SEO 2014: Learn Search Engine Optimization with Smart Internet Marketing Strategies


Adam Clarke - 2014
    But first, let me tell you a little secret about SEO marketing... Most of the search engine optimization advice on the Internet is just plain wrong!If you've sifted through the torrents of search engine optimization advice online, you may have noticed two things: - Most of the knowledge on SEO is either completely outdated or just dead-wrong.- Google's constant updates have rendered many well known SEO strategies completely useless.Why is this so? Google are constantly evolving, making it extremely difficult to know what currently works. Some recent changes: 1. August, 2014 - Google announced sites secured with SSL certificates will get an advantage in search engines.2. July, 2014 - Google released a big update dramatically affecting how often the local business listings appear in the search results.3. May, 2014 - Google announced a game changing update, punishing sites with poor quality content and user experience.SEO 2014 walks you through the above updates and more. This book also reveals industry secrets about Google's algorithm, so you can learn SEO from a fundamental level, achieve top rankings in Google, and generate hundreds, or even thousands of new customers to your site. Sidestep the feared 2014 Google updatesContrary to Internet marketing chatter, problems caused by Google updates are hardly irrecoverable or unavoidable—but you need the right knowledge. This book reveals in granular detail: - Recent Google updates—Panda 4.0, Pigeon, Hummingbird and beyond.- Steps required to recover from a Google penalty.- How to avoid being penalised in 2014 and beyond.Discover powerful link building techniques experts use to get top rankings and generate massive trafficLink building is simply the strongest factor for ranking high in Google. Unfortunately, most widely-used methods just plain suck! This chapter walkers you through the most powerful techniques that work wonders and won't get you in hot-water with Google. You will also discover: 1. How to leverage social media to skyrocket traffic to your site.2. How to find "money" keywords that will send customers to your site.3. The dirty secret about link-building.4. Sneaky tricks to get local businesses ranking high with local search engine optimization.5. How to get expert SEO or internet marketing advice, completely free.6. The new meta technology search engines love, schema.org, and how to use it to get more traffic.You will also learn the little-known search engine optimization tools top internet marketing experts useThe SEO tools chapter lists 20+ of the powerful tools top internet marketing experts are using to automate their search engine optimization, saving weeks of time, and creating bigger results... and most of the tools are free! And read the very special bonus chapter on pay-per-click advertisingIn this special bonus chapter, learn how to quickly and effectively setup a pay-per-click advertising campaign with Google AdWords, and send more traffic and customers to your website overnight. As one of the most advanced and comprehensive SEO books ever published, SEO 2014 contains everything you need to learn SEO and dominate search engines in 2014. Purchase from Amazon and get started right away!

Our Final Invention: Artificial Intelligence and the End of the Human Era


James Barrat - 2013
    Corporations & government agencies around the world are pouring billions into achieving AI’s Holy Grail—human-level intelligence. Once AI has attained it, scientists argue, it will have survival drives much like our own. We may be forced to compete with a rival more cunning, more powerful & more alien than we can imagine. Thru profiles of tech visionaries, industry watchdogs & groundbreaking AI systems, James Barrat's Our Final Invention explores the perils of the heedless pursuit of advanced AI. Until now, human intelligence has had no rival. Can we coexist with beings whose intelligence dwarfs our own? Will they allow us to?

A Human Algorithm: How Artificial Intelligence Is Redefining Who We Are


Flynn Coleman - 2019
    The proliferation of fast-moving technologies, including forms of artificial intelligence, will cause us to confront profound questions about ourselves. The era of human intellectual superiority is ending, and, as a species, we need to plan for this monumental shift.A Human Algorithm: How Artificial Intelligence Is Redefining Who We Are examines the immense impact intelligent technology will have on humanity. These machines, while challenging our personal beliefs and our socio-economic world order, also have the potential to transform our health and well-being, alleviate poverty and suffering, and reveal the mysteries of intelligence and consciousness. International human rights attorney Flynn Coleman deftly argues that it is critical we instill values, ethics, and morals into our robots, algorithms, and other forms of AI. Equally important, we need to develop and implement laws, policies, and oversight mechanisms to protect us from tech’s insidious threats.To realize AI’s transcendent potential, Coleman advocates for inviting a diverse group of voices to participate in designing our intelligent machines and using our moral imagination to ensure that human rights, empathy, and equity are core principles of emerging technologies. Ultimately, A Human Algorithm is a clarion call for building a more humane future and moving conscientiously into a new frontier of our own design.

