Now in one quick reference, Kotler provides answers to some of the toughest ones, revealing his philosophies on marketing topics including strategy, product, price, place, promotion, marketing research and planning, direct marketing, small business marketing, and more. According to Kotler offers his insightful, thought-provoking answers to questions such as: - What effects are dynamics like globalization, hyper competition, and the Internet having on marketing? - What skills do marketing managers need to be successful? - What marketing strategies make sense during a recession? - What are holistic marketing and reverse marketing? - How can a local brand be turned into a global brand? - What signs might indicate a need for a change in strategy? - What does the marketing department of the future look like? Kotler expounds on these and many other questions in this fascinating, landmark book no marketing professional should be without.

    Maybe you’re stuck in a boring industry. Maybe your boss likes to slam doors. The truth is that many smart, motivated people would quit in a heartbeat if they weren’t afraid of the financial risks…and, well, the unknown. Whether you want to upgrade your 9-5 or start your own company, Robbie Abed presents a foolproof strategy to find a better job—without stressing, worrying your family, or losing money. You’re talented. Talent is in high demand. You just have to know where to look. In this accessible handbook, full of anecdotes, stories, and tips, you’ll learn how to reconnect with your interests, sharpen your talents, build a network, experiment with ideas for next steps, elicit job offers, and negotiate for higher salaries than your last. Oh, and how to quit your job with aplomb (goodbye email template included). You’ve been miserable for long enough. Look at it this way: hating your job might be the best thing that could’ve happened to you. It’s a kick in the pants to learn survival skills for the coming jobpocalypse. As our machines get smarter, robots, cognitive machines, and the simple software on your computer will render old jobs obsolete. In other words, there is no such thing as job security. The goal of this book is twofold: to help you get out before the music stops, and to teach you skills to find a job you love. Not just once, but anytime, anywhere, in any economic climate, with almost any salary goal. You didn’t hear that wrong.

     Based on linguistic science and proven techniques, this book guides you through a series of Chapters taking 5-10 minutes each, progressively introducing new characters and pronunciation rules so you come away reading 9 words of Korean in 60 minutes. Set your stopwatch, progress through the lessons, and come away reading Korean in less than the time it takes to watch a movie. Leave your time in the comments as a review to prove the skeptics wrong! More than 10 thousand students have learned to read Korean with us, and now it’s your turn. • 5 Chapters: 5036 words, additional review exercises, bonus notes, mneomnic devices and full explanations • Free Online Learning: Blog posts, vocabulary, and lessons at www.90daykorean.com/blog To learn more visit 90daykorean.com. WHAT OUR CUSTOMERS ARE SAYING: “I'm just soooooooooooooo thankful! You're AMAZING! The challenge was incredible. I never thought that learning Hangul was so easy! -Sarah Son, France" THE 90 DAY KOREAN SATISFACTION GUARANTEE: Feel confident with a 100% Satisfaction Guarantee backed for 30 days. If you are not happy with the guide, simply contact us for a full refund. WANT AN EASIER WAY TO READ KOREAN? EASILY MEMORIZE, GET PAST YOUR STICKING POINTS, STOP USING ROMANIZATION, SPEED UP YOUR STUDIES, AND GET STARTED LEARNING KOREAN by adding the new book "Learn to READ KOREAN: The Ultimate Crash Course to LEARNING HANGUL Through Psychological Associations to your bookshelf TODAY!

