From a narcissistic self-promoter who eventually became a man of enduring spirituality through a journey of formidable tests, Ali has emerged as a true superhero in the annals of American history, and the Worldwide Ambassador of Courage and Conviction. This fresh, first-person book serves as a hilarious and moving hands-on autobiography by Muhammad Ali, the intrepid man of action who spoke in soundbites, all wittily and powerfully visualized by the provocateur graphic designer, George Lois. Important Dates: ? Dec. 11, 2006: 25th Anniversary of Ali's last fight ? Jan. 17, 2007: Ali's 65th birthday Co-published with ESPN Books, the launch of Ali Rap will be supported with an unprecedented marketing and publicity blitz from ESPN, America's #1 sports media outlet: ESPN Television: ? Ali Rap, The Movie: original 1-hour special based on the book. Through actual Ali clips as well as celebrity performers, the show will feature the most colorful and powerful quotes from him over the course of his life. (debut follows the Heisman Trophy Awards: Dec. 9, 2006, 9 p.m.) ? Ali's Dozen, The Movie: original 1-hour special featuring Ali's 12 most important boxing rounds. (debuts Dec. 9, 2006, 10 p.m.) ? Ali's 65, The Movie: original 2-hour special tied to Muhammad Ali's 65th birthday, celebrating Ali's unique life and career.Fresh off his Emmy-winning ?Rhythm of the Rope, ? Johnson McKelvy will be the producer for this show. (debuts Jan. 3, 2007, 10 p.m.) ? Ali Rap Vignettes: 30-second shorts of Ali's most memorable declarations (running daily, Dec. 9, 2006 ? Jan. 17, 2007) ? TV Advertisements: 10- and 15-second spots for Ali Rap to air on ESPN, ESPN2, ESPN Classic and ESPNEWS (late Nov. 2006 ? early Jan. 2007) ESPN The Magazine: ? Substantial book excerpt (Nov. 2006) ? 5 ? 6 featured ads for the book (Oct. 25, Nov. 8, Nov. 22, Dec. 6., Dec. 21, 2006) ESPN Radio: ? Author interviews (Nov. 2006) ? On-air promotions and giveaways (Nov. 2006) ESPN New Media: ? Prominent feature on ESPN.com and ESPNBooks.com: book cover, description and excerpt, plus link to online retailer (Nov. 2006) ? Fully customizable E-card available for download ? Selected Ali Rap Vignettes featured on Mobile ESPN, ESPN Motion, ESPN Radio and ESPN 360. Facts about ESPN: ? ESPN, ESPN2, ESPN Classic and ESPNEWS Television networks have a combined average audience 2,011,000 households in America during primetime (average of 971,000 households over a 24-hour period). ? ESPN.com celebrated its 10th anniversary in 2005 with nearly 19 million visitors monthly, and has been the leading sports Web site every year since launch. ? ESPN Radio is now heard on more than 300 full-time affiliates covering 85% of the United States; 750 stations carry some ESPN programming, including the top 50 markets and 99 of the top 100. The author: Advertising communicator George Lois is known for dozens of marketing miracles that triggered innovative and populist changes in American and world culture. His most famous work includes the ?I Want My MTV? campaign, JiffyLube and Tommy Hilfiger ads, USA Today's breakthrough ?singing? TV campaign, and ESPN's ?In Your Face? campaign. He is also known as the legendary creator of the iconic Esquire covers of the 1960s. Lois is the author of five books of his work; his previous book is $ellebrity, dealing with his campaigns using celebrities in fresh and outrageous ways. Contributor: Ron Holland worked alongside George Lois in the glory days of the Creative Revolution as a pioneer copywriter of Big Idea advertising. They continue their never-really-separated lives working on their matchless kind of advertising to this day.

    Plus, the Philadelphia Phillies' 2011 rotation also happens to include Cole Hamels--the 2008 NLCS and World Series MVP--and an alternating fifth starter. This awe-inducing rotation has been the talk of baseball since coming together in December 2010. They were featured on the cover of Sports Illustrated's 2011 baseball- preview edition, interviewed on the MLB Network on opening day of spring training, covered in the New York Times Magazine, and mentioned in numerous newspapers and magazines nationwide.Authored by two of the most knowledgable and connected Phillies beat writers, The Rotation is a remarkably detailed day-in-the-life story of one complete season with a Major League Baseball starting-pitching staff. The authors offer deep daily access to the Phillies players, coaches, and front-office staff, as well as the players and staff of other major league teams and the national baseball media.With firsthand reporting and extensive interviews, plus two full-color photo inserts, this is a fascinating and detailed look into the day-to-day operation of what is arguably the greatest pitching rotation ever assembled. It is a must-read for Phillies fans and general baseball fans alike.