Robot: Mere Machine to Transcendent Mind


Hans Moravec - 1998
    But even though Moravec predicts the end of the domination by human beings, his is not a bleak vision. Far from railing against a future in which machines rule the world, Moravec embraces it, taking the startling view that intelligent robots will actually be our evolutionary heirs. Intelligent machines, which will grow from us, learn our skills, and share our goals and values, can be viewed as children of our minds. And since they are our children, we will want them to outdistance us. In fact, in a bid for immortality, many of our descendants will choose to transform into ex humans, as they upload themselves into advanced computers.This provocative new book, the highly anticipated follow-up to his bestselling volume Mind Children, charts the trajectory of robotics in breathtaking detail. A must read for artificial intelligence, technology, and computer enthusiasts, Moravec's freewheeling but informed speculations present a future far different than we ever dared imagine.

AIQ: How People and Machines Are Smarter Together


Nick Polson - 2018
    AIQ explores the fascinating history of the ideas that drive this technology of the future and demystifies the core concepts behind it; the result is a positive and entertaining look at the great potential unlocked by marrying human creativity with powerful machines.” —Steven D. Levitt, bestselling co-author of Freakonomics From leading data scientists Nick Polson and James Scott, what everyone needs to know to understand how artificial intelligence is changing the world and how we can use this knowledge to make better decisions in our own lives. Dozens of times per day, we all interact with intelligent machines that are constantly learning from the wealth of data now available to them. These machines, from smart phones to talking robots to self-driving cars, are remaking the world in the 21st century in the same way that the Industrial Revolution remade the world in the 19th century. AIQ is based on a simple premise: if you want to understand the modern world, then you have to know a little bit of the mathematical language spoken by intelligent machines. AIQ will teach you that language—but in an unconventional way, anchored in stories rather than equations. You will meet a fascinating cast of historical characters who have a lot to teach you about data, probability, and better thinking. Along the way, you'll see how these same ideas are playing out in the modern age of big data and intelligent machines—and how these technologies will soon help you to overcome some of your built-in cognitive weaknesses, giving you a chance to lead a happier, healthier, more fulfilled life.

Captivate: Conversational Secrets To Be Instantly Likeable, Make Unforgettable Impressions, And Never Run Out Of Things To Say


Charlie Houpert - 2014
     Think back to the job interview you nailed (or blew). The date that went perfectly (or broke down completely.) Or the random encounter with that person who turned out to be your best friend (or the countless others that didn’t). Mere seconds of conversation have the power to alter the course of your life. It’s miraculous then that we are never taught HOW to conduct conversations. How to navigate them so that we get more of the jobs, dates, and best friends we want. It’s as if the world believes amazing conversational skills can’t be learned. Captivate shatters that belief. Inside you'll learn: How to keep conversations going without running out of things to say and facing the dreaded awkward silence How to create interesting "getting to know you" conversations without slipping into boring interview mode and turning off who you're talking to How to start conversations with strangers and approach people you don't know Real life examples of great (and terrible) conversations The two modes of conversation that allow you to connect with anyone, even when you don't have anything in common How to finish a conversation so people walk away planning on reaching out to you Read Captivate and you’ll learn how to have conversations that stand out in people’s minds and make you someone they never want to forget.

Future Presence: How Virtual Reality Is Changing Human Connection, Intimacy, and the Limits of Ordinary Life


Peter Rubin - 2018
    Though this tech is still in its infancy, to those on the inside, it is the future. VR will change how we work, how we experience entertainment, how we feel pleasure and other emotions, how we see ourselves, and most importantly, how we relate to each other in the real world. And we will never be the same.Peter Rubin, senior culture editor for Wired and the industry’s go-to authority on the subject, calls it an "intimacy engine." While once we needed another person to feel the sensations of closeness, trust, vulnerability, confidence, and titillation, VR will give us the ability to induce these sensations by ourselves for the first time in human history. This metamorphosis, Rubin argues, is going to have a powerful impact on relationships that will ripple throughout our society and our individual lives.A journey into this uncertain future and a glimpse at the cultural implications and promises of a new reality, Future Presence explores a host of complex questions about what makes us human, what connects us, and what is real. Offering a glimpse into the mind-blowing things happening in universities, labs, and tech companies around the world, Rubin leads readers on an entertaining tour of the weirdest, wildest corners of this fascinating new universe. Describing this book as "half travelogue and half crystal ball", Rubin will:Introduce readers to the creators and consumers of VR technologyShow readers what an experience is like inside the current VR devicesExplain how this technology will upend everything we know about human connection in the futureAt once the incredible, inevitable story of virtual reality’s rise and a look towards the future of our fantasies, Future Presence is a deeply personal examination of what connects us, and an analysis of what relationships, empathy, and sex could look like—sooner than we think.