    In leader David Miscavige's inner sanctum, they built their mental prison as they melded into its radicalized lifestyle where danger, captivity and abuse were normalized. After three escapes, Karen chose between two unbearable options. Escaping Scientology Part I sweeps you into the lives of two young adults filled with hope and love as designer Karen and her award-winning musician-composer husband Peter overcome obstacles to succeed in the music and fashion industries together. Scientology re-focuses their goals toward the importance of clearing the planet and recruiting celebrities to build Scientology's social capital. Karen portrays the basic beliefs of Scientology that led to her radicalization into the Sea Org at the Celebrity Centre, a fortress where artists aspire to achieve greatness while attaining spiritual freedom through L. Ron Hubbard’s teachings. Karen shows how celebrities are lured into Scientology and develop a co-dependent relationship from which few break out. Part II reveals Karen as a flawed and complex woman when she and Peter move to the secretive International Management headquarters, where they join 800 fanatical Sea Org members that made billion-year commitments to make this a Scientology world without war, criminality, or insanity. Karen finds the dystopian outpost and its global operations to be proof that Time magazine’s 1991 article, “The Thriving Cult of Greed and Power” captures the essence of Scientology’s mindset, that she describes as “war is everything and everything is war.” She is no passive victim as she attempts to stay in the driver’s seat and keep their marriage intact while fighting the pressures of the Int base culture that attempt to break them apart. Scientology goes under “Cruise Control” as Miscavige becomes obsessed with his biggest trophy, Tom Cruise, and stiffens his control and abusive punishment methods on the Int base staff. Karen rebels against regulations and spends time in Scientology’s prison camp. After two attempts to escape the Int base, she is trailed by security guards and coerced into returning. Failing to escape, she questions the evidence of her own senses, and makes a mind-twisting re-commitment to become the best version of a Sea Org member she can be. Karen carves out a world she can live within as she is promoted into the highest echelons of management, appointed by the Chairman of the Board RTC to Int Management Public Relations Officer and later to take charge of the image of Sea Org staff internationally from the Int Finance Office. While working on special projects under David and Shelley Miscavige, she travels to Scientology bases around the world where she sees human rights violations set in place by Hubbard’s policies that cause her to conclude Scientology is a for-profit business that builds billions of dollars of assets on the backs of Sea Org slave labor, while hiding behind the banner of the First Amendment, claiming benefits and protection as a non-profit religion. The epilogue of Part III portrays the mind-wrenching process of physical escape, and psychological anguish as Karen plies herself out of Scientology’s grip and endures its cruel disconnection policy. She re-acclimates herself to life on the outside while, brick by brick, she disassembles the walls of the mental prison she had built, and survives with the help of her accomplice and the love and support of her family. Karen's narrative memoir shows that Scientology's plan, authored by L.

    This book reveals Ashwani’s time-tested and practical day trading strategies & systems which are easy to understand and implement: • The 3Ms of trading success — method, money management & mind-set • The technical pillars — moving averages, pivots & exceptional candles • Profitable trade entry, trade management & exit tactics • How to trade the morning range, trends, gaps, & sideways markets • How to add the catalyst of big news events to power your trades • How to avoid — and profit from — market traps • How to harness the explosive power of multiple trading tools working in tandem • Money management — position size & risk management • How to master your mind in order to vanquish the market • The daily discipline of a successful day trader. Packed with 200 real market examples & charts, this book shows you how to approach the market every single trading day like a winner, equipped with appropriate technical expertise and supreme self-confidence. ABOUT THE AUTHOR Ashwani Gujral is one of India’s most famous market analysts & trading experts. He is the Chief Market Strategist and Fund Manager of ashwanigujral.com and a regular market commentator including on CNBC TV18 business channel. He has written on trading & technical analysis for leading US specialist magazines and journals, including The Active Trader, Stock Futures and Options, Futures, Trader’s Source and Technical Analysis of Stocks and Commodities. Ashwani has been a full time trader of stocks and derivatives since 1995. His activities include running a technical analysis plus trading chatroom and newsletter. This is his third book.

    You need to win and keep winning. To get there you need great connections and insider advice.But it's not as simple as tracking down the elite few - the wealth hackers of the world - and getting them to spill their secrets. . . Or is it?©2019 Dr. Greg Reid (P)2019 Brilliance Publishing, Inc., all rights reserved.

