Intelligence: All That Matters


Stuart Ritchie - 2015
    Just mention IQ testing in polite company, and you'll sternly be informed that IQ tests don't measure anything "real", and only reflect how good you are at doing IQ tests; that they ignore important traits like "emotional intelligence" and "multiple intelligences"; and that those who are interested in IQ testing must be elitists, or maybe something more sinister.Yet the scientific evidence is clear: IQ tests are extraordinarily useful. IQ scores are related to a huge variety of important life outcomes like educational success, income, and even life expectancy, and biological studies have shown they are genetically influenced and linked to measures of the brain. Studies of intelligence and IQ are regularly published in the world's top scientific journals.This book will offer an entertaining introduction to the state of the art in intelligence and IQ, and will show how we have arrived at what we know from a century's research. It will engage head-on with many of the criticisms of IQ testing by describing the latest high-quality scientific research, but will not be a simple point-by-point rebuttal: it will make a positive case for IQ research, focusing on the potential benefits for society that a better understanding of intelligence can bring.

Breaking The Habit of Being Yourself: How to Lose Your Mind and Create a New One


Joe Dispenza - 2012
    A new science is emerging that empowers all human beings to create the reality they choose. In Breaking the Habit of Being Yourself, renowned author, speaker, researcher, and chiropractor Dr. Joe Dispenza combines the fields of quantum physics, neuroscience, brain chemistry, biology, and genetics to show you what is truly possible.Not only will you be given the necessary knowledge to change any aspect of yourself, you will be taught the step-by-step tools to apply what you learn in order to make measurable changes in any area of your life. Dr. Joe demystifies ancient understandings and bridges the gap between science and spirituality. Through his powerful workshops and lectures, thousands of people in 25 different countries have used these principles to change from the inside out. Once you break the habit of being yourself and truly change your mind, your life will never be the same!

Mindware: An Introduction to the Philosophy of Cognitive Science


Andy Clark - 2000
    In eight short chapters it tells a story and invites the reader to join in some up-to-the-minute conceptual discussion of the key issues, problems, and opportunities in cognitive science. The story is about the search for a cognitive scientific understanding of mind. It is presented as a no-holds-barred journey from early work in Artificial Intelligence, through connectionist (artificial neural network) counter-visions, and onto neuroscience artificial life, dynamics and robotics. The journey ends with some wide-ranging and provacative speculation about the role of technology and the changing nature of the human mind itself.Each chapter is organized as an initial sketch of a research program or theme, followed by a substantial discussion section in which specific problems and issues (both familiear and cutting-edge) are raised and pursued. Discussion topics include mental causation, the hardware/software distinction, the relations between life and mind, the nature of perception, cognition and action, and the continuity (or otherwise) of high-level human intelligence with other forms of adaptive response. Classic topics are treated alongside the newer ones in an integrated treatment of the various discussions. The sketches and discussions are accompanied by numerous figures and boxed sections, and followed by suggestions for futher reading.

Brandwashed


Martin Lindstrom - 2011
     Marketing visionary Martin Lindstrom has been on the front lines of the branding wars for over twenty years.  Here, he turns the spotlight on his own industry, drawing on all he has witnessed behind closed doors, exposing for the first time the full extent of the psychological tricks and traps that companies devise to win our hard-earned dollars.  Picking up from where Vance Packard's bestselling classic, The Hidden Persuaders, left off more than half-a-century ago, Lindstrom reveals:    • New findings that reveal how advertisers and marketers intentionally target children at an alarmingly young age – starting when they are still in the womb!    • Shocking results of an fMRI study which uncovered what heterosexual men really think about when they see sexually provocative advertising (hint: it isn’t their girlfriends).    • How marketers and retailers stoke the flames of public panic and capitalize on paranoia over global contagions, extreme weather events, and food contamination scares.    • The first ever neuroscientific evidence proving how addicted we all are to our iPhones and our Blackberry’s (and the shocking reality of cell phone addiction - it can be harder to shake than addictions to drugs and alcohol).    • How companies of all stripes are secretly mining our digital footprints to uncover some of the most intimate details of our private lives, then using that information to target us with ads and offers ‘perfectly tailored’ to our psychological profiles.    • How certain companies, like the maker of one popular lip balm, purposely adjust their formulas in order to make their products chemically addictive.       • What a 3-month long guerilla marketing experiment, conducted specifically for this book, tells us about the most powerful hidden persuader of them all.    • And much, much more.  This searing expose introduces a new class of tricks, techniques, and seductions – the Hidden Persuaders of the 21st century- and shows why they are more insidious and pervasive than ever.

