In this provocative and informative book, Don Norman writes that the complexity of our technology must mirror the complexity and richness of our lives. It's not complexity that's the problem, it's bad design. Bad design complicates things unnecessarily and confuses us. Good design can tame complexity.Norman gives us a crash course in the virtues of complexity. Designers have to produce things that tame complexity. But we too have to do our part: we have to take the time to learn the structure and practice the skills. This is how we mastered reading and writing, driving a car, and playing sports, and this is how we can master our complex tools.Complexity is good. Simplicity is misleading. The good life is complex, rich, and rewarding—but only if it is understandable, sensible, and meaningful.

    And the most respected of these is the code of silence. For the first time, a hockey player is prepared to reveal what really goes on in the NHL, in the spirit of what Ball Four did for baseball. The money, the personalities, the adultery, and the drugs--and also the little things that make up daily life in the league. Most athletes have little to say, but Sean doesn't have that problem. Yes, he tells us about the guys he's fought and the guys he's partied with, and he tells us where to find the best cougar bars in various NHL cities and what it's like to be hounded by the media when you're dating a celebrity. But Sean's job on the ice was always to get inside the heads of the guys he played against, and that insight on human nature is on full display in Offside.What makes millionaire athletes tick? What are their weaknesses? And in the end, what makes Sean Avery--once called the most hated player in the NHL--who he is? What is it like to make people hate you for a living? Sean Avery's misdeeds on and off the ice are well-documented, and he certainly has his detractors. But on the other hand, he has a lot of supporters, in part for things like being the first North American athlete to come out in favour of marriage equality, and in part just for being an interesting guy. Love him or hate him, he is one of the best-known players of the past few decades, and certainly one of the most colourful and outspoken. In Offside, he meets his accusers head-on, and gives them something to think about.

    Graphic Design which fulfills aesthetic needs, complies with the laws of form and exigencies of two-dimensional space; which speaks in semiotics, sans-serifs, and geometrics; which abstracts, transforms, translates, rotates, dilates, repeats, mirrors, groups, and regroups is not good design if it is irrelevant.Graphic design which evokes the symmetria of Vituvius, the dynamic symmetry of Hambidge, the asymmetry of Mondrian; which is a good gestalt, generated by intuition or by computer, by invention or by a system of coordinates is not good design if it does not communicate. - Paul Rand For the design student, teacher, professional designer, and, indeed, for anyone interested in the creative communication of ideas, Paul Rand: A Designer's Art is certain to be a book that is both provocative and enlightening.

    This is a master class in the principles and practical fundamentals of design that will appeal to a broad audience of graphic artists and designers.

    His elegantly clear visual language not only defined product design for decades, but also our fundamental understanding of what design is and what it can and should do. Dieter Rams created ten rules of design more than twenty years ago. Sometimes referred to as the ten commandments, they are just as relevant today: Good design is innovative. Good design makes a product useful. Good design is aesthetic. Good design helps a product to be understood. Good design is unobtrusive. Good design is honest. Good design is durable. Good design is consistent to the last detail. Good design is environmentally friendly. Good design is as little design as possible. Less and More elucidates the design philosophy of Dieter Rams. The book contains images of hundreds of Rams's products as well as his sketches and models from Braun stereo systems and electric shavers to the chairs and shelving systems that he created for Vitsoe and his own company sdr+. In addition to the rich visual presentation of his designs, the book contains new texts by international design experts that explain how the work was created, describe its timeless quality, and put it into current context. In this way, the work of Dieter Rams is given a contemporary reevaluation that is especially useful in light of the rediscovery of functionalism and rationalism in today s design. Less and More shows us the possibilities that design opens for both the manufacturer and the consumer as a means of making our lives better through attractive, functional solutions that also save resources. "

    In 1925, he had started drawing alphabets and printing books, and in 1931, this plainspoken little book was a fustian and forceful argument for common sense in design, composed for anyone remotely interested in the subtle and evolving challenge of the typographic arts. Set rag right, with tight word spacing, it is a model of composition. The text, like most of Gill's, is exasperating, exorbitant, and exciting. But Gill was, above all, a craftsman, whose work always reflected his philosophy and whose hand always followed his moral convictions.

    Glaser’s work ranges from the psychedelic Bob Dylan poster to book and record covers; from store and restaurant design to toy creations; and magazine formats including New York magazine and logotypes, all of which define the look of our time. Here Glaser undertakes not only a remarkably wide-ranging representation of his oeuvre from the incredibly fertile early years, but, in a new preface, speaks of the influences on his work, the responsibilities of the artist, the hierarchies of the traditional art world, and the role of graphic design in the area of his creative growth. First published in 1973, Milton Glaser: Graphic Design is an extraordinary achievement and indisputably a classic in the field.

    He won two stages at the Tour de France and an Olympic medal. But after years of feeling off, he was diagnosed with early-onset Parkinson’s. The body that had been his ally was now something else: a prison. The Happiness of Pursuit is the story of how Davis sought to overcome his Parkinson’s by reaching back to what had made him so successful on the bike and adjusting his perspective on what counted as a win. The news of his diagnosis began a dark period for this vibrant athlete, but there was also light. His son Taylor’s own bike-racing career was taking off. Determined to beat the Body Snatcher, Davis underwent a procedure called deep brain stimulation. Although not cured, his symptoms abated enough for him to see Taylor compete in the Beijing Olympics. Davis Phinney had won another stage. But the joy, he discovered, was in the pursuit. With humor and grace, Phinney weaves the narrative of his battle with Parkinson’s with tales from his cycling career and from his son’s emerging career. The Happiness of Pursuit is a remarkable story of fathers and sons and bikes, of victories large and small.

