Beneath a Surface


Brad Sams - 2018
    The company was forced to write-down $900 million in inventory and Surface’s future was in jeopardy.Beneath A Surface tells the inside story of how Microsoft turned its hardware dreams into a reality with new details about the challenges Panos and his team had to overcome as well as the internal politics that nearly killed the brand.For fans of Microsoft and those who are interested in the business of building brands, Beneath A Surface is a must read that tells the inside story of how Microsoft turned a failure into a fortune.

Decoding Communication: A Complete Handbook for Effective Communication


Girish Jain
    From day-to-day conversations to professional meetings, from candid talks to consequential discussions, the book explains the nitty-gritty of impactful communication.How to make the best of this book?Go in the chronological order, comprehending each chapter in-depth, and participating in the exercises. Make a note of important points of reference. Practice and rehearse the skills that you learnt. Once you complete all the chapters, following the same method, re-visit previous chapters if required. Involve in the activities suggested and have a real-life experience on showcasing the skills that you learn.

Tesla Motors: How Elon Musk and Company Made Electric Cars Cool, and Sparked the Next Tech Revolution


Charles Morris - 2014
    The most trusted sources in the auto industry have called its Model S the most advanced, safest and best-performing car ever built - and it doesn’t use a drop of gasoline. Tesla has changed the way the public perceives electric vehicles, and inspired the major automakers to revive their own dormant efforts to sell EVs. However, even amidst the avalanche of media coverage that followed the triumph of the Model S, few have grasped the true significance of what is happening. Tesla has redefined the automobile, sparked a new wave of innovation comparable to the internet and mobile computing revolutions, and unleashed forces that will transform not just the auto industry, but every aspect of society. The Tesla story is one part of an ongoing tide of change driven by the use of information technology to eliminate “friction” such as geographic distance, middlemen and outdated regulations. Tesla is simply applying the new order to the auto industry, but the automobile is such a pervasive influence in our lives that redefining how it is designed, built, driven and sold will have sweeping effects in unexpected areas. Just as Tesla built the Model S as an electric vehicle “from the ground up,” it has taken an outsider’s approach to the way it markets its cars. Its direct sales model has drawn legal challenges from entrenched auto dealers, who fear that their outdated business model will be destroyed. Its systems approach to the software and electronics in its cars has highlighted how far behind the technological times the major automakers are. It’s easy to see why readers find Tesla irresistible. CEO Elon Musk is a superstar entrepreneur, a “nauseatingly pro-US” immigrant and the leader of two other cutting-edge companies. Tesla dares to challenge the establishment behemoths and, so far at least, has handily beaten them at their own game. In this history of the 21st century’s most exciting startup, Charles Morris begins with a brief history of EVs and a biography of Tesla’s driving force, Elon Musk. He then details the history of the company, told in the words of the Silicon Valley entrepreneurs who made it happen. There are many fascinating stories here: Martin Eberhard’s realization that there were many like himself, who loved fast cars but wanted to help the environment and bring about the post-oil age; the freewheeling first days, reminiscent of the early internet era; the incredible ingenuity of the team who built the Roadster; Tesla’s near-death experience and miraculous resurrection; the spiteful split between the company’s larger-than-life leaders; the gloves-off battles with hostile media such as Top Gear and the New York Times; and the media’s ironic about-face when the magnificent Model S won the industry’s highest honors, and naysayers became cheerleaders overnight. And the story is just beginning: Tesla has breathtakingly ambitious plans for the future.This book was updated May 1, 2015 to include the latest on the Gigafactory and the D package.

Everyman's War


Raghu Raman - 2013
    Defence, internal security and terrorism are important yet closely guarded issues. Even as outrage over safety of women and rising terror take centrestage, there continues to be limited access to information on the subjects of national defence and security - especially in a language that a layman can understand. Raghu Raman, an expert on security and terrorism, presents issues of defence, strategy and national security in an engaging narrative, with historical and contemporary examples. He recalibrates the great ‘India rising’ story with its real and present dangers and the role of a regular citizen in this everyman’s war.

