Great ideas often come from a simple spark: A soccer player on the New Zealand national team notices all the unused wool his country produces and figures out a way to turn them into shoes (Allbirds). A former Buddhist monk decides the very best way to spread his mindfulness teachings is by launching an app (Headspace). A sandwich cart vendor finds a way to reuse leftover pita bread and turns it into a multimillion-dollar business (Stacy’s Pita Chips).   Award-winning journalist and NPR host Guy Raz has interviewed more than 200 highly successful entrepreneurs to uncover amazing true stories like these. In How I Built This, he shares tips for every entrepreneur’s journey: from the early days of formulating your idea, to raising money and recruiting employees, to fending off competitors, to finally paying yourself a real salary. This is a must-read for anyone who has ever dreamed of starting their own business or wondered how trailblazing entrepreneurs made their own dreams a reality.

    Learn how to maximize your health coverage and save money.Social Security provides the bulk of most retirees’ income and Medicare guarantees them affordable health insurance. But few people know what Medicare covers and what it doesn’t, what it costs, and when to sign up. Nor do they understand which parts of Medicare are provided by the government and how these work with private insurance plans—Medicare Advantage, drug insurance, and Medicare supplement insurance. Do you understand Medicare’s parts A, B, C, D? Which Part D drug plan is right and how do you decide? Which is better, Medigap or Medicare Advantage? What do you do if Medicare denies payment for a procedure that your doctor says you need? How do you navigate the appeals process for denied claims? If you’re still working or have a retiree health plan, how do those benefits work with Medicare? Do you know about the annual enrollment period for Medicare, or about lifetime penalties for late enrollment, or any number of other key Medicare rules? Health costs are the biggest unknown expense for older Americans, who are turning sixty-five at the rate of 10,000 a day. Understanding and navigating Medicare is the best way to save health care dollars and use them wisely. In Get What’s Yours for Medicare, retirement expert Philip Moeller explains how to understand all these important choices and make the right decisions for your health and wealth now—and for the future.

    What can he teach us about making our own ideas, products and services break through?Jeetendr shows why successful images today - the most famous being Kim Kardashian - are not photoshopped to perfection, but flawed, vulnerable, and in-your-face. This total transparency generates a level of authenticity that traditional marketing tactics just can't touch.From YouTube sensations like Pew Die Pie to taxi-hailing app Uber, The Kim Kardashian Principle reveals the people, products and brands that do it best. After all, in a world where a big booty can break the internet, self-obsession is a must-have. No posturing, no apologies, and no shying away from the spotlight.The Kim Kardashian Principle by Jeetendr Sehdev is a fresh, provocative and eye-opening guide to understanding why only the boldest and baddest ideas will survive - and how to make sure yours is one of them.

    Her father served in the military, and she traveled the world with him and her family. His assignments took them to Alaska, Virginia, Japan, Texas, and Germany, as part of the US Army's responsibilities in policing the world. This candid memoir recounts her family's life in new places and cultures following World War II. What was it like to be a child living in Japan seven years after the war? What was it like to be a thirteen-year-old living in Germany twelve years after the war? What was it like to grow up moving between cultures? This is the story of one family bound to service in the military at a time when the world was being redefined. For a young girl, it was the adventure of a lifetime as she learned the secrets of finding her own way in that new world. The author's story was informed by reading her father's diary, which offers up intimate and candid insight into the life of a typical soldier in a time of war. His entries describe his time serving aboard a battleship built for 800 soldiers--but carrying 6,000 to war. His tales--told from the perspective of a young soldier in southern England, Wales, and Scotland from 1943 to 1945--are glimpses into a life many will never know firsthand.

    That means that almost half of our actions aren't conscious choices but the result of our non-conscious mind nudging our body to act along learned behaviors. How we respond to the people around us; the way we conduct ourselves in a meeting; what we buy; when and how we exercise, eat, and drink--a truly remarkable number of things we do every day, regardless of their complexity, operate outside of our awareness. We do them automatically. We do them by habit. And yet, whenever we want to change something about ourselves, we rely on willpower. We keep turning to our conscious selves, hoping that our determination and intention will be enough to effect positive change. And that is why almost all of us fail. But what if you could harness the extraordinary power of your unconscious mind, which already determines so much of what you do, to truly reach your goals?Wendy Wood draws on three decades of original research to explain the fascinating science of how we form habits, and offers the key to unlocking our habitual mind in order to make the changes we seek. A potent mix of neuroscience, case studies, and experiments conducted in her lab, Good Habits, Bad Habits is a comprehensive, accessible, and above all deeply practical book that will change the way you think about almost every aspect of your life. By explaining how our brains are wired to respond to rewards, receive cues from our surroundings, and shut down when faced with too much friction, Wood skillfully dissects habit formation, demonstrating how we can take advantage of this knowledge to form better habits. Her clear and incisive work shows why willpower alone is woefully inadequate when we're working toward building the life we truly want, and offers real hope for those who want to make positive change.