     Growing up under the watchful eye and influence of his Uncle Jack Franzi, legendary Pittsburgh wiseguy and Las Vegas sportsbook pioneer, Chris started booking sports bets in the fifth grade. He followed Uncle Jack to Las Vegas shortly after graduating college in the mid-’70s, landing his first job in the sports book at the Stardust right after the bad-old Frank Rosenthal and Chicago mob regime. Next, he moved to the Barbary Coast where he started handling major action, one time “losing” $250,000 on an eight-hour shift. At age 25, Chris became the youngest sports book director in the business at the Club Cal Neva in Reno. He started to make his mark on the industry, inventing the pleaser and 10-point teaser cards, introducing Super Bowl-style prop bets for Monday Night Football games, and, perhaps most importantly, giving Roxy Roxborough, Las Vegas’ most influential oddsmaker, his first paying job. Then One Day ... delves deeply into the consciousness of a legitimate bookmaker and sports bettor. By the time you finish this memoir, you’ll be an expert in the language and customs of legalized gambling on sporting events, which, now that the Supreme Court has opened the door, is finally set to explode throughout the nation.

    It is about the skinny little girl they called 'Gidget' who overcame a king tide of obstacles, from chronic fatigue and depression to debilitating injury and family tragedy, to become an icon in the male-dominated world of competitive surfing. Winner of a record seven women's world championships, she also blazed trails in the mountainous waves of Hawaii's outer reefs, earning respect where it mattered most-in the water. ...

    It's belly-laughing funny but it's also a hymn to the grand and complex game delivered with a narrative pace and ability I'm afraid most Test players don't have. For anyone who ever dreamed of excelling at a sport but never quite made it but still gave it your life, this is the story. A great read!' Tom Keneally'The Grade Cricketer has taken us so far inside a district club dressing room that you feel like a locker. Ligaments could not be closer to the bone than some of his observations.' Kerry O'Keeffe 'The Grade Cricketer is strange and, I suspect, brilliant'. Wisden

    When Elizabeth Beisel watched the Olympics on television for the first time, she was seven years old in her parents’ living room. She decided right then and there she would compete at the Olympic Games one day. Eight years later, she made her first of three Olympic Teams as a fifteen-year-old. Despite her huge success in the sport, Elizabeth struggled with doubts, failures, and injuries throughout her entire swimming career. In Silver Lining, she he gives a compelling look inside the pressures that come with being an Olympian, and how she mentally conquered the stress of competing at the highest level for over a decade. From a small-town girl with a dream, to winning Olympic medals, Elizabeth gives you a glimpse inside her life as you’ve never seen it before. She is relatable, open, and honest, and her storytelling in Silver Lining> will leave you feeling emotional and inspired to pursue your own dreams, no matter who you are.  Reviews “Silver Lining is a story of amazing perseverance of one of the greatest leaders in our sports history.” – Rowdy Gaines “You will be inspired, and also discover why Elizabeth is one of the most respected athletes to grace a pool deck for Team USA.” – Katie Ledecky “Elizabeth wonderfully captures what it means to be an elite athlete. Silver Lining shows how perseverance, dedication, and a support team can help one overcome life’s biggest obstacles.” – Caeleb Dressel About the Author Elizabeth Beisel is a three-time Olympic swimmer and two-time Olympic medalist for the United States of America. Visit her at www.elizabethbeisel.com.

    Updated for 2014 with the latest fitness and nutrition advice and brand new real-life running stories, it is the must-have guide for aspiring runners. Running Made Easy takes things right back to basics with the easiest-ever beginner’s plan, fill-in charts and diary sections, plus all the jargon-free tips and advice you need to learn to love running. Whether you’re heading out for a long-distance run or a jog around the block, this book will keep you on track. You will find warm-up and cool-down exercise plans (complete with clear step-by-step illustrations), advice on goal setting and motivating real-life stories from runners just like you. Read this book and we guarantee that you’ll run away with a healthier mind and body, feeling empowered to succeed at whatever challenge you set yourself � whether that’s running a lap of your local park, tackling your first race or marathon, or just changing your life for the better.

    Each year, the series editor and guest editor curate a truly exceptional collection. The only shared traits among all these diverse styles, voices, and stories are the extraordinarily high caliber of writing, and the pure passion they tap into that can only come from sports.

