Written by J. Jason Horejs, owner of Xanadu Gallery in Scottsdale, AZ, Starving to Successful will give you pragmatic advice and concrete, actionable steps you can begin implementing immediately to become more successful in marketing your work to galleries.Gain insight into what a gallery owner is thinking as he or she reviews your portfolio. Understand why the most common approaches artists make to galleries are largely ineffective. Learn what most artists fail to do in preparing their work for sale.Starving to Successful will change the way you look at the artist/gallery relationship, and will set your art career on a new path.About the AuthorArt flows through Xanadu Gallery owner J. Jason Horejs veins. Second generation in the art business, (Horejs father is a nationally recognized oil painter John Horejs) Horejs life has always been filled with art. Though not interested in pursuing a life as an artist, Horejs fell in love with the business side of art at an early age. At age 12, the future gallery owner was employed by his father building custom canvas stretchers.In 1991, at the age of 17, Horejs began working for Legacy Gallery in Scottsdale, AZ, where he learned the gallery business from the ground up. Horejs handled logistics, shipping and installation, eventually working into a sales position at the western art gallery. Horejs worked in the gallery s Scottsdale and Jackson Hole, WY, locations.In 2001, Jason and his wife, Carrie, opened Xanadu Gallery in Scottsdale. In spite of opening on September 11th into a completely changed art world, Horejs built the gallery into a successful venture, showing dozens of artists and selling to collectors from around the world, including major municipal and private collections.In 2008, Horejs developed a series of art marketing workshops designed to help artists better understand the gallery business and better prepare themselves to approach galleries. This series of workshops has helped hundreds of artists get organized to show and sell their work through galleries."I discovered," says Horejs, "there was very little information out there for the aspiring professional artist regarding the business side of art, especially in terms of the crucial relationship between the artists and the fine art gallery. Even artists who have graduated with master s degrees leave school having never heard a word about how to approach galleries."Horejs observes that artists approaching his gallery are making many of the same mistakes, not because their work isn t gallery-ready, but simply because they don t have a clear idea of how to proceed. Horejs designed his workshops working closely with his parents and other artists who have learned the ropes of working with galleries by trial and error. The clear-headed advice the gallery owner gives is designed to give the artists concrete steps they can take to prepare their work, research galleries and approach galleries for representation.

    Brandon Graham (born 1976) was widely acclaimed for his book "King City," with "Publishers Weekly" calling Graham "one of the most inventive action cartoonists working." "Walrus," his first art book, serves as a handbook to his visual and verbal world, a punning, humorous and sexy metropolis comprised of machines, logos, women and bumbling men, all cast in an alternate sci-fi universe.

    In this her fourth book she reveals in depth the techniques she uses to produce her stunning works of art. Every aspect of botanical painting is covered, including the materials and tools you need, preserving your specimens, drawing, painting, color mixing and composition. Richly illustrated throughout with step-by-step demonstrations and examples of Billy’s work, this book is a visual feast as well as an invaluable source of expert guidance and inspiration. With a diverse range of subjects that include flowers, foliage, fruit and vegetables, Billy provides an insight into her painting techniques that artists of all abilities will find both informative and inspirational.

     In The Essence of Watercolour Hazel shows how wonderfully versatile and beguiling the medium of watercolour is and how to get the most out of it. Hazel stresses how important it is to understand the characteristics of the medium in order to exploit it to the full.  She encourages the reader to explore the properties of watercolour and to be unafraid of strength of colour and brushstroke.Hazel shows through demonstration and projects that tone is king in watercolour and illustrates how to paint light with the use of shade. Armed with this understanding she demonstrates that watercolour is not such an unforgiving medium after all: accidents and mistakes can be disguised, overridden and corrected.The Essence of Watercolour is a culmination of many years of Hazel's teaching and demonstrating, in which she offers inspirational insights into the secrets of watercolour painting and encourages artists to take their art to the next level.

    Here is the plan. The plan is illustrated. The plan is quite complicated. But not too complicated. I think you will be thrilled by it. I am certain you will be thrilled by it.No need to read massive volumes or use the internetJUST READ THISONLY THIS

    Now Watson-Guptill proudly presents the 25th Anniversary Edition. Each chapter is devoted to a different Old Master—Dürer, Titian, Veronese, Caravaggio, Vermeer, Hals, Rubens, and Rembrandt—and is divided into two sections. The first part describes the artist’s techniques and discusses how artists can incorporate these methods within their own personal style. The second part is a full-color demonstration. Author Joseph Sheppard traces the artist’s working sequence, colors and mediums, surfaces and tools, as he creates a new painting. With today’s resurgence of interest in Old Master techniques, this unique, practical, and inspiring book is sure to teach countless artists exactly How to Paint Like the Old Masters.

    This vastly inhospitable location, called the playa, is the site of Burning Man, where, within a 9-mile fence, artists called Burners create a temporary city devoted to art and participation. Braving extreme elements, over two hundred wildly ambitious works of art are created and intended to delight, provoke, involve, or amaze. In 2013, over 68,000 people attended – the highest number ever allowed on the playa. As Burning Man has created new context, new categories of art have emerged since its inception, including Art to Ride, Collaborative Art, Art for Social Change, and of course, Art to Burn.The Art of Burning Man is an authorized collection of the best of Burning Man art from 1986 through today. Experience the amazing sculptures, art, stories, and interviews from the world’s greatest gathering of artists. Get lost in a rich gallery of images showcasing the best examples of playa art with over 200 photos. Interviews with the artists reveal not only their motivation to create art specifically for Burning Man, but they also illuminate the dramatic efforts it took to create their pieces. Featuring the incredible photography of long-time Burning Man photographers, Sidney Erthal and Scott London, an introduction from Burning Man founder Larry Harvey, and a preface from artist Leo Villareal, this stunning gift book allows Burners and enthusiasts alike to have a piece of Burning Man with them all year around.