    Now revised and updated to include expanded coverage of monetary policy, this volume traces the history of macroeconomics and the evolution of macroeconomic thought and the resulting theory and policy.

    Do you know the Most Amazing Passage in the entire Bible?In this study of Daniel's 70 Weeks, you will discover this amazing prophecy in the Old Testament predicted the very day that Jesus presented Himself as the Meschiach Nagid, the Messiah the King, to Jerusalem.The Seventy Week Prophecy of Daniel 9 includes the most incredible validation of Jesus Christ as the Messiah, which He held them accountable to have known.In a confidential briefing to His disciples, Jesus also highlights this passage as the key to understanding all other prophecies concerning His return.It is essential to understanding the Book of Revelation and other related passage

    There, one man and his five brilliant sons made their fortune as court agents to a royal prince. It would take Napoleon’s earth-shattering quest to conquer Europe to scatter the five brothers to the four winds, but when the dust of war settled, there was a Rothschild brother and a Rothschild bank in five cities: London, Paris, Frankfurt, Naples, and Vienna. The era of haute finance had begun, and the legend of a banking dynasty more powerful than any royal family in history was established. In this book, you will follow the progress of the Rothschild family through the centuries. Their ranks included not only bankers and financiers but doctors, scientists, bomb experts, and collectors who amassed not only some of the finest art collections in Europe, but also one of the finest bug collections. Find out for yourself how the Rothschilds prevented wars, crowned and uncrowned kings, helped win the battle of Waterloo, looked down their noses at Nazis, and established a Jewish homeland in Palestine.

    It is not the original book nor is it intended to replace the original book. You may purchase the original book here: http://bit.ly/mansonsartIn this fast guide, you'll be taken by the hand through a summary and analysis of The main points made by the author An organized chapter by chapter synopsis References to noteworthy people mentioned The author's most important tips, websites, books, and tools Most CompanionReads may be read in 30 minutes.This book is meant for anyone who is interested in enhancing their reading experience. It will give you deeper insight, fresher perspectives, and help you squeeze more enjoyment out of your book. Perfect for a quick refresh on the main ideas or when you want to use it as a topic of conversation at your next meeting.Enjoy this edition instantly on your Kindle device!Now available in paperback, digital, and audio editions.Sign up for our newsletter to get notified about our new books at www.companionreads.com/gift

    After many requests to create a collection of his quotes, Jon teamed up with his long-time friend, Daniel Decker, to create Stay Positive. Stay Positive is more than a book of positive quotes. This book is a resource you can turn to each day for encouragement to help you take on your daily challenges, pursue your goals and dreams, and create positive momentum in your life. The power of positive thoughts is not about being Pollyanna Positive; it’s the real stuff that makes a proven difference in your perspective and life. After all, we don’t give up because it’s hard; we give up because we get discouraged. By fueling yourself with encouragement and positive energy, you’ll have greater power to overcome negativity, neutralize the naysayers, and conquer adversity. Stay Positive is more than a phrase. It’s an approach to life that says when you get knocked down, you'll get back up and find a way forward one faithful step and optimistic day at a time. Start your day with a message from the book, or pick it up anytime you need a mental boost. You can start from the beginning, or open the book to any page and find a message that speaks to you. However you decide to use Stay Positive, it’s a go-to resource for anyone wanting to inject a healthy dose of positivity into their life.

    Maxwell has devoted his life to helping people become more successful. His books and seminars teach that anyone can be a REAL success if they master skills in four areas: Relationships, Equipping, Attitude, and Leadership. This book is designed to give you the essentials of attitude.People's lives are so hectic. Their time is valuable, and yet, they are also on information overload. More new information has been produced in the last thirty years than in the previous five thousand. A weekday edition of the New York Times contains more information than average people in seventeenth-century England were likely to come across in their lifetime. The amount of information available in the world has doubled in the last five years, and it will keep doubling.So this book, a companion to Leadership 101, Relationships 101 (available January 2004), and Equipping 101 (available January 2004), is the short course on attitude. Dr. Maxwell recognizes that as an individual, your attitude has a profound impact on your life. As a leader, you cannot ignore the attitudes of the people you lead and expect to achieve success--whether you're leading a business, a family, a sports team, or a group of volunteers. A person's attitude impacts their relationships, colors their view of failure, and defines their approach to success. Attitude can make or break you.

