I am an independent mobile app entrepreneur just like you, and I wrote this book to teach you all my strategies for how to: - Get 1,000,000+ downloads from mobile app store marketing - Save money by doing your own ASO (search engine optimization SEO for Android and the Apple App stores) better than most consultants you might consider hiring - Create an app marketing strategy outside the app stores by getting press coverage and learning how to promote an app using social media and social sharing - Make money with effective app store monetization to help you maximize your app revenue with subscriptions, in-app purchases, publishing effective ads, selling affiliate products and other strategies used by successful mobile app businesses - Create a successful mobile app business I wrote this book with all my heart and soul. The book draws on my own years of experience building top apps in my niche, promoting apps, making money with my apps, and coaching other app entrepreneurs on how they can make turn their mobile apps into successful businesses. You will be getting the best of all worlds. First, I have very deep hands on experience building and growing my own apps. Second, I have a wealth of experience coaching and observing other app entrepreneurs whose experiences and aspirations are probably very similar to yours. In this book you get all the insights from me making my own apps a success, and the insights of the cumulative experiences of the people I've coached. This is a very to the point book with many actionable tips and strategies for how to promote your mobile app (iPhone or Android), make money from your smartphone applications, and generally treat it as a real business. All suggestions in this book are based on my own experiences promoting my own problemio.com business apps which at the point of latest revision of this book have cumulative 1,000,000+ downloads, and insights of me having coached over 100 other app entrepreneurs. I am an independent mobile application developer and mobile application entrepreneur just like you. I am not a multi-million dollar app development studio or a big company. If you are an independent app developer just like me, you can use the mobile application marketing strategies that I outline in this book. Many of the strategies are simple and effective, and you can begin working on them as early as today. The book contains over 20 strategies to promote your apps. They all worked for my apps and they will help you grow your app to its highest potential. After growing your app, you will be able to make good money from your app, and achieve the goals that you have for your app business. Get the book now, and become a pro at app store marketing (app store SEO which is otherwise known as ASO), and start increasing your app downloads and revenue today!

    . . . Baker examines a wide range of the achievements that have made, and still make, America great again—and again.” —The Wall Street Journal All made in America: The skyscraper and subway car. The telephone and telegraph. The safety elevator and safety pin. Plus the microprocessor, amusement park, MRI, supermarket, Pennsylvania rifle, and Tennessee Valley Authority. Not to mention the city of Chicago or jazz or that magnificent Golden Gate Bridge.   What is it about America that makes it a nation of inventors, tinkerers, researchers, and adventurers—obsessive pursuers of the never-before-created? And, equally, what is it that makes America such a fertile place to explore, discover, and launch the next big thing?   In America the Ingenious, bestselling author Kevin Baker brings his gift of storytelling and eye for historical detail to the grand, and grandly entertaining, tale of American innovation. Here are the Edisons and Bells and Carnegies, and the stories of how they followed their passions and changed our world. And also the less celebrated, like Jacob Youphes and Loeb Strauss, two Jewish immigrants from Germany who transformed the way at least half the world now dresses (hint: Levi Strauss). And Leo Fender, who couldn’t play a note of music, midwifing rock ’n’ roll through his solid-body electric guitar and amplifier. And the many women who weren’t legally recognized as inventors, but who created things to make their lives easier that we use every day—like Josephine Cochran, inventor of the dishwasher, or Marion O’Brien Donovan, who invented a waterproof diaper cover. Or a guy with the improbable name of Philo Farnsworth, who, with his invention of television, upended communication as significantly as Gutenberg did.   At a time when America struggles with different visions of what it wants to be, America the Ingenious shows the extraordinary power of what works: how immigration leads to innovation, what a strong government and strong public education mean to a climate of positive practical change, and why taking the long view instead of looking for short-term gain pays off many times over, not only for investors and inventors, but for the rest of us whose lives are made better by the new.   America and its nation of immigrants have excelled at taking ideas from anywhere and transforming them into the startling, often unexpectedly beautiful creations that have shaped our world. This is that story.

