Book picks similar to
Rocket Billionaires: Elon Musk, Jeff Bezos, and the New Space Race by Tim Fernholz
space
non-fiction
science
business
The Water Will Come: Rising Seas, Sinking Cities, and the Remaking of the Civilized World
Jeff Goodell - 2017
With each crack in the great ice sheets of the Arctic and Antarctica, and each tick upwards of Earth's thermometer, we are moving closer to the brink of broad disaster.By century's end, hundreds of millions of people will be retreating from the world's shores as our coasts become inundated and our landscapes transformed. From island nations to the world's major cities, coastal regions will disappear. Engineering projects to hold back the water are bold and may buy some time. Yet despite international efforts and tireless research, there is no permanent solution--no barriers to erect or walls to build--that will protect us in the end from the drowning of the world as we know it.The Water Will Come is the definitive account of the coming water, why and how this will happen, and what it will all mean. As he travels across twelve countries and reports from the front lines, acclaimed journalist Jeff Goodell employs fact, science, and first-person, on-the-ground journalism to show vivid scenes from what already is becoming a water world.
Life 3.0: Being Human in the Age of Artificial Intelligence
Max Tegmark - 2017
It doesn't shy away from the full range of viewpoints or from the most controversial issues--from superintelligence to meaning, consciousness and the ultimate physical limits on life in the cosmos.
Angels and Ages: A Short Book about Darwin, Lincoln, and Modern Life
Adam Gopnik - 2009
It was a time of backward-seeming notions, when almost everyone still accepted the biblical account of creation as the literal truth and authoritarianism as the most natural and viable social order. But by the time both men died, the world had changed: ordinary people understood that life on earth was a story of continuous evolution, and the Civil War had proved that a democracy could fight for principles and endure. And with these signal insights much else had changed besides. Together, Darwin and Lincoln had become midwives to the spirit of a new world, a new kind of hope and faith.""Searching for the men behind the icons of emancipation and evolution, Adam Gopnik shows us, in this captivating double life, Lincoln and Darwin as they really were: family men and social climbers; ambitious manipulators and courageous adventurers; the living husband, father, son, and student behind each myth. How do we reconcile Lincoln, the supremely good man we know, with the hardened commander who wittingly sent tens of thousands of young soldiers to certain death? Why did the relentlessly rational Darwin delay publishing his "Great Idea" for almost twenty years? How did inconsolable grief at the loss of a beloved child change each man? And what comfort could either find - for himself or for a society now possessed of a sadder, if wiser, understanding of our existence? Such human questions and their answers are the stuff of this book."Above all, we see Lincoln and Darwin as thinkers and writers - as makers and witnesses of the great change in thought that marks truly modern times: a hundred years after the Enlightenment, the old rule of faith and fear finally yielding to one of reason, argument, and observation not merely as intellectual ideals but as a way of life; the judgment of divinity at last submitting to the verdicts of history and time. Lincoln considering human history, Darwin reflecting on deep time - both reshaped our understanding of what life is and how it attains meaning. And they invented a new language to express that understanding.Angels and Ages is an original and personal account of the creation of the liberal voice - of the way we live now and the way we talk at home and in public. Showing that literary eloquence is essential to liberal civilization, Adam Gopnik reveals why our heroes should be possessed by the urgency of utterance, obsessed by the need to see for themselves, and endowed with the gift to speak for us all.
Show Stopper!: The Breakneck Race to Create Windows NT and the Next Generation at Microsoft
G. Pascal Zachary - 1994
Describes the five-year, 150 million dollar project Microsoft undertook to develop an advanced PC operating system.
Dawn of the New Everything: Encounters with Reality and Virtual Reality
Jaron Lanier - 2017
An inventive blend of autobiography, science writing, philosophy, and advice, this book tells the wild story of his personal and professional life as a scientist, from his childhood in the UFO territory of New Mexico, to the loss of his mother, the founding of the first start-up, and finally becoming a world-renowned technological guru. Understanding virtual reality as being both a scientific and cultural adventure, Lanier demonstrates it to be a humanistic setting for technology. While his previous books offered a more critical view of social media and other manifestations of technology, in this book he argues that virtual reality can actually make our lives richer and fuller. Dawn of the New Everything is ultimately a look at what it means to be human at a moment of unprecedented technological possibility, giving readers a new perspective on how the brain and body connect to the world.
