We are in an era where entire businesses are built on Instagram; kids in their bedrooms are racking up tens of millions of YouTube views; bloggers are becoming millionaires from their kitchen tables, and businesses are getting more attention from a viral video than a Super Bowl ad. But in a space that moves so fast, how can businesses keep up - let alone compete? And how do you make sure that your activity is profitable? Whether it’s building a targeted fanbase, selling more of your products & services or serving customers, every piece of your social media marketing campaign should be making you money. Combining the ‘holy grail’ marketing principles from some of history’s most successful marketers with the very latest social media strategies gives savvy businesses of all size a chance to ‘do’ social media in an entirely new way. Gone are the days of fumbling around in the dark. The new era is about testing, measuring and profit. From the psychological triggers that make us buy; employing social proof to stand out; using (and faking) controversy to sell more or just simply demonstrating your true competitive advantage, profitable social media marketing is here. As Head Ninja at Exposure Ninja, Tim Cameron-Kitchen has personally worked with hundreds of businesses of all shapes and sizes, and seen first hand how doing the right things on social media can transform a business. Yvonne Ivanescu came to Exposure Ninja from one of the world’s highest profile marketing agencies, and brought her brand experience to help business on the front line. This book is the distillation of everything that makes a profitable campaign, laid out in step-by-step instructions for you to follow and apply to your own business - whatever your size or market. So whether you’re a local plumber looking to pick up leads from Twitter, or an independent e-commerce site wanting the attention of influential bloggers, the strategies and profitable shortcuts for entrepreneur-run businesses in this book will give you a chance to compete in competitive markets where time and budget is of the essence.

    This book not only teaches you how to drop unwanted pounds while enjoying your favorite foods, it also teaches you how to live longer and stay healthy by applying the power of intermittent fasting to your life today! Stop torturing yourself with grueling diets that restrict you from eating your favorite foods! The 5:2 diet makes losing weight easier and tastier than ever! Though the 5:2 diet itself is fairly new, the concept of fasting and the study of the benefits of intermittent fasting on human health are not. Leading scientists have been studying the amazing health benefits of fasting for over 20 years. Dr. Michael Mosley, founder of the 5:2 fast diet, popularized the fast diet months after he had gone to see his doctor for a routine checkup and was unexpectedly diagnosed with diabetes, high cholesterol and metabolic syndrome. Refusing to be treated with drugs, Dr. Michael Mosley set out to find a way to heal himself naturally. After not seeing any success with traditional dieting he decided to explore intermittent fasting. The 5:2 diet and intermittent fasting work! After only 3 months on the 5:2 diet he lost 20 pounds of fat, normalized his blood glucose and lowered his cholesterol and blood pressure. The fast diet also allowed him to maintain his ideal weight. Research professor of medicine at Washington University, Dr. Luigi Fontana proved through his studies on various organisms that a 25-30% reduction in calories could increase lifespan by 50% and prevent disease. With the 5:2 diet you can expect to lose 1 to 2 pounds of fat every week. On fast days, both women and men are encouraged to cut their calorie intake to about one quarter of what it normally is. Women should eat 500 calories on fast days and men should eat 600 calories. In a step by step way The 5:2 Diet for Beginners - How the 5:2 Diet Can Make Your Body a Fat-Burning Machine and Help You Live Longer will teach you everything you need to know about how to successfully apply the 5:2 diet to your life today for fast weight loss and better health. The 5:2 Diet for Beginners teaches you: What is the 5:2 diet? Why was the 5:2 diet created? Why fasting is so effective for weight loss and longevity How the 5:2 diet works What to eat on fast days 11 Quick tips to help you succeed on the 5:2 diet What to expect on the 5:2 diet Fast day 30 MINUTE recipes under 500 calories .....and more Here's a preview of what you'll learn: Why the 5:2 diet works The benefits of intermittent fasting How to make your fast days easy The 5:2 diet and high intensity training Exactly how your fast days and feed days will work How to maintain your ideal weight .....and much more! Dieting shouldn't be drudgery! You were meant to enjoy your life at your ideal wight with fabulous health! The 5:2 fast diet will keep you living happy and healthy for a really long time! D

