Book picks similar to
Twitter Marketing That Doesn't Suck: How to Use Twitter to Sell More Stuff, and Rule the World by Michael Rogan
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non-fiction
social-media
social-media-business-marketing
The Six Conversations of a Brilliant Manager
Alan J. Sears - 2019
Sears distils over 20 years’ experience as a management consultant and coach into six simple conversational structures that cover every management situation. A natural storyteller with a great narrative gift, Sears delivers his message in an entirely unique manner – as a work of business fiction. In this compelling and highly instructive tale you can follow the journey of newly promoted Operations Manager Sam Mitchell as he faces the everyday pressures and challenges of managing a team, and then relate his experiences to real life scenarios in your workplace. Conversation #1 – What can you do about that? Conversation #2 – Who should really own this? Conversation #3 – How should we be behaving? Conversation #4 – Who’s really doing this? Conversation #5 – Where are we heading? Conversation #6 – How are we doing? This highly practical guide concludes with a simple how-to chapter, explaining why and how each conversation works, and when to use them, as well as providing accompanying tips and techniques. The Six Conversations of a Brilliant Manager is an instantly-applicable and hugely powerful toolkit for every manager and HR department looking to get the very best out of their people.
Negotiating with Backbone: Eight Sales Strategies to Defend Your Price and Value
Reed K. Holden - 2012
Regardless of their size, industry, country, customer type, nature of the relationship or amount of value they provide, sales professionals are finding that purchasing decisions are increasingly being limited by procurement. The modern procurement function is purchasing on steroids. Where traditional purchasing managers negotiated, procurement officials attempt to dictate. Procurement deploys a variety of tactics designed to do one thing: gain unprecedented discounts and concessions out of even the most sophisticated sales professionals. This book is a strategy guide for salespeople to help them level the procurement playing field by showing readers how to assess the game procurement plays, describing proven ways to resist discounting and protect margins, demonstrating ways to keep value at the forefront of negotiations, offering targeted tactics to protect hard-earned profits from mindless discounting, and detailing eight strategies effective in any type of pricing negotiation. This book will be an invaluable resource for B2B sales professionals, customer-facing professionals, and executives responsible for leading successful sales organizations.
The Bootstrap VA: The Go-Getter's Guide to Becoming a Virtual Assistant, Getting and Keeping Clients, and More!
Lisa Morosky - 2012
It also includes interviews with successful virtual assistants, interviews with clients who utilize a virtual assistant, resources at the end of most chapters, a 30-day reading guide and action plan, and access to The Bootstrap VA Facebook Group where readers can bounce ideas off of each other, ask Lisa questions, and get the support needed no matter where they are in the process of becoming and working as a virtual assistant.If you want to get started as a virtual assistant, and you're a go-getter looking to bootstrap your way to success, this is an eBook you can't afford to miss.ABOUT THE AUTHORLisa Morosky is the author of "The Bootstrap VA: The Go-Getter's Guide to Becoming a Virtual Assistant, Getting and Keeping Clients, and More!" and is a premier virtual assistant in the blogging, Internet marketing, social media, and online business realms. As the founder of VAforBloggers.com, Lisa worked with dozens of clients from 2009-2011, received mentions by and recommendations from top experts, spoke at the BlogWorld conference in Las Vegas, and built a business from the ground up. In 2011, Lisa made the decision to cut back, reposition her services and her client base, and spend more time on personal projects. She moved her services to her new, centralized home at The Home Life {and Me}, lowered her rates (to pass on her new savings to her clients), and changed her title to "blog helper". In 2012, Lisa launched her virtual assistant coaching services.In addition to being a virtual assistant and a virtual assistant coach, Lisa is a Christ follower, a proud wife to her amazing husband, a homemaker, a real foodie, and a lover of all things simple and natural. You can find her blogging about creating a simple, natural, faith-inspired home life at http://www.thehomelifeand.me.
The Tower
Chris Guillebeau - 2011
What if life were like a video game? How can we incorporate creative work and the desire to build something into our routine? What truly matters?
