Robin Moore has a passion for frogs and a fascination with finding new and "lost" species. In 2010, he spearheaded the worldwide "Search for Lost Frogs" campaign, which coordinated the efforts of 33 teams of scientists in 19 countries on five continents in a quest to find 100 species of amphibian not seen in over a decade."In Search of Lost Frogs" is a stunning record of Moore's journey and what he and his team did (or did not) find. The book is overflowing with exquisite close-up photographs by Moore that display the frogs' remarkable coloring and camouflage, and reveal their diminutive size -- many of the frogs are less than 5 cm long, if that. Moore's engaging text tells the story of the expedition, its highs and lows, discoveries and failures, and the campaign's ongoing work.The book's first half covers what frogs do for the health of the planet, the slippery slope of extinction, what is being done to monitor frog populations and find lost species, the Lazarus project (which aims to "revive" lost species) and the author's career-long resolve to find the Mesopotamia Beaked Toad.The second half of the book is about the searches. Moore describes the struggles, victories and dangers as well as the science. He takes readers along as his team trudge through rainforest, climb mountains and paddle rivers in search of the lost frogs, some not seen for more than a century. He tells a story of perseverance, disappointment, rediscovery, resilience, but ultimately of hope, written with passion and illustrated with superb photographs. And a surprise ending: they found 15 lost frogs.They include: In Ecuador, the Rio Pescado Stubfoot Toad, not seen since 1995 In Haiti, six rediscoveries, including the Ventriloquial Frog and Mozart's Frog, both lost for 20 years In India, the Dehradun Stream Frog, last seen (and only once) in 1985; the Elegant Tree Frog (1937); the Chalazodes Bubble Nest Frog (1874); the Anamalai Dot-Frog (1938) In Democratic Republic of Congo, the Omaniundu Reed Frog (1979) In Ivory Coast, the Mount Nimba Reed Frog (1967).Naturalists, lovers of all things frog, schools and interested general readers will enjoy the stunning photographs, the science and the adventurous stories of discovery.

    Just mention IQ testing in polite company, and you'll sternly be informed that IQ tests don't measure anything "real", and only reflect how good you are at doing IQ tests; that they ignore important traits like "emotional intelligence" and "multiple intelligences"; and that those who are interested in IQ testing must be elitists, or maybe something more sinister.Yet the scientific evidence is clear: IQ tests are extraordinarily useful. IQ scores are related to a huge variety of important life outcomes like educational success, income, and even life expectancy, and biological studies have shown they are genetically influenced and linked to measures of the brain. Studies of intelligence and IQ are regularly published in the world's top scientific journals.This book will offer an entertaining introduction to the state of the art in intelligence and IQ, and will show how we have arrived at what we know from a century's research. It will engage head-on with many of the criticisms of IQ testing by describing the latest high-quality scientific research, but will not be a simple point-by-point rebuttal: it will make a positive case for IQ research, focusing on the potential benefits for society that a better understanding of intelligence can bring.

    F. Skinner and the legend of a child raised in a box, Slater takes us from a deep empathy with Stanley Milgram's obedience subjects to a funny and disturbing re-creation of an experiment questioning the validity of psychiatric diagnosis. Previously described only in academic journals and textbooks, these often daring experiments have never before been narrated as stories, chock-full of plot, wit, personality, and theme.

    Now they can stop worrying, take charge of their brain health, and begin enjoying a sharper mind quickly and for years to come. In 2 Weeks to a Younger Brain, Dr. Gary Small and Gigi Vorgan translate the latest brain science into practical strategies and exercises that everyone can use to get immediate and long-lasting benefits. Dr. Small's studies have found that the sooner each of us gets started on a younger brain program, the greater the potential benefits. Following the authors' advice will not only improve your memory, but will also strengthen your physical health by reducing your risk for diabetes, heart disease, and stroke. In a new study published by the journal Psychological Science, researchers at MIT and Massachusetts General Hospital reported that the ability to reason, learn, and remember information ebbs and flows over our lifespan Although some forms of rapid recall peak in our late teens, our ability to evaluate another person's emotions by just viewing their eyes is strongest in midlife. And, vocabulary skills may not decline until well into our 60s. Remarkably, their data showed that since the late-1970s and early 1980s, our peak-ability to define words has gradually increased from age 40 to age 60. After three decades of helping thousands of patients improve their mental acuity, Dr. Small has shown that our daily lifestyle habits are directly linked to brain health. 2 Weeks to a Younger Brain reveals how you can rapidly form new habits that bolster cognitive abilities and help prevent, and reverse, brain aging. 2 Weeks to a Younger Brain makes sense of the latest scientific discoveries showing that: • Brain aging starts as young as age 20 • Sex is good for your brain • Memory exercises can erase senior moments from your brain scan • Aerobic conditioning can overcome even a genetic risk for Alzheimer's disease

    Gut, an international bestseller, gives the alimentary canal its long-overdue moment in the spotlight. With quirky charm, rising science star Giulia Enders explains the gut’s magic, answering questions like: Why does acid reflux happen? What’s really up with gluten and lactose intolerance? How does the gut affect obesity and mood? Communication between the gut and the brain is one of the fastest-growing areas of medical research—on par with stem-cell research. Our gut reactions, we learn, are intimately connected with our physical and mental well-being. Enders’s beguiling manifesto will make you finally listen to those butterflies in your stomach: they’re trying to tell you something important.

