On Target is the first in-depth look at the business leaders and strategies that made Target such a runaway success. The company's easily recognizable red-and-white logo, youthful television advertisements, and upscale partnerships-with designers like Michael Graves, Mossimo, and Todd Oldham-have not only removed the stigma traditionally attached to discount store shopping, but actually made it hip to be frugal. In the process, the company has cemented its place as the favorite discount retailer of middle- and upper-income families across the country. In On Target, award-winning business journalist Laura Rowley examines the methods and the success of the company from its shrewd merchandising strategy to its clever marketing campaigns, ingenious branding effort, and extensive philanthropy . An excellent education in how to beat the competition even in a crowded and weak retail market, Target's story details the history and incredible success of a unique company and an enticing, unmistakable brand. Both insightful and entertaining, On Target offers important business lessons for executives and managers in need of a bull's-eye.Laura Rowley (Maplewood, NJ) is an award-winning television, radio, and print journalist specializing in business reporting. She is the personal finance and career columnist for Self magazine and has also been published in The New York Times, Parents, and Newsweek. As a reporter and producer for CNN in New York, she reported on air for Your Money and Business Unusual, and produced live programs for CNNfn. She has also appeared on Good Morning America, Oxygen Media, and CNBC.

    So the next time the fates collide and you're reminded of what a small world it can be, you'll realize we're all victims of coincidence ...

    

    Having run out of options, former YouTube star Dax Flame must get a job at an ice cream shop in order to make ends meet.

    In Adventurer at Heart he shares his life story, and provides a compelling and unique insight into this remarkable pursuit.It takes a Tour de France cyclist about 90 hours of cycling, spread over three weeks with rest days, to complete the race. An adventure race, however, can take up to 160 hours of non-stop racing over as much as six days, with virtually no sleep or rest. To excel at this sport requires an elite level of skill in mountain running, mountain biking, kayaking, rafting and navigation but, above all, an almost superhuman capacity to endure suffering and pain.Part-Samoan, Nathan was raised in Nelson, and it was as a wayward adolescent that he discovered outdoor adventure. Since then he has never looked back, and has been a full-time adventurer working as an outdoor educator, the owner of multiple adventure-based businesses, and a professional athlete.Nathan’s career has taken him all over the world, and he has raced in the deserts of Africa, Mexico and the Emirates, the plains of Tibet and China, and the peaks and valleys of Nepal, Ecuador, Brazil, Patagonia, Russia, the European Alps, and New Zealand.Adventurer at Heart is a story of courage and perseverance, and of overcoming tremendous challenges. Nathan Fa’avae is an outstanding New Zealander, and this book is an inspiring account of what it takes to become a world champion.

    And it takes another kind of person to stand out from all the rest as both a wild man and a rock star. Chris Leben, otherwise known as “The Crippler,” is that kind of person.Leben’s reputation started when he appeared on the inaugural season of The Ultimate Fighter, a reality show and competition where hopeful fighters live together and vie for a UFC contract and a path to greatness. He quickly made a name for himself with his controversial and abrasive behavior. During his subsequent ten-year career in ultimate fighting, Leben became one of the most recognized figures in the sport, enthralling audiences around the world with his wild, head-first style of fighting as he took on some of the world’s best fighters, including Anderson Silva, Yoshihiro Akiyama, and Wanderlei Silva.But Leben’s success in the ring and international fame hid a troubled background. Abandoned by his father at a young age, Leben’s mother worked long hours to raise him and his two siblings, and Leben learned early he had to be tough to fend for himself. For most of his life, Leben struggled with alcohol and narcotics, and he was suspended by the UFC for nine months for testing positive for performance-enhancing drugs. The Crippler is not just an exciting account of his rise to prominence within the UFC; it’s the incredible story of a renowned wild man dealing with his personal demons and learning that the toughest opponent is always yourself.Skyhorse Publishing, along with our Arcade, Good Books, Sports Publishing, and Yucca imprints, is proud to publish a broad range of biographies, autobiographies, and memoirs. Our list includes biographies on well-known historical figures like Benjamin Franklin, Nelson Mandela, and Alexander Graham Bell, as well as villains from history, such as Heinrich Himmler, John Wayne Gacy, and O. J. Simpson. We have also published survivor stories of World War II, memoirs about overcoming adversity, first-hand tales of adventure, and much more. While not every title we publish becomes a New York Times bestseller or a national bestseller, we are committed to books on subjects that are sometimes overlooked and to authors whose work might not otherwise find a home.

    Ed Smith - the young Cambridge University and Kent batsman - has spent the winters since 1998 in Spring Training with the New York Mets baseball team. It has enabled Ed to contrast and compare arguably the two most iconic of sports from the inside. In fact, baseball had a thriving following in Britain until the Great War: Derby County's former stadium was called the Baseball Ground; Tottenham Hotspur was at first a baseball club. Apart from learning two very different techniques, Ed learned that the sports' ultimate heroes, the Babe and the Don - Babe Ruth and Don Bradman - might as well have come from different planets, whilst baseball's pristine Hall of Fame in Cooperstown is a far cry from the ramshackle cricket museum at Lord's. Ed Smith's PLAYING HARD BALL draws on these intriguing comparisons to paint a two-sided portrait of sports most illustrous 'hitting games'.

    His travel stories have had millions of views online and are collected within for the first time. The content of Wayward was written during a yearlong trip around the world, during which the author lived in twelve countries over twelve months. Gates' writing has been described as “evocative”, “hilarious” and “brilliant.” He has been described as a “wanker”, “kind of a dipshit” and “retarded”.Wayward is a must-read for anyone who needs a shrink and likes to travel.