    A top athlete in her field, not to mention a fan favorite and the first woman to rule in her male-dominated sport, Danica approaches every aspect of life with the utmost intensity. Now, she shows you how you can apply her daily principles and transform your life for the better--and have fun while doing it.Danica's 90-day high-intensity workout, protein-rich, paleo-inspired eating plan, and mental-conditioning program will get you leaner, stronger, and healthier than you've ever been before. By mixing full-body training and stretching exercises, her accessible workouts hit the holy trinity of fitness: strength, endurance, and flexibility. Bolstered by a customized eating plan for all-day energy, her program will also help you cultivate a mindset for limitless success. You will learn to aim your sights high, confront challenges and setbacks with confidence, and cross the finish line every time. Whether your goal is a stronger core, better skills in the kitchen, or a promotion at work, Danica's Pretty Intense plan will help you reach your highest potential.

    Wilbur E. Bowe was living on his family’s farm when he was drafted in 1965 and assigned to Alpha Company, 5th Battalion, 7th Calvary. The 5/7th Cavalry was formed as a brand-new battalion in order to fill out the 1st Air Cavalry Division’s 3rd Brigade. The young men of the battalion were largely drafted together in 1965 as the build-up of regular Army forces in Vietnam had just begun. Together, these impossibly young men would be trained in the airmobile infantry and become what were known as “skytroopers”. They would then be sent deep into the jungles of Vietnam, where together they would learn what “search and destroy” meant and face the reality of this new war.The story features many of the letters and photographs my dad sent home from the war zone. His dispatches were sent from some of the most remote valleys and outposts in Vietnam, written under the most austere of conditions, often scribbled in haste before another mission, or by flashlight, under a poncho in the rain. They would travel over 8,000 miles across the ocean, to be placed in a mailbox that stood across from a farmhouse, along a rural county road in Wisconsin.Many former skytroopers of Alpha Company were interviewed for this story, and their personal accounts recall much of the humor and friendship they shared, along with the sadness and tragedy that would accompany a year spent in the jungles of Vietnam. The story also draws upon the 5/7th Cavalry’s daily staff journals and situation reports for every day of the battalion’s first year in Vietnam.This is their story, told in great detail from their time spent training together at Fort Carson – through their historic journey across the ocean aboard the USNS Gaffey, where they would encounter a massive typhoon – through their many battles fought together in Vietnam – and eventually, their final patrol.

    This book will show you that you do not have to be born with a silver spoon, come from royalty, become a celebrity or date the richest guy in the world to become elegant. The book contains practical tips and tricks on how to achieve elegance without the need for stylists, a walk-in closet and all the fancy things we think we need to be elegant. It will help you understand what works for you, what will feel good for you and what is suitable for the different roles that you play in life.

     You're told that if you "do what you love, you'll never work a day in your life." Whether it's working for "exposure" and "experience," or enduring poor treatment in the name of "being part of the family," all employees are pushed to make sacrifices for the privilege of being able to do what we love.In Work Won't Love You Back, Sarah Jaffe, a preeminent voice on labor, inequality, and social movements, examines this "labor of love" myth -- the idea that certain work is not really work, and therefore should be done out of passion instead of pay. Told through the lives and experiences of workers in various industries -- from the unpaid intern, to the overworked nurse, to the nonprofit worker and even the professional athlete -- Jaffe reveals how all of us have been tricked into buying into a new tyranny of work. As Jaffe argues, understanding the trap of the labor of love will empower us to work less and demand what our work is worth. And once freed from those binds, we can finally figure out what actually gives us joy, pleasure, and satisfaction.

    With a focus on common sense over emotion, world-renowned sex and relationship therapist Dr. Ruth Westheimer offers straight-up advice on whether you should stick it out or cut your losses and move on.In Stay or Go, Dr. Ruth divides troubled couplings into three “flavors”: Dark Toxic (run!), Rocky Road (rough patch ahead), and Merely Troubled (it’s worth the effort). She knows relationships are rarely black and white—there’s always the bad with the good—so here she helps you determine where the scales in your relationship are tipping.Delving into everything from communicating to financial stresses, parenting pressures to long-distance relationships, she helps you to understand your romantic expectations—reasonable and unreasonable—what you can do to save a relationship, and how and when you should say goodbye. And it all comes with the wit and wisdom that has made Dr. Ruth the one to turn to for putting your life together once and for all.