    Armed with a healthy dose of wit and curiosity, medical journalist Randi Hutter Epstein reveals the “invigorating history” (Nature) of hormones and the age-old quest to control them through the back rooms, basements, and labs where endocrinology began.

    Hailed as the father of modern anatomy and neurobiology, he was largely responsible for the modern conception of the brain. His groundbreaking works were New Ideas on the Structure of the Nervous System and Histology of the Nervous System in Man and Vertebrates. In addition to leaving a legacy of unparalleled scientific research, Cajal sought to educate the novice scientist about how science was done and how he thought it should be done. This recently rediscovered classic, first published in 1897, is an anecdotal guide for the perplexed new investigator as well as a refreshing resource for the old pro.Cajal was a pragmatist, aware of the pitfalls of being too idealistic--and he had a sense of humor, particularly evident in his diagnoses of various stereotypes of eccentric scientists. The book covers everything from valuable personality traits for an investigator to social factors conducive to scientific work.

    By extracting the fundamental concepts from this enormous and ever-growing field, the authors tell the story of cell biology, and create a coherent framework through which non-expert readers may approach the subject. Written in clear and concise language, and beautifully illustrated, the book is enjoyable to read, and it provides a clear sense of the excitement of modern biology. Molecular Biology of the Cell sets forth the current understanding of cell biology (completely updated as of Autumn 2001), and it explores the intriguing implications and possibilities of the great deal that remains unknown. The hallmark features of previous editions continue in the Fourth Edition. The book is designed with a clean and open, single-column layout. The art program maintains a completely consistent format and style, and includes over 1,600 photographs, electron micrographs, and original drawings by the authors. Clear and concise concept headings introduce each section. Every chapter contains extensive references. Most important, every chapter has been subjected to a rigorous, collaborative revision process where, in addition to incorporating comments from expert reviewers, each co-author reads and reviews the other authors' prose. The result is a truly integrated work with a single authorial voice. Features : - Places the latest hot topics sensibly in context - including genomics, protein structure, array technology, stem cells and genetics diseases. - Incorporates and emphasises new genomic data. - All of molecular biology is brought together into one section (chapters 4-7) covering classically defined molecular biology and molecular genetics. - Two chapters deal exclusively with methods and contain information on the latest tools and techniques. - New chapters on "Pathogens, Infection, and Innate Immunity". - Cell Biology Interactive CD-ROM is packaged with every copy of the book. - Contains over 1,600 illustrations, electron micrographs and photographs, of which over 1,000 are originally conceived by the authors.

    Revealing that AD is not one condition, as it is currently treated, but three, The End of Alzheimer's outlines 36 metabolic factors (micronutrients, hormone levels, sleep) that can trigger "downsizing" in the brain. The protocol shows us how to rebalance these factors using lifestyle modifications like taking B12, eliminating gluten, or improving oral hygiene.The results are impressive. Of the first ten patients on the protocol, nine displayed significant improvement with 3-6 months; since then the protocol has yielded similar results with hundreds more. Now, The End of Alzheimer's brings new hope to a broad audience of patients, caregivers, physicians, and treatment centers with a fascinating look inside the science and a complete step-by-step plan that fundamentally changes how we treat and even think about AD.

    Why do we recognize patterns? Is there such a thing as positive stress? Are we genetically programmed to be in conflict with each other? Those are just some of the 150 questions that the world's best scientific minds answer with elegant simplicity.With contributions from Jared Diamond, Richard Dawkins, Nassim Taleb, Brian Eno, Steven Pinker, and more, everything is explained in fun, uncomplicated terms that make the most complex concepts easy to comprehend.

    Sway introduces us to the Harvard Business School professor who got his students to pay $204 for a $20 bill, the head of airline safety whose disregard for his years of training led to the transformation of an entire industry, and the football coach who turned conventional strategy on its head to lead his team to victory. We also learn the curse of the NBA draft, discover why interviews are a terrible way to gauge future job performance, and go inside a session with the Supreme Court to see how the world’s most powerful justices avoid the dangers of group dynamics.Every once in a while, a book comes along that not only challenges our views of the world but changes the way we think. In Sway, Ori and Rom Brafman not only uncover rational explanations for a wide variety of irrational behaviors but also point readers toward ways to avoid succumbing to their pull.

