• A bestselling photography book with over 300,000 copies sold! • Learn top photography tips from 50 famous photographers • A must–have guide for amateur photographers and professional photographersRead This if You Want to Take Great Photographs contains no graphs, no techie diagrams and no camera–club jargon. Instead, it inspires readers through iconic images and playful copy, packed with hands–on tips.Split into five sections, the book covers composition, exposure, light, lenses and the art of seeing. Masterpieces by acclaimed photographers – including Henri Cartier–Bresson, Sebastião Salgado, Fay Godwin, Nadav Kander, Daido Moriyama and Martin Parr – serve to illustrate points and encourage readers to try out new ideas.Today's aspiring photographers want immediacy and see photography as an affordable way of expressing themselves quickly and creatively. This handbook meets their needs, teaching them how to take photographs using professional techniques.Read This If You Want to Take Great Photographs is part of the internationally–bestselling 'Read This' series, which has sold over half–a–million books worldwide and has been translated into over 20 languages.More titles in the 'Read This' series:Read This if You Want to Take Great Photographs of People by Henry Carroll (9781780676241)Read This if You Want to Take Great Photographs of Places by Henry Carroll (9781780679051)Use This if You Want to Take Great Photographs: A Photo Journal by Henry Carroll (9781780678887)Read This if You Want to Be Great at Drawing by Selwyn Leamy (9781786270542)Use This if You Want to Be Great at Drawing by Selwyn Leamy (9781786274052)Read This if You Want to Be Great at Drawing People by Selwyn Leamy (9781786275127)Read This if You Want to Be a Great Writer by Ross Raisin (9781786271976)Read This if You Want to Be Instagram Famous edited by Henry Carroll (9781780679679)Read This If You Want to Be YouTube Famous by Will Eagle (9781786275134)

    Editor Barbara Delaney has assembled a gold mine of hands-on inspiration and ideas for mixed-media artists of all types. Explore the exciting worlds of collage, journaling, encaustic, printing, assemblage, and more. Learn how to make interesting surface designs with Beryl Taylor, how to keep a uniquely-you sketchbook with Jane LaFazio, and how to transform a basic photograph into a whimsical wonder with Kelly Nina Perkins. The only rule in this mixed-media guide is that there are no rules.In addition to the tips and techniques, the experts elaborate on their favorite tools and mediums, including paintbrushes, adhesives, papers, waxes, found objects, and more, taking the guesswork out of achieving tricky effects. Perfect for all skill levels, The Cloth Paper Scissors Book showcases inspiring projects for both those who are new to the world of mixed media and those who already love mixed media and are looking for exciting new ideas.

    Its goal is to inspire photographers of all levels who wish to improve their work, as well as readers interested in deepening their understanding of the art of photography. Each book features the creative process and core thinking of a photographer told in their own words and through pictures of their choosing, and is introduced by a well-known student of the featured photographer. In this book, Todd Hido explores the genres of landscape, interior and nude photography, with emphasis on creating images from a personal perspective and with a sense of intimacy. Through words and photographs, he also offers insight into his own practice and discusses a wide range of creative issues, including mining one's own memory and experience as inspiration; using light, texture and detail for greater impact; exploring the narrative potential activated when sequencing images; and creating powerful stories with emotional weight and beauty.Todd Hido (born 1968) is a San Francisco Bay Area-based artist. He is well known for his photography of urban and suburban housing across the United States, and for his use of detail and luminous color. His previous books include House Hunting (2001), Outskirts (2002), Roaming (2004) and Between the Two (2007). He is a recipient of a Eureka Fellowship and a Wallace Alexander Gerbode Foundation Visual Arts Award, and is represented by Stephen Wirtz Gallery in San Francisco. He is an adjunct professor at California College of the Arts.Gregory Halpern received a BA in history and literature from Harvard University and an MFA from California College of the Arts. His third book of photographs, entitled A, is a photographic ramble through the streets of the American Rust Belt. His other books include Omaha Sketchbook and Harvard Works Because We Do. He currently teaches at the Rochester Institute of Technology and is the coeditor of The Photographer's Playbook (Aperture 2013).

    Whether you’re enraged by Ikea’s Verdanagate, want to know what the Beach Boys have in common with easy Jet or why it’s okay to like Comic Sans, Just My Type will have the answer. Learn why using upper case got a New Zealand health worker sacked. Refer to Prince in the Tafkap years as a Dingbat (that works on many levels). Spot where movies get their time periods wrong and don’t be duped by fake posters on eBay. Simon Garfield meets the people behind the typefaces and along the way learns why some fonts – like men – are from Mars and some are from Venus. From type on the high street and album covers, to the print in our homes and offices, Garfield is the font of all types of knowledge.