    DiMaggio, one of the most decorated officers on the force during a career that spanned the years 1957 to 1991. Among his awards are two Superintendent’s Awards of Valor, Mayor Richard J. Daley’s Praiseworthy Acknowledgment Plaque for Exceptional Act of Bravery Involving Risk of Life, a Presidential Citation of Appreciation, the Illinois Police Association Award of Valor, and many more.Upon his retirement in 1991, DiMaggio wrote a fascinating account of his work as a cop. The manuscript languished among his personal effects until after his death in 2008, after which his family decided to resurrect it, spruce it up, and submit it for publication. It turns out that he was an excellent word craftsman and storyteller; in fact, he was no stranger to writing—for many years he wrote the “Ask Sarge” column for the Mystery Writers of America Midwest Chapter newsletter.Told in a conversational, “regular guy” voice in episodic fashion, “SARGE!” reveals to the reader what it was really like to be a cop. The manuscript in many ways takes the form of a prose treatment of a weekly television police drama. A large selection of PHOTOS is included.DiMaggio takes the reader back to the decades such as the turbulent 1960s, when the police department was making a painful transition from “old school” to modernization. The author describes firsthand the legendary riots that occurred in Chicago after the assassination of Martin Luther King Jr. He illustrates the integration of minorities into the department and how that played out. He also goes into famous cases of corruption and the politics of navigating such a large department. One of the “set pieces” of the book is the story of how DiMaggio, as part of the “Three Musketeers”—a trio that included two detectives who were close friends—investigated a series terrifying slasher attacks on women that occurred in the city in the mid-70s. The case became one of the police department’s most memorable. Among the other cases detailed in the book include how DiMaggio found himself entering the home of a crazed young man holding hostages with a shotgun; the investigation of the discovery of a headless corpse; the take-down of the Chicago “Mad Bomber”; how an anonymous audio tape provided clues to the identities of armed robbers; and the manhunt for a cop killer. A portion of all proceeds will be donated to The Chicago Police Memorial Foundation and The Chicago Police Foundation.

    This book lets you hop aboard a little sailboat and join the author on a three-year-long voyage across French Polynesia, where you will discover some of the most interesting places, people and wildlife of the South Pacific. From the world-famous island of Bora Bora to the remotest atolls of the Tuamotus, experience the challenges and rewards of the seafaring life as you dive with dolphins and sharks, sail under the stars, drink from fresh coconuts in the company of heavily-tattooed men, brave heavy storms and violent currents, play with stingrays, drift down coral rivers and meet fellow sailors from across the world. Beautifully illustrated with dozens of stunning photos, this book is the perfect companion for anyone curious about a different kind of life. Readers have said: Reading the book, I was surrounded by unfamiliar colours and overwhelmed by the scent of flowers I had never touched. I could feel the soft sand beneath my feet and slipped beneath the water to swim in the deep silence of the ocean. Returning to the surface, I encountered the smiles of people who were content in the here and now, embodying the freedom and softness of their lives, their lively hips moving in its rhythm. We should all go there once to bathe in the endless sunshine, the grace of carelessness and faith in life, even if only by reading this book… Translated from Slovene by Kaja Šeruga Edited by Mitja Tretjak Design by Ivica Jandrijevic

