But what if science itself can’t be relied on?Medicine, education, psychology, health, parenting – wherever it really matters, we look to science for advice. Science Fictions reveals the disturbing flaws that undermine our understanding of all of these fields and more.While the scientific method will always be our best and only way of knowing about the world, in reality the current system of funding and publishing science not only fails to safeguard against scientists’ inescapable biases and foibles, it actively encourages them. From widely accepted theories about ‘priming’ and ‘growth mindset’ to claims about genetics, sleep, microbiotics, as well as a host of drugs, allergies and therapies, we can trace the effects of unreliable, overhyped and even fraudulent papers in austerity economics, the anti-vaccination movement and dozens of bestselling books – and occasionally count the cost in human lives.Stuart Ritchie was among the first people to help expose these problems. In this vital investigation, he gathers together the evidence of their full and shocking extent – and how a new reform movement within science is fighting back. Often witty yet deadly serious, Science Fictions is at the vanguard of the insurgency, proposing a host of remedies to save and protect this most valuable of human endeavours from itself.

    South Asians, who are predominantly Indians and Pakistanis, make up one-third of the world's population and have the highest prevalence of heart disease and diabetes. Dr. Ronesh Sinha, an internal medicine specialist in Silicon Valley, CA, recipient of the 2013 Silicon Valley Business Journal Health Care hero award, and TEDx speaker, specializes in helping patients of South Asian heritage moderate heart disease risk factors and obesity trends with a comprehensive lifestyle modification approach that has delivered exceptional results.Dr. Sinha's The South Asian Health Solution is the first book to provide an ancestral health-based wellness plan culturally tailored for South Asians. In particular, South Asians living outside of India in countries such as the United States, England, and Canada, show an even greater disease risk due to their immersion into western dietary and lifestyle habits.The book covers some of the following topics: South Asian-specific risk factