I read this, not just because I wanted to endorse it, but because I needed it. Don't miss this!" - Jon Acuff, New York Times Bestselling Author / Speaker "Lindsay Teague Moreno's Getting Noticed is an inspiring read for anyone looking to be more intentional in social media and get real results. Her kind spirit combined with relentless hustle shines brightly in her candid storytelling, making it clear why she has achieved so much success." - Jessica Turner, Wall Street Journal Bestselling Author of The Fringe Hours Momtrepreneurs, listen up! You don’t have time for another “change everything you’re doing on social media and be just like me” book. You need information and you need it fast. Do you want to grow your following, sell more product, and experience the freedom that comes with being a lady boss? Getting Noticed isn’t the “secret to social media” – it’s a no fluff, take charge guide to the way we present ourselves, our business, and connect with customers online. Lindsey Teague Moreno knows the hardcore mom life. In between wash cycles, packing lunches, and balancing a to-do list that would make Santa jealous, she grew a business from nothing into a team of 300,000 people producing over $15,000,000 each month in just three years. Lindsay knows you don’t have time for another book that leaves you with temporary warm fuzzies but no real content to actually building your business. Getting noticed is the first step to entrepreneurial success in our fast-paced, online world. Step up your game.

    A brand must be elastic enough to allow for reasonable category and product-line extensions, flexible enough to change with dynamic market conditions, consistent enough so that consumers who travel physically or virtually won’t be confused, and focused enough to provide clear differentiation from the competition. Strong brands are more than globally recognizable; they are critical assets that can make a significant contribution to your company’s bottom line.In Global Brand Power, Kahn brings brand management into the 21st century, addressing how branding contributes to the purchase process and how to position a strong global brand, from identifying the appropriate competitive set, offering a sustainable differential advantage, and targeting the right strategic segment. This essential guide also covers how customer ownership of your brand affects marketing strategy, methods for assessing brand value, how to manage a brand for long-term profitability, effective brand communications and repositioning strategies, and how to manage a brand in a world of total transparency—where one slip-up can go around the world via social media instantaneously.Filled with stories about how Coca-Cola, The Estée Lauder Companies Inc., Marriott, Apple, Starbucks, Campbell Soup Company, Southwest Airlines, and celebrities like Lady Gaga are leveraging their brands, Global Brand Power is the only book you will need to implement an effective brand strategy for your firm.

    This book helps readers learn inside information about the world's most popular bands that translates directly and memorably into actionable business practices.

    The entrepreneur shuns the comfort of a cushy corporate job and a seven-figure salary to set sail on unchartered waters with a single-minded zeal and only an idea as an anchor. But it is this idea and passion that makes all the difference and catapults him into a world of infinite possibilities.The Game Changers brings to you 20 success stories of IITians who went on to live the big dream. These include: Suhas Patil, Vijay Kumar, Vinod Gupta, Sam Dalal, Sridhar Mitta, Arjun Malhotra, Kiran Seth, Prabhakant Sinha, Ranbir Singh Gupta, Bikram Dasgupta, Praful Kulkarni, Sunil Gaitonde, Anand Deshpande, Arvind Kejriwal, Harish Hande, Anuradha Acharya, Venkata Subramanian, Bikash Barai, Vikram Kumar, and Krishna Mehra.With a Foreword by Dr Duvvuri Subbarao, Governor of the Reserve Bank of India, and an Introduction by Dr Damodar Acharya, Director, IIT Kharagpur, this book marks sixty golden years of India’s finest institute. Come, be a part of their journey, get inspired to dream, and make your own story.

    Forty-one Experiential Exercises, and 41 cases are included. Topics covered include corporate culture, organizational structure, marketing concepts, financial tools and techniques, strategy implementation issues, as well as extensive coverage of global issues, concerns and idiosyncrasies. For anyone interested in the fields of Strategic Management, Strategy, and Business Policy.

    Through the "game" they slowly climb the ladder of success, but the closer they get to the top, the more obstacles they have to overcome. The life, fast cars and fast women; tax free money is what they call it, although that is not true. There are taxes to be paid; murder and life long jail terms. Are these young men prepared to pay up?

    The prequel to G-Spot, the #1 bestseller that established the Urban Erotic genre. Meet the Man and the Myth...the Kingpin and the Killer...The Lover and the Legend...The Gangsta who put the G in the G-Spot...The TRUE King of Harlem! "I didn't come to Harlem ridin' shotgun. I came packin' one!"--GRANITE MCKAY. WARNING! This here ain't no romance, it's an urban erotic tale These gutter plots I drop will have you biting off your nails! A menace has arrived, a terror Harlem’s never seen He started from the bottom and turned a dollar into a dream! Before the ballin and the stuntin and the sexin and the flexin, Brutal vision and ambition is how this gangsta manifested! So let’s stand up and salute the ruthless boss who paved the way Let’s go back B4 the G-Spot to: The Legend of GRANITE McKAY!

    Reece sees the world through a small frame, a daily cycle with no eye for charm.When summer camp goes wrong, the two insignificant lives will come together as one significant story.

    Fear and pain, happiness and sadness belong to us all. These eight stories were winning entries in the 2004 Commonwealth Short Story Competition. The writers are Sefi Atta, Adrienne M. Frater, Lauri Kubuitsile, Erica N. Robinson, Jackee Budesta Batanda, Janet Tay Hui Ching, Anuradha Muralidharan, and Tod Collins.

    Start standing out. Whether in school, factories, or corporate offices, people are in a mad rush to the middle, going about their business and fitting in. The problem is, while you may feel as if you’re doing your own thing, you’re not—you’re doing what’s expected of you. To stand out, take whatever you think is normal, and do the exact opposite. In Find Your Yellow Tux, Jesse Cole, in-demand speaker and baseball ringleader, shares how you can achieve amazing things by doing the unexpected. Using examples from his life and the lives of his heroes—P. T. Barnum, Walt Disney, and MLB owner Bill Veeck—Cole shows how to reinvigorate your goals, reignite your passions, and excel in business and beyond. The time to break the mold is now—with Find Your Yellow Tux, you'll discover how to find joy and success in everything you do.

    You will learn:- How to get your website on the first page of Google- How to get your website showing up multiple times on the first page (one of my websites shows up 6 in the first 7 results!!)- The 3 'Dirty Secrets' that expensive SEO (Search Engine Optimisation) Experts don't want you to know- What you can do for the price of 2 ½ cups of coffee that could have your website ranking top in as little as a day (I have done exactly this and I’ll show you how)- The small things you can do to make a BIG difference- How to analyse your online competition and find their weaknesses- How to pull off the famous ‘Google Leapfrog’- What the recent Google changes mean for people using pre-April 2012 strategies – and it’s not good news!- How to make people click on your website even if it shows up below your competitors!- How to avoid the deadly mistakes that can lead to Google removing your site from the listings- How to survive and thrive post-PenguinWhat most people don't understand is that once you know what to do, it's actually extremely straightforward to rank highly in Google. But there's a lot of misinformation and misunderstanding out there.Tim Kitchen is a Search Engine ranking expert and online business owner currently personally in charge of SEO for over 50 businesses as well as his own businesses in some incredibly competitive markets. He also regularly teaches SEO to more than 2,000 small business owners through his books, courses and videos.In this updated version of the book he shares everything he has learnt from the past 7 years of getting websites to the top of Google.

    They have a loud voice, a wealth of choice and their expectations are higher than ever. This book covers ten principles you can use to make real world improvements to your customers’ experiences, whatever your business does and whoever you are. For managers, leaders and those starting a new business, the book shows that making improvements customers will appreciate doesn’t need to be complicated or cost a fortune.

    James Raffan is that rare author, proving with Deep Waters that he is a masterful storyteller who has not only penned a story that is by turns harrowing and poignant, but is also a powerful investigative work that sensitively explores the nature of courage, risk and loss. On the morning of June 11, 1978, 27 boys and four leaders from St. John’s School in Ontario set out on a canoeing expedition on Lake Timiskaming. By the end of the day, 12 boys and one leader were dead, with all four canoes overturned and floating aimlessly in the wind. This tragedy, which was first deemed to be an “accident,” was actually, as James Raffan explains, a shocking tale of a school’s survival philosophy gone terribly wrong, unsafe canoes and equipment, and a total lack of emergency preparedness training. Deep Waters is a remarkable story of endurance, courage and unspeakable pain, a book that also explores the nature of risk-taking and the resilience of the human spirit.

     Gage Jordan is a decorated solider discharged from the army after fourteen years due to a physical injury, but the emotional scars are far worse than anything he’s rehabbed from. He has a great job lined up and a mass of support from his family, but something is missing and he’s starting to feel like it’s Raine. Gage thought his wounded heart had issues, but Raine’s pain is much deeper. If something doesn’t give soon they will never have a chance at love. Can he convince her to see that “hope” and faith are the balm she needs to heal her hurting soul?

    All the humans outside the Compound have either been killed or turned. Those living inside are starving. Everything else lies in ruin. The future has changed. And so has Eve. Will she be strong enough to stop Victor and Kael before they destroy them all? Or will she become the monster foretold in the past, and singlehandedly usher in a new age of terror?