Tesla Motors: How Elon Musk and Company Made Electric Cars Cool, and Sparked the Next Tech Revolution


Charles Morris - 2014
    The most trusted sources in the auto industry have called its Model S the most advanced, safest and best-performing car ever built - and it doesn’t use a drop of gasoline. Tesla has changed the way the public perceives electric vehicles, and inspired the major automakers to revive their own dormant efforts to sell EVs. However, even amidst the avalanche of media coverage that followed the triumph of the Model S, few have grasped the true significance of what is happening. Tesla has redefined the automobile, sparked a new wave of innovation comparable to the internet and mobile computing revolutions, and unleashed forces that will transform not just the auto industry, but every aspect of society. The Tesla story is one part of an ongoing tide of change driven by the use of information technology to eliminate “friction” such as geographic distance, middlemen and outdated regulations. Tesla is simply applying the new order to the auto industry, but the automobile is such a pervasive influence in our lives that redefining how it is designed, built, driven and sold will have sweeping effects in unexpected areas. Just as Tesla built the Model S as an electric vehicle “from the ground up,” it has taken an outsider’s approach to the way it markets its cars. Its direct sales model has drawn legal challenges from entrenched auto dealers, who fear that their outdated business model will be destroyed. Its systems approach to the software and electronics in its cars has highlighted how far behind the technological times the major automakers are. It’s easy to see why readers find Tesla irresistible. CEO Elon Musk is a superstar entrepreneur, a “nauseatingly pro-US” immigrant and the leader of two other cutting-edge companies. Tesla dares to challenge the establishment behemoths and, so far at least, has handily beaten them at their own game. In this history of the 21st century’s most exciting startup, Charles Morris begins with a brief history of EVs and a biography of Tesla’s driving force, Elon Musk. He then details the history of the company, told in the words of the Silicon Valley entrepreneurs who made it happen. There are many fascinating stories here: Martin Eberhard’s realization that there were many like himself, who loved fast cars but wanted to help the environment and bring about the post-oil age; the freewheeling first days, reminiscent of the early internet era; the incredible ingenuity of the team who built the Roadster; Tesla’s near-death experience and miraculous resurrection; the spiteful split between the company’s larger-than-life leaders; the gloves-off battles with hostile media such as Top Gear and the New York Times; and the media’s ironic about-face when the magnificent Model S won the industry’s highest honors, and naysayers became cheerleaders overnight. And the story is just beginning: Tesla has breathtakingly ambitious plans for the future.This book was updated May 1, 2015 to include the latest on the Gigafactory and the D package.

The Art of Being Rational : Charlie Munger


Oxana Dubrovina - 2019
    Find out what he has to say! Charlie Munger is one of the most successful businessmen in the world. He is worth more than a billion dollars and has spent his career not only honing his own business decision-making abilities but also teaching others to do the same. Now, all of his wisdom and insight into wealth management is collected in one place. Author Oxana Dubrovina wants to give you a crash course in Munger’s life-changing philosophy. This success self-help guide and motivational biography will put you on the road to a bright financial future by using Munger, as well as other inspirational leaders like Benjamin Franklin, Lee Kuan Yew, and even Jesus Christ, to illustrate important messages about how to live a good, honest, and successful life.

The Art of War and other Laws of Power


Sun Tzu
    In this newest translation of The Art of War readers will benefit from the interpretations from other translators and strategist, as well as the 50 strategic rules, including: -- How to look for strategic turns to meet the competition-- How to attain strategic superiority and crush the competition-- How to plan surprise and stay ahead of the game-- And more timeless wisdom that will allow you to compete and win in the dynamic business environment!Business managers around the world have tapped into this ancient wisdom; it is time to master The Art of War for Manager for the existence and growth of your business!

Options Trading: QuickStart Guide - The Simplified Beginner's Guide to Options Trading


ClydeBank Finance - 2016
    In Options Trading QuickStart Guide, ClydeBank Finance packages the wisdom of the Wall Street elite into a straightforward and easy-to-read teaching tool. Options Trading QuickStart Guide is ClydeBank Finance at its best, making complex ideas clear while endowing readers with a wealth of powerful new knowledge. Whether you’re a newcomer to options trading or a grizzled veteran looking for a fresh take on basic strategy, you’ll enjoy the plain-spoken style and colorful scenarios illustrated in Options Trading QuickStart Guide. In addition to providing a solid beginner’s course in options trading, Options Trading QuickStart Guide walks you through a multitude of strategic trading decisions, showing you how a trader thinks and how he arrives at critical decisions. This book wasn’t written for someone who wants to stay on the sidelines, but for the ambitious trader looking to become a formidable, sharp, and cunning options trader. You'll Learn: The fundamentals of put and call options. How to understand and leverage intrinsic value How to use a stock’s IV (implied volatility) to inform smart trades What you need to know about “The Greeks.” The mechanics of the short sell Scroll Up To The Top Of The Page And Click The Orange "Buy Now" Icon On The Right Side, Right Now! ClydeBank Media LLC 2016 All Rights Reserved