    The killer went to great lengths to cover up her crime including sending his grandmother flowers, going to the memorial service, driving by the victim’s house and calling the lead investigator, Detective Esteban Flores. This incident took place in a suburb of Phoenix, Arizona. It would be five years before this case of capital murder would be put in front of a jury to decide the fate of Jodi Arias although the fate of Travis Alexander had been set in stone. Was she a cold, calculating murderess or was she a victim of extreme domestic violence at the hands of an abusive boyfriend? The first jury was left to decide in 2013. It was the most watched trial of the century. The jury decided that Jodi Arias was guilty of first-degree murder with cruel and heinous circumstances which qualified her for the death penalty. The jury could not reach a decision in the penalty phase and justice was delayed. A new jury, drawn from a pool of four hundred people, was drawn for the highly anticipated retrial of Jodi Arias. On October 21, 2014, a jury of nineteen was given the responsibility of deciding whether Jodi Arias should live or die for her crime. So began a retrial that would last almost five months with Juan Martinez and Detective Flores representing the State of Arizona and the return of Kirk Nurmi and Jennifer Willmott speaking to the defense of the convicted killer. The journey will walk the reader through the meticulous actions of the courtroom and extend to an appellate court, a municipal court and a day in the in the original courthouse in phoenix, Arizona. The trial speaks toward the long arm of the law and the implications of decisions made daily. With the help of former jurors of the Jodi Arias death penalty retrial, the reader will step into the jury box when Jodi Arias was on the witness stand and reach a climax when the reader accompanies the jury foreman into the deliberation room as the jury decides the fate of the defendant. “The lambs to the law were now executors of the law. It was humbling, intimidating and powerful at the same time. It was also the time that the jurors’ souls would be tested for truths and experiences that would mark many discussions in the deliberation room. The jury would remember Travis Alexander and what was done to him.” Why Not Kill her is the suspenseful follow-up to the authors first book, Brain Damage: A Juror’s Tale, the true story of being a death penalty juror on the case of Marissa DeVault and the brutal killing of Dale Harrell. The third revised edition is now available in honor of Dale Harrell. Take a journey into the life of Travis Alexander and a search for truth and justice. Somehow, Lady Justice will wield her sword and the end of a seven year saga would be realized but in no way that anyone could have anticipated. Special thanks to True Crime Radio, Trial Talk Live, the Trial Diaries, FOX 10, ABC, NBC and CBS. The author would also like to thank those who supported this work on Go Fund Me with extra recognition to the administrators and fans of Juan Martinez Prosecutor Support Page, The State vs. Jodi Arias, Joey Jackson Fan Page, Justice For Travis, Justice 4 Dale, Justice For Travis Alexander and His Family, Court Chatter, Beth Karas on Crime, Gavel geeks, Trial Watchers, The House That Travis Built, Understanding The Travesties of Unexpected Murder Trials and For The Love of Travis. This work could not have happened without your support! Why Not Kill Her is dedicated to Travis Alexander, his family and all those whom he touched in his short life.

    You will also be shown the various other benefits of the ketogenic diet, as well as actionable information that will pave the road for you to enjoy long lasting weight loss, inches of reduction in overall body measurements and an improved mood. In this book Ketogenic Diet: The Step by Step Guide, you will get for yourself An easy system that shows step by step on how to go ketogenic Ketogenic friendly grocery shopping list Meal recipes that breakdown calories, carbs, proteins and fat content! A quickstart Meal Plan for you to get chugging along The detailed know-how on why you want to go Ketogenic Knowledge on what to expect along the ketogenic journey Weight loss principles and the impact of the ketogenic diet A special list of foods that demands your attention for ketogenic success! And Much, Much More inside! If you have been on the same route as me, trying all sorts of diets known on earth, popping expensive weight loss pills and spending loads on exercise machines but end up finding that the weight keeps coming back, then it is time for you to start the Ketogenic Diet! To Sum It All Up The Ketogenic Diet is not a cure all for every ill on the planet, but it can pretty much give you what you want if you are looking to lose weight effectively without much exercise, get your body’s metabolism in shape to be rid of those unhealthy cardiovascular symptoms and dramatically bring up your energy levels for each day’s work and play. Start today. Get your ketogenic journey off, tread the path to effective weight loss and wellness in health! Pick Up Your Copy Now! Click On The BUY NOW Button At The Top Of The Page!