How To Talk To Anyone: 51 Easy Conversation Topics You Can Use to Talk to Anyone Effortlessly
James W. Williams - 2019
How to Talk to Anyone: 51 Easy Conversation Topics You Can Use to Talk To Anyone Effortlessly addresses the major roadblocks keeping you from building connections and relationships through communication, and provides the best strategies to help you unleash your full potential as an excellent conversationalist.Inside, you’ll find:
The main components of communication, and their importance in making conversations
The basic guide to making good and proper conversations
The art of choosing the best conversation topics and making small talks interesting and fulfilling
The aces to use to influence and lead conversations
While other books seek for things you could learn outside, this book chooses to dig deep down into what is already inside you – fears, hidden talent, creativity, and that connection you feel with every human being – and using them to get your desired results in conversations. After reading this book, you will surely feel more confident in facing challenges that keep you tongue-tied and passive at parties, and more determined on being known for your wit, honesty, and charisma.So grab a copy now, and begin taking this journey towards a more confident, conversation-savvy, and interesting YOU!
The Start-Up of You: Adapt to the Future, Invest in Yourself, and Transform Your Career
Reid Hoffman - 2012
The career escalator is jammed at every level. Unemployment rates are sky-high. Creative disruption is shaking every industry. Global competition for jobs is fierce. The employer-employee pact is over, and traditional job security is a thing of the past. Here, LinkedIn cofounder and chairman Reid Hoffman and author Ben Casnocha show how to accelerate your career in today’s competitive world. The key is to manage your career as if it were a start-up business: a living, breathing, growing start-up of you. Why? Start-ups - and the entrepreneurs who run them - are nimble. They invest in themselves. They build their professional networks. They take intelligent risks. They make uncertainty and volatility work to their advantage. These are the very same skills professionals need to get ahead today. This book isn’t about cover letters or resumes. Instead, you will learn the best practices of Silicon Valley start-ups, and how to apply these entrepreneurial strategies to your career. Whether you work for a giant multinational corporation, a small local business, or are launching your own venture, you need to know how to: Adapt your career plans as you change, the people around you change, and industries change Develop a competitive advantage to win the best jobs and opportunities Strengthen your professional network by building powerful alliances and maintaining a diverse mix of relationships Find the unique breakout opportunities that massively accelerate career growth Take proactive risks to become more resilient to industry tsunamis Tap your network for information and intelligence that help you make smarter decisions A revolutionary new guide to thriving in today's fractured world of work, the strategies in this book will help you survive and thrive and achieve your boldest professional ambitions. The Start-Up of You empowers you to become the CEO of your career and take control of your future.©2012 Reid Hoffman (P)2012 Random House
Sober Is My New Drunk
Paul Bradley Carr - 2012
The letter was both a confession and an invitation for public scrutiny. “No matter where I was,” he recalls, “there was always a chance that someone had read my post and was waiting to catch me with a drink in my hand.” To help keep himself on the straight and narrow, Carr still has a counter at the top of his site, ticking off the number of days he’s gone without a drink.In this bracing (but zero-proof) tale of recovery, Carr delivers his own twelve steps to building a life without booze. His hard-earned advice, punctuated with anecdotes that are both cautionary and comic (a bender once took him to Iceland, where he drunkenly believed he’d get better Wi-Fi) is given with humility and goodwill. Along the way, Carr celebrates the simple yet overlooked pleasures of sobriety—weight loss, a renewed love life, the ability to buy a phone or laptop without promptly losing it in a bar. As he slowly discovers, a sober life actually CAN be fun. What’s more, he’ll remember it.
Survive to Thrive: Journey of Dr. Rajesh Soin
Vinit K. Bansal - 2021
Rajesh Soin is the epitome of Indian-American success. He is an inspiring figure, much honored and much-touted when it comes to entrepreneurial vision and success. He is well-known as the founder of Modern Technologies Corporation (MTC), a billion-dollar company, which he started with a capital of $1700.He grew up in straitened circumstances. In his childhood, he faced a devastating tragedy. He arrived in America with only 75 cents in his pocket and no place to stay. When he started college, he had to subsist on $30 for a whole month, and in grad school, he got robbed at gunpoint.When he started his company, there was a time when all his credit cards were maxed out to make payroll, and his finances were in dire straits. At a point in his professional life, he was so down that he felt like he was done for.But Dr. Soin fought all this and emerged a winner in life. Today, he has multiple companies in his portfolio, an enviable net worth, and investments all around the globe. He is a brand in himself, having many schools, colleges, and hospitals named after him, and being the recipient of so many business and philanthropic awards. But every success has its price. Everybody tends to see the shining part, overlooking the darker side, which has so much sweat, blood, hard work, perseverance, insecurities, and failures. In this book, we have covered Dr. Soin’s journey from ordinariness to extraordinariness. How does he see the world? What is his vision? What are his aspirations? You will get all the answers in this book, and in this process, you may find a new perspective on life too.