    In the Company of Women profiles over 100 of these influential and creative women from all ages, races, backgrounds, and industries. Chock-full of practical, inspirational advice for those looking to forge their own paths, these interviews detail the keys to success (for example, going with your gut; maintaining meaningful and lasting relationships), highlight the importance of everyday rituals (meditating; creating a daily to-do list), and dispense advice for the next generation of women entrepreneurs and makers (stay true to what you believe in; have patience). The book is rounded out with hundreds of lush, original photographs of the women in their work spaces.

    We want them to buy something, read more, or take action of some kind. Designing without understanding what makes people act the way they do is like exploring a new city without a map: results will be haphazard, confusing, and inefficient. This book combines real science and research with practical examples to deliver a guide every designer needs. With it you'll be able to design more intuitive and engaging work for print, websites, applications, and products that matches the way people think, work, and play.Learn to increase the effectiveness, conversion rates, and usability of your own design projects by finding the answers to questions such as: What grabs and holds attention on a page or screen?What makes memories stick?What is more important, peripheral or central vision?How can you predict the types of errors that people will make?What is the limit to someone's social circle?How do you motivate people to continue on to (the next step?What line length for text is best?Are some fonts better than others? These are just a few of the questions that the book answers in its deep-dive exploration of what makes people tick.

    Lajos Egri's classic, The Art of Dramatic Writing, does just that, with instruction that can be applied equally well to a short story, novel, or screenplay. Examining a play from the inside out, Egri starts with the heart of any drama: its characters. All good dramatic writing hinges on people and their relationships, which serve to move the story forward and give it life, as well as an understanding of human motives - why people act the way that they do. Using examples from everything from William Shakespeare's Romeo and Juliet to Henrik Ibsen's A Doll's House, Egri shows how it is essential for the author to have a basic premise - a thesis, demonstrated in terms of human behavior - and to develop the dramatic conflict on the basis of that behavior.Using Egri's ABCs of premise, character, and conflict, The Art of Dramatic Writing is a direct, jargon-free approach to the problem of achieving truth in writing.

    Making it happen is hard. With a fresh perspective, Carol Lloyd motivates the person searching for two things: the creative life and a life of sanity, happiness and financial solvency. Creating a Life Worth Living is for the hundreds of thousands of people who bought Julia Cameron's The Artist's Way, but who are looking for more down-to-earth solutions and concrete tasks for achieving their goals.Creating a Life Worth Living helps the reader search memory for inspiration, understand his or her individual artistic profile, explore possible futures, design a daily process and build a structure of support. Each of the 12 chapters, such as "The Drudge We Do For Dollars" and "Excavating the Future," contains specific exercises and daily tasks that help readers to clarify their desires and create a tangible plan of action for realizing dreams. The book also provides inspiring anecdotes and interviews with people who have succeeded in their chosen fields, such as performance artist Anna Devere Smith, writer Sally Tisdale and filmmaker R. J. Cutler.The pursuit of one's dreams is one of the great joys in life but also one of the most terrifying. Creating a Life Worth Living is an invaluable road map for this journey, guiding readers as they take the first tentative steps that are necessary before they can fly.

    McManus not only calls us to reclaim our creative essence but reveals how we can craft our lives into a work of art. There are no shortcuts to quality, and McManus celebrates the spiritual process that can help us discover our true selves.McManus demonstrates that we all carry within us the essence of an artist. We all need to create, to be a part of a process that brings to the world something beautiful, good, and true, in order to allow our souls to come to life. It's not only the quality of the ingredients we use to build our lives that matter, but the care we bring to the process itself. Just like baking artisan bread, it's a process that's crafted over time. And God has something to say about how we craft our lives. With poignant, inspirational stories and insights from art, life, history, and scripture interspersed throughout, McManus walks readers through the process of crafting a life of beauty and wonder.

    Now, for the first time, del Toro reveals the inspirations behind his signature artistic motifs, sharing the contents of his personal notebooks, collections, and other obsessions. The result is a startling, intimate glimpse into the life and mind of one of the world's most creative visionaries. Complete with running commentary, interview text, and annotations that contextualize the ample visual material, this deluxe compendium is every bit as inspired as del Toro is himself.Contains a foreword by James Cameron, an afterword by Tom Cruise, and contributions from other luminaries, including Neil Gaiman and John Landis, among others.