    Many have tried to interpret his impact and legacy into words. Now, Muhammad Ali: A Tribute to the Greatest allows us to more fully appreciate the truth—and understand both the man and the ways in which he helped recalibrate how the world perceives its transcendent figures.In this celebratory volume, New York Times bestselling author Thomas Hauser provides a compelling retrospective of Ali’s life. relying on personal insights, interviews with close associates and other contemporaries, and memories gathered over the course of decades on the cutting edge of boxing journalism, Hauser explores Ali in colorful detail inside and outside the ring.Muhammad Ali has attained mythical status. But in recent years, he has been subjected to an image makeover by corporate America as it seeks to homogenize the electrifying nature of his persona. Hauser argues that there has been a deliberate distortion of what Ali believed, said, and stood for, and that making Ali more presentable for advertising purposes by sanitizing his legacy is a disservice to history as well as to Ali himself.

    He brings the meetings, practice sessions, recruiting calls and game day experience to light like never before. Fans who want to know what goes on behind the scenes will find out in this book.”–RON ZOOK, head football coach, the University of FloridaIn Every Week a Season, acclaimed sports reporter and author Brian Curtis takes readers on an unprecedented whirlwind tour of NCAA Division I football. It’s a world that breeds great drama, a world that millions watch but few understand. It is a multibillion-dollar business. It is an obsession.To get to the beating heart of college football, Curtis embarked on a breakneck itinerary that took him where all red-blooded college football fans long to be: behind the scenes at nine big-time programs. In nine weeks, Curtis visited Colorado State University, the University of Georgia, Boston College, the University of Tennessee, the University of Maryland, the University of Wisconsin, Louisiana State University, Florida State University, and Arizona State University. He braved the rain to watch Wisconsin pull off the upset of the year; he was at Neyland Stadium to see Tennessee manage a thrilling overtime victory; he was in Tallahassee to witness Florida State’s dramatic double overtime battle for the ACC title. As added bonuses, he was with Georgia when the team fought for the SEC Championship, and on the LSU sideline when the boys from Baton Rouge defeated Oklahoma to capture the BCS National Championship. At each stop, he brings us inside the game’s inner sanctum: in team meetings and scouting sessions; on the field and on the sidelines, during scrimmages, practices, and games; at pre-game traditions, meals, and religious services; in the locker room before the game and at half-time. Virtually nothing and no one was off-limits. Along with the players, Curtis got to know the coaches–from the young guns to the legends–spending time with them in their offices and on the road. We see firsthand the challenges of running a major college football program–when called on, coaches must serve as CEOs, PR gurus, lawyers, politicians, and policemen. We also learn of the sacrifices made by wives and children that enable coaches to keep the numerous young athletes under their supervision focused, secure, and happy. Brian Curtis gives a no-holds-barred insider’s account that will rank as one of the most honest and accurate books on big-time sports in America. Short of strapping on a helmet, you’ll never get closer to the game.From the Hardcover edition.

    Built by an eccentric owner, molded by a visionary coach and loaded with hardscrabble miners, college All Americans and the sky's the limit ethos of the Roaring Twentys, the Maroons did the unthinkable and dominated the NFL in their rookie season. (Their improbable rise was chronicled each week in the local paper by a rookie Pottsville sportswriter named John OOHara.)Little Pottsville outscored its first seven opponents 162-6. The boys so thoroughly pummeled one opponent, angry fans shot up their train car as the Maroons rode out of town. In the final game of that first season the Maroons traveled to the Midwest to face the league-leading Chicago Cardinals in what was viewed as the championship game for 1925. The Maroons overcame a Windy City snowstorm and an injury to their best player to defeat the Cardinals 21-7.But the fans wanted more.College ball was still king. And as news of PottsvilleOs success was splashed across the news reels and headlines throughout the country, a movement began to have the Maroons face a team of college All-Stars from the University of Notre Dame, featuring the legendary Four Horsemen, the finest collection of talent the game had ever known. Experts believed the NFL was still decades away from competing with college football. But on a neutral field in Philadelphia, in a battle described as The Greatest Football Game Ever Seen, the Maroons shocked the world and turned the football establishment upside-down, defeating Notre Dame 9-7 on a last-second field goal by their captain Charlie Berry who had his kicking cleat bronzed for eternity.The championship was theirs. The NFL was finally on the map. The Maroons victory over Notre Dame had legitimized the league. It also destroyed the town and the team that made it all possible.Claiming the upstart Maroons had violated the territory of another franchise by playing Notre Dame in Philadelphia, the NFL suspended Pottsville and awarded the 1925 NFL championship to the Chicago Cardinals. The Cardinals refused to accept the bogus title and the 1925 crown was never officially awarded. For more than 80 years, fans of the Pottsville MaroonsNthe team Red Grange said was the greatest he ever facedNhave fought to have the 1925 title returned to its rightful owners.With Breaker Boys their remarkable story is told at last.

