But what stories do you need to tell and how do you tell them?Stories That Stick provides a clear framework of ideals and a concise set of actions for you to take complete control of your own story, utilizing the principles behind the world’s most effective business storytelling strategies.Professional storyteller and nationally-known speaker Kindra Hall reveals the four unique stories you can use to differentiate, captivate, and elevate:the Value Story, to convince customers they need what you provide;the Founder Story, to persuade investors and customers your organization is worth the investment;the Purpose Story, to align and inspire your employees and internal customers; and the Customer Story, to allow those who use your product or service to share their authentic experiences with others.Telling these stories well is a simple, accessible skill anyone can develop. With case studies, company profiles, and anecdotes backed with original research, Hall presents storytelling as the underutilized talent that separates the good from the best in business.Stories That Stick offers specific, actionable steps readers can take to find, craft, and leverage the stories they already have and simply aren’t telling. Every person, every organization has at least four stories at their disposal. Will you tell yours?

    Laura Berman shows how it is possible to combine the reality of everyday life with fantastic sex. Sex in real life is not the sex we see in the media, and this book's images and advice reflect life and sex naturally. This book helps the reader to connect with her own sexuality, looking at physical and emotional health, and how she feelsabout herself and sex. Dr. Laura then provides information on techniques and tips on how to maximize your sex life, including how to express your needs and explore new positions.Best-selling author and renowned sex therapist, Dr. Laura Berman is America's leading expert in female sexual health. She is the founder and director of the Berman Center in Chicago, which specializes in sexual health and therapy, and she is assistant clinical professor of psychiatry and obstetrics/gynecology atthe Feinberg School of Medicine at Northwestern University.

    You may find it for free on the web. Purchase of the Kindle edition includes wireless delivery.

    It's a comprehensive and readable reference on how to attract and keep good tenants and make good landlording decisions.

    Designed primarily for undergraduates, this self-help manual offers straightforward solutions to common problems and an overview of the diversity of writing tasks faced by professional biologists.

    Your villain is.Are you fed up of drowning in two-dimensional villains? Frustrated with creating clichés? And failing to get your reader to root for your villain?In 13 Steps to Evil, you’ll discover: • How to develop a villain’s mindset• A step-by-step guide to creating your villain from the ground up• Why getting to the core of a villain’s personality is essential to make them credible • What pitfalls and clichés to avoid as well as the tropes your story needsFinally, there is a comprehensive writing guide to help you create superbad villains. Whether you’re just starting out or are a seasoned writer, this book will help power up your bad guy and give them that extra edge.These lessons will help you master and control your villainous minions, navigate and gain the perfect balance of good and evil, as well as strengthening your villain to give your story the tension and punch it needs.

    Amateur writers, housewives, and even high school dropouts have cashed in with astonishingly simple best-sellers. This guide, by best-selling author Marc McCutcheon, shows the reader how to get in on the action by identifying lucrative publishing niches and filling them, not once, not twice, but year after year.

    With comfort-food recipes gathered from across America as well as 46 other countries, you'll find homemade classics along with dishes that may be difficult to pronounce, but are easy to enjoy. And nearly all 440 of these simple and economical recipes are made from ingredients available in most local groceries, so you can delight your family and friends again and again. As you turn the more than 340 pages of this charming book, you'll discover recipes for real food cooked by real people around the globe—dishes for every occasion and every taste. Enjoy a traditional British Sunday dinner, or delight your family and friends with a delicious Finnish glass cake. You may even want to whip up a batch of Brigham Young's favorite buttermilk donuts. You'll find savory soups to sweet treats, creamy casseroles, entrées with a little bit of kick, and dishes that younger taste buds will like. But perhaps your favorite part of this delightful book will be the stories behind the recipes—snippets that will bring a smile, and maybe even inspire you to start a few new traditions. So pull out the pans, fire up the stove, and create some new favorites with the abundance of appetizing ideas found in your Worldwide Ward Cookbook. 9.5" X 11", 342 pages ISBN 978-1-59811-779-0