    EMERGENCY 24/7: Nurses of the Emergency Room, portrays thirty-one nurses, each with a distinctive voice and unique view of what really goes on behind the closed doors of the secret and chaotic world of the emergency room. Also included are the moment-by-moment chronicles of eleven nurses who worked in New York City and Washington, D.C., on September 11, 2001. These compelling accounts give new perspectives on the horrors and heroics of that tragic day. Ranging from inspiring to heart-rending to outrageously funny, these gripping narratives make EMERGENCY 24/7 a fascinating and provocative book—a fitting tribute to the frontline nurses.

    During our journey we will explore stories from Babylon, Greece, Ireland, Ethiopia, and various other cultures to fill in the missing pieces to one of the biggest mysteries on our planet. This 2nd Edition includes 40+ hours of additional audio and video content for your enjoyment. Make sure you download a free QR code scanner for your smart phone or tablet so you can take full advantage of the features in this book.

    It matters WHY you do it. “What’s good, if brief, is twice as good.” – Baltasar Gracian Don't you hate it when you've always wanted to read a book but never able to quite find the time? Or do you just want to extract the key ideas of a book without having to spend weeks and months reading through it all? Fret not! Welcome to Top Line Summaries, brought to you by BrevityBooks Publishing - encapsulating the core concepts, big ideas and best bits from all your favourite business and leadership, personal development and self-help bestselling books. In an age where personal time is more limited than ever, our core belief is that ‘being brief is best.’ Whether in business or at home, Topline Summaries will get you on the express road to success! The latest book to get the infamous 'Topline Summary Treatment' is Simon Sinek's groundbreaking book, Start with Why. “The more organizations and people who learn to start with WHY, the more people there will be who wake up being fulfilled by the work they do.” – Simon Sinek, Start with Why Have you ever wondered why some companies fail, others do average, and some - the rare few – become huge success stories? Why is it that some leaders never achieve greatness and others motivate millions? What sets apart the mundane from the masterful, the indifferent from the inspirational? Simon Sinek encapsulated the answers to all of these questions in his groundbreaking book Start with Why, following on from his hugely popular and now legendary TED talk. We have extracted the best and most pertinent parts of the book and here it now is, available just a short read away!

    The conversion of energy on Earth ranges from terra-forming forces of plate tectonics to cumulative erosive effects of raindrops. Life on Earth depends on the photosynthetic conversion of solar energy into plant biomass. Humans have come to rely on many more energy flows—ranging from fossil fuels to photovoltaic generation of electricity—for their civilized existence. In this monumental history, Vaclav Smil provides a comprehensive account of how energy has shaped society, from pre-agricultural foraging societies through today's fossil fuel–driven civilization.Humans are the only species that can systematically harness energies outside their bodies, using the power of their intellect and an enormous variety of artifacts—from the simplest tools to internal combustion engines and nuclear reactors. The epochal transition to fossil fuels affected everything: agriculture, industry, transportation, weapons, communication, economics, urbanization, quality of life, politics, and the environment. Smil describes humanity's energy eras in panoramic and interdisciplinary fashion, offering readers a magisterial overview. This book is an extensively updated and expanded version of Smil's Energy in World History (1994). Smil has incorporated an enormous amount of new material, reflecting the dramatic developments in energy studies over the last two decades and his own research over that time.

     As seen on ESPN's Cold Pizza Fantasy football -- one of America's most popular, and profitable, virtual pastimes -- became a way of life for sports humorist and author Mark St. Amant. Utterly fed up with never having won his league championship, St. Amant abandoned a successful advertising career to make fantasy football his full-time job, embarking on a sprawling reconnaissance mission to discover what really makes this game, and its 20 million players, tick. Committed is the result of St. Amant's ranting, relentless, and strategic pursuit of his own obsession. In this wickedly funny and deeply informative work, St. Amant offers readers an all-access sideline pass to his wild, unprecedented fantasy football season, and to the hobby itself. From its humble beginnings in a New York hotel in 1962 to a multibillion-dollar business today, from local and online leagues to high-stakes, cutthroat Las Vegas competitions, St. Amant lays bare the facts, figures, and fanaticism of fantasy football in all its multidimensional glory.

    Friedman speaks to America's urgent need for national renewal and explains how a green revolution can bring about both a sustainable environment and a sustainable America. Friedman explains how global warming, rapidly growing populations, and the expansion of the world’s middle class through globalization have produced a dangerously unstable planet--one that is "hot, flat, and crowded."  In this Release 2.0 edition, he also shows how the very habits that led us to ravage the natural world led to the meltdown of the financial markets and the Great Recession.  The challenge of a sustainable way of life presents the United States with an opportunity not only to rebuild its economy, but to lead the world in radically innovating toward cleaner energy.  And it could inspire Americans to something we haven't seen in a long time--nation-building in America--by summoning the intelligence, creativity, and concern for the common good that are our greatest national resources. Hot, Flat, and Crowded is classic Thomas L. Friedman: fearless, incisive, forward-looking, and rich in surprising common sense about the challenge--and the promise--of the future.

    Based on Don Lowry's True ColorsÒ model, you will discover tips for understanding, appreciating and relating to each style. Lighthearted anecdotes convey concepts in �real life� situations, offering immediately useful methods for resolving conflicts, opening lines of communication, and enhancing personal effectiveness. Convenient reference lists and a set of color character cards are included for easy determination of your True Colors spectrum. The end result is a celebration of the uniqueness in yourself and others.