Kaplan & Sadock's Synopsis of Psychiatry: Behavioral Sciences/Clinical Psychiatry


Benjamin James Sadock - 1988
    This complete, concise overview of the entire field of psychiatry is a staple board review text for psychiatry residents and is popular with a broad range of students in medicine, clinical psychology, social work, and occupational therapy. This edition includes new chapters on health care delivery systems and end-of-life care and palliative medicine. Coverage of psychotropic drugs and neuropsychiatric foundations of biological psychiatry has been significantly updated. The book is DSM-IV-TR compatible and replete with case studies and tables, including ICD-10 diagnostic coding tables.

Music, the Brain, and Ecstasy: How Music Captures Our Imagination


Robert Jourdain - 1997
    In clear, understandable language, Jourdian expertly guides the reader through a continuum of musical experience: sound, tone, melody, harmony, rhythm, composition, performance, listening, understanding—and finally to ecstasy. Along the way, a fascinating cast of characters brings Jourdian's narrative to vivid life: "idiots savants" who absorb whole pieces on a single hearing, composers who hallucinate entire compositions, a psychic who claims to take dictation from long-dead composers, and victims of brain damage who can move only when they hear music. Here is a book that will entertain, inform, and stimulate everyone who loves music—and make them think about their favorite song in startling new ways.

Subliminal: How Your Unconscious Mind Rules Your Behavior


Leonard Mlodinow - 2012
    The latter has long been the subject of speculation, but over the past two decades researchers have developed remarkable new tools for probing the hidden, or subliminal, workings of the mind. The result of this explosion of research is a new science of the unconscious and a sea change in our understanding of how the subliminal mind affects the way we live.Employing his trademark wit and lucid, accessible explanations of the most obscure scientific subjects, Leonard Mlodinow takes us on a tour of this research, unraveling the complexities of the subliminal self and increasing our understanding of how the human mind works and how we interact with friends, strangers, spouses, and coworkers. In the process he changes our view of ourselves and the world around us.

The Secret Language of Money: How to Make Smarter Financial Decisions and Live a Richer Life


David Krueger - 2009
    What's complicated is what we do with money. We use money to soothe our feelings and buy respect, to show how much we care or how little. We don't simply earn, save, and spend money: we flirt with it, crave it, and scorn it; we punish and reward ourselves with it.Without realizing it, we give money meaning it doesn't really have--what former psychiatrist and current business coach David Krueger calls our "money story." And in the process of playing out that money story, we often sacrifice the most important things in our life: our health, freedom, relationships, and happiness.What is your money story?Do you consistently spend more than you have?Do you follow the herd in your investments--even though you know the herd is usually wrong?Have you neglected to save for the future, even when you have the means?Do you feel controlled or shackled by debt?Is your money somehow never "enough"?Is money, or the lack of it, always on your mind?The Secret Language of Money is a guided tour to the subconscious meanings we give money, the conflicted ways our braindeals with money, the reasons we tend to make the same money mistakes over and over--and most importantly, how you can change all that.A brilliant blend of cutting-edge science and real-world application, The Secret Language of Money helps you rewrite your money story and find that elusive balance of wealth, health, and joy we all seek.