Brand Strategy 101: Your Logo Is Irrelevant - The 3 Step Process to Build a Kick-Ass Brand


Michael R. Drew - 2013
    No really, it is. Let me explain.It turns out that drooling dogs and ringing bells are far more important than a logo (thank you Pavlov).Sure, successful businesses have logos--easily recognizable logos. Playboy, McDonald's, Coke. But there's far more to their success than bunny ears, golden arches or a certain shade of red. Stripped of all the marketing lingo, branding is pretty simple: Your brand is all the associations that come to mind when your potential customers see or hear your name.Whether your focus is on personal branding or on branding your company culture--you've got to have more than a fancy logo and edgy color scheme to create brand stickability (you know, a brand your customers can't get out of their heads).Well, there’s a process to capturing attention and getting your foot in the door of your customers’ minds. Here's a taste of some of the personal branding advice you'll find in this book:You must become the first solution your customer thinks of when they have a problem you can solve. How?The first step is to figure out what your audience cares about. What keeps them up at night? What problems can you help them solve? From there, you need to apply these three steps:1) Frequency2) Repetition3) AnchoringIn this e-book, we’ll show you how to figure out what your customers really want. Then we will show you how to apply these three steps to help you become the trusted resource that comes to mind first when your customer’s itch needs to be scratched.Is real and authentic branding going to happen overnight? Probably not. But ask yourself this: Do you want short-term results that lose effectiveness? Or are you willing to invest a bit more time and effort to create long-term results that get better and better?If you're looking for a branding book that promises a quick fix, this isn't the book for you. But if you want to create a brand that sticks like superglue--read this book!Go ahead and let the wimps and whiners have the get-rich quick schemes that fizzle and fall flat like a wet firework. You want to ignite a branding bonfire.

Art Held Hostage: The Story of the Barnes Collection


John Anderson - 2003
    The Barnes Collection has been conservatively valued at more than $6 billion and includes some 69 Cézannes (more than in all the museums of Paris combined), 60 Matisses, 44 Picassos, 18 Rousseaus, 14 Modiglianis, and no fewer than 180 Renoirs. Yet the Barnes is in crisis. Its founder, Dr. Albert C. Barnes (1872), grew up in the slums of late-nineteenth-century Philadelphia only to become first a physician and later a pharmaceutical king. By 1920, this self-made man was already well on his way to becoming one of the great art collectors of his day. But this is also the story of Richard Glanton, who escaped poverty in rural Georgia to become a high-flying, politically powerful Philadelphia lawyer. It was Glanton who took the Barnes art on its celebrated worldwide tour, renovated the galleries-and presided over a decade of expensive litigation. The most famous of these court cases—this one in federal court—pitted the Barnes against its wealthy neighbors. The goal: A 52-car parking lot for the Barnes. The cost: more than $6 million in legal fees. Today, Glanton is no longer president of the Barnes, and the new board is seeking to move the collection into the city. Yet another court case will decide whether they can or not. The battle of the Barnes has only just begun. "Here, at long last, is the whole truth about the Dickensian legal tug-of-war—unimaginably tangled, unsparingly vicious, unprecedentedly cynical—that threatens the survival of one of the greatest private art collections of the twentieth century. From now on, anyone who seeks to understand the desperate plight of the Barnes Collection will have to start by reading this important book." —Terry Teachout, author of The Skeptic: A Life of H. L. Mencken "John Anderson has produced a riveting account of curators, trustees, and lawyers fighting for control of the world-famous Barnes Collection of French impressionist art from the 1950s to the present. Based on hundreds of revealing interviews, Art Held Hostage reads like a superb mystery novel: This gem of investigative reporting is a sure contender for the national best-seller lists." —Howard R. Lamar, Sterling Professor Emeritus of History, Yale University

Sole Influence: Basketball, Corporate Greed, and the Corruption of America's Youth


Dan Wetzel - 2000
    One cool new sneaker. For a company like Nike, the combination can equal millions of dollars in profits. That's why the shoe companies are engaged in a frantic full-court press to find and sign the next generation of hoop stars -- before the competition does. The result: America's playgrounds, high schools, and junior high schools have become corporate battlegrounds for the hearts, minds, and feet of young athletes. This shocking expose shows how money is driving the amateur basketball world, even attempting to control coaches, teams, and whole universities -- and how young men and women with a little talent and a dream are being tempted to sacrifice their future for glittering promises and a new pair of shoes.

No-Fail Habits


Michael Hyatt - 2020
    Our work follows us home, even on weekends and vacations.The result is stress, burnout, and strained relationships. Ironically, burning the candle at both ends makes work quality suffer too.Days full of busyness, where you go to bed wondering where all the time went and why so little got done, is primarily the product of habit. One action triggering another that fills every moment of the day, crowding out anything that's not an emergency.It's automated overwork. And when a person succumbs to the stress and leaves for greener pastures, this “burnout pattern” follows them around from one job to the next.But there's good news . . .Self-automation can become your advantage as well.And it's all laid out in the newest book from Michael Hyatt & Company, No-Fail Habits.No-Fail Habits reveals how you can permanently drop habits that don't serve you.You'll also discover how to identify negative triggers and replace them with actions, habits, and rituals that free your time and give you the mental space for deep work—the fertile soil of accomplishment.No-Fail Habits is the blueprint for leveraging habits to build a life of success at work and in your personal life. No-Fail Habits will help you achieve more than you ever thought possible.