    . ." "There's no way . . ." "It's impossible . . ." Enough. Get off your ass make your "someday" goals a priority—today. After years of coaching and consulting hundreds of startup rookies as well as seasoned entrepreneurs, executives, and CEOs, Bedros Keuilian realized that most people who want to start a business, grow an existing business, author a book, make more money, or make a bigger impact usually take the long, slow, painful way to get there . . . and more than 80 percent of entrepreneurs never get to their desired destination or achieve their full potential in business. They treat their dream as if it were merely a hobby and dip their toes in the water, but they never commit to diving in—you get the idea. It's time to cut the bullshit excuses. Everyone has a gift, a purpose. It's your duty to figure out what your gift is and how you're going to share it with the world. Man Up: How to Cut the Bullshit and Kick Ass in Business (and in Life) is your guide to doing exactly that. Keuilian, founder and CEO of Fit Body Boot Camp and known as the "hidden genius" behind many of the most successful brands and businesses throughout multiple industries, will show you how to break out of the sea of mediocrity, get singularly focused on your purpose, and do what it takes—not only to achieve but dominate your goals. With Keuilian's no-nonsense approach in both business and personal spheres, you'll be able to define your purpose and have clarity of vision—and a plan—to make the quantum leap. Whether it's creating and growing a company, leaving a legacy, making a difference, or launching a new brand, you will discover how to use your passion, purpose, and sheer grit to overcome any adversity that attempts to derail your progress. If there's an area of your life in which you need to man up, this book will get you there.

    You know you know that, and yet you continue to try them, because what else can you do? You can Fast. Feast. Repeat. After losing over eighty pounds and keeping every one of them off, Gin Stephens started a vibrant, successful online community with hundreds of thousands of members from around the world who have learned the magic of a Delay, Don’t Deny® intermittent fasting lifestyle.Fast. Feast. Repeat. has it all! You’ll learn how to work a variety of intermittent fasting approaches into your life, no matter what your circumstances or schedule. Once you’ve ignited your fat-burning superpower, you’ll get rid of “diet brain” forever, tweak your protocol until it’s second nature, and learn why IF is a lifestyle, not a diet. Fast. Feast. Repeat. is for everyone! Beginners will utilize the 28-Day FAST Start. Experienced intermittent fasters will strengthen their intermittent fasting practice, work on their mindset, and read about the latest research out of top universities supporting intermittent fasting as the health plan with a side effect of weight loss. Still have questions? Gin has you covered! All of the most frequently asked intermittent fasting questions are answered in the exhaustive FAQ section.

    You understand the basics of investing and diversifying your portfolio. Now it's time to invest like a pro for greater profits--with investment expert David Stein, host of the popular weekly podcast, "Money for the Rest of Us." He's created a unique ten-question template that makes it easy for individual investors like you to:- Invest more confidently- Feel less overwhelmed- Build a stronger portfolio- Avoid costly mistakes- Plan and save for retirementDespite what many people believe, you don't need to be an expert to be a successful investor. With Stein as your personal money mentor, you'll learn how to make smarter, more informed decisions that can help reduce your risk and increase your gains by following a few simple rules for analyzing any investment. This is how the professionals grow their wealth and how you can, too. This is Money for the Rest of Us.

    They become larger than life and bigger than anyone ever thought possible, leaping off the field, the court, or the diamond and into the annals of not only history, but the very fabric of the American milieu. We all just witnessed such a moment on February 5th, 2017, when the New England Patriots battled back from the largest deficit in Super Bowl history to once again become world champions and secure Tom Brady's legacy as the greatest quarterback of all time.Amid a season of controversy, turmoil, and the most tumultuous political climate of our lifetime, the Patriots won. In spite of becoming entangled in the national spotlight on several occasions, the Patriots won. And in spite of being faced with any number of circumstances that would sink almost every other franchise in the NFL, the Patriots won.The season began with the fallout around Deflategate and losing their MVP-caliber quarterback for the first four games of the season, but honestly, the Deflategate saga was just a small part of it all.This is the story of how the Patriots rallied together as a team to surpass their obstacles on and off the football field and how that led to a remarkable run to the title - and the biggest comeback in Super Bowl history.Complete with player interviews, behind-the-scenes stories never told before, and content provided by Patriots players themselves, Drive for Five provides a unique level of insight and access to the story behind the legendary New England Patriots' 2016 season.

     The disappearance of the beautiful, vivacious hostess at a popular Myrtle Beach, South Carolina restaurant made international headlines and triggered a sweeping high-stakes investigation that exposed a twisted web of deception, betrayal, sexual obsession, police corruption and revenge. But Heather's body was never located. A series of sensational trials involving a handsome restaurant coworker and his Disneyland-obsessed wife resulted in shocking verdicts – but no body – as her family desperately sought closure and fought for justice, and a resort town struggled to regain calm. Read this latest gripping true crime from the bestselling author of BETTER OFF DEAD.