    But in the scalp of a balding man, they do not get everything they need and as a result, the hair-producing cells gradually die off. Here we have an example of a mild ‘disease’ which is caused by cellular malnutrition.” —Dr. Roger J. Williams “A living cell requires energy not only for all of its functions, but also for maintenance of its structure.” —Nobel Laureate Albert Szent-Györgyi "What could be more important to understand than biological energy? Thought, growth, movement, every philosophical and practical issue involves the nature of biological energy.” —Raymond Peat, PhD ======== The Current View of Pattern Hair Loss is Unproductive (and Dangerous) While it is often stated with great confidence that pattern pattern hair loss is the result of defective genes and "male" androgenic hormones (e.g., dihydrotestosterone or DHT), the theory is physiologically unsound. After 60 years of research the "genetic-androgen" hypoheses has produced a single FDA-approved "therapy" that works less than 50% the time and can result in permanent chemical castration (Minoxidil is a nonstarter for many men and women). In contrast, castrates and pseudohermaphrodites--who serve as the foundation for all baldness research--are protected from pattern hair loss 100% of the time. Steps Towards a 'Bioenergetic' View of Pattern Hair Loss Standing on the shoulders of giants (e.g., Otto Warburg, Albert Szent-Györgyi, Gilbert Ling, Ray Peat and others), HAIR LIKE A FOX sets up an alternative 'bioenergetic model' of pattern hair loss with a focus on the smallest unit of life, the cell. This same context elucidates simple yet effective therapies for halting and perhaps reversing pattern hair loss in a way that harmonizes with our unique physiology.

    government—an usher in the White House. For more than 200 years, a small office has operated on the State Floor of the White House Executive Residence. Known as the Usher's Office, whose mission is to accommodate the personal needs of the first family, and to make the White House feel like a home. The Usher's Office is the managing office of the Executive Residence and its staff of 90-plus. The staff consists of butlers, carpenters, grounds personnel, electricians, painters, plumbers, florists, maids, housemen, cooks, chefs, storekeepers, curators, calligraphers, doormen, and administrative support. Ushers work closely with the first family, senior staff, Social Office, Press Office, Secret Service Agency, and military leaders to carry out White House functions: luncheons, dinners, teas, receptions, meetings, conferences, and more. Chris Emery was only the 18th White House Usher since 1891, and had the honor and privilege to serve presidential families for three years during the Reagan administration, four years for President H. W. Bush, and 14 months under President Clinton. His vignettes recreate intimate White House happenings from an insider’s viewpoint. Chris Emery was the only White House Usher to be terminated in the 20th century. Turn the pages to find out which first lady fired him... “With his book, White House Usher: Stories from the Inside, former usher Chris Emery gives his readers a peek inside what happens upstairs at the White House. Chris’ anecdotes tell a rich story of how America’s house really is the First Families’ home. I loved my trip down memory lane.” - Former First Lady Barbara Bush (October 2017)

    It covered jazz, of course, but it also included Davis’s ruminations on race, politics and culture. Fascinated, Hef sent the writer—future Pulitzer-Prize-winning author Alex Haley, an unknown at the time—back to glean even more opinion and insight from Davis. The resulting exchange, published in the September 1962 issue, became the first official Playboy Interview and kicked off a remarkable run of public inquisition that continues today—and that has featured just about every cultural titan of the last half century.To celebrate the Interview’s 50th anniversary, the editors of Playboy have culled 50 of its most (in)famous Interviews and will publish them over the course of 50 weekdays (from September 4, 2012 to November 12, 2012) via Amazon’s Kindle Direct platform. Here is the interview with the novelist and philosopher Ayn Rand from the March 1964 issue.

    Could you keep your cool while talking to all levels of stupid? Would you be able to wear a headset all day without wanting to throw it out of the window? All calls are recorded, analysed and timed to the second. Average handling time (AHT) is discussed as if it's the very meaning of life and managers are always coming up with new ways to shave milliseconds from each call. Is it acceptable to only have a total eight minutes a day for visits to the toilet or coffee machine? Imagine not being allowed to hang up on someone who is screaming abuse down the line at you. Welcome to the Call Centre! Izabelle worked in call centres for many years; from insurance to home shopping, from selling advertising to discussing loans. Finally in the early hours one morning, she decided enough was in fact far too much and left her final call centre job the same day, never to return. On her way out of the door for the final time she vowed she would write a book about life in a call centre. Here is that book. Read about call centres in general, memorable customers and staff. How do staff stay sane? What is Big Red? Are cranberries the true meaning of Christmas? Why would you have leather trousers round your ankles in a lift? How not to impress your boss. Izabelle shares these and many other true tales from her years of incarceration in UK call centres.