    This art instruction book will accompany the acclaimed Imaginative Realism: How to Paint What Doesn't Exist.James Gurney, New York Times best-selling author and artist of the Dinotopia series, follows Imaginative Realism with his second art-instruction book, Color and Light: A Guide for the Realist Painter. A researched study on two of art's most fundamental themes, Color and Light bridges the gap between abstract theory and practical knowledge. Beginning with a survey of underappreciated masters who perfected the use of color and light, the book examines how light reveals form, the properties of color and pigments, and the wide variety of atmospheric effects. Gurney cuts though the confusing and contradictory dogma about color, testing it in the light of science and observation. A glossary, pigment index, and bibliography complete what will ultimately become an indispensable tool for any artist.This book is the second in a series based on his blog, gurneyjourney.com. His first in the series, Imaginative Realism, was widely acclaimed in the fantastical art world, and was ranked the #1 Bestseller on the Amazon list for art instruction."James Gurney's new book, Color and Light, cleverly bridges the gap between artistic observation and scientific explanation. Not only does he eloquently describe all the effects of color and light an artist might encounter, but he thrills us with his striking paintings in the process." --Armand Cabrera, Artist

    She shares her expertise in How To Draw Modern Florals, a step-by-step guide that teaches everything you need to know about modern florals, including:Tools of the trade Where to find inspiration The anatomy of a flower The basic shapes for drawing a flower You'll feel as though you're sitting down with Alli at a coffee shop as she walks you through the process of drawing and designing all aspects of modern florals. You'll learn designs from classic favorites like the rose to today's trendiest florals, as well as succulents and cacti--some of Alli's favorites!How to Draw Modern Florals is an introduction, so no experience is needed! If you can draw an S or a C with a pen, Alli can teach you to draw a beautiful, modern floral design.

    Yet only the finished article is presented. Rarely do we gain insight into how visual solutions have been reached or the exploration, experimentation, and ideas behind them. In this ambitious publication, some one hundred of the world’s leading graphic designers and illustrators open up their private sketchbooks to offer a privileged glimpse into their creative processes. The result is a visual tour de force.Among the many artists featured are Milton Glaser, an icon of American graphic design and creator of the seminal I Love New York logo, who was the first designer to receive the National Medal of Arts, in 2009. Michael Bierut, a partner of Pentagram Design, is known as an advocate of the power and influence of design and co-founded the online journal Design Observer; he has clients ranging from the Walt Disney Company to Princeton and Yale to the New York Jets. Ed Fella, a prolific photographer as well as an iconoclastic typographer and designer, is known for fusing high- and low-culture sources and began mixing, changing, and matching fonts long before it was possible—and popular—with desktop publishing. Bruce Mau is the designer of the seminal S,M,L,XL and now has a client list including MTV, Coca Cola, and Frank Gehry.Samples range from small, discrete typographical explorations to full-fledged illustrations, from a few scrappy scribbles and eccentric handwriting to photographic collages and other offbeat forms of visual inspiration. Concise and informative texts by Steven Heller and Lita Talarico—leading authorities on graphic design—provide invaluable commentary on the artists’ creative development, design philosophies, sketchbooking techniques, and visual influences. The combined effect of such high-level creativity is a treasure trove of design inspiration in a lively, engaging presentation that is a design object in itself.

    Peterson stresses the importance of metering the subject for a starting exposure, and then explains how to use various exposure meters and different kinds of lighting. The book contains lessons on each element of the exposure-aperature, shutter speed, iso-and how it relates to the other two in terms of depth of field, freezing and blurring action, and shooting in low light or at night. A section on special techniques explores such options as deliberate under- and overexposures, how to produce double exposures, bracketing, shooting the moon, and the use of filters. Understanding Exposure demonstrates that there are always creative choices about how to expose a picture-and that the decision is up to the photographer, not the camera.

    It's used widely among artists of many types with both fine and bold lines, creating different variations. Botanical Line Drawing teaches you how to start with the simplest doodles, building into more elaborate, delicate illustrations. This book focuses on the extremely popular subject matter of the natural world and includes flowers, leaves, succulents, houseplants, trees, branches, mushrooms, and more. These simple line drawings will allow you to branch out and have fun with your own personal style, as well as inspire you to add flourishes to other projects.