Settle for More
Megyn Kelly - 2016
She goes behind-the-scenes of her career, sharing the stories and struggles that landed her in the anchor chair and taught her to ask the tough questions. Speaking candidly about her decision to "settle for more"—a motto she credits as having dramatically transformed her life at home and at work—Megyn discusses how she abandoned a thriving legal career to follow her journalism dreams.Admired for her hard work, humor, and authenticity, Megyn sheds light on the news business, her time at Fox News, the challenges of being a professional woman and working mother, and her most talked about television moments. She also speaks openly about Donald Trump’s feud with her, revealing never-before-heard details about the first Republican debate, its difficult aftermath, and how she persevered through it all.Deeply personal and surprising, Settle for More offers unparalleled insight into this charismatic and intriguing journalist, and inspires us all to embrace the principles—determination, honesty, and fortitude in the face of fear—that have won her fans across the political divide.
Trust Me, I'm Lying: Confessions of a Media Manipulator
Ryan Holiday - 2012
A malicious online rumor costs a company millions. A political sideshow derails the national news cycle and destroys a candidate. Some product or celebrity zooms from total obscurity to viral sensation. What you don't know is that someone is responsible for all this. Usually, someone like me.I'm a media manipulator. In a world where blogs control and distort the news, my job is to control blogs--as much as any one person can. In today's culture... 1) Blogs like "Gawker," "Buzzfeed" and the "Huffington Post" drive the media agenda. 2) Bloggers are slaves to money, technology, and deadlines. 3) Manipulators wield these levers to shape everything you read, see and watch--online and off.Why am I giving away these secrets? Because I'm tired of a world where blogs take indirect bribes, marketers help write the news, reckless journalists spread lies, and no one is accountable for any of it. I'm pulling back the curtain because I don't want anyone else to get blindsided. I'm going to explain exactly how the media "really" works. What you choose to do with this information is up to you.
Gang Leader for a Day: A Rogue Sociologist Takes to the Streets
Sudhir Venkatesh - 2008
Gang Leader for a Day is the fascinating full story of how Sudhir Venkatesh managed to gain entrée into the gang, what he learned, and how his method revolutionized the academic establishment. When Venkatesh walked into an abandoned building in one of Chicago's most notorious housing projects, he was looking for people to take a multiple-choice survey on urban poverty. A first-year grad student, he would befriend a gang leader named JT and spend the better part of the next decade inside the projects under JT's protection, documenting what he saw there. Over the next seven years, Venkatesh observed JT and the rest of the gang as they operated their crack selling business, conducted PR within their community, and rose up or fell within the ranks of the gang's complex organizational structure. Gang Leader for a Day is an inside view into the morally ambiguous, highly intricate, often corrupt struggle to survive in an urban war zone. It is also the story of a complicated friendship between two young and ambitious men, a universe apart.
The Lost City of Z: A Tale of Deadly Obsession in the Amazon
David Grann - 2009
A sensational disappearance that made headlines around the world. A quest for truth that leads to death, madness or disappearance for those who seek to solve it. The Lost City of Z is a blockbuster adventure narrative about what lies beneath the impenetrable jungle canopy of the Amazon.After stumbling upon a hidden trove of diaries, New Yorker writer David Grann set out to solve "the greatest exploration mystery of the 20th century": What happened to the British explorer Percy Fawcett & his quest for the Lost City of Z?In 1925, Fawcett ventured into the Amazon to find an ancient civilization, hoping to make one of the most important discoveries in history. For centuries Europeans believed the world's largest jungle concealed the glittering kingdom of El Dorado. Thousands had died looking for it, leaving many scientists convinced that the Amazon was truly inimical to humans. But Fawcett, whose daring expeditions inspired Conan Doyle's The Lost World, had spent years building his scientific case. Captivating the imagination of millions round the globe, Fawcett embarked with his 21-year-old son, determined to prove that this ancient civilisation--which he dubbed Z--existed. Then his expedition vanished. Fawcett's fate, & the tantalizing clues he left behind about Z, became an obsession for hundreds who followed him into the uncharted wilderness. For decades scientists & adventurers have searched for evidence of Fawcett's party & the lost City of Z. Countless have perished, been captured by tribes or gone mad. As Grann delved ever deeper into the mystery surrounding Fawcett's quest, & the greater mystery of what lies within the Amazon, he found himself, like the generations who preceded him, being irresistibly drawn into the jungle's green hell. His quest for the truth & discoveries about Fawcett's fate & Z form the heart of this complexly enthralling narrative.
Galileo and the Science Deniers
Mario Livio - 2020
“We really need this story now, because we’re living through the next chapter of science denial” (Bill McKibben).Galileo’s story may be more relevant today than ever before. At present, we face enormous crises—such as the minimization of the dangers of climate change—because the science behind these threats is erroneously questioned or ignored. Galileo encountered this problem 400 years ago. His discoveries, based on careful observations and ingenious experiments, contradicted conventional wisdom and the teachings of the church at the time. Consequently, in a blatant assault on freedom of thought, his books were forbidden by church authorities. Astrophysicist and bestselling author Mario Livio draws on his own scientific expertise to provide captivating insights into how Galileo reached his bold new conclusions about the cosmos and the laws of nature. A freethinker who followed the evidence wherever it led him, Galileo was one of the most significant figures behind the scientific revolution. He believed that every educated person should know science as well as literature, and insisted on reaching the widest audience possible, publishing his books in Italian rather than Latin. Galileo was put on trial with his life in the balance for refusing to renounce his scientific convictions. He remains a hero and inspiration to scientists and all of those who respect science—which, as Livio reminds us in this gripping book, remains threatened even today.