The Emotion Machine: Commonsense Thinking, Artificial Intelligence, and the Future of the Human Mind


Marvin Minsky - 2006
    The human mind has many different ways to think, says Marvin Minsky, the leading figure in artificial intelligence and computer science. We use these different ways of thinking in different circumstances, and some of them we don't even associate with thinking. For example, emotions, intuitions, and feelings are just other forms of thinking, according to Minsky. In his groundbreaking new work, "The Emotion Machine," Minsky shows why we should expand our ideas about thinking and how thinking itself might change in the future."The Emotion Machine" explains how our minds work, how they progress from simple kinds of thought to more complex forms that enable us to reflect on ourselves -- what most people refer to as consciousness, or self-awareness. Unlike other broad theories of the mind, this book proceeds in a step-by-step fashion that draws on detailed and specific examples. It shows that thinking -- even higher-level thinking -- can be broken down into a series of specific actions. From emotional states to goals and attachments and on to consciousness and awareness of self, we can understand the process of thinking in all its intricacy. And once we understand thinking, we can build machines -- artificial intelligences -- that can assist with our thinking, machines that can follow the same thinking patterns that we follow and that can think as we do. These humanlike thinking machines would also be emotion machines -- just as we are.This is a brilliant book that challenges many ideas about thinking and the mind. It is as insightful and provocative as it is original, the fruit of a lifetime spentthinking about thinking.

Artificial Intelligence: 101 Things You Must Know Today About Our Future


Lasse Rouhiainen - 2018
    In fact, AI will dramatically change our entire society.You might have heard that many jobs will be replaced by automation and robots, but did you also know that at the same time a huge number of new jobs will be created by AI?This book covers many fascinating and timely topics related to artificial intelligence, including: self-driving cars, robots, chatbots, and how AI will impact the job market, business processes, and entire industries, just to name a few.This book is divided into ten chapters:Chapter I: Introduction to Artificial IntelligenceChapter II: How Artificial Intelligence Is Changing Many IndustriesChapter III: How Artificial Intelligence Is Changing Business ProcessesChapter IV: Chatbots and How They Will Change CommunicationChapter V: How Artificial Intelligence Is Changing the Job MarketChapter VI: Self-Driving Cars and How They Will Change Traffic as We Know ItChapter VII: Robots and How They Will Change Our LivesChapter VIII: Artificial Intelligence Activities of Big Technology CompaniesChapter IX: Frequently Asked Questions About Artificial Intelligence Part IChapter X: Frequently Asked Questions About Artificial Intelligence Part IITo enhance your learning experience and help make the concepts easier to understand, there are more than 85 visual presentations included throughout the book.You will learn the answers to 101 questions about artificial intelligence, and also have access to a large number of resources, ideas and tips that will help you to understand how artificial intelligence will change our lives.Who is this book for?Managers and business professionalsMarketers and influencersEntrepreneurs and startupsConsultants and coachesEducators and teachersStudents and life-long learnersAnd everyone else who is interested in our future.Are you ready to discover how artificial intelligence will impact your life This guidebook offers a multitude of tools, techniques and strategies that every business and individual can quickly apply and benefit from.

Breaking Smart - Season 1


Venkatesh G. Rao - 2015
    Season 1, comprising 20 essays totaling approximately 30,000 words, is written by Venkatesh Rao and illustrated by Grace Witherell. This inaugural season is an in-depth exploration of Marc Andreessen’s observation that “software is eating the world.”