    

    Flavored with wild (and often ribald) anecdotes, inside stories, interviews, and never-before-told material, Going Long brings the incredible story of the maverick American Football League to life through the words of those who lived it.

    Martin takes the reader where no other journalist has gone before as he reports the most intimate details about one of the nation’s top college football programs and its coach.During the show-and-tell story of the 2007 Gator season, Martin listened on the headsets in the coaching booth, monitored Meyer’s locker room speeches, conducted in-depth interviews with assistant coaches and support personnel, ran on Florida Field with the team prior to the Gators game against Tennessee, and gave Tim Tebow his first Heisman Trophy quiz while having dinner together just weeks before he was named as the winner.Urban’s Way, however, is much more than a look at the 2007 season. Martin dug deep into Meyer’s background, from his growing-up days in Ashtabula, Ohio, under the strict guidance of his father; to his tumultuous days as a young assistant when he almost quit the profession; to the dynamics of his close relationship with mentors Earle Bruce and Lou Holtz; to the ultimate prize as coach of the 2006 national champion Florida Gators. Readers learn how Meyer was encouraged by his father and his wife, Shelley, to keep going; how his career took off at Notre Dame and then as a head coach at Bowling Green and Utah; how the Falcons came together after their historic “Black Wednesday”; and the impressive manner in which he championed diversity among players in Salt Lake City. Florida fans will be surprised to discover how close Meyer came to choosing the Notre Dame job over the one in Gainesville, despite his yearnings as a small boy to someday coach the Fighting Irish. Through his intense research---and talks with Urban himself---Buddy Martin provides an amazingly detailed look into how a football coach is made.This is not simply the authorized biography of one of college football’s top coaches; Buddy Martin also gives fans the inside scoop on the 2006 National Championship. In the chapter “The Joy of Winning It All,” players and coaches share their stories of that championship season that produced the middle leg of the “Gator Slam,” leading to the good life on the so-called Cul de Sac of Champions, which Urban shares with Gators basketball coach Billy Donovan.It is rare that fans get inside the head of a top coach, but here full disclosure is offered about Urban’s personal faith, his Plan to Win, and the inner workings of the Spread offense. Readers are also treated to Meyer’s own breakdown of the national championship tape, including his Six Key Plays of the game.Buddy Martin shines a bright light on Urban Meyer, the Florida Gators, and one of the top programs in the country. This is a must-have for Florida Gator football fans and one of the most insightful books ever written on college football.

     This book does not do that. For many, playing professional sport is the Dream Job. Few manage it, very few make it to the top and for the rest, life is very different. This is their story. In Fringes, Ben Mercer invites you to witness life at the outer edges of professional rugby. This is a first hand account of what life is like as a journeyman professional athlete. You play, but to the wider public you don't exist. You earn but you don't drive a flash car. You sometimes pack out a stadium but sometimes, you play in a deserted park. This is the story for the majority of sports professionals. Only the minority taste the top, only one person gets to lift the cup or win the medal, only 15 get to play for England at any one time. For the rest, that’s not the case. Ben Mercer is a former professional rugby player who after becoming disillusioned and uninspired plying his trade in the English Second Division, accepted an offer out of the blue to go to France and do something different - help an amateur team turn professional. This is a first hand account of what life is like in the lower reaches of professional sport - where your employment status is as precarious as your health and barely anyone will know your name. It's about how it feels to live year to year, with teammates constantly on the move. It's about how professionalism irreversibly changes the French club Stade Rouennais as they move up the divisions, about the tension between progress and identity in a rugby team. It's also about how it feels to actually be out there on the field, how it feels to occasionally do something extraordinary and how it feels when this is no longer enough for you to make the sacrifices that you need to make to keep playing. There's no ghostwriting, it's an unmitigated meditation on how it feels and what it means to play rugby for a living, to dedicate yourself to an uncompromising but occasionally beautiful game. If you've wanted to know what life is really like as a professional athlete, on the Fringes, away from the glitz and glamour of the international game then look no further.