    The news was crazy, incredible. The biggest merger ever, it was, according to the media, an "awesome megadeal" and "a fusion of guts and glory." It was "the deal of the century" and "a mega-marriage of earth and cyberspace." An Internet upstart, AOL was buying the world's most powerful media and entertainment company. "A company that isn't old enough to buy beer," marveled the Wall Street Journal, "has essentially swallowed an ancien régime media conglomerate that took most of a century to construct."Two years later, after the smoke had cleared, $200 billion of shareholder value had vanished into cyberspace. On the trail of possible fraud, the SEC and the Justice Department started investigating AOL Time Warner's accounting practices. Meanwhile, a civil war had broken out inside the company, complete with backstabbing and personal betrayals. Before long, almost every major player was out of the company, discredited, and humiliated. Jerry Levin, Time Warner's "resident genius," lost his job, lost his reputation, and, in the view of some people, simply "lost it." Steve Case, the visionary leader of AOL, was forced out of the company he had created. Gone too was the telegenic wonder-boy Bob Pittman, and his gang of fast-talking salesmen. As for Ted Turner, he resigned from his post as vice-chairman of AOL Time Warner in early 2003, bitter, wiser, and $8.5 billion poorer.Fools Rush In is the definitive account of one of the greatest fiascos in the history of corporate America. In a narrative fraught with drama, Nina Munk reveals the overweening ambition and moral posturing that brought down the Deal of the Century. With painstaking reporting and the remarkable eye for detail she's known for, Munk lays out, step by step, the anatomy of a debacle. Irreverent, witty, and iconoclastic, she sees through it all brilliantly."As in all great Greek tragedies, you knew the plot before it played out," one perceptive insider told Munk on the subject of the AOL Time Warner deal; "you knew who'd be sacrificed at the altar." Here's what we discover in Fools Rush In: In their single-minded quest for power, Steve Case and Jerry Levin were at each other's throats even before the deal was announced. Bob Pittman was regarded as a "windup CEO" by Case, and viewed as a hustler by just about everyone at Time Warner. Ted Turner underestimated Jerry Levin's ruthlessness badly. And Levin himself, convinced he was creating a great legacy comparable to that of Time Inc.'s founder, Henry Luce, refused to acknowledge the obvious: that, with a remarkable sense of timing, Steve Case had used grossly inflated Internet paper to buy Time Warner.

    And that evolution has huge implications for everything we see, buy and do online. Rejecting the zero-sum, vending-machine model of ecommerce practiced by other leading internet retailers, who view the Internet purely as a facilitator of speed and profit, Hiroshi Mikitani argues for an alternate model that benefits merchants, consumers, and communities alike by empowering players at every step in the process. He envisions retail "ecosystems," where small and mid-sized brick-and-mortar businesses around the world partner with online marketplaces to maximize their customer bases and service capabilities, and he shows why emphasizing collaboration over competition, customization over top-down control, and long-term growth over short-term revenue is by far the best use of the Internet's power, and will define the 3.0 era.Rakuten has already pioneered this new model, and Marketplace 3.0 offers colorful examples of its success in Japan and around the world. Mikitani reveals how the company enforces a global mindset (including the requirement that all its employees speak English, even in Tokyo); how it incorporates new acquisitions rather than seeking to completely remake or sell them for a quick profit; and how it competes with other retailers on speed and quality, without sacrificing the public good. Marketplace 3.0 is an exciting new vision for global commerce, from a company that's challenging all the accepted wisdom.