The Cartel: The Inside Story of Britain's Biggest Drugs Gang


Graham Johnson - 2012
    Billions in sales. But, unlike Tesco or BP, few have heard of it. The Cartel is Britain’s biggest drugs organisation, a shadowy network stretching from the freezing, fog-banks of the Mersey to the glittering marinas of Marbella, from the coffee shops of Amsterdam to the trading floors of Canary Wharf. Run by godfathers as rich as Branson but kept in line by a new generation of teenage killers. Here is the inside story.

The Midas Touch - 99 Pages To Acquire The Art Alchemy & Forge Champions


Sheetal Nair - 2020
    This book talks about how one can acquire the expertise to forge leaders, I have delved deep into my interactions with inspiring leaders/mentors who have carved a niche for themselves & benchmarked their best practices for you to imbibe.There is a lot of Vedic & Greco-Roman cultural influence which you shall find in this book, as it draws a parallel between ancient knowledge & its modern interpretation.Each of the 22 Chapters should be perceived as a tool & this book aspires to serve as a instrument to learn techniques to develop leaders & forge them into champions.

Be the Better Broker, Volume 2: Days 1-100 As A New Broker, Building Lasting Foundations and Surviving in the Meantime


Dustan Woodhouse - 2016
     Whether you are a rookie or an established Broker, this is the guide you need to lay the foundations for long-term success. Author Dustan Woodhouse has packed this book with dozens of tips and lessons gleaned from personal experience processing over 1,300 mortgage files and taking in over 2,000 applications verbally. You'll learn... - The old-school piece of technology that's every broker's best friend - How to have a complete application built by the time the very first phone call ends - When smart brokers decide to walk away from a file - Where to invest your marketing dollars (and where you'd just be throwing that money away) - How to trade cold-calling for warm-calling - How the "paycheque mentality" can sink your business, and what to do about it Every step, every tip, every process is aimed at building long-term relationships with clients and referral partners alike. It's all designed to get you to the holy grail of a referral-only business. Your mantra? Get the application. Here's how to do it.

Blockchain: The Beginners Guide to Understanding the Technology Behind Bitcoin & Cryptocurrency (The Future of Money)


Artemis Caro - 2017
    As a result, many people are left with an incomplete understanding of this transformative new technology and its massive implications for the future. The goal of this book is not to plumb the depths of the mathematical wizardry used to code blockchain-based applications, but rather to serve as an introduction to the broader architecture and conceptual background behind blockchain technology. We will take a practical approach, examining how Blockchains are used in the real world. In this short, concise guide you will learn: A Brief History of Blockchain Technology Blockchain Basics: Managing Digital Transactions What is a Distributed Ledger? Blockchain Beyond Bitcoin Implications Of Blockchain: Big Data, Privacy & Personal Data Profiting from Blockchain Technologies Limitations & Challenges of Blockchain The Future of Blockchain For Centuries, people have relied on corrupt Centralized Institutions like banks and Governments to serve as intermediaries when it comes to storing and transacting financial assets. This is ALL About To Change... Make sure you take action and join the Financial Revolution by reading this book!

Power Moves


NOT A BOOK - 2019
    Private corner offices and management by decree are out, as is unquestioned trust in the government and media. These former pillars of traditional power have been replaced by networks of informed citizens who collectively wield more power over their personal lives, employers, and worlds than ever before. So how do you navigate this new landscape and come out on top? Adam Grant, Wharton organizational psychologist and New York Times best-selling author of Give and Take, Originals, and Option B, went to the World Economic Forum in Davos, the epicenter of power, and sat down with thought leaders from around the world, to find out.In interviews with two dozen leaders and thinkers - from top executives at Google, GM, Slack, and Goldman Sachs, to the CEO of the Gates Foundation and NASA's former chief scientist - Grant shares hard-earned insight on how to succeed in this new era of hyper-linked power. He also explores how it's reshaping everything from how employees work to how employers manage their workers, from how women rise in the office to how scientists influence policy.The combination of captivating interviews, compelling data, and Grant's unmistakably incisive and actionable analysis results in an inspiring crash course from the frontlines on the changing nature of power today.

