Help! My Facebook Ads Suck


Michael Cooper - 2017
    I was there too, but now I have quit my day job and make a living selling fiction. Both my initial success and the sustainability of my book sales have come from Facebook ads. In this book, you'll learn how to find the cost per click and sales volumes you'll need to hit to know if an ad is profitable. You'll learn how to target your ads and how to tweak them for maximum returns by age, gender, region. You'll see how to write plot-based ads, character based ads, pure marketing ads, the whole bit. Stop losing money every time you run and ad and instead turn them into book-selling machines.

Writing Alone and with Others


Pat Schneider - 2003
    She has taught all kinds--the award winning, the struggling, and those who have been silenced by poverty and hardship. Her innovative methods have worked in classrooms from elementary tograduate level, in jail cells and public housing projects, in convents and seminaries, in youth at-risk programs, and with groups of the terminally ill.Now, in Writing Alone and with Others, Schneider's acclaimed methods are available in a single, well-organized, and highly readable volume. The first part of the book guides the reader through the perils of the solitary writing life: fear, writer's block, and the bad habits of the internal critic.In the second section, Schneider describes the Amherst Writers and Artists workshop method, widely used across the U.S. and abroad. Chapters on fiction and poetry address matters of technique and point to further resources, while more than a hundred writing exercises offer specific ways to jumpstartthe blocked and stretch the rut-stuck. Schneider's innovative teaching method will refresh the experienced writer and encourage the beginner. Her book is the essential owner's manual for the writer's voice.

Writer's Doubt: How You Can Overcome Doubt and Create Work That Matters


Bryan Hutchinson - 2014
    As a child, he had to take a remedial reading and writing class because he could barely write a full sentence. One editor told him his book would never be published.And yet Bryan is now a bestselling author whose books have been read by over 100,000 people and the book the editor said would never be published has been praised publicly by the foremost experts in the field.All writers doubt their ability. But Bryan's story shows doubt doesn't have to define your writing future.

The Portable MFA in Creative Writing


The New York Writers Workshop - 2006
    The Portable MFA gives you all of the essential information you would learn in the MFA program in one book. Covering fiction, memoirs, personal essays, magazine articles, poetry, and playwriting, this book provides you with:Inspiration and tips on revision, stamina, and productivityClear instruction on the craft behind the artDetailed reading lists to expand your literary horizonsExercises to improve your writing endeavorsBy heeding the advice in The Portable MFA, you will gain the wisdom and experience of some of today's greatest teachers, all for just the price of a book.

The Pocket Muse: Ideas and Inspirations for Writing


Monica Wood - 2002
    The stimulating visuals laced throughout the book uniquely capture the essence of the literary imagination and provide salve for the writer's soul. Wood delves below the surface of a writer's life and illustrates her apt points with both pictures and words. She says, "Treat yourself! Buy an expensive pen, a box of colorful paperclips, a fine, handmade notebook or a leather bookmark." In other words, allow yourself a moment to luxuriate in your gift of words. She also reminds us of the need to be disciplined and to avoid being sidetracked by those little distractions -- for example, you might hold off on checking your email in the morning until you've written at least three pages. In relation to character development in fiction, the author points out that a good plot complication will either thwart or alter the character's desire. She reminds you to instill your characters with life. And, she offers an extremely useful tool -- using differently colored markers to highlight action, reflection, and dialogue in your prose. This ingenious technique will assist you in knowing when you are telling rather than showing and will allow you to create vivid action that will involve the reader in your characters and plot. All in all, Wood has authored an innovative, inspirational pocket muse that is produced in a handy carry-along size and is so unique it doesn't even require numbered pages. It is all about inspiration, digging deep, and keeping the faith as you spin out prose that will long be remembered. (Evie Rhodes)

The Writer's Idea Book


Jack Heffron - 2000
    And once you've got an idea, what then? Ideas without a plan, without a purpose, are no more than pleasant thoughts. In The Writer's Idea Book, Jack Heffron, former senior editor at Writer's Digest Books and Story Press, will help you find the answer. Utilizing over 400 prompts and exercises, you'll generate intriguing ideas and plumb their possibilities to turn them into something amazing. The Writer's Idea Book will give you the insight and the self-awareness to create and refine ideas that demand to be transformed into greater works, the kind of compelling, absorbing writing that will have other writers asking "where do you get those ideas?"