    This is necessary because, in the words of Michael Polanyi, "we can know more than we can tell." Our design choices are not the result of an ineluctable chain of logic; they come from a deeper place, one which is visceral and inarticulate.Polanyi calls this "tacit knowledge", a thing which we only understand as part of something else. When we speak, we do not focus on making sounds, we focus on our words. We understand the muscular act of speech, but would struggle to explain it.To write software, we must learn where to draw boundaries. Good software is built through effective indirection. We seem to have decided that this skill can only be learned through practice; it cannot be taught, except by example. Our decisions may improve with time, but not our ability to explain them. It's true that the study of these questions cannot yield a closed-form solution for judging software design. We can make our software simple, but we cannot do the same to its problem domain, its users, or the physical world. Our tacit knowledge of this environment will always inform our designs.This doesn't mean that we can simply ignore our design process. Polanyi tells us that tacit knowledge only suffices until we fail, and the software industry is awash with failure. Our designs may never be provably correct, but we can give voice to the intuition that shaped them. Our process may always be visceral, but it doesn't have to be inarticulate.And so this book does not offer knowledge, it offers clarity. It is aimed at readers who know Clojure, but struggle to articulate the rationale of their designs to themselves and others. Readers who use other languages, but have a passing familiarity with Clojure, may also find this book useful.

    The most trusted sources in the auto industry have called its Model S the most advanced, safest and best-performing car ever built - and it doesn’t use a drop of gasoline. Tesla has changed the way the public perceives electric vehicles, and inspired the major automakers to revive their own dormant efforts to sell EVs. However, even amidst the avalanche of media coverage that followed the triumph of the Model S, few have grasped the true significance of what is happening. Tesla has redefined the automobile, sparked a new wave of innovation comparable to the internet and mobile computing revolutions, and unleashed forces that will transform not just the auto industry, but every aspect of society. The Tesla story is one part of an ongoing tide of change driven by the use of information technology to eliminate “friction” such as geographic distance, middlemen and outdated regulations. Tesla is simply applying the new order to the auto industry, but the automobile is such a pervasive influence in our lives that redefining how it is designed, built, driven and sold will have sweeping effects in unexpected areas. Just as Tesla built the Model S as an electric vehicle “from the ground up,” it has taken an outsider’s approach to the way it markets its cars. Its direct sales model has drawn legal challenges from entrenched auto dealers, who fear that their outdated business model will be destroyed. Its systems approach to the software and electronics in its cars has highlighted how far behind the technological times the major automakers are. It’s easy to see why readers find Tesla irresistible. CEO Elon Musk is a superstar entrepreneur, a “nauseatingly pro-US” immigrant and the leader of two other cutting-edge companies. Tesla dares to challenge the establishment behemoths and, so far at least, has handily beaten them at their own game. In this history of the 21st century’s most exciting startup, Charles Morris begins with a brief history of EVs and a biography of Tesla’s driving force, Elon Musk. He then details the history of the company, told in the words of the Silicon Valley entrepreneurs who made it happen. There are many fascinating stories here: Martin Eberhard’s realization that there were many like himself, who loved fast cars but wanted to help the environment and bring about the post-oil age; the freewheeling first days, reminiscent of the early internet era; the incredible ingenuity of the team who built the Roadster; Tesla’s near-death experience and miraculous resurrection; the spiteful split between the company’s larger-than-life leaders; the gloves-off battles with hostile media such as Top Gear and the New York Times; and the media’s ironic about-face when the magnificent Model S won the industry’s highest honors, and naysayers became cheerleaders overnight. And the story is just beginning: Tesla has breathtakingly ambitious plans for the future.This book was updated May 1, 2015 to include the latest on the Gigafactory and the D package.

    At the dawn of the Industrial Revolution in eighteenth-century England, standards of measurement were established, giving way to the development of machine tools—machines that make machines. Eventually, the application of precision tools and methods resulted in the creation and mass production of items from guns and glass to mirrors, lenses, and cameras—and eventually gave way to further breakthroughs, including gene splicing, microchips, and the Hadron Collider.Simon Winchester takes us back to origins of the Industrial Age, to England where he introduces the scientific minds that helped usher in modern production: John Wilkinson, Henry Maudslay, Joseph Bramah, Jesse Ramsden, and Joseph Whitworth. It was Thomas Jefferson who later exported their discoveries to the fledgling United States, setting the nation on its course to become a manufacturing titan. Winchester moves forward through time, to today’s cutting-edge developments occurring around the world, from America to Western Europe to Asia.As he introduces the minds and methods that have changed the modern world, Winchester explores fundamental questions. Why is precision important? What are the different tools we use to measure it? Who has invented and perfected it? Has the pursuit of the ultra-precise in so many facets of human life blinded us to other things of equal value, such as an appreciation for the age-old traditions of craftsmanship, art, and high culture? Are we missing something that reflects the world as it is, rather than the world as we think we would wish it to be? And can the precise and the natural co-exist in society?

