What it does require is some knowledge of the tricks and techniques that make words stick.   In Word Hero, Jay Heinrichs rescues the how-to of verbal artistry from cobwebbed textbooks and makes it entirely fresh – even a little mischievous.  Fear not: on offer here are not dry, abstract ideas couched in academic jargon.  Rather, Heinrichs takes you on an amusing – and amazingly helpful – tour of the mechanisms that make powerful language work.  You’ll learn how to slyly plant your words in people’s heads and draw indelible verbal pictures by employing such tools as “crashing symbols,” “rapid repeaters,” “Russian Dolls” and even the powers of Mr. Potato Head.   With those tools and others tucked in your utility belt, you might not immediately achieve “wordsmith immortality” but you will become a better speaker, writer, and raconteur…and long after people have forgotten everything else, they’ll remember your priceless lines.

    Nearly half a million entries provide standard and variant pronunciations, etymologies, comprehensive definitions, updated usage illustrations, and synonym articles.

    

    It included Hebrew, a touch of the Romance and Slavic languages, and a large helping of German. In a world of earthly wandering, this pungent, witty, and infinitely nuanced speech, full of jokes, puns, and ironies, became the linguistic home of the Jews, the bond that held a people together.Here is the remarkable story of how this humble language took vigorous root in Eastern European shtetls and in the Jewish quarters of cities across Europe; how it achieved a rich literary flowering between the wars in Europe and America; how it was rejected by emancipated Jews; and how it fell victim to the Holocaust. And how, in yet another twist of destiny, Yiddish today is becoming the darling of academia. Yiddish is a history as story, a tale of flesh-and-blood people with manic humor, visionary courage, brilliant causes, and glorious flaws. It will delight everyone who cares about language, literature, and culture.

    Now, in his first cookbook, Ming shares the technique and philosophy behind his exciting cross-cultural fare.        The key, Ming explains, is retaining a healthy respect for the traditions of each cuisine so that diverse elements can be combined in a harmonious way. His trademark Foie Gras and Morel Shu Mai, for example, elevates a traditional yet simple Asian preparation with a luxuriously sophisticated Western ingredient and transforms a humble dish into truly elegant fare. Prosciutto and Asian Pear Maki is a playful reinterpretation of a Japanese favorite, while Classic Roast Chicken with Sticky Rice Stuffing gives the holiday staple a savory new spin. The result is food that's inventive yet not trendy, complex in flavor but surprisingly easy to prepare.        In chapters devoted to Soups; Dim Sum (irresistible starters and bite-sized party fare); Rice and Noodles; Seafood; Birds; Meat; Sides; Oils, Dips and Seasonings; and Desserts, Ming proves again and again how delicious the coming together of East and West can be: Gingered Beef with Leeks and Asparagus, Hoisin-Marinated Chicken with Napa Slaw, Asian Gazpacho with Cilantro-Jicama Cream, and Wok-Flashed Salt and Pepper Shrimp are all quick and straightforward preparations that provide big flavors in every bite. And when it's time to pull out all the stops, a chapter dedicated to Over-the-Top recipes will guide home cooks through an array of showstopping dishes that dazzle with innovative techniques and presentations. Beverage suggestions accompany each recipe to complete the dining experience.         Filled with Ming's tips for working with unfamiliar ingredients and preparations, Blue Ginger is an outstanding introduction to the pleasures of East-West cooking.

    She loves them - but they drive her mad. So, to try and keep her sanity she started to come up with quick, easy games using stuff from around the house. And @FiveMinuteMum was born. In her first book, she has collected 150+ games that take 5 minutes to set up & 5 minutes to tidy up.From pasta posting to alphabet knock down, it's a recipe book for guilt free parenting! And as Daisy was a teaching assistant, your little ones will be learning while they play! What could be better?GIVE ME FIVE is the perfect companion for anyone who wants five minutes peace. "I love Five Minute Mum. She's managed to come up with a huge array of activities for kids that are fun and educational yet don't require an Art degree or Diploma in Patience to execute." Sarah Turner, aka Unmumsy Mum

    This text uses place names to describe some of these meanings.

    You’ll also find out what the Philippines have given to your office in-tray; what an island with more bears than people has given to your liquor cabinet; and how a tiny hamlet in Nottinghamshire became Gotham City.

    But bestselling humorist Henry Beard has the perfect comeback for all prickly situations, offering a slew of quips your nemesis won't soon forget . . . or even understand.Beard's gift is his ability to make fun of popular culture and the current zeitgeist. In X-Treme Latin he provides Latin with an attitude, an indispensable phrasebook that taps the secret power of Latin to deliver, in total safety, hundreds of impeccable put-downs, comebacks, and wisecracks. Within its pages you will learn how to insult or fire coworkers; blame corporate scandals on someone else; cheer at a World Wrestling Entertainment match; talk back to your computer, TV, or Game Boy; deal with your road rage; evade threatening situations; snowboard in style; talk like Tony Soprano; and much more.With dozens more zingers for quashing e-mail pranks, psyching out your golf opponent, giving backhanded compliments, and evading awkward questions, X-Treme Latin is destined for magnus popularity and will have readers cheering, “Celebremus!”