    He's been part of five premierships: three as a player at Essendon, where he was coached by the best, and two at Geelong, where he coached that club's greatest team of all. He exited the game amid the Essendon supplements scandal with unfinished business. After 34 years 'at a thousand kilometres an hour', Thompson has taken the opportunity to reflect on the game that shaped him and to reveal the personal cost of his involvement at the top level. We ride the bumps of the coaches' box, the boardroom and the press conferences as Mark Thompson handles things his own way. He talks about his mentors, his proteges and contemporaries with insight and candour. And he reveals the development of what became his trademark as a successful coach: building a team from the ground up to play defence-first accountable footy, with kamikaze ball movement, under a teacher-mentor relationship. This is as good a book about football as you'll get, from a purist who is not interested in the politics of the AFL. His legacy is some of the greatest footy to be played in the modern era. 'I hate group-think, it's just not my style. I have never been part of any boy's club in footy. I have been an independent going right back to my youth ...I make no apologies for saying what I think. It is my story, after all.'

    In his first two books, Dr. Dale Bredesen outlined the revolutionary treatments that are changing what had previously seemed like the inevitable outcome of cognitive decline and dementia. And in these moving narratives, you can hear directly from the first survivors of Alzheimer's themselves--their own amazing stories of hope told in their own words. These first person accounts honestly detail the fear, struggle, and ultimate victory of each patient's journey. They vividly describe what it is like to have Alzheimer's. They also drill down on how each of these patients made the program work for them--the challenges, the workarounds, the encouraging results that are so motivating. Dr. Bredesen includes commentary following each story to help point readers to the tips and tricks that might help them as well.Dr. Bredesen's patients have not just survived; they have thrived to rediscover fulfilling lives, rewarding relationships, and meaningful work. This book will give unprecedented hope to patients and their families.

    This is incidental as it is about neither of those industries in particular. It is about the magic and wonderment of those days as seen through the eyes of a child – my eyes! It is about the days when imagination was the biggest plaything that we possessed. The days when a plastic football provided a whole summer's play. It is about the scrapes that I found myself in and the things that I observed around me, and how they made me feel. All the stories are true and I personally experienced every one of them. The names of the characters have been changed. The reason being that I have no idea of the whereabouts of many of the characters contained within my stories, so I have no way of asking them for their permission to include them in this book. Some have possibly passed away, and it would be unfair of me to mention them without their blessing. Anyone who knows me will know who they are though.

    As seen on the Tonight Show with Jay Leno (twice!) as well as 2 dozen other TV programs, Brian's now the host of the popular online series "Scam School," (downloaded over 1 million times a month, and named by iTunes as a "top video podcast" of 2008 and 2009). ...And THIS is the book that started it all.With 57 killer tricks (and 8 bonus scams), any one of these tricks could win you the cost of a free drink or more... and yet your investment will be LESS THAN 2 CENTS PER TRICK!Short enough to digest in an evening, yet powerful enough to score you free drinks for the rest of your life... "Cheats, Cons, Swindles and Tricks" could be the single best investment of 99 cents you'll ever make.

    The personal journey has been rewarding and challenging in equal measure, spanning many of the sport's most passionate heartlands such as New Zealand, Ireland, England and Wales. Gatland reflects in characteristically forthright and intelligent fashion on a lifetime spent playing and coaching the sport which has been his passion since as a young boy he first picked up an oval ball on New Zealand's North Island, dreaming of joining the ranks of the mighty All Blacks.Along the way we encounter the greatest matches, players and rivalries the sport has to offer, get introduced to a stunning cast of unforgettable characters who grace the story with their humour and humanity, and emerge with a striking appreciation of how rugby has managed to retain its appeal for millions around the globe.