    Chances are you've got some lithium on your person right now. But aside from powering a mobile twenty first-century lifestyle, the third element on the periodic table may also hold the key to an environmentally sustainable, oil-independent future. From electric cars to a "smart" power grid that can actually store electricity, letting us harness the powers of the sun and the wind and use them when we need them, lithium—a metal half as dense as water, created in the first minutes after the Big Bang and found primarily in some of the most uninhabitable places on earth—is the key to setting us on a path toward a low-carbon energy future. It's also shifting the geopolitical chessboard in profound ways.In Bottled Lightning, the science reporter Seth Fletcher takes us on a fascinating journey, from the salt flats of Bolivia to the labs of MIT and Stanford, from the turmoil at GM to cutting-edge lithium-ion battery start-ups, introducing us to the key players and ideas in an industry with the power to reshape the world. Lithium is the thread that ties together many key stories of our time: the environmental movement; the American auto industry, staking its revival on the electrification of cars and trucks; the struggle between first-world countries in need of natural resources and the impoverished countries where those resources are found; and the overwhelming popularity of the portable, Internet-connected gadgets that are changing the way we communicate. With nearly limitless possibilities, the promise of lithium offers new hope to a foundering American economy desperately searching for a green-tech boom to revive it.

    Marshall Brain's How Stuff Works is a lavish, full-color, highly visual resource for those with hungry minds who crave an understanding of the way things work around them-from submarine ships to digital technology to toilets With over 1,000 full-color illustrations and photos showing step-by-step images of how stuff works, these easy-to-understand explanations cover the most popular and interesting subject areas, including Technology, Science, Health, Fitness, Transportation, and more Sample topics include: How CDs Work, How Car Engines Work, and How Nuclear Radiation and Power Work.

    It is a testament to the remarkable and mysterious work during World War II that made it a place worth saving. It is a book about campaigners, veterans, enthusiasts, computer geeks, technology, Twitter, trees and Stephen Fry stuck in a lift.And finally, it is a story about preserving the past for the generations of tomorrow.

    Our most casual daily habits can quickly become obsessions that move beyond our control. Damian Thompson, who has himself struggled with a range of addictions, argues that human desire is in the process of being reshaped. Shunning the concept of addiction as disease, he shows how manufacturers are producing substances like ipads, muffins and computer games that we learn to like too much and supplement tradition addictions to alcohol, drugs and gambling. He argues that addictive behaviour is becoming a substitute for family and work bonds that are being swept away by globalisation and urbanisation. This battle to control addiction will soon overshadow familiar ideological debates about how to run the economy, and as whole societies set about "fixing" themselves, the architecture of human relations will come under strain as never before.

    Over time, eight key technologies gradually freed us from the limitations of our animal origins.The fabrication of weapons, the mastery of fire, and the technologies of clothing and shelter radically restructured the human body, enabling us to walk upright, shed our body hair, and migrate out of tropical Africa. Symbolic communication transformed human evolution from a slow biological process into a fast cultural process. The invention of agriculture revolutionized the relationship between humanity and the environment, and the technologies of interaction led to the birth of civilization. Precision machinery spawned the industrial revolution and the rise of nation-states; and in the next metamorphosis, digital technologies may well unite all of humanity for the benefit of future generations.Synthesizing the findings of primatology, paleontology, archeology, history, and anthropology, Richard Currier reinterprets and retells the modern narrative of human evolution that began with the discovery of Lucy and other Australopithecus fossils. But the same forces that allowed us to integrate technology into every aspect of our daily lives have also brought us to the brink of planetary catastrophe. Unbound explains both how we got here and how human society must be transformed again to achieve a sustainable future.Technology: “The deliberate modification of any natural object or substance with forethought to achieve a specific end or to serve a specific purpose.”