How to Achieve Success and Happiness: Increase your mind power, overcome negativity, achieve your goals, and live your dreams in record time (SUCCESS 101)
Beau Norton - 2014
Free goal-setting/visualization guide and affirmation audio track included with purchase. Would you like to know the shortcut to achieving success and extreme happiness? In this life-changing book, you will learn the methods and techniques for creating dramatic, permanent change in your life. It took me many years of suffering and then many years of self-education to figure out the secrets of success and happiness, and now I'm thrilled to present to you this book that covers many of the strategies that I use to this day to help me achieve greater success and maintain my happy and optimistic attitude. How to Achieve Success and Happiness: Increase your mind power, overcome negativity, achieve your goals, and live your dreams in record time In this book, you will learn how to systematically adjust your mindset in order to create rapid change in your life and dramatically increase your levels of happiness. You will discover the step by step approach for manifesting all your desires, and you will also learn the common roadblocks to success so that you may avoid making mistakes along the way and accelerate your progress. Topics covered include: Subconscious programming Cultivating self-awareness Autosuggestion Visualization techniques Blocks to Abundance Eliminating stress Eliminating negative influences Increasing energy It is certainly possible for you to achieve success and live your dreams, and you can achieve your goals in much less time than you might think. Success starts from within. I learned that the hard way after having my life crumble before my eyes. I had to rebuild myself from within. Only when I learned to be happy did I start to see worldly success, and this book will describe exactly how I did that. You don't have to take the long path to success like I did. You can take the shortcut and begin realizing your wildest dreams faster than you could imagine.
Mastering Digital Cameras: An Illustrated Guidebook (Digital Photography 1)
Al Judge - 2013
"I like how the author builds quite high expectations in the introduction of the book, and manages to fulfill them fully throughout the book.""I am amazed at his ability to focus on teaching people, like me, who have done basically nothing with cameras other than point and shoot. There is a wealth of useful and understandable information in this book,...""I've been photographing for years since first SLR in 1960s and yet I found much of interest and some I was unfamiliar with. I especially appreciated the clear, concise presentation."" Even us 'know-it-alls' are surprised by the information that cleared-up some uncertain items that had existed too long.""As a former photography student who learned almost nothing over a two year period, I can now say that I fully understand the terminology and possess the technical skill to take better photographs and possibly revisit my dream of becoming a sports photographer." Whether You are New to Photography,making the transition from Film to Digital Photography, or just want to improve your skills, this book will save you TIME and MONEY!
No more intimidation! If you understand how Digital Cameras work, every photo becomes a learning experience.
Many people are walking around with expensive cameras that they barely know how to use and others are missing great photo opportunities because they have been misinformed by well-meaning friends. This book is based on the premise that a solid understanding of photographic equipment results in a faster learning curve and better photos. The technology is actually quite simple when it is broken down and clearly explained.Without an understanding of cameras, you are at the mercy of others in all your buying decisions. You will only scratch the surface of your camera's capabilities until you take on its manual settings. You need to read this book because:
It will take the confusion out of Photographic terminology by clearly defining every important term used.
Your learning will be enhanced by 120 charts and photos that will simplify discussions and help you to remember what you learned.
You will learn why buying a camera based on Megapixels alone is a bad idea.
You will learn how sensor size and lens selection affect image quality more than any other factors.
Strange photographic terms will loose their mystique once you learn how they were carried over from film photography.
˃˃˃ You will also learn: How digital images are created and stored.Which file format to use when editing photos.Which file format to use when sharing photos.How to select a lens for your DSLR camera.How to properly adjust exposure.Why a zoom lens can be a very good investment.Why you should care about focal length, aperture, shutter speed, and ISO as well as what these terms mean. ˃˃˃ About the author: Al Judge is a professional photographer living in Sedona, Arizona. His works are displayed in several locations around town. He is a best selling author with more than a dozen photography books.