    Yesterday's web design deliverables fail to take into account the demands of responsive solutions. Design workflow hasn't really changed, but best practices have. This book shows you how to adapt to the new paradigm and create sites for today's web. Some of the strategies you'll learn include: how to better manage client expectations and development requirementsa practical approach for designing in the browserdocumentation methods that outperform static Photoshop compsa method for visualizing the points where responsive designs changeAfter absorbing the lessons in this book, you'll leave behind old-school workflows and start working in ways that are uniquely suited to today's multi-platform web.

    This book covers topics which include the secrets of how the pros retouch portraits; how to color correct any photo without breaking a sweat (you'll be amazed at how they do it!); how to unlock the power of Photoshop CS' new features for digital photo pros; and others.

    http://69.131.42.194/showpic.php?imag...

    An attempt to debunk the various misconceptions, half truths and, in some cases, outright lies which permeate the industry of design. Lovingly designed and written both passionately and irreverently, Ward pulls from his ten years of experience to tackle lighter subjects such as design fetishists, Helvetica's neutrality and urgent briefs, alongside discussions on more worthy topics such as the validity of design education, the supposed death of print, client relationships and pitch planning. In addition, the book features contributions and insights from more than a dozen other established practitioners such as Milton Glaser, Stefan Sagmeister, Christoph Niemann and David Carson making it a must for students, recent graduates and seasoned practitioners alike.

    An unfortunately common situation...quickly develops into a wonderfully uncommon and heartfelt adventure." - An Erma Bombeck "Hot Tamale" http://humorwriters.org/2016/02/19/ho... - “Spot-on, highly entertaining, and absolutely hilarious” - Lynne Willard, Editor & U.S. expat - - "Jaw droppingly hilarious" Carol Penn-Romaine, award-winning writer - - A wealth of cultural information tucked between the chuckles - - Includes discussion questions for book clubs & classrooms - - As the zany protagonist comes to understand Mexico & appreciate Hispanic culture, readers do the same - - 20% of profits go to the ACLU - - "Holy Cow! This book is hilarious!" - Cynthia Norman, Cosmic Philosopher - “Learning about a new culture can be hilarious – as seen through this book!” – Diane Gilliard, Counselor - An Amazon Top-10 Bestseller in Travel/Mexico (7/17-9/17); Biography/Memoir, Crimes & Criminals, Solo Travel, Single Parenting, Teen & Young Adult Biographies (various dates) - SYNOPSIS A suburban housewife liberates herself from her peanut-butter-and-jelly life and flees to Mexico. While battling the cultural quirks that send less adventurous souls hightailing it back to the U.S., she struggles to learn Spanish, cope with foreign customs, raise her kids, and run a school. To supplement her meager income she smuggles, using her gift for gab and wily wit to outfox the government officials. But not all of her smuggling tricks and tactics go as planned. EMBEDDED MULTICULTURAL ISSUES - The women’s movement - The 1960s cultural revolution - Culture shock - Immigrant adjustment & adaptation - Immigrant parenting issues - Identity development in children of immigrants - Intergenerational value clashes in immigrant families - Diverse customs & mores - Racism - Sexism - Prejudice - Classism - Ageism - Cultural evolution - Expatriate re-integration - Individualist/Independent (e.g., North American) vs. Interdependent/Collectivist (e.g., Hispanic) orientation to: ° Time (past/present/future) ° Activity (being/becoming/doing) ° Social relations (hierarchical/collateral/egalitarian) ° Self-efficacy (fate/destiny vs. personal control)

    It is simple and clean, and commonly seen in advertising, signage, and literature. The R has a curved leg, and the i and j have square dots. The Q has a straight angled tail, and the counterforms inside the O, Q, and C are oval. It is an all-purpose type design that can deliver practically any message clearly and efficiently. It is one of the most popular typefaces of all time. Helvetica: Homage to a Typeface presents 400 examples of Helvetica in action, selected from two diametrically opposed worlds. Superb applications by renowned designers are juxtaposed with an anonymous collection of ugly, ingenious, charming, and hair-raising samples of its use.

    Even if you don't immediately recognize his name, you have almost certainly used one of the radios, clocks, lighters, juicers, shelves or hundreds of other products he designed. He is famous not only for this vast array of well-formed products, but for his remarkably prescient ideas about the correct function of design in the messy, out-of-control world we inhabit today. These ideas are summed up in his 'ten principles' of good design: good design is innovative, useful, and aesthetic. Good design should be make a product easily understood. Good design is unobtrusive, honest, durable, thorough, and concerned with the environment. Most of all, good design is as little design as possible.In that spirit, this monograph is as little book as possible. It is a clear, comprehensive and beautiful presentation of Dieter Rams' life and his work. It is a must-have book for anyone interested in Rams' work, his legacy, and his ideas about how to live.