    Due to their monopoly position in web browsers, and the fact web browsers have spread from PCs to phones, tablets and TVs; their status will continue to grow and grow. Despite their success, many software engineers are apprehensive about JavaScript and HTML. This apprehensiveness is not completely unfounded; both JavaScript and HTML were rushed in their early years, and driven by commercial rather than engineering interests. As a result, many dubious features crept into these languages. Due to backwards compatibility concerns, most of these features still remain. In addition, many software engineers have used these languages without ever learning them. JavaScript and HTML have low barriers to entry, and this, along with their similarity to other languages, led many software engineers to conclude that there really was nothing much to learn. If you have not used JavaScript and HTML for a number of years, or if you are a programmer or software engineer using other languages, you may be surprised at what they now offer. Browser based web applications are now capable of matching or exceeding the sophistication and scale of traditional desktop applications. In order to create complex web applications however, it is essential to learn these languages. This book takes the point of view that once you have a strong grasp of the fundamentals, the details will take care of themselves. It will not present you with long lists of APIs, or intricate details of every attribute, these can be found in reference manuals. It will focus on the details of each language that are fundamental to understanding how they work. This book will guide you through the process of developing a web application using HTML5, Javascript, jQuery and CSS. It contains the following content: 1. An introduction to the HTML5 markup language, and how it differs from HTML4 and XHTML. 2. An introduction to JavaScript, including an in-depth look at its use of objects and functions, along with the design patterns that support the development of robust web applications. 3. An introduction to jQuery selection, traversal, manipulation and events. 4. An in-depth look at the Web storage and IndexedDB APIs for client side data storage. 5. A guide to implementing offline web applications with the Application Cache API. 6. An introduction to the ways JavaScript can interact with the users file-system using the FileReader API. 7. The use of Web Workers in a web application to execute algorithms on background threads. 8. An introduction to AJAX, and the jQuery API supporting AJAX. 9. An introduction to Server Sent Events and Web Sockets. All subjects are introduced in the context of a sample web application. This book is intended for anyone with at least a superficial knowledge of HTML and programming.

    Although many developers feel that XP is rooted in commonsense, its vastly different approach can bring challenges, frustrations, and constant demands on your patience.Unless you've got unlimited time (and who does these days?), you can't always stop to thumb through hundreds of pages to find the piece of information you need. The Extreme Programming Pocket Guide is the answer. Concise and easy to use, this handy pocket guide to XP is a must-have quick reference for anyone implementing a test-driven development environment.The Extreme Programming Pocket Guide covers XP assumptions, principles, events, artifacts, roles, and resources, and more. It concisely explains the relationships between the XP practices. If you want to adopt XP in stages, the Extreme Programming Pocket Guide will help you choose what to apply and when. You'll be surprised at how much practical information is crammed into this slim volume.O'Reilly's Pocket Guides have become a favorite among developers everywhere. By providing a wealth of important details in a concise, well-organized format, these handy books deliver just what you need to complete the task at hand. When you've reached a sticking point in your work and need to get to a solution quickly, the new Extreme Programming Pocket Guide is the book you'll want to have beside your keyboard.

    The Chapters in the book deal with thermodynamic concepts such as the P-V-T behaviour of fluids, the phase behaviour of pure materials and solutions. It also explains the concepts such as density, heat capacity, latent heat, heat of reaction, calorific values, vapour pressure, humidity, etc. This book is intended as a textbook for undergraduate courses in chemical engineering and related disciplines such as biotechnology, polymer technology, petrochemical engineering, electrochemical engineering, environmental engineering, safety engineering and industrial chemistry.

    In this Very Short Introduction, engineer David Muir Wood turns a spotlight on a field that we often take for granted. He sheds light on the nature and importance of civil engineering in the history of civilization and urbanization, outlines its many accomplishments in the modern era, and points to the hurdles that civil engineering will face in the future. Beginning with the task of creating a settlement on a deserted island, Muir Wood sets out the problems that civil engineers face every day, highlighting the social and environmental challenges as well as the grasp of science and technology needed to craft buildings, bridges, tunnels, houses, and areas of recreation. The author also profiles the lives of some of the major civil engineers, such as Isambard Kingdom Brunel, the acclaimed builder of steamships, railways, and tunnels, and Sir Joseph Bazalgette, whose sewer system in central London was instrumental in relieving the city from cholera epidemics. Finally, Muir Wood considers the growing difficulty of managing our water and energy supplies, and he looks at the engineering profession's increased sensitivity to building and the environment.

    Intended for professional development programs in introductory database management.