13 Steps to Evil: How to Craft Superbad Villains


Sacha Black - 2017
    Your villain is.Are you fed up of drowning in two-dimensional villains? Frustrated with creating clichés? And failing to get your reader to root for your villain?In 13 Steps to Evil, you’ll discover: • How to develop a villain’s mindset• A step-by-step guide to creating your villain from the ground up• Why getting to the core of a villain’s personality is essential to make them credible • What pitfalls and clichés to avoid as well as the tropes your story needsFinally, there is a comprehensive writing guide to help you create superbad villains. Whether you’re just starting out or are a seasoned writer, this book will help power up your bad guy and give them that extra edge.These lessons will help you master and control your villainous minions, navigate and gain the perfect balance of good and evil, as well as strengthening your villain to give your story the tension and punch it needs.

The Elements of Style


William Strunk Jr. - 1918
    Throughout, the emphasis is on promoting a plain English style. This little book can help you communicate more effectively by showing you how to enliven your sentences.

Crank It Out!: The Surefire Way to Become a Super-Productive Writer


C.S. Lakin - 2017
    And not mediocre books but high-quality ones. Why? Because that’s what readers expect and want.Regardless of whether you write fiction or nonfiction, if you want to get established as an author, you need to be productive. Highly productive.You can’t just write one terrific book and call it good, expecting that singular work to carry you atop the wave of success for years to come.Studies show readers want 3-4 books a year from their favorite authors. And to build traction and a growing audience, authors need to deliver.But how many writers have the time to write that many books?In today’s busy world, amid distractions and demands, it’s hard to carve out time to write even one book a year.But plenty of super-busy people find time to crank out numerous high-quality books. And in this in-depth look on the topic, you’ll learn the strategies that help them—and will help you—be super productive. If you want to grow your readership, you need to write the best books you can—and that means strategizing to optimize every factor that impacts your writing. Here are some of the things you’ll learn in Crank it Out!: How to dig deep into the Productivity ABCs—attitude, biology, and choices—and analyze yourself to prepare to make the needed adjustments to be super productive How to spot destructive attitudes and rewire them to allow you to break through to success How to determine your biological prime time and identify your peak hours to write in order to get the most out of your writing time How to hack around your excuses, bad habits, and distractions that are blocking your way How to alter your sleeping, eating, and other behaviors to ensure peak performance How to thwart self-sabotage and perfectionism, which prevent you from becoming the super-productive writer you long to be Plenty of people who work full-time, have heavy family responsibilities, or deal daily with chronic health issues or physical challenges find ways to crank out books. They do so because writing is important to them. How badly do you want it? Now’s the time to stop making excuses and start becoming proactive. Instead of complaining you have no time to write, take the challenge this book presents.There’s a surefire way to becoming a super-productive writer, and it’s as simple as ABC.

Dancing on the Head of a Pen: The Practice of a Writing Life


Robert Benson - 2012
    More than a primer on effective writing, Dancing on the Head of a Pen is a winsome guide to the place in the heart where the life of the spirit meets the life of art. “Dancing on the Head of a Pen is a pure delight to read. Encouraging, honest, practical, and important. I needed this book.”—Melody Carlson, author of more 200 books including Finding Alice  “With deceptive simplicity and an almost seductive easiness in his voice, Benson lays open before us the filigreed mystique of the writing life in all its beauty, its unmitigated angst, and its inescapable vocation.”—Phyllis Tickle, author of numerous books including The Divine Hours “Robert Benson’s Dancing on the Head of a Pen is a gem. It is wise, witty, and inspiring—a trifecta seldom achieved by a book on the writing life.”—James Scott Bell, bestselling author of Plot & Structure After some forty years and nearly twenty books, I have learned I do not know about a lot of things, but I do know how to write a book. Some of these things are habits stolen from other writers, writers far better than I am. Some are disciplines I stumbled upon to feed both the caliber of the writing and the work of being a writer. Some of them are practices I discovered on my own after years of dancing on the head of a pen.—Robert Benson The Life of the Spirit Meets the Life of Art A compelling combination of advice and inspiration, Dancing on the Head of a Pen will challenge and encourage writers, artists, musicians, painters—anyone drawn to a life of artistic expression.  Digging deeply into his own writing habits, failures, and successes, Robert Benson helps you choose the ideal audience for your work, commit to it, and overcome the hurdles that inevitably confront both aspiring artists and accomplished professionals. Extending beyond the craft of writing, this gentle book moves into a rich discussion on the relationship between spirituality and art. Including wisdom from revered writers past and present, Dancing on the Head of a Pen is a beautiful mosaic of inspiration, practical help, and a glimpse into the disciplines that shape one writer’s life.