The Light Ages: The Surprising Story of Medieval Science
Seb Falk - 2020
But the so-called Dark Ages also gave us the first universities, eyeglasses, and mechanical clocks, proving that the Middle Ages were home to a vibrant scientific culture.In The Light Ages, Cambridge science historian Seb Falk takes us on an immersive tour of medieval science through the story of one fourteenth-century monk, John of Westwyk. From multiplying Roman numerals to navigating by the stars, curing disease, and telling time with an ancient astrolabe, we learn emerging science alongside Westwyk, while following the gripping story of the struggles and successes of an ordinary man in a precarious world. An enlightening history that argues that these times weren’t so dark after all, The Light Ages shows how medieval ideas continue to color how we see the world today.
Facebook: The Inside Story
Steven Levy - 2020
And now renowned tech writer Steven Levy delivers the definitive history of one of America's most powerful and controversial companies: Facebook.In his sophomore year of college, Mark Zuckerberg created a simple website to serve as a campus social network. The site caught on like wildfire, and soon students nationwide were on Facebook.Today, Facebook is nearly unrecognizable from Zuckerberg's first, modest iteration. It has grown into a tech giant, the largest social media platform and one of the most gargantuan companies in the world, with a valuation of more than $576 billion and almost 3 billion users, including those on its fully owned subsidiaries, Instagram and WhatsApp. There is no denying the power and omnipresence of Facebook in American daily life. And in light of recent controversies surrounding election-influencing "fake news" accounts, the handling of its users' personal data, and growing discontent with the actions of its founder and CEO, never has the company been more central to the national conversation.Based on hundreds of interviews inside and outside the company, Levy's sweeping narrative digs deep into the whole story of the company that has changed the world and reaped the consequences.
Selfie: How We Became So Self-Obsessed and What It's Doing to Us
Will Storr - 2017
This is our culture’s image of the perfect self. We see this person everywhere: in advertising, in the press, all over social media. We’re told that to be this person you just have to follow your dreams, that our potential is limitless, that we are the source of our own success. But this model of the perfect self can be extremely dangerous. People are suffering under the torture of this impossible fantasy. Unprecedented social pressure is leading to increases in depression and suicide. Where does this ideal come from? Why is it so powerful? Is there any way to break its spell? To answer these questions, Selfie by Will Storr takes us from the shores of Ancient Greece, through the Christian Middle Ages, to the self-esteem evangelists of 1980s California, the rise of narcissism and the selfie generation, and right up to the era of hyper-individualistic neoliberalism in which we live now. It tells the extraordinary story of the person we all know so intimately – our self.
Misbehaving: The Making of Behavioral Economics
Richard H. Thaler - 2016
Thaler has spent his career studying the radical notion that the central agents in the economy are humans—predictable, error-prone individuals. Misbehaving is his arresting, frequently hilarious account of the struggle to bring an academic discipline back down to earth—and change the way we think about economics, ourselves, and our world.Traditional economics assumes rational actors. Early in his research, Thaler realized these Spock-like automatons were nothing like real people. Whether buying a clock radio, selling basketball tickets, or applying for a mortgage, we all succumb to biases and make decisions that deviate from the standards of rationality assumed by economists. In other words, we misbehave. More importantly, our misbehavior has serious consequences. Dismissed at first by economists as an amusing sideshow, the study of human miscalculations and their effects on markets now drives efforts to make better decisions in our lives, our businesses, and our governments.Coupling recent discoveries in human psychology with a practical understanding of incentives and market behavior, Thaler enlightens readers about how to make smarter decisions in an increasingly mystifying world. He reveals how behavioral economic analysis opens up new ways to look at everything from household finance to assigning faculty offices in a new building, to TV game shows, the NFL draft, and businesses like Uber.Laced with antic stories of Thaler’s spirited battles with the bastions of traditional economic thinking, Misbehaving is a singular look into profound human foibles. When economics meets psychology, the implications for individuals, managers, and policy makers are both profound and entertaining.
A Crack in Creation: Gene Editing and the Unthinkable Power to Control Evolution
Jennifer A. Doudna - 2017
Two scientists explore the potential of a revolutionary genetics technology capable of easily and affordably manipulating DNA in human embryos to prevent specific diseases, addressing key concerns about related ethical and societal repercussions.