Intangibles: Unlocking The Science and Soul of Team Chemistry


Joan Ryan - 2020
    As Ryan puts it, team chemistry, or the combination of biological and social forces that boosts selfless effort among more players over more days of a season, is what drives sports teams toward a common goal, encouraging the players to be the best versions of themselves. These are the elements of teams that make them "click," the ones that foster trust and respect, and push players to exceed their own potential when they work well together.Team chemistry alone won't win a World Series, but talent alone won't win it, either. And by interviewing more than 100 players, coaches, managers, and statisticians, as well as over five years of extensive research in neuroscience, biology, physiology, and psychology, Ryan proves that the social and emotional state of a team does affect performance. Grit, passion, selflessness, and effort matter -- but never underestimate the power of chemistry.

Conscious Robots: Facing up to the reality of being human.


Paul Kwatz - 2005
    Conscious Robots challenges us to face up to the reality of being human: just because we're conscious doesn't mean we're not robots. So what would we do with free will if we really had it? And how does “being a robot” explain why life, as Buddha suggested, is “inherently unsatisfactory”, despite our luxurious homes, successful careers and loving families? Conscious Robots shows why we’re so convinced that we’re in charge, when we’re really just carrying out our evolved pre-programmed instructions. And reveals the inevitable future, how one day humans will take control of their conscious minds, get happy and stay happy. But it will come too late for you, Dear Reader… so no point buying the book. Unless you’re extremely rich, of course. Then you can pay for the neurochemical research yourself. “Easy to understand and persuasive” “Reminded me of Douglas Adams and Terry Pratchett”

The Deep Learning Revolution


Terrence J. Sejnowski - 2018
    Deep learning networks can play poker better than professional poker players and defeat a world champion at Go. In this book, Terry Sejnowski explains how deep learning went from being an arcane academic field to a disruptive technology in the information economy.Sejnowski played an important role in the founding of deep learning, as one of a small group of researchers in the 1980s who challenged the prevailing logic-and-symbol based version of AI. The new version of AI Sejnowski and others developed, which became deep learning, is fueled instead by data. Deep networks learn from data in the same way that babies experience the world, starting with fresh eyes and gradually acquiring the skills needed to navigate novel environments. Learning algorithms extract information from raw data; information can be used to create knowledge; knowledge underlies understanding; understanding leads to wisdom. Someday a driverless car will know the road better than you do and drive with more skill; a deep learning network will diagnose your illness; a personal cognitive assistant will augment your puny human brain. It took nature many millions of years to evolve human intelligence; AI is on a trajectory measured in decades. Sejnowski prepares us for a deep learning future.

Renewable: The World-Changing Power of Alternative Energy


Jeremy Shere - 2013
    Shere began his journey with a tour of a traditional coal-fueled power plant in his home state of Indiana, but continued on, traveling from coast to coast as he spoke to scientists, scholars and innovators. Immersing himself in the green energy world, he installed solar panels, drove through a wind farm, investigated turbines deep in the East River, and interviewed scientists who create fuel from algae and grass. He also examined the role of renewable energy in history, including surprising and entertaining stories of innovations—like plant-based fuels and giant windmills—and the curious involvement of great thinkers like Henry Ford, Thomas Edison, and Nicola Tesla. Jeremy Shere's natural curiosity and serious research of energy technology in history and of today is leavened by lively writing and a Michael Pollan-esque approach, to create an intriguing vision of the future.

Tribe of Hackers: Cybersecurity Advice from the Best Hackers in the World


Marcus J. Carey - 2019
    Tribe of Hackers wants to change that. We asked for industry, career, and personal advice from 70 cybersecurity luminaries who are ready to break down barriers and shatter ceilings. It's about time.This book can be a catalyst for change for anyone, from beginners trying to enter the industry, to practitioners looking to start their own firms. What tips do the founders of Dragos, Inc. and Duo Security have on starting a company? Do you need a college degree or certification to be a cybersecurity professional? What is the biggest bang-for-the-buck action your organization can take to improve its cybersecurity posture? What "life hacks" to real hackers use to make their own lives easier? What resources can women in cybersecurity utilize to maximize their potential?All proceeds from the book will go towards: Bunker Labs, Sickle Cell Disease Association of America, Rainforest Partnership, and Start-Up! Kid's Club.We can't wait to show you the most epic cybersecurity thought leadership collaborative effort, ever.(Source: Amazon.com)