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    And it’s genuinely good.” — Gregg Easterbrook, author of Sonic BoomExploring a number of trends in our popular culture—from Sarah Palin to Antiques Roadshow, organic food to the indignation over James Frey’s memoir—Andrew Potter follows his successful Nation of Rebels with a new book that argues that our pursuit of the authentic is fraught with irony and self-defeat. Readers of The Paradox of Choice or Bowling Alone will find many enlightening insights in The Authenticity Hoax, which is, in the words of Tom de Zengotita (Mediated), “the kind of criticism that changes minds.”

    The bedrock, the topsoil, and everything in between that generates the health of your local watershed. In his new book, Nick takes a humorous, inspiring, and elucidating trip to America's trails, farms, and frontier to celebrate the people, landscape, and stories, both historical and fresh, that have made it great.The seeds of this book were planted in 2019, when Nick took two memorable journeys with friends--a hiking trip to Glacier National Park with his friends Jeff Tweedy and George Saunders, as well as an extended visit to his friend James Rebanks, the author of A Shepherd's Life and English Pastoral. He followed that up with an excursion that could only have come about in 2020--Nick and his wife, Megan Mullally, bought an Airstream trailer to drive across the US in late 2020. All three journeys inspired some "deep-ish thinking from Nick, about the history and philosophy of our relationship with nature in our national parks, in our farming, and in our wildlife; what we mean when we talk about conservation; the importance of outdoor recreation; and the healthy building of both local and national communities across party lines, all subjects very close to Nick's heart.With witty, heartwarming stories, and a keen insight into the problems we all confront, this is both a ramble through and celebration of the land we all love.

    From wild baboons to gooey slime molds, most every living organism instinctually knows how to balance their diets, except modern-day humans. When and why did we lose this ability, and how can we get it back? David Raubenheimer and Stephen Simpson reveal the answers to these questions in a gripping tale of evolutionary biology and nutritional science, based upon years of groundbreaking research. Their colorful scientific journey takes readers across the globe, from the foothills of Cape Town, to the deserts of Arizona, to a state-of-the-art research center in Sydney. Readers will encounter locusts, mice and even gorillas along the way as the scientists test their hypotheses on various members of the animal kingdom. This epic scientific adventure culminates in a unifying theory of nutrition that has profound implications for our current epidemic of metabolic diseases and obesity. Raubenheimer and Simpson ultimately offer useful advice to understand the unwanted side effects of fad diets, gain control over one’s food environment, and see that delicious and healthy are integral parts of proper eating.

    Now, in What the Dog Saw, he brings together, for the first time, the best of his writing from The New Yorker over the same period. Here you'll find the bittersweet tale of the inventor of the birth control pill, and the dazzling creations of pasta sauce pioneer Howard Moscowitz. Gladwell sits with Ron Popeil, the king of the American kitchen, as he sells rotisserie ovens, and divines the secrets of Cesar Millan, the "dog whisperer" who can calm savage animals with the touch of his hand. He explores intelligence tests and ethnic profiling and why it was that employers in Silicon Valley once tripped over themselves to hire the same college graduate.

      We swim in freezing Arctic waters and piranha-infested rivers to test our limits. We swim for pleasure, for exercise, for healing. But humans, unlike other animals that are drawn to water, are not natural-born swimmers. We must be taught. Our evolutionary ancestors learned for survival; now, in the twenty-first century, swimming is one of the most popular activities in the world.Why We Swim is propelled by stories of Olympic champions, a Baghdad swim club that meets in Saddam Hussein’s palace pool, modern-day Japanese samurai swimmers, and even an Icelandic fisherman who improbably survives a wintry six-hour swim after a shipwreck. New York Times contributor Bonnie Tsui, a swimmer herself, dives into the deep, from the San Francisco Bay to the South China Sea, investigating what about water—despite its dangers—seduces us and why we come back to it again and again.