The Kennedy Autopsy 2: LBJ's Role In the Assassination


Jacob Hornberger - 2019
    military conducted on President’s Kennedy’s body on the night of November 22, 1963. Hornberger’s new book, The Kennedy Autopsy 2, expands on his earlier work. In this new book, you will learn: The important role that Lyndon Johnson played in the U.S. military’s fraudulent autopsy on the president’s body. The significance of various meetings at the National Archives prior to the 1968 presidential race, where autopsy pathologists signed false affidavits relating to the inventory of autopsy photographs. An alternative explanation as to why Johnson suddenly decided to drop out of the 1968 presidential race. How and why Lee Harvey Oswald escaped the U.S. government’s Cold War anticommunist crusade. And much more.

The Prodigal Para: An Afghan War Diary


Andy Tyson - 2018
    He was 47 years old. During his time on the ground he kept a diary. Humorous, authentic and sad, it is a warts and all account of infantry soldiering in a hot and dangerous place. This is his storty.

The Sugar Girls - Joan's Story: Tales of Hardship, Love and Happiness in Tate & Lyle's East End


Duncan Barrett - 2012
    The work was back-breakingly hard, but the Tate & Lyle factory was more than just a workplace - it was a community, a calling, a place of love and support and an uproarious, tribal part of East London.<P>‘Joan had joined Tate & Lyle expressly for the social life, and she was determined to make the most of it. She could see that her old friend Peggy already had an established group of her own among the sugar girls, so she set about building a new set of friends. It wasn’t difficult for Joan, whose cheerful self-confidence, natural chattiness and naughty sense of humour acted as a magnet to those around her.’</P><P>In the years leading up to and after the Second World War thousands of women left school at fourteen to work in the bustling factories of London’s East End. Despite long hours, hard and often hazardous work, factory life afforded exciting opportunities for independence, friendship and romance. Of all the factories that lined the docks, it was at Tate and Lyle’s where you could earn the most generous wages and enjoy the best social life, and it was here where The Sugar Girls worked.</P><P>This is an evocative, moving story of hunger, hardship and happiness, providing a moving insight into a lost way of life, as well as a timeless testament to the experience of being young and female.</P><P>Includes Joan’s own personal photographs of life as a sugar girl.</P>

Olive Oatman: Explore The Mysterious Story of Captivity and Tragedy from Beginning to End


Brent Schulte - 2019
    She is the girl with the blue tattoo.The story behind the distinctive tattoo is the stuff of legends. Some believed it was placed on her face during her captivity, following the brutal murders of her family members and the kidnapping of her and her sister. Others believe it was placed on her after her return.Rumors swelled. Her tattoo became a symbol of Native barbarianism and the triumph of American goodness, but like many stories of that era, the truth is far more complicated.This short book details the murders, her captivity, the aftermath, and her baffling return to her captors. Unravel the mystery of the woman who would become famous for all the wrong reasons and discover what her life story says about cultural identity, the power of resiliency, and what happens when fact and fiction bend and twist to muddy the waters.Read on to find out the truth!

The Wright Brothers: by David McCullough | Summary & Analysis


aBookaDay - 2015
    The Wright Brothers is an historical narrative that draws on extensive archival materials, personal journals, and public records to tell the story of the Wright brothers as men of incredible character and determination along the road towards their significant contributions to aviation history. The summary parallels the structure of the book which is divided into three parts. The first part explores the period of the boys’ childhood through their work on flight testing various models of gliders. The second part picks up with the addition of the engine to the Wright planes and traces the brother’s work through the early stages of powered flight, roughly 1903 to 1908. Part three follows the brothers, now globally famous, through the years when they captured the most attention for their accomplishments. A central aspect of this historical account is the development of Orville and Wilbur Wright as individuals who showed fierce determination in the face of relentless setbacks. It also sheds light on their private nature and their deep bond as brothers. McCullough is a two time winner of the Pulitzer Prize for other historical works, Truman and John Adams. He also won the National Book Award twice and is a recipient of the Presidential Medal of Freedom. His educational background includes a degree in English Literature from Yale University. He is also a well-known narrator, as well as previous host of American Experience. Read more....

Ambush in Dealey Plaza: How and Why They Killed President Kennedy


Robert Murdoch - 2014
    Why it's easy to demonstrate, the evidence given to the Warren Commission by members of the Dallas police, was all created. There are 44 photos and illustrations in, 'Ambush in Dealey Plaza'. Many prove Lee Oswald did not kill President Kennedy or Officer Tippit. LookBack Publications