This book helps students, academics and nonfiction writers to get more done, write intelligent texts and learn for the long run. It teaches you how to take smart notes and ensure they bring you and your projects forward. The Take Smart Notes principle is based on established psychological insight and draws from a tried and tested note-taking-technique. This is the first comprehensive guide and description of this system in English, and not only does it explain how it works, but also why. It suits students and academics in the social sciences and humanities, nonfiction writers and others who are in the business of reading, thinking and writing. Instead of wasting your time searching for notes, quotes or references, you can focus on what really counts: thinking, understanding and developing new ideas in writing. It does not matter if you prefer taking notes with pen and paper or on a computer, be it Windows, Mac or Linux. And you can start right away.

    This easy, breezy handbook is full of insight that will help regular people begin a more inspiring and less stressful relationship with art. With tips on how to visit museums, how to talk about art at cocktail parties, and how to let art wake you up to the world around you, this little guide makes it possible for anyone to fall in love with art, whether for the first time or all over again.

    The result is described as “a thought-provoking visual feast”.

    If you are on social media, you are in marketing. And that means that we are all relying on our words to carry our marketing messages. We are all writers.Yeah, but who cares about writing anymore? In a time-challenged world dominated by short and snappy, by click-bait headlines and Twitter streams and Instagram feeds and gifs and video and Snapchat and YOLO and LOL and #tbt. . . does the idea of focusing on writing seem pedantic and ordinary?Actually, writing matters more now, not less. Our online words are our currency; they tell our customers who we are.Our writing can make us look smart or it can make us look stupid. It can make us seem fun, or warm, or competent, or trustworthy. But it can also make us seem humdrum or discombobulated or flat-out boring.That means you've got to choose words well, and write with economy and the style and honest empathy for your customers. And it means you put a new value on an often-overlooked skill in content marketing: How to write, and how to tell a true story really, really well. That's true whether you're writing a listicle or the words on a Slideshare deck or the words you're reading right here, right now...And so being able to communicate well in writing isn't just nice; it's necessity. And it's also the oft-overlooked cornerstone of nearly all our content marketing.In Everybody Writes, top marketing veteran Ann Handley gives expert guidance and insight into the process and strategy of content creation, production and publishing, with actionable how-to advice designed to get results.These lessons and rules apply across all of your online assets — like web pages, home page, landing pages, blogs, email, marketing offers, and on Facebook, Twitter, LinkedIn, and other social media. Ann deconstructs the strategy and delivers a practical approach to create ridiculously compelling and competent content. It's designed to be the go-to guide for anyone creating or publishing any kind of online content — whether you're a big brand or you're small and solo.Sections include: How to write better. (Or, for "adult-onset writers": How to hate writing less.) Easy grammar and usage rules tailored for business in a fun, memorable way. (Enough to keep you looking sharp, but not too much to overwhelm you.) Giving your audience the gift of your true story, told well. Empathy and humanity and inspiration are key here, so the book covers that, too. Best practices for creating credible, trustworthy content steeped in some time-honored rules of solid journalism. Because publishing content and talking directly to your customers is, at its heart, a privilege. "Things Marketers Write": The fundamentals of 17 specific kinds of content that marketers are often tasked with crafting. Content Tools: The sharpest tools you need to get the job done. Traditional marketing techniques are no longer enough. Everybody Writes is a field guide for the smartest businesses who know that great content is the key to thriving in this digital world.

    Food is instant, ready-made, and processed with unhealthy additives. Dry cleaners press shirts, delivery guys bring pizza, gardeners tend flowers, and, yes, tailors sew on those pesky buttons. But life can be much simpler, sweeter, and richer–and a lot more fun, too! As your grandmother might say, now is not the time to be careless with your money, and it actually pays to learn how to do things yourself!Practical and empowering, How to Sew a Button collects the treasured wisdom of nanas, bubbies, and grandmas from all across the country–as well as modern-day experts–and shares more than one hundred step-by-step essential tips for cooking, cleaning, gardening, and entertaining, including how to• polish your image by shining your own shoes• grow your own vegetables (and stash your bounty for the winter)• sweeten your day by making your own jam• use baking soda and vinegar to clean your house without toxic chemicals• feel beautiful by perfecting your posture• roll your own piecrust and find a slice of heaven• fold a fitted sheet to crisp perfection• waltz without stepping on any toesComplete with helpful illustrations and brimming with nostalgic charm, How to Sew a Button provides calm and comfort in uncertain times. By doing things yourself, with care and attention, you and your loved ones will feel the pleasing rewards of a job well done.