    Whether you’re enraged by Ikea’s Verdanagate, want to know what the Beach Boys have in common with easy Jet or why it’s okay to like Comic Sans, Just My Type will have the answer. Learn why using upper case got a New Zealand health worker sacked. Refer to Prince in the Tafkap years as a Dingbat (that works on many levels). Spot where movies get their time periods wrong and don’t be duped by fake posters on eBay. Simon Garfield meets the people behind the typefaces and along the way learns why some fonts – like men – are from Mars and some are from Venus. From type on the high street and album covers, to the print in our homes and offices, Garfield is the font of all types of knowledge.

    Gates stresses the need for managers to view technology not as overhead but as a strategic asset, and offers detailed examples from Microsoft, GM, Dell, and many other successful companies. Companion Web site.

    Life remains the only way to make life. Are we still missing a vital ingredient in its creation?      Like Richard Dawkins' The Selfish Gene, which provided a new perspective on how evolution works, Life on the Edge alters our understanding of our world's fundamental dynamics. Bringing together first-hand experience at the cutting edge of science with unparalleled gifts of explanation, Jim Al-Khalili and Johnjoe Macfadden reveal that missing ingredient to be quantum mechanics; the phenomena that lie at the heart of this most mysterious of sciences. Drawing on recent ground-breaking experiments around the world, each chapter in Life on the Edge engages by illustrating one of life's puzzles: How do migrating birds know where to go? How do we really smell the scent of a rose? How do our genes copy themselves with such precision? Life on the Edge accessibly reveals how quantum mechanics can answer these probing questions of the universe. Guiding the reader through the rapidly unfolding discoveries of the last few years, Al-Khalili and McFadden communicate the excitement of the explosive new field of quantum biology and its potentially revolutionary applications, while offering insights into the biggest puzzle of all: what is life? As they brilliantly demonstrate in these groundbreaking pages, life exists on the quantum edge.

    The story begins in Africa, six to seven million years ago, and encompasses twenty known human species, of which Homo sapiens is the sole survivor. Illustrated with spectacular, three-dimensional scientific reconstructions portrayed in their natural habitat developed by a team of physical anthropologists at the American Museum of Natural History and in concert with experts from around the world, the book is both a guide to extinct human species and an astonishing hominid family photo album.The Last Human presents a comprehensive account of each species with information on its emergence, chronology, geographic range, classification, physiology, lifestyle, habitat, environment, cultural achievements, co-existing species, and possible reasons for extinction. Also included are summaries of fossil discoveries, controversies, and publications. What emerges from the fossil story is a new understanding of Homo sapiens. No longer credible is the notion that our species is the end product of a single lineage, improved over generations by natural selection. Rather, the fossil record shows, we are a species with widely varied precursors, and our family tree is characterized by many branchings and repeated extinctions.Exhibition information:Photographs of most of the reconstructions that appear in this book will be featured in exhibits appearing in the new Hall of Human Origins at the American Museum of Natural History in New York City.  The opening of the Hall is planned for November 2006.

    It has been inspired by the scientific ferment that swept through Britain at the end of the 18th century, and which Holmes now radically redefines as 'the revolution of Romantic Science'.

    Architectural marvels, including the M.C. Escher-like stepwells in India. Mind-boggling events, like the Baby Jumping Festival in Spain, where men dressed as devils literally vault over rows of squirming infants. Not to mention the Great Stalacpipe Organ in Virginia, Turkmenistan’s 45-year hole of fire called the Door of Hell, coffins hanging off a side of a cliff in the Philippines, eccentric bone museums in Italy, or a weather-forecasting invention that was powered by leeches, still on display in Devon, England.Atlas Obscura revels in the weird, the unexpected, the overlooked, the hidden, and the mysterious. Every page expands our sense of how strange and marvelous the world really is. And with its compelling descriptions, hundreds of photographs, surprising charts, maps for every region of the world, it is a book you can open anywhere.