    And to negotiate these hurdles with style and confidence, "Men's Style" is indispensable---a valuable source of practical advice for how to dress in a world of conflicting fashion imperatives, and a witty guide to the history, trends, codes, and conventions of men's attire.In chapters and amusing sidebars on shoes, suits, shirts and ties, formal and casual wear, underwear and swimsuits, cufflinks and watches, coats, hats, and scarves, Russell Smith steers a confident course between the twin hazards of blandness and vulgarity to articulate a philosophy of dress that can take you anywhere.Here you'll find the rules for looking the part at the office, a formal function, or the hippest party---and learn when you can toss those rules aside. And you'll find level answers to all of your questions. What color suit should a man buy first? Should socks match the belt, pants, or shoes? What tuxedos are always in, and which aren't ever? And what's required of ambiguous social situations like "dress casual" and "black-tie optional"? The answers are here, in a book that's full of trivia, history, and guidance---finally, the perfect guide for brothers, fathers, sons, and selves.

    The Packing Book reveals the secrets of packing efficiently, with time-saving tips, techniques, and technologies. Packing consultant Judith Gilford describes her famed Bundle Method step by step, so that every carry-on hopeful can achieve wrinkle-free, space-saving perfection. This edition also addresses new carry-on security concerns and guidelines, including what you can and cannot take on the plane. Complete with packing checklists for every kind of journey, The Packing Book will prepare you for beach vacations, business trips, European excursions, and more-without leaving you weighed down, wrinkled, and weary.

    This book may have occasional imperfections such as missing or blurred pages, poor pictures, errant marks, etc. that were either part of the original artifact, or were introduced by the scanning process. We believe this work is culturally important, and despite the imperfections, have elected to bring it back into print as part of our continuing commitment to the preservation of printed works worldwide. We appreciate your understanding of the imperfections in the preservation process, and hope you enjoy this valuable book.

    Now he offers his most important book yet, a guide to making big career changes—by choice or necessity—and escaping the horrible feeling of being trapped in the wrong job.Acuff finds it amazing that people spend more than eighteen years studying and preparing for college, but little or no time honing their careers between graduation and retirement. He offers an empowering tool he calls the Career Savings Account, which will change the way readers think about their skills, relationships, character, and work ethic. He also shows that if you’re on the wrong track, you already have what you need to change it—even if your family and mortgage mean you can’t simply pick up and move for a new opportunity.Throughout the book, Acuff features inspiring and funny true stories—not merely his own, but those of friends who restarted their careers after a layoff, an extended maternity leave, or simply the realization that they were suffering fifty weeks a year just to pay the bills and enjoy two weeks of vacation. Everyone can benefit from Do Over, from new graduates to fiftysomethings and beyond.

    HARNESS THE POWER OF HOLLYWOOD STORYTELLING MAGIC Renowned Hollywood story expert Michael Hauge’s Six Step Success Story formula gives your potential clients and buyers the emotional experience of success—and will move them to take action.

    No matter what your speaking challenge is, this inspirational, cleverly illustrated book will ensure you perform with passion, power and persuasion; at your very best.Whether you are chasing a job, planning a pitch, giving a speech at a wedding, presenting to one or one thousand people, you’ll discover how to:-Use the rule of three to win any audience over-Prepare so you can be yourself – but better-Embrace the unknown and conquer any fearCapturing a life time’s work in the art of persuasive communication, this powerful book reveals the principles, tools and tricks to help you become a courageous, memorable, stand-out speaker.

    As a result, writers will dig deep within and explore their own values and worldviews in order to create an effective story. Writers will come away with an extremely precise set of tools to work with--specific, useful techniques to make the audience care about their characters, and that make their characters grow in meaningful ways. They will construct a surprising plot that is unique to their particular concept, and they will learn how to express a moral vision that can genuinely move an audience.The foundations of story that Truby lays out are so fundamental they are applicable--and essential--to all writers, from novelists and short-story writers to journalists, memoirists, and writers of narrative non-fiction.