Destruction of businesses, fortunes, products, and careers is the price of progress toward a better material life. No one understood this bedrock economic principle better than Joseph A. Schumpeter. "Creative destruction," he said, is the driving force of capitalism.Described by John Kenneth Galbraith as "the most sophisticated conservative" of the twentieth century, Schumpeter made his mark as the prophet of incessant change. His vision was stark: Nearly all businesses fail, victims of innovation by their competitors. Businesspeople ignore this lesson at their peril--to survive, they must be entrepreneurial and think strategically. Yet in Schumpeter's view, the general prosperity produced by the "capitalist engine" far outweighs the wreckage it leaves behind.During a tumultuous life spanning two world wars, the Great Depression, and the early Cold War, Schumpeter reinvented himself many times. From boy wonder in turn-of-the-century Vienna to captivating Harvard professor, he was stalked by tragedy and haunted by the specter of his rival, John Maynard Keynes. By 1983--the centennial of the birth of both men--Forbes christened Schumpeter, not Keynes, the best navigator through the turbulent seas of globalization. Time has proved that assessment accurate."Prophet of Innovation" is also the private story of a man rescued repeatedly by women who loved him and put his well-being above their own. Without them, he would likely have perished, so fierce were the conflicts between his reason and his emotions. Drawing on all of Schumpeter's writings, including many intimate diaries and letters never before used, this biography paints the full portrait of a magnetic figure who aspired to become the world's greatest economist, lover, and horseman--and admitted to failure only with the horses.

    It was also a weapon.Simplicity isn’t just a design principle at Apple—it’s a value that permeates every level of the organization. The obsession with Simplicity is what separates Apple from other technology companies. It’s what helped Apple recover from near death in 1997 to become the most valuable company on Earth in 2011.Thanks to Steve Jobs’s uncompromising ways, you can see Simplicity in everything Apple does: the way it’s structured, the way it innovates, and the way it speaks to its customers.It’s by crushing the forces of Complexity that the company remains on its stellar trajectory.As ad agency creative director, Ken Segall played a key role in Apple’s resurrection, helping to create such critical marketing campaigns as Think different. By naming the iMac, he also laid the foundation for naming waves of i-products to come.Segall has a unique perspective, given his years of experience creating campaigns for other iconic tech companies, including IBM, Intel, and Dell. It was the stark contrast of Apple’s ways that made Segall appreciate the power of Simplicity—and inspired him to help others benefit from it.In Insanely Simple, you’ll be a fly on the wall inside a conference room with Steve Jobs, and on the receiving end of his midnight phone calls. You’ll understand how his obsession with Simplicity helped Apple perform better and faster, sometimes saving millions in the process. You’ll also learn, for example, how to:• Think Minimal: Distilling choices to a minimum brings clarity to a company and its customers—as Jobs proved when he replaced over twenty product models with a lineup of four.• Think Small: Swearing allegiance to the concept of “small groups of smart people” raises both morale and productivity.• Think Motion: Keeping project teams in constant motion focuses creative thinking on well-defined goals and minimizes distractions.• Think Iconic: Using a simple, powerful image to symbolize the benefit of a product or idea creates a deeper impression in the minds of customers.• Think War: Giving yourself an unfair advantage—using every weapon at your disposal—is the best way to ensure that your ideas survive unscathed.Segall brings Apple’s quest for Simplicity to life using fascinating (and previously untold) stories from behind the scenes. Through his insight and wit, you’ll discover how companies that leverage this power can stand out from competitors—and individuals who master it can become critical assets to their organizations.

    In this sensational and macabre story, we meet the surgeon who counted not only luminaries Benjamin Franklin, Lord Byron, Adam Smith, and Thomas Gainsborough among his patients but also “resurrection men” among his close acquaintances. A captivating portrait of his ruthless devotion to uncovering the secrets of the human body, and the extraordinary lengths to which he went to do so—including body snatching, performing pioneering medical experiments, and infecting himself with venereal disease—this rich historical narrative at last acknowledges this fascinating man and the debt we owe him today.

    Hanging Maw, the raiders’ leader, recognizes one of the captives as Jemima Boone, daughter of Kentucky's most influential pioneers, and realizes she could be a valuable pawn in the battle to drive the colonists out of the contested Kentucky territory for good.With Daniel Boone and his posse in pursuit, Hanging Maw devises a plan that could ultimately bring greater peace both to the tribes and the colonists. But after the girls find clever ways to create a trail of clues, the raiding party is ambushed by Boone and the rescuers in a battle with reverberations that nobody could predict. As Matthew Pearl reveals, the exciting story of Jemima Boone’s kidnapping vividly illuminates the early days of America’s westward expansion, and the violent and tragic clashes across cultural lines that ensue.In this enthralling narrative in the tradition of Candice Millard and David Grann, Matthew Pearl unearths a forgotten and dramatic series of events from early in the Revolutionary War that opens a window into America’s transition from colony to nation, with the heavy moral costs incurred amid shocking new alliances and betrayals.