    In fact, much of what makes our brains "happy" leads to errors, biases, and distortions, which make getting out of our own way extremely difficult. Author David DiSalvo presents evidence from evolutionary and social psychology, cognitive science, neurology, and even marketing and economics. And he interviews many of the top thinkers in psychology and neuroscience today. From this research-based platform, DiSalvo draws out insights that we can use to identify our brains’ foibles and turn our awareness into edifying action. Ultimately, he argues, the research does not serve up ready-made answers, but provides us with actionable clues for overcoming the plight of our advanced brains and, consequently, living more fulfilled lives.

    On The Neuroscience of Change, psychologist and award-winning Stanford lecturer Kelly McGonigal presents six sessions of breakthrough ideas, guided practices, and real-world exercises for making self-awareness and kindness the basis for meaningful transformation.Practical Methods to Retrain Your Brain to Support Your GoalsOur understanding of the incredible power of the human brain is at an all-time high, with the emerging fields of neuroscience, evolutionary psychology, and psychophysiology opening new possibilities for greater health, happiness, and freedom from suffering. Drawing on her training as a research scientist and longtime practitioner of meditation and yoga, Dr. McGonigal reveals these startling findings—including the clinically supported methods for training the mind away from default states and negativity that no longer serve us and establishing behaviors and attitudes aligned with our highest values and aspirations.The First Rule of Change: It's Already HappeningAs the world's wisdom traditions teach and science is now verifying, our lives are in fact defined by constant change. Whether you're looking to change a behavior, improve your health or other circumstances, or simply for a way to bring hope and resilience into your life as it is, The Neuroscience of Change will help you trust yourself and unfold your true capacities for personal transformation.HighlightsWillingness, self-awareness, and surrender—how to nourish the seeds of change• Focusing on the process, not the outcome• How to overcome the "trigger-to-instinct" reaction• The proven benefits of meditation—and how to start practicing yourself• How to transform self-criticism into self-compassion• Why your mind creates habits—and how to consciously create new ones• Making values-driven commitments• Visualization and the principle of "encoding prospective memories"• The power of the vow• "Deep activation" and the danger of rejecting what is• Working with inner experiences as the key to making outward change• Six hours of breakthrough science, practical wisdom, guided exercises, and mindfulness meditations for making positive change that lastsCourse objectives:Discuss how to nourish the seeds of change and transformation by working with inner experiences as the key to making outward change through willingness, self-awareness, and surrender.• Explain how to transform self-criticism into self-compassion• Discuss the value of vows, "encoding prospective memories," making values-driven commitments and how to overcome the "trigger-to-instinct" in the process of transformation and change.• Practice guided reflections based on breakthrough science, practical sensability, and wisdom traditions, including exercises and mindfulness meditations that for making positive change that lasts.

    But what is the mind? What do we mean when we say we are "aware" of something? What is this peculiar state in our heads, at once utterly familiar and bewilderingly mysterious, that we call awareness or consciousness? In Physics in Mind, eminent biophysicist Werner R. Loewenstein argues that to answer these questions, we must first understand the physical mechanisms that underlie the workings of the mind. And so begins an exhilarating journey along the sensory data stream of the brain, which shows how our most complex organ processes the vast amounts of information coming in through our senses to create a coherent, meaningful picture of the world. Bringing information theory to bear on recent advances in the neurosciences, Loewenstein reveals a web of immense computational power inside the brain. He introduces the revolutionary idea that quantum mechanics could be fundamental to how our minds almost instantaneously deal with staggering amounts of information, as in the case of the information streaming through our eyes. Combining cutting-edge research in neuroscience and physics, Loewenstein presents an ambitious hypothesis about the parallel processing of sensory information that is the heart, hub, and pivot of the cognitive brain. Wide-ranging and brimming with insight, Physics in Mind breaks new ground in our understanding of how the mind works.

    Goswami uses this same duality to explore what he calls “quantum thinking,” which focuses on two levels of thinking—the conscious mind of actuality and the unconscious mind of possibility. He then poses questions that probe the wellspring of creation that exists in each of us. What is creativity? Can anyone be creative? What kinds of creativity are there? And through this inquiry, he lays out a guidebook for understanding the power of the mind to access creativity in a whole new way.       Combining the art of creativity with the objectivity of science, Quantum Creativity uses empirical data to support this new method of thinking and outlines how to harness our innate abilities in order to live more creatively. In short, Goswami teaches you how to think quantum to be creative.