers. Colonel Sanders, Papa John, Frank Perdue, Orville Redenbacher, Paul Newman.In spite of these and many other examples, why do so many marketing people work exclusively with words when the real power is with visuals? Well, words are important, too. The objective of a marketing program is to "own a word in the mind.” Therefore it’s important to find the right word as well as the right visual.The interplay between pictures and words is like a hammer and a nail. If the objective is to nail two pieces of wood together, why fool around with a hammer? Why not just put the wood together with a nail?That's the problem of marketing. Your most useful tool is a visual hammer, but the nail comes first. Unless you pick the right nail, all the creative hammers in the world are not going to help very much.Visual Hammer is a book that will help you nail your brand into consumers’ minds.

    While philanthropy continues to be a transformative force for good, global philanthropic funds, even when combined with the development or aid budgets of many national governments, add up to mere billions of dollars. Meanwhile, the cost of solving the world’s problems runs into the trillions.In The Power of Impact Investing, Rockefeller Foundation president Judith Rodin and Margot Brandenburg, two of the foremost experts in the field, explain what impact investing is, how it compares to philanthropy and traditional investments, where opportunities are evolving around the world, and how to get started.By sharing moving stories of impact investors and the exciting social enterprises benefiting from these investments, Rodin and Brandenburg offer a compelling resource for anyone interested in better understanding the power of impact investing—including retail investors, high-net-worth individuals, and heads of family offices, foundations, banks, and pension funds—while also offering experienced impact investors an opportunity to deepen their knowledge and benefit from the perspectives of other investors.

    Austerity is forcing millions into poverty and many more into precarious work, while the left remains trapped in stagnant political practices that offer no respite. Inventing the Future is a bold new manifesto for life after capitalism. Against the confused understanding of our high-tech world by both the right and the left, this book claims that the emancipatory and future-oriented possibilities of our society can be reclaimed. Instead of running from a complex future, Nick Srnicek and Alex Williams demand a postcapitaiist economy capable of advancing standards, liberating humanity from work and developing technologies that expand our freedoms.

    This third edition introduces a new co-author, Nancy M. Wingfield, and has been fully updated to take into account recent and ongoing developments in the region.

    A provocative and contrarian work—filled with great lessons from history—that challenges the pervasive notion that America is on the decline.

    It seems incredible that so much could have been put into one small word of five letters. There was love, passion, pride, longing, adoration,tragedy,chivalry,heimweh, and again love. Whole volumes could not have produced such a feeling in others. It had the magic power of creating love in those who heard it. Even after, India became the land of heart's desire. Everything concerning her became if interest-- became living--her people, her history,architecture,her manners and customs,her rivers, mountains, plains, her culture, her great spiritual concepts, her scriptures. And so culture, her great spiritual concepts, her scriptures. And so began a new life, a life of study,of meditation. The centre of interest was shifted.'-- Sister Christine

    While the various contributors to this collection all travel for different reasons, one thing is for certain—they come back with stories. Whether traversing the Arctic by dogsled, attending a surreal film festival in North Korea, or strolling the streets of a fast-changing Havana, their insights into the world and the human condition are illuminating and enthralling, providing an answer: This is why I like to travel.The Best American Travel Writing 2016 includes Michael Chabon, Alice Gregory, Paul Theroux, Dave Eggers, Helen Macdonald, Sara Corbett, Stephanie Pearson,Thomas Chatterton Williams, Pico Iyer, and othersBILL BRYSON, guest editor, is the best-selling author of A Walk in the Woods;  A Short History of Nearly Everything; One Summer: America, 1927; The Road to Little Dribbling; and numerous other books. JASON WILSON, series editor, is the author of Boozehound: On the Trail of the Rare, the Obscure, and the Overrated in Spirits; Spaghetti on the Wall; and the forthcoming Why Wine Matters. He has written for the Washington Post Magazine, The New Yorker, the New York Times, and many other publications, and has won awards for Best Food Column from the Association of Food Journalists four times.

    Human waste, once considered a gift to the soil, has become toxic material that has broken the essential cycle of decay and regeneration. Here, award-winning author Derrick Jensen and activist Aric McBay weave historical analysis and devastatingly beautiful prose to remind us that life--human and nonhuman--will not go on unless we do everything we can to facilitate the most basic process on earth, the root of sustainability: one being's waste must always become another being's food.

    CBS, News Corp, Disney, Comcast, Time Warner, and their peers are still alive, kicking, and making big bucks. The New York Times still earns far more from print ads than from digital ads. Super Bowl commercials are more valuable than ever. Banner ad space on Yahoo can be bought for a relative pittance.Sure, the darlings of new media-Buzzfeed, HuffPo, Politico, and many more-keep attracting ever more traffic, in some cases truly phenomenal traffic. But as Michael Wolff shows in this fascinating and sure-to-be-controversial book, their buzz and venture financing rounds are based on assumptions that were wrong from the start, and become more wrong with each passing year. The consequences of this folly are far reaching for anyone who cares about good journalism, enjoys bingeing on Netflix, works with advertising, or plans to have a role in the future of the Internet.Wolff set out to write an honest guide to the changing media landscape, based on a clear-eyed evaluation of who really makes money and how. His conclusion: the Web, social media, and various mobile platforms are not the new television. Television is the new television.We all know that Google and Facebook are thriving by selling online ads-but they're aggregators, not content creators. As major brands conclude that banner ads next to text basically don't work, the value of digital traffic to content-driven sites has plummeted, while the value of a television audience continues to rise. Even if millions now watch television on their phones via their Netflix, Hulu, and HBO GO apps, that doesn't change the balance of power. Television by any other name is the game everybody is trying to win-including outlets like The Wall Street Journal that never used to play the game at all.Drawing on his unparalleled sources in corner offices from Rockefeller Center to Beverly Hills, Wolff tells us what's really going on, which emperors have no clothes, and which supposed geniuses are due for a major fall. Whether he riles you or makes you cheer, his book will change how you think about media, technology, and the way we live now.

    Pumped with pride and passion, the two best teams in Europe are about to engage in a gladiatorial battle in front of 100,000 fanatical supporters. But this is not just another match, another cup final. On this warm day in May, the future of English football – and a city’s reputation – is on the line. A year before this momentous Cup Final, Liverpool fans had been involved in the Heysel disaster. Thirty-nine people had died in the decaying stadium – a tragedy which cast a long, dark shadow over the sport. English clubs were banned from Continental competition, and football reached its lowest point. Tony Evans’s Two Tribes recalls the tumultuous 1985/86 season and the titanic struggle for supremacy between the two great Merseyside clubs. Set against a backdrop of social and political turmoil, it reveals the full impact of Thatcher’s policies, the vibrant northwest music scene and the burgeoning anti-establishment vibe on the streets and on the terraces. Giving voice to players, managers, politicians and musicians, Two Tribes follows the remarkable twists and turns of a season and how Merseysiders took over London for one unforgettable day with deafening chants of ‘Merseyside! Merseyside!’ ringing around Wembley Stadium. Ultimately, this is the story of Liverpool’s renaissance and Everton’s private agony, masked by a show of solidarity and communal spirit on the day, and how a season which began in shame ended in pride.