    Word columns in daily newspapers and numerous books attempt to satisfy their curiosity. Word histories are usually digested like pills: the user is interested in getting well, not in the chemistry of the prescribed medication.Those who send letters to the Editor also want a straight answer without bothering about how editors come by their knowledge. Therefore, they fail to realize that etymologies are seldom definitive and that the science of etymology is intensely interesting. Perhaps if someone explained to themthat, compared to the drama of words, Hamlet is a light farce, they might develop a more informed attitude toward philological research and become students of historical linguistics rather than gullible consumers of journalists' pap.--Anatoly LibermanWord Origins is the only guide to the science and process of etymology for the layperson. This funny, charming, and conversational book not only tells the known origins of hundreds of words, but also shows how their origins were determined. Liberman, an internationally acclaimed etymologist, takesthe reader by the hand and explains the many ways that English words can be made, and the many ways in which etymologists try to unearth the origins of words.Part history, part how-to, and completely entertaining, Word Origins invites readers behind the scenes to watch an etymologist at work.

    The story of how this ragtag collection of words evolved is a winding tale replete with intriguing accidents and bizarre twists of fate. In this eye-opening, fabulously entertaining book, James Essinger unlocks the mysteries that have confounded linguists and scholars for millennia.From the sophisticated writing systems of the ancient Sumerians through the tongue twisters of Middle English, the popular National Spelling Bee, and the mobile phone text-messaging of today, Spellbound chronicles the fascinating history of English spelling, including insights about the vast number of words English has borrowed from other languages (“orange,” “vanilla,” and “ketchup,” to name a few), and how their meanings differ from country to country. Featuring a lively cast of characters ranging from the fictional to the historically noteworthy (Chaucer, Samuel Johnson, Noah Webster, Shakespeare, Bill Gates), this affectionate tribute to English spelling shows why our whimsical, capricious common language continues to hold us spellbound.

    That is all the more reason why this favorite reference book for students, writers, and educators requires periodic updating. In this new edition, the authors review the fundamentals of correct sentence structure, then present twenty basic sentence patterns that encompass virtually every effective way of writing simple, compound, and complex sentences. They give advice on ways to vary rhythm and sentence patterns to produce a more interesting writing style. Example sentences as well as brief essays by recognized writers are presented and analyzed. This brand-new edition, updated with many contemporary examples of fine writing style, will inspire both students and seasoned writers to make their own essays sing.

    Some are arcane, some simply hilarious—and one editor, Carol Fisher Saller, reads every single one of them. All too often she notes a classic author-editor standoff, wherein both parties refuse to compromise on the "rights" and "wrongs" of prose styling: "This author is giving me a fit." "I wish that I could just DEMAND the use of the serial comma at all times." "My author wants his preface to come at the end of the book. This just seems ridiculous to me. I mean, it’s not a post-face."In The Subversive Copy Editor, Saller casts aside this adversarial view and suggests new strategies for keeping the peace. Emphasizing habits of carefulness, transparency, and flexibility, she shows copy editors how to build an environment of trust and cooperation. One chapter takes on the difficult author; another speaks to writers themselves. Throughout, the focus is on serving the reader, even if it means breaking "rules" along the way. Saller’s own foibles and misadventures provide ample material: "I mess up all the time," she confesses. "It’s how I know things."Writers, Saller acknowledges, are only half the challenge, as copy editors can also make trouble for themselves. (Does any other book have an index entry that says "terrorists. See copy editors"?) The book includes helpful sections on e-mail etiquette, work-flow management, prioritizing, and organizing computer files. One chapter even addresses the special concerns of freelance editors.Saller’s emphasis on negotiation and flexibility will surprise many copy editors who have absorbed, along with the dos and don’ts of their stylebooks, an attitude that their way is the right way. In encouraging copy editors to banish their ignorance and disorganization, insecurities and compulsions, the Chicago Q&A presents itself as a kind of alter ego to the comparatively staid Manual of Style. In The Subversive Copy Editor, Saller continues her mission with audacity and good humor.

    The 16 project-based lessons show readers step-by-step the key techniques for working with InDesign CS6. Readers learn what they need to know to create engaging page layouts using InDesign CS6. This completely revised CS6 edition covers the new tools for adding PDF form fields, linking content, and creating alternative layouts for digital publishing. The companion CD includes all the lesson files that readers need to work along with the book. This thorough, self-paced guide to Adobe InDesign CS6 is ideal for beginning users who want to master the key features of this program. Readers who already have some experience with InDesign can improve their skills and learn InDesign's newest features. "The Classroom in a Book series is by far the best training material on the market. Everything you need to master the software is included: clear explanations of each lesson, step-by-step instructions, and the project files for the students." -Barbara Binder, Adobe Certified Instructor, Rocky Mountain Training Classroom in a Book(R), the best-selling series of hands-on software training workbooks, helps you learn the features of Adobe software quickly and easily. Classroom in a Book offers what no other book or training program does-an official training series from Adobe Systems Incorporated, developed with the support of Adobe product experts. All of Peachpit's eBooks contain the same content as the print edition. You will find a link in the last few pages of your eBook that directs you to the media files.Helpful tips:If you are able to search the book, search for "Where are the lesson files?"Go to the very last page of the book and scroll backwards.You will need a web-enabled device or computer in order to access the media files that accompany this ebook. Entering the URL supplied into a computer with web access will allow you to get to the files.Depending on your device, it is possible that your display settings will cut off part of the URL. To make sure this is not the case, try reducing your font size and turning your device to a landscape view. This should cause the full URL to appear.

    "Jazz" and "poker," "sucker" and "scam" all derive from Irish. While demonstrating this, Daniel Cassidy simultaneously traces the hidden history of how Ireland fashioned America, not just linguistically, but through the Irish gambling underworld, urban street gangs, and the powerful political machines that grew out of them. Cassidy uncovers a secret national heritage, long discounted by our WASP-dominated culture.Daniel Cassidy is the founder and co-director of the Irish Studies Program at New College in San Francisco.