Reading Like a Writer: A Guide for People Who Love Books and for Those Who Want to Write Them


Francine Prose - 2006
    Written with passion, humor, and wisdom, Reading Like a Writer will inspire readers to return to literature with a fresh eye and an eager heart - to take pleasure in the long and magnificent sentences of Philip Roth and the breathtaking paragraphs of Isaac Babel; she is deeply moved by the brilliant characterization in George Eliot's Middlemarch. She looks to John Le Carré for a lesson in how to advance plot through dialogue and to Flannery O'Connor for the cunning use of the telling detail. And, most important, Prose cautions readers to slow down and pay attention to words, the raw material out of which all literature is crafted.

The Creative Habit: Learn It and Use It for Life


Twyla Tharp - 2003
    It is the product of preparation and effort, and it's within reach of everyone who wants to achieve it. All it takes is the willingness to make creativity a habit, an integral part of your life: In order to be creative, you have to know how to prepare to be creative. In The Creative Habit, Tharp takes the lessons she has learned in her remarkable thirty-five-year career and shares them with you, whatever creative impulses you follow -- whether you are a painter, composer, writer, director, choreographer, or, for that matter, a businessperson working on a deal, a chef developing a new dish, a mother wanting her child to see the world anew. When Tharp is at a creative dead end, she relies on a lifetime of exercises to help her get out of the rut, and The Creative Habit contains more than thirty of them to ease the fears of anyone facing a blank beginning and to open the mind to new possibilities. Tharp's exercises are practical and immediately doable -- for the novice or expert. In "Where's Your Pencil?" she reminds us to observe the world -- and get it down on paper. In "Coins and Chaos," she provides the simplest of mental games to restore order and peace. In "Do a Verb," she turns your mind and body into coworkers. In "Build a Bridge to the Next Day," she shows how to clean your cluttered mind overnight. To Tharp, sustained creativity begins with rituals, self-knowledge, harnessing your memories, and organizing your materials (so no insight is ever lost). Along the way she leads you by the hand through the painful first steps of scratching for ideas, finding the spine of your work, and getting out of ruts into productive grooves. In her creative realm, optimism rules. An empty room, a bare desk, a blank canvas can be energizing, not demoralizing. And in this inventive, encouraging book, Twyla Tharp shows us how to take a deep breath and begin!

Dear Writer, You Need to Quit


Becca Syme - 2019
    There are a thousand of those out there and you've read them all.What this book is: a mindset shift book. If you want to stay in this industry, there are some things you need to quit. And I'm not going to tell you "how", but I am going to tell you why.

How to Write a Sentence: And How to Read One


Stanley Fish - 2011
    Drawing on a wide range of  great writers, from Philip Roth to Antonin Scalia to Jane Austen, How to Write a Sentence is much more than a writing manual—it is a spirited love letter to the written word, and a key to understanding how great writing works.

Rivet Your Readers with Deep Point of View


Jill Elizabeth Nelson - 2012
    This handbook shows you how to perform the transformation from ordinary narrative to deep narrative in clear, easy-to-master steps. I invite you to sweep your writing to the next level with a technique that creates immediacy and intimacy with your readers and virtually eliminates show/don't tell issues. My Best to You, Jill