Don’t waste any more time! Scroll up and grab a copy today for little more than the cost of a cup of coffee!
Wake Up! How starting your day at 5 a.m. will change your life
Eliott Reich - 2013
This book will show you what successful early risers do once they are up and teach you step-by-step how you can become an early riser.
Author Unleashed: Advanced Publishing and Marketing Strategies for Indie Authors
Robert J. Ryan - 2019
They want more. But no matter what they do, those sales remain elusive. Worse, the publishing environment is getting harder every year, crushing their dreams day by day.But somehow, some authors succeed. How do they do it? Is there a secret? Is it blind luck? Do they all have teams of ghostwriters behind them churning out novels while one person claims the glory?It’s none of those things. It’s a combination of hard work and correct knowledge.This book gives you that knowledge. You’ll learn things like:
How professional marketers write blurbs
How to decode Amazon webpages for clues to buyer behavior
Why great books sink into oblivion and ordinary books sell
How to go beyond accepted practice and find best practice
This book gives you the knowledge to sell, and to sell at a high scale. Much of it will surprise you, even if you’re a veteran of indie publishing.You’ll never look at publishing the same way again. Are you ready to unleash your author career?
The Battle of $9.99: How Apple, Amazon, and the Big Six Publishers Changed the E-Book Business Overnight
Andrew Richard Albanese - 2013
This blow-by-blow account charts how five of America’s six largest publishers, afraid that bookselling powerhouse Amazon's $9.99 price for Kindle e-books would undermine the industry, spent a few frantic weeks in early 2010 deep in negotiations with Apple to introduce a new business model for e-books, just in time for the launch of the iPad and the iBookstore. The catch is, it all may have been illegal.From Publishers Weekly senior writer Andrew Richard Albanese comes the story of how the e-book business changed in a heartbeat. Based on voluminous evidence gathered for Apple's trial, it is the story of how corporate titans fought it out behind the scenes and why the case matters to anyone who has ever bought an e-book.
10 Ways to Make Money in a Free World (Penguin Specials)
Nicholas Lovell - 2013
We all know how artists and are at risk from filesharing; now digital manufacturing and 3D printing mean that no industry is immune. But the same technology that enables easy piracy also offers a huge opportunity: artists and businesses can share what they do at low cost, while building relationships with fans.So how can you embrace free, while finding the superfans who will help you thrive? How can you make money in the Free world? Here are ten ideas to reshape your future. Welcome to the Curve.Nicholas Lovell is an author and consultant who helps companies embrace the transformative power of the internet. His blog, GAMESbrief, is read by those seeking to learn how digital is transforming gaming - and how to apply that knowledge to other industries. His clients have included Atari, Firefly, nDreams and Square Enix (creators of Tomb Raider), as well as Channel 4 and IPC Media. He is a columnist for Gamasutra, a contributor to the Wall Street Journal, and his articles have appeared in TechCrunch andWired. He lives in London.
Simplify Your Pursuit of Success (Six Simple Steps to Success Book 1)
Michal Stawicki - 2015
Don't give up on your dreams! There's an easier way to find the success you've been searching for. It doesn't have to be so difficult! Using real-life examples and personal stories in this short series overview, best-selling author and coach, Michal Stawicki reveals how to: Re-write your life into a story of change and plant your feet on your own path to success. Stop understating your capacity for greatness, and discover what you're truly capable of. Achieve your desires without figuring everything out on your own — or starting from scratch again. Change your life for the better — at your own perfect pace and without overwhelm. Hand-pick and tailor solutions that are sustainable for you. Accomplish the desires of your heart, one by one, by mastering just a few simple disciplines. Know that you have your own unique life purpose. You'll also discover... Why it's not your talent that counts (but what does). Where your true power lies. What your most precious asset is (this may surprise you!) Why your willpower drains so quickly, and what you must use instead. The 3 main ways we find meaning. (Which way is uniquely yours?) The 6 "stepping stones" on your path to fulfilling your heart's desires. Take your next step in creating the new, meaning-filled life you've hungered for. Simply click the Buy Now button at the top of the screen.