    You will laugh and cry, but you will not be sorry that you read this rollicking story.”—Malachy McCourtSoon to be a major motion picture written and directed by Peter Farrelly, who won two Academy Awards for Green Book—a wildly entertaining, feel-good memoir of an Irish-American New Yorker and former U.S. marine who embarked on a courageous, hare-brained scheme to deliver beer to his pals serving Vietnam in the late 1960s.One night in 1967, twenty-six-year-old John Donohue—known as Chick—was out with friends, drinking in a New York City bar. The friends gathered there had lost loved ones in Vietnam. Now, they watched as anti-war protesters turned on the troops themselves.One neighborhood patriot came up with an inspired—some would call it insane—idea. Someone should sneak into Vietnam, track down their buddies there, give them messages of support from back home, and share a few laughs over a can of beer.It would be the Greatest Beer Run Ever.But who’d be crazy enough to do it?One man was up for the challenge—a U. S. Marine Corps veteran turned merchant mariner who wasn’t about to desert his buddies on the front lines when they needed him.Chick volunteered.A day later, he was on a cargo ship headed to Vietnam, armed with Irish luck and a backpack full of alcohol. Landing in Qui Nho’n, Chick set off on an adventure that would change his life forever—an odyssey that took him through a series of hilarious escapades and harrowing close calls, including the Tet Offensive. But none of that mattered if he could bring some cheer to his pals and show them how much the folks back home appreciated them.This is the story of that epic beer run, told in Chick’s own words and those of the men he visited in Vietnam.

    Within a decade, she was a white Indian with a chin tattoo, caught between cultures. The Blue Tattoo tells the harrowing story of this forgotten heroine of frontier America. Orphaned when her family was brutally killed by Yavapai Indians, Oatman lived as a slave to her captors for a year before being traded to the Mohave, who tattooed her face and raised her as their own. She was fully assimilated and perfectly happy when, at nineteen, she was ransomed back to white society. She became an instant celebrity, but the price of fame was high and the pain of her ruptured childhood lasted a lifetime.Based on historical records, including letters and diaries of Oatman’s friends and relatives, The Blue Tattoo is the first book to examine her life from her childhood in Illinois—including the massacre, her captivity, and her return to white society—to her later years as a wealthy banker’s wife in Texas.Oatman’s story has since become legend, inspiring artworks, fiction, film, radio plays, and even an episode of Death Valley Days starring Ronald Reagan. Its themes, from the perils of religious utopianism to the permeable border between civilization and savagery, are deeply rooted in the American psyche. Oatman’s blue tattoo was a cultural symbol that evoked both the imprint of her Mohave past and the lingering scars of westward expansion. It also served as a reminder of her deepest secret, fully explored here for the first time: she never wanted to go home.

    The Great War was over and American optimism was higher than the stock market. What better moment to launch an expedition to Antarctica, the planet’s final frontier? There wouldn’t be another encounter with an unknown this magnificent until Neil Armstrong stepped onto the moon.Everyone wanted in on the adventure. Rockefellers and Vanderbilts begged to be taken along as mess boys, and newspapers across the globe covered the planning’s every stage. And then, the night before the expedition’s flagship set off, Billy Gawronski—a mischievous, first-generation New York City high schooler desperate to escape a dreary future in the family upholstery business—jumped into the Hudson River and snuck aboard.Could he get away with it?From the soda shops of New York’s Lower East Side to the dance halls of sultry Francophone Tahiti, all the way to Antarctica’s blinding white and deadly freeze, Laurie Gwen Shapiro’s The Stowaway takes you on the unforgettable voyage of a plucky young stowaway who became a Jazz Age celebrity, a mascot for an up-by-your bootstraps era.

    The mathematician, born on June 23, 1912, was a brilliant World War II codebreaker and parlayed that insight into theorizing and creating the first stored-memory computers. Unfortunately, this Officer of the British Empire was persecuted by the British government of the time for his homosexuality and suffered through chemical castration before ending his life.The Imitation Game by Feynman author Jim Ottaviani and Resistance illustrator Leland Purvis chronicles the life of Turing in a full-size graphic novel. Available online at http://www.tor.com/stories/2014/06/th...

    As a flight director in NASA’s Mission Control, Kranz witnessed firsthand the making of history. He participated in the space program from the early days of the Mercury program to the last Apollo mission, and beyond. He endured the disastrous first years when rockets blew up and the United States seemed to fall further behind the Soviet Union in the space race. He helped to launch Alan Shepard and John Glenn, then assumed the flight director’s role in the Gemini program, which he guided to fruition. With his teammates, he accepted the challenge to carry out President John F. Kennedy’s commitment to land a man on the Moon before the end of the 1960s. Kranz recounts these thrilling historic events and offers new information about the famous flights. What appeared as nearly flawless missions to the Moon were, in fact, a series of hair-raising near misses. When the space technology failed, as it sometimes did, the controllers’ only recourse was to rely on their skills and those of their teammates. He reveals behind-the-scenes details to demonstrate the leadership, discipline, trust, and teamwork that made the space program a success. A fascinating firsthand account by a veteran mission controller of one of America’s greatest achievements, Failure is Not an Option reflects on what has happened to the space program and offers his own bold suggestions about what we ought to be doing in space now.