Profiting with Iron Condor Options: Strategies from the Frontline for Trading in Up or Down Markets, Audio Enhanced Edition


Michael Benklifa - 2011
    

Self-Discipline: The Ultimate Guide to Self-Discipline like a US NAVY SEAL: Gain Incredible Self Confidence, Motivation, & True Discipline with Techniques used only by these Elite Warriors!


John Collins - 2015
    If I Don’t Mind it Doesn't Matter.” Over time, every great civilization has made acclamation to a great warrior tradition. Going back we remember the Spartans, Vikings, Knights, Samurai, and the Apache. Today's warrior is called the US NAVY SEAL and we have much to learn from them. No One Knows Self-Discipline like a SEAL! Self-Discipline: The Ultimate Guide to Self-Discipline like a US NAVY SEAL - Gain Incredible Self Confidence, Motivation, & True Discipline with Techniques used only by these Elite Warriors! will teach you: *How Self Awareness Opens the Doorway to Self-Discipline *Find Your Motivation for Self-Discipline *Mental Models - Change your Mind, Change your Life! *Goal Setting for Self-Discipline *Create New Habits and Behaviours *Self-Control Secrets *Develop a Life Transforming Morning Routine *Eat and Train Like an Elite Warrior US NAVY SEALs are not super humans or godlike in anyway. They are only men who were given an opportunity to take on a life changing challenge that would elevate them mentally and physically for the rest of their lives. In Basic SEAL Training they are given a choice every day to quit and end the hardship of training or to forge on and become unbeatable. Through self-discipline they have attained strength of will and a winner's mindset. Quitting is not an option. What could you do with an unwavering level of self-discipline?

How to Make Big Money in Small Apartments


Lance Edwards - 2014
    Through detailed explanation and over 40 case studies, you’ll learn how to make money by wholesaling, buying, and/or rehabbing small apartment buildings - using none of your own cash or credit, and with no prior experience. You will discover the step-by-step approaches for finding deals, qualifying deals, finding buyers, finding investors and monetizing your small apartment deals; plus how to scale-up to larger apartments. This book contains the know-how and the motivation for you to jump to the fast lane and start doing small apartment deals now. Since 2002, when he bought his first small apartment nothing-down, Lance Edwards has done apartment deals ranging from 3 units to nearly 300 units. And since 2007, he’s also been teaching others how to escape the rat race faster and play bigger - by starting with small apartments.

The Entrepreneur


Sharad Tandale - 2020
    

Drug of Choice: The Inspiring True Story Of The One-Armed Criminal Who Mastered Love And Made Millions


Mark Van Stratum - 2017
    He has created a fulfilling life, which he shares with his beautiful fiancé and a world-wide circle of friends. But his inspiring life of today grew out of a dark and dangerous past.In this gripping tale, van Stratum brings a once-in-a-lifetime read of his experience growing up with one arm in a small town where he developed a savage temper and a criminal mindset. After a violent robbery by rival drug dealers he had a flash of insight that his life must change, or it would quickly end.After moving to a new country without telling a soul, Mark penetrates the secret world of pick-up artists and learns an incredible skill set that enables him to get the most desired women on the planet. In Drug of Choice, Mark offers insightful lessons about the power of choices to change your business, relationships, and life.This story teaches that your choices are both the cause of your problems and the key to your success. It will make you believe again that it’s never too late to change.

HOW I QUIT GOOGLE TO SELL SAMOSAS: Adventures With The Bohri Kitchen


Munaf Kapadia - 2021
    

The Trade Off


Louise Maniscalco - 2014
    Joyce Brown, President of Fashion Institute of Technology Go behind the window displays.  Behind the racks.  Two personal shoppers for Manhattan's biggest department stores have written a wildly dishy novel that goes behind the dressing rooms of New York’s fashion elite. At Frankel’s New York, the wives of billionaires and Hollywood celebrities sip champagne while stylists and tailors cater to every whim.  And one person has made it her career to help these Amex-wielding shoppers create the perfect look. Bonnie Salerno Madden knows all of her client’s preferences, whims, and fantasies.  She knows the price they paid to gain access to the salon where having Bonnie as their private shopper is a first-class ticket to being the toast of the New York high-fashion social scene. But while Bonnie is all elegance on the outside, she’s barely keeping it together on the inside.  A single mom to a special needs child, she needs her high-pressure job to care for her family.  And when that job is put in jeopardy, Bonnie will need to make some of the riskiest choices of her life to guarantee a better future for her son, and for herself.  With the opportunity to live in her own fairy tale, will Bonnie have what it takes to make the trade off?  “THE TRADE OFF is a riveting page-turner even for a non-shopper like me. The ultimate tale of New York life.”—David Patrick Columbia, newyorksocialdiary.com