    In captivity, octopuses have been known to identify individual human keepers, raid neighboring tanks for food, turn off lightbulbs by spouting jets of water, plug drains, and make daring escapes. How is it that a creature with such gifts evolved through an evolutionary lineage so radically distant from our own? What does it mean that evolution built minds not once but at least twice? The octopus is the closest we will come to meeting an intelligent alien. What can we learn from the encounter?In Other Minds, Peter Godfrey-Smith, a distinguished philosopher of science and a skilled scuba diver, tells a bold new story of how subjective experience crept into being—how nature became aware of itself. As Godfrey-Smith stresses, it is a story that largely occurs in the ocean, where animals first appeared. Tracking the mind’s fitful development, Godfrey-Smith shows how unruly clumps of seaborne cells began living together and became capable of sensing, acting, and signaling. As these primitive organisms became more entangled with others, they grew more complicated. The first nervous systems evolved, probably in ancient relatives of jellyfish; later on, the cephalopods, which began as inconspicuous mollusks, abandoned their shells and rose above the ocean floor, searching for prey and acquiring the greater intelligence needed to do so. Taking an independent route, mammals and birds later began their own evolutionary journeys.But what kind of intelligence do cephalopods possess? Drawing on the latest scientific research and his own scuba-diving adventures, Godfrey-Smith probes the many mysteries that surround the lineage. How did the octopus, a solitary creature with little social life, become so smart? What is it like to have eight tentacles that are so packed with neurons that they virtually “think for themselves”? What happens when some octopuses abandon their hermit-like ways and congregate, as they do in a unique location off the coast of Australia?By tracing the question of inner life back to its roots and comparing human beings with our most remarkable animal relatives, Godfrey-Smith casts crucial new light on the octopus mind—and on our own.

    Casti contemplates an imaginary evening of intellectual inquiry—a sort of “My Dinner with” not Andre, but five of the most brilliant thinkers of the twentieth century.Imagine, if you will, one stormy summer evening in 1949, as novelist and scientist C. P. Snow, Britain’s distinguished wartime science advisor and author of The Two Cultures, invites four singular guests to a sumptuous seven-course dinner at his alma mater, Christ’s College, Cambridge, to discuss one of the emerging scientific issues of the day: Can we build a machine that could duplicate human cognitive processes? The distinguished guest list for Snow’s dinner consists of physicist Erwin Schrodinger, inventor of wave mechanics; Ludwig Wittgenstein, the famous twentieth-century philosopher of language, who posited two completely contradictory theories of human thought in his lifetime; population geneticist/science popularizer J.B.S. Haldane; and Alan Turing, the mathematician/codebreaker who formulated the computing scheme that foreshadowed the logical structure of all modern computers. Capturing not only their unique personalities but also their particular stands on this fascinating issue, Casti dramatically shows what each of these great men might have argued about artificial intelligence, had they actually gathered for dinner that midsummer evening.With Snow acting as referee, a lively intellectual debate unfolds. Philosopher Wittgenstein argues that in order to become conscious, a machine would have to have life experiences similar to those of human beings—such as pain, joy, grief, or pleasure. Biologist Haldane offers the idea that mind is a separate entity from matter, so that regardless of how sophisticated the machine, only flesh can bond with that mysterious force called intelligence. Both physicist Schrodinger and, of course, computer pioneer Turing maintain that it is not the substance, but rather the organization of that substance, that makes a mind conscious.With great verve and skill, Casti recreates a unique and thrilling moment of time in the grand history of scientific ideas. Even readers who have already formed an opinion on artificial intelligence will be forced to reopen their minds on the subject upon reading this absorbing narrative. After almost four decades, the solutions to the epic scientific and philosophical problems posed over this meal in C. P. Snow’s old rooms at Christ’s College remains tantalizingly just out of reach, making this adventure into scientific speculation as valid today as it was in 1949.

    In The Compatibility Gene, one of our foremost immunologists tells the remarkable history of these genes' discovery and the unlocking of their secrets. Davis shows how the compatibility gene is radically transforming our knowledge of the way our bodies work - and is having profound consequences for medical research and ethics. Looking to the future, he considers the startling possibilities of what these wondrous discoveries might mean for you and me.