    Award-winning journalist Mara Leveritt's The Devil's Knot remains the most comprehensive, insightful reporting ever done on the investigation, trials, and convictions of three teenage boys who became known as the West Memphis Three.For weeks in 1993, after the murders of three eight-year-old boys, police in West Memphis, Arkansas seemed stymied. Then suddenly, detectives charged three teenagers, alleged members of a satanic cult, with the killings. Despite the witch-hunt atmosphere of the trials, and a case which included stunning investigative blunders, a confession riddled with errors, and an absence of physical evidence linking any of the accused to the crime, the teenagers were convicted. Jurors sentenced Jason Baldwin and Jessie Misskelley to life in prison and Damien Echols, the accused ringleader, to death. The guilty verdicts were popular in their home state, even upheld on appeal, and all three remained in prison until their unprecedented release in August 2011.With close-up views of its key participants, this award-winning account unravels the many tangled knots of this endlessly shocking case, one which will shape the American legal landscape for years to come.

    But as a new century approached, appetites broadened, and David Fairchild, a young botanist with an insatiable lust to explore and experience the world, set out in search of foods that would enrich the American farmer and enchant the American eater.Kale from Croatia, mangoes from India, and hops from Bavaria. Peaches from China, avocados from Chile, and pomegranates from Malta. Fairchild's finds weren't just limited to food: From Egypt he sent back a variety of cotton that revolutionized an industry, and via Japan he introduced the cherry blossom tree, forever brightening America's capital. Along the way, he was arrested, caught diseases, and bargained with island tribes. But his culinary ambition came during a formative era, and through him, America transformed into the most diverse food system ever created.

    A decade later, despite having been an avowed opponent of the death penalty, Edison threw his laboratory resources and reputation behind the creation of a very different sort of device--the electric chair. Deftly exploring this startling chapter in American history, Edison & the Electric Chair delivers both a vivid portrait of a nation on the cusp of modernity and a provocative new examination of Edison himself.Edison championed the electric chair for reasons that remain controversial to this day. Was Edison genuinely concerned about the suffering of the condemned? Was he waging a campaign to smear his rival George Westinghouse's alternating current and boost his own system? Or was he warning the public of real dangers posed by the high-voltage alternating wires that looped above hundreds of America's streets? Plumbing the fascinating history of electricity, Mark Essig explores America's love of technology and its fascination with violent death, capturing an era when the public was mesmerized and terrified by an invisible force that produced blazing light, powered streetcars, carried telephone conversations--and killed.

    . . . It should be difficult to get lost forever": These were the haunting last words legendary adventurer Roman Dial received from his son, before the 27-year old disappeared into the jungles of Costa Rica. This is Dial’s intensely gripping and deeply moving account of his two-year quest to unravel the mystery of his son’s fate.In the predawn hours of July 10, 2014, twenty-seven-year-old Cody Roman Dial, the son of preeminent Alaskan scientist and National Geographic Explorer Roman Dial, walked alone into Corcovado National Park, an untracked rainforest along Costa Rica’s remote Pacific Coast that shelters miners, poachers, and drug smugglers. He carried a light backpack and machete. Before he left, he emailed his father: "I am not sure how long it will take me, but I’m planning on doing 4 days in the jungle and a day to walk out. I’ll be bounded by a trail to the west and the coast everywhere else, so it should be difficult to get lost forever."They were the last words Dial received from his son.The Adventurer’s Son recreates the author’s two-year quest to learn the truth about his child’s disappearance. Immediately after Cody Roman’s planned departure date passed without a word from him, Dial set off for Costa Rica. As he trekked through the dense jungle, interviewing locals and searching for clues—the authorities suspected murder—the desperate father was forced to confront the deepest questions about his own life. Roman had raised his son to be fearless, to seek out adventure amid earth’s wildest places. Was he ultimately responsible for his son’s fate?A harrowing story of drama, adventure, and a father’s love for his son, set in the most beautiful and dangerous reaches of the planet, The Adventurer’s Son is a mystery, the memoir of a father and his son, and an unforgettable story of love and profound loss.The Adventurer’s Son includes 25 color photographs.

    They miraculously survived two years in the woods—through brutal winters, Typhus outbreaks, and merciless Nazi raids—until they were liberated by the Red Army in 1944. After the war they trekked across the Alps into Italy where they settled as refugees before eventually immigrating to the United States.During the first ghetto massacre, Miriam Rabinowitz rescued a young boy named Philip by pretending he was her son. Nearly a decade later, a chance encounter at a wedding in Brooklyn would lead Philip to find the woman who saved him. And to discover her daughter Ruth was the love of his life.From a little-known chapter of Holocaust history, one family’s inspiring true story.