    Today, museums are staging exhibitions of encaustic art, workshops in the technique are thriving, and art collectors and dealers are assimilating encaustic art into their collections and galleries. The word encaustic is taken from the Greek and means “to burn in.” In the encaustic process, pigmented wax is applied and then fused to a surface with heat. The result is a broad range of surface effects and a luminous translucency that is unique to the encaustic medium. Encaustic Art is a complete resource for artists who wish to learn to create fine art with wax. It features step-by-step techniques with easy-to-understand instructions and detailed illustrations, stunning examples of encaustic works of art (including sculpture), along with practical advice and thoughtful aesthetic observations from more than 60 professional artists working in the encaustic medium.

    Like an Art of War for design, this slim volume contains guidance, inspiration, and reassurance for all those who labor with the user in mind. If you work on the web, in print, or in film or video, this book can help. If you know someone working on the creative arena, this makes a great gift. Funny, too.Look for fresh aphorisms on our Facebook page.

    In The Elements of Landscape Oil Painting, established Watson-Guptill author and noted instructor/painter Suzanne Brooker presents the fundamentals necessary for mastering landscape oil painting, breaking landscapes down into component parts: sky, terrain, trees, and water. Each featured element builds off the previous, with additional lessons on the latest brushes, paints, and other tools used by artists. Key methods like observation, rendering, and color mixing are supported by demonstration paintings and samples from a variety of the best landscape oil painters of all time. With The Elements of Landscape Oil Painting, oil painters looking to break into landscape painting or enhance their work will find all the necessary ingredients for success.

    How did the Old Masters create their masterpieces? What kind of education allowed these great artists to create such beautiful work, and how can an artist learn these lessons today? Traditional Oil Painting answers those questions and many more. This comprehensive sourcebook explores the most advanced levels of oil painting, with full information on the latest scientific discoveries. Author and distinguished artist Virgil Elliott examines the many elements that let artists take the next step in their work: mental attitude, aesthetic considerations, the importance of drawing, principles of visual reality, materials, techniques, portraiture, photographic images versus visual reality, and color. Traditional Oil Painting helps artists master the secrets of realistic painting to create work that will rival that of the masters.

    Each one is unique; you can't paint one wrong! Painted Blossoms will encourage you to welcome creativity with ease as you discover ways to tend the garden within. In addition to watching yourself grow through seven different stepped-out flower projects, you'll learn basic design elements, how to get unstuck from the mud, how to carve your own stamps, cut your own stencils and more.A sampling of what you'll add to your creative toolshed:Techniques for creating a wide variety of flower shapesThe know-how to incorporate key design elements into your floral paintingsHow to absorb inspiration beyond the garden to include your favorite symbols, intentions and storiesTips and advice from over a dozen established artists--each with a unique floral styleNurture today what's waiting to bloom within you with Painted Blossoms!

    Logolounge features the work of superstar artists and firms such as Michael Vanderbyl and Sibley Peteet Design and includes both new campaigns and never-before-seen projects. With 2,000 logos from a variety of sources, this visually compelling volume will become the go-to resource for inspiration from the best in the field.

    And rightly so: in our increasingly visual culture, it is an omnipresent form of creativity, something we are all influenced by whether we like it or not. Every logo, every poster, every CD cover confronts us with graphic design in some shape or form. It is the basis of all visual communication and arguably the most pervasive creative discipline of our times. designers arranged in an A to Z order. Each of the designers is featured over two double-page spreads, which are extensively illustrated with examples of their work. Alongside these examples, a 400 word text by the selecting curator explains his/her choice and illuminates the depicted work. The reproductions are further complemented with extended captions and biographical information on the designer. designers. Showcasing talents from Minneapolis to Macao, Area opens the door to the work of emerging designers practising in more than 25 countries around the world. It reflects a unique multitude of styles, ideas, and influences: an endless range of creativity from the playful, digital graphics of Eboy in Berlin, to the regional aesthetics of Chaz Mavyanne Davies of Zimbabwe or Ahn Sang-Soo of Korea; from the political awareness of Iran's Reza Abedini, to the more sober and traditional designs of the Italy's Leonardo Sonnoli. were also asked to choose what they consider a design 'classic, ' i.e. a piece of printed design from any era that is of particular significance to them. These 'classic' pieces are showcased in the shorter, second part of the book, each accompanied by a brief text explaining how the 'classic' piece fits into the selecting curator's general view and philosophy of graphic design. design, Area promises to be unique in its exciting design, its clear and interesting concept, its truly global scope, and its fresh and unconventional content

    Fresh coats of paint and newly pasted posters appear overnight in cities across the world. New artists, new ideas, and new tactics displace faded images in a perpetual process of renewal and metamorphosis. From Los Angeles to Barcelona, Stockholm to Tokyo, Melbourne to Milan, wall spaces are a breeding ground for graphic and typographic forms as artists unleash their daily creations.Current graffiti art is reflective of the world around it. Using new materials and techniques, its innovators are creating a language of forms and images infused with contemporary graphic design and illustration. Fluent in branding and graphic imagery, they have been replacing tags with more personal logos and shifting from typographic to iconographic forms of communication.Street Logos is a worldwide celebration of these new developments in twenty-first-century graffiti, an essential sourcebook for all art and design professionals, and a delight to everyone excited by the vitality of the street.