While most B2B startups obsess over scalability and tracking, Drift takes a different approach. In This Won't Scale, you'll find insider lessons and plays from the Drift Marketing team that have helped the business grow at a hypergrowth rate. It contains 41 plays organized into easy-to-read and reference chapters. Keep it on your desk, thumb through it when you're looking for inspiration and come back to it over time. You’ll discover not only Drift's abnormal approach, but also hear never-before-told stories and learn how to implement Drift's marketing plays into your own marketing strategy.

    More neurotic than it is sane. More corrupt than it is law-abiding. And more prone to hurricanes than it should be.This book is a celebration of life, love and adventure--an enchanting account of a couple who weren't afraid to jump off the hamster wheel and have a go at a dream.

    Few programs were even close. Seventeen Final Fours between them during this time. Eleven national titles. Unbeaten streaks measured not only in games, but in seasons. How do they do it? What's their secret of success? They use what might be called "the Messiah method," seven disciplines that propelled these teams from decent to dynasty. They're seven disciplines that can supercharge your team, too. Whether you're leading a sports program or a business or a school or a church or any other organization, there's a proven method to achieve breakthrough performance-and to sustain it year after year. It's The Messiah Method. It's how excellence happens. Michael Zigarelli is a Professor of Leadership and Strategy at Messiah College and the author of several books. He's also a high school soccer coach and an avid student of the game. You can reach him at mzigarelli@messiah.edu

    He announced to the public his grandiose plans for the thousands of acres he had secretly purchased.For the eighteen months prior to the announcement, Walt entrusted a small group of men to covertly make these purchases. Next, they were tasked with drafting a legislative act to submit to the state of Florida that would allow Disney to wield nearly absolute legal control over the property under a quasi-government municipality.Staying true to its storytelling roots, Disney wove a tale of mystery centered around a high-ranking CIA operative, who was rumored to have been, just a few short years before, the paymaster behind the Bay of Pigs Invasion in Cuba.This savvy and well-connected CIA agent became the de facto leader for the group of Disney executives and attorneys who orchestrated and executed a nearly perfect plan to keep Disney’s identity a secret from the public by utilizing aliases, shell corporations, and meandering travel itineraries, all in an effort to protect the company’s identity during the land acquisition process.As told through the personal notes and files from the key figures involved in the project, Buying Disney’s World details the story of how Walt Disney World came to be, like you’ve never heard before.From conception to construction and everything in between—including how a parcel of land within Disney’s Fort Wilderness Resort was acquired during a high-stakes poker game—explore how the company most famous for creating Mickey Mouse acquired central Florida’s swamps, orange groves, and cow pastures to build a Disney fiefdom and a Magic Kingdom.

    Divided into three parts, this book offers a methodology for artistic and professional work and also offers technical advice for translating this to the web.

    We find her awake in the middle of the night, contemplating love and heartbreak in all their exhilarating and anguished specifics. With astonishing openness, in language both passionate and enchanting, she offers us an intimate map of a troubled and far-flung heart: “Can you believe I thought that?” she asks, “That we would always go/roaming brave and dangerous/on wild unlit roads?”At once witty and tender, with Dorothy Parker–like turns of the knife and memorable partings from lovers in New York, London, Rome and beyond, these poems capture a restless movement through loves and locales, and charm us at every turn with their forthrightness.From the Hardcover edition.

    

    It includes a list of important people and important terms, and overall book summary, a chapter by chapter book summary as well as a supplemental essay.

    

    On any given Saturday, in dozens of stadiums across America, you will find crowds in excess of 75,000 gathered to root on their teams. This book is their Bible???a rich and comprehensive reference guide to the game??'s history, tradition and lore. Based on three years of research by the nation??'s foremost football experts, the book features: ???? ???? ??Capsule histories for each of the 119 Division 1-A programs, the Ivy League schools and teams from the SWAC, MEAC and historically black colleges ??????????????Year-by-year schedules and records ??????????????Statistical leaders from every school ??????????????Fightsong lyrics ??????????????Box scores for every bowl game ever played ??????????????4-color insert illustrating the evolution of each school??'s helmet design ??????????????Weekly polls dating back to 1936 ??????????????Essays by the game??'s top wordsmiths (Dan Jenkins, Beano Cook, Chris Fowler, Gene Wojciechowski) ??????????????Plus a lively round table discussion with ESPN??'s popular Game Day Team (Fowler, LeeCorso and Kirk Herbstreit) Packed with tables and charts and designed in an easy-to-read style, the updated ESPN College Football Encyclopedia will continue to dazzle even the most knowledgeable fan.

    

    She spent most of her early childhood with her elder sisters and brother in Spurgeon's Orphanage in South London. There she learned to love extravagant hymns and to receive regular beatings.Suddenly, when Marian was ten, her mother appeared. All four children were swept up by their mother to live in a damp and filthy flat off Baker Street. There began a life of moonlight flits, camping and squats. Marian's mother forgot to feed her children, and paid no attention to school or the bombing. Marian soon turned to begging and stealing to help the family get by.Marian's brother and elder sisters left home as soon as they could, but Marian remained to support her deranged and frequently violent mother, evading Care and Protection Orders and often running away. Then the day finally came when Marian had to sign the papers to have her mother committed. From that moment, 14-year-old Marian had to find out if she was strong enough to live for herself ...Throughout all the twists and turns of her childhood, Marian never lost her spirit and never faltered in her loyalty. Full of vigour, truth, humour and curiosity, No Cake, No Jam is a passionate celebration of a life and love.

    

    Starting at the very beginning with basic, but crucial, details, such as what type of spoon to use and the time of day to first offer solids, and covering other common concerns like when to begin weaning, fussy eaters and the latest allergy advice.50 delicious, nutritious puree recipes and 3 menu planners will show you exactly what to feed your baby, and when. And input from the 'Weaning Club', parents of six babies who are expertly guided by Annabel through the weaning process, troubleshooting any problems they, and you may encounter along the way, will steer you and your baby along the right path to solid food.

    The latest in the best-selling Isms series, which includes Isms: Understanding Art, Isms: Understanding Architectural Styles and Isms: Understanding Religion, is Isms: Understanding Fashion. Concisely written, this book packs loads of detail into a handy small format, tracing the evolution of costume history and fashion through a series of interconnected trends and movements (a.k.a. "isms") from the Greco-Roman toga and the antebellum hoop skirt to the latest from the runway. This guide is organized chronologically and covers the evolution of costume, the beginning of haute couture, and the rise of fashion as we know it— documented throughout with a combination of line drawings, costume illustration, and fashion photography. It includes an overview of designers from the classic—Coco Chanel, Dior—to the contemporary design greats, such as Tom Ford and Marc Jacobs. While the book traces the influences and links between designers, it also includes patrons, from Marie-Antoinette to Jackie Kennedy and Princess Diana, as well as fashion muses from Sarah Bernhardt to Sarah Jessica Parker. Related topics such as accessories and accoutrements are included as well. Anyone interested in costume and fashion will delight in this book.