    Covering all aspects of timber frame construction, this practical guide is filled with easy-to-understand instructions, clear illustrations, and helpful photographs. With expert advice on selecting appropriate timber, necessary tools, safety considerations, joinery techniques, assembly, and raising, Jack Sobon and Roger Schroeder encourage beginners by offering complete plans for a small toolshed. Turn your dream of a timber frame house into a reality.

    Based on fifteen years of research at the Harvard Negotiation Project, Difficult Conversations walks you through a step-by-step proven approach to having your toughest conversations with less stress and more success. You will learn: -- how to start the conversation without defensiveness-- why what is not said is as important as what is-- ways of keeping and regaining your balance in the face of attacks and accusations-- how to decipher the underlying structure of every difficult conversationFilled with examples from everyday life, Difficult Conversations will help you on your job, at home, or out of the world. It is a book you will turn to again and again for advice, practical skills, and reassurance.

    The great tutorials in 17 Flower Craft Ideas: How to Make Paper Flowers, Easy Fabric Flowers and More will teach you how to make paper flower as well as how to make fabric flowers. These great crafts will give you step-by-step directions for making all sorts of beautiful flowers that will never die on you. Bonus: You’ll never have to water these amazing paper and fabric flowers either.

    He knows how to talk about it, shape it, color it, control it, and direct it. Most importantly, he knows how to create it...using small hot shoe flashes.In The Hot Shoe Diaries, Joe brings you behind the scenes to candidly share his lighting solutions for a ton of great images. Using Nikon Speedlights, Joe lets you in on his uncensored thought process--often funny, sometimes serious, always fascinating--to demonstrate how he makes his pictures with these small flashes. Whether he's photographing a gymnast on the Great Wall, an alligator in a swamp, or a fire truck careening through Times Square, Joe uses these flashes to create great light that makes his pictures sing.

    Faced with climate change, dwindling resources, and species extinctions, most Americans understand the fundamental steps necessary to solve our global crises-drive less, consume less, increase self-reliance, buy locally, eat locally, rebuild our local communities. In essence, the great work we face requires rekindling the home fires.Radical Homemakers is about men and women across the U.S. who focus on home and hearth as a political and ecological act, and who have centered their lives around family and community for personal fulfillment and cultural change. It explores what domesticity looks like in an era that has benefited from feminism, where domination and oppression are cast aside and where the choice to stay home is no longer equated with mind-numbing drudgery, economic insecurity, or relentless servitude.Radical Homemakers nationwide speak about empowerment, transformation, happiness, and casting aside the pressures of a consumer culture to live in a world where money loses its power to relationships, independent thought, and creativity. If you ever considered quitting a job to plant tomatoes, read to a child, pursue creative work, can green beans and heal the planet, this is your book.

    The land mine is me. After the explosion, I spend the rest of the day putting the pieces back together. Now, it's your turn. Jump!"Zest. Gusto. Curiosity. These are the qualities every writer must have, as well as a spirit of adventure. In this exuberant book, the incomparable Ray Bradbury shares the wisdom, experience, and excitement of a lifetime of writing. Here are practical tips on the art of writing from a master of the craft—everything from finding original ideas to developing your own voice and style—as well as the inside story of Bradbury's own remarkable career as a prolific author of novels, stories, poems, films, and plays.Zen in the Art of Writing is more than just a how-to manual for the would-be writer: it is a celebration of the act of writing itself that will delight, impassion, and inspire the writer in you. Bradbury encourages us to follow the unique path of our instincts and enthusiasms to the place where our inner genius dwells, and he shows that success as a writer depends on how well you know one subject: your own life.

    Written for the nearly 30,000

    Addressing the task of disciplining children ages 2 through 12 without arguing, yelling, or spanking, this program offers easy-to- follow steps to immediately manage troublesome behaviour with reason, patience, and compassion.

    For this second edition the author has revised all the existing chapters, added two new ones, and updated the bibliography. He has also added an appendix describing some of the deep misunderstanding of and consequent violent reaction to the book in Germany, Austria, and Switzerland where the book has tested the limits of freedom of speech. The focus of the book is the application of ethics to difficult and controversial social questions.

    What is beauty? Umberto Eco, among Italy’s finest and most important contemporary thinkers, explores the nature, the meaning, and the very history of the idea of beauty in Western culture. The profound and subtle text is lavishly illustrated with abundant examples of sublime painting and sculpture and lengthy quotations from writers and philosophers. This is the first paperback edition of History of Beauty, making this intellectual and philosophical journey with one of the world’s most acclaimed thinkers available in a more compact and affordable format.From the Trade Paperback edition