The Social Issues boxes are useful in engaging students in topics of real-life importance that go beyond the individual.

    Building on his classic first edition, Theodore S. Rappaport reviews virtually every important new wireless standard and technological development, including W-CDMA, cdma2000, UMTS, and UMC 136/EDGE; IEEE 802.11 and HIPERLAN WLANs; Bluetooth, LMDS, and more. Includes dozens of practical new examples, solved step by step.

    By extracting the fundamental concepts from this enormous and ever-growing field, the authors tell the story of cell biology, and create a coherent framework through which non-expert readers may approach the subject. Written in clear and concise language, and beautifully illustrated, the book is enjoyable to read, and it provides a clear sense of the excitement of modern biology. Molecular Biology of the Cell sets forth the current understanding of cell biology (completely updated as of Autumn 2001), and it explores the intriguing implications and possibilities of the great deal that remains unknown. The hallmark features of previous editions continue in the Fourth Edition. The book is designed with a clean and open, single-column layout. The art program maintains a completely consistent format and style, and includes over 1,600 photographs, electron micrographs, and original drawings by the authors. Clear and concise concept headings introduce each section. Every chapter contains extensive references. Most important, every chapter has been subjected to a rigorous, collaborative revision process where, in addition to incorporating comments from expert reviewers, each co-author reads and reviews the other authors' prose. The result is a truly integrated work with a single authorial voice. Features : - Places the latest hot topics sensibly in context - including genomics, protein structure, array technology, stem cells and genetics diseases. - Incorporates and emphasises new genomic data. - All of molecular biology is brought together into one section (chapters 4-7) covering classically defined molecular biology and molecular genetics. - Two chapters deal exclusively with methods and contain information on the latest tools and techniques. - New chapters on "Pathogens, Infection, and Innate Immunity". - Cell Biology Interactive CD-ROM is packaged with every copy of the book. - Contains over 1,600 illustrations, electron micrographs and photographs, of which over 1,000 are originally conceived by the authors.

    Extensively illustrated and user-friendly, the text offers examples pf how knowledge of biochemistry is essential for understanding the molecular basis of health and disease. The 26th edition also features expanded content on results of the Human Genome Project. Perfect as both text and USMLE review.

    Volume One covers the head, neck, and upper extremities. Volume 2 covers the trunk and lower extremities. Many of the black-and-white illustrations have been converted to color in this edition, and chapter figures include orientational diagrams to give students much needed structural references.

    Completely revised and updated, the 7th Edition consistently emphasizes the clinical aspects by using a wealth of case studies, clinical correlations, and hundreds of outstanding illustrations.Features a wealth of clinical case studies-and hundreds of color photgraphs-enabling readers to relate what they are learning to clinical practice.Contains a chapter on birth defects that can be used as a mini textbook on the subject.Integrates the molecular aspects of embryonic development, including information on stem cells - homeobox genes - gamete formation - regulation control and the molecules/receptors involved - gene activity and expression - and more.Includes illustrations of new diagnostic procedures, including sonographs, MRIs, electron micrographs, 3D images, and clinical photographs.Includes the new terminology developed for embryology-the Terminoligica Embryologica.Presents completely revised and updated Clinically Oriented Questions and Answers based on the current requirements of the USMLE Step 1.Has been reviewed by leading geneticists and pediatricians to ensure that all of the information reflects the realities of clinical practice.

    Important-Process to Activate 1 year subscription: Obtain PIN from scratch-off pad; Go to the website link mentioned on the voucher; Enter PIN and follow instructions Note- this is the activation key card; Software needs to be downloaded from the link after following the instructions; Approximate size- 300 MB; Download speed depends on the internet connection Real time Anti Malware - Blocks/Prevents threats and issues like viruses, malware, Trojans, ransomware and spyware It has an adaptive Two-Way Firewall- which safeguards your system For Technical Assistance please contact McAfee India Support on McAfee-Customer Service Tel: 1 800 3000 2656 (Toll Free); 1800 3000 2454, for any activation issues use mcafee.com/activate 15 offers from 135.00

    Molecular Cell Biology stands out from its peers in this course in that it provides a clear introduction to the techniques and experiments of scientists past and present, not just an "encyclopedia" of information.  This experimental emphasis, together with a solid pedagogical framework in the chapters, provides the clearest, most cutting-edge text available.

    The text is written in straightforward language and is complemented by extensive clear, full-colour illustrations. Each chapter provides an explanation of the normal structure and functions of the human body and what occurs when disease or illness disrupts the normal processes.Carefully refined, clear and unambiguous textExcellent layout ensures the text and relevant illustrations are close togetherHighly illustrated with clear line diagrams, mostly in colourText uses regular sequences of headings, lists, and bullet points to help with learning and revisionOmits the unnecessary detail which can confuse the student new to the subjectA glossary of common prefixes, suffixes and roots commonly used in anatomy and physiologyAn Appendix containing useful biological values for easy referenceLearning outcomes related to the sections within each chapterAccompanying Colouring and workbook that facilitates structured learning and revision of the material in this bookAccess to an Evolve companion website offering animations, MCQs, a full image bank, an audio pronunciation guide as well as useful web links.- text revised and updated, including one chapter integrating the musculoskeletal system and a new chapter on genetics to reflect the increasing importance of this topic - new and revised artwork/illustrations - enhanced features on the Evolve website for students: -High quality animations -Multiple-choice questions -Web links to supplementary websites -An audio pronunciation guideand for Lecturers: -Image bank: the complete collection of images from the book.

    

    In addition, it discusses antennas and microwave techniques at a technician level and covers data communication techniques (modems, local area networks, fiber optics, satellite communication) and advanced applications (cellular telephones, facsimile and radar). The work is suitable for courses in Communications Technology.

    The book features case discussions, USMLE-style questions, and a USMLE-style practice exam.

    * NEW-Provides four new chapters on: * Failure Mode and Effect Analysis (FMEA). * Total Productive Maintenance (TPM). * ISO 14000. * Management Tools. FEATURES * Covers the principles and practices that make up the backbone of TQM, with insightful analyses of such areas as: * Leadership (i.e., the role of senior management, core values, seven habits of highly effective people, communication, and strategic planning). * Customer satisfaction (including their perception of quality, feedback, and translating needs into requirements). * Employee involvement (motivation, empowerment, team training, unions, and more). * Performance measures (its basic concepts, quality costs). * Fully explores TQMs tools and techniques, with informativ

    This new edition combines established features that have made this title a favorite with new features and updates.

    Anyone involved in the work or study of today's tourism industry must consider all these factors together and their effect on it.This updated and revised Eleventh Edition of Tourism presents a comprehensive introduction to travel and tourism, while continuing the tested approach of successful previous editions. New and revised coverage, integrating the latest developments in the tourism industry, includes:Profiles of such industry leaders as J. W. Marriott, Jr, of Marriott International, Inc., James Rasulo of Walt Disney Parks and Resorts, and Francesco Frangialli, Secretary-General of the United Nations World Tourism Organization Lively and fun "Global Insights" look at emerging areas of importance in tourism Demographic trends, such as how the many new travelers from BRIC nations (Brazil, Russia, India, and China) recreate and seek culture New information on transportation options, including high-speed rail and river cruises New consideration of the use of the Internet, particularly Web 2.0 (podcasting, social networks, and blogs), in tourism research, marketing, and promotion Updates on passport, visa, and governmental policies Expanded treatment of crisis management Moving easily between theory and practice, Tourism, Eleventh Edition offers an unparalleled discussion of recreational travel today, and is suitable both as a lively learning tool for students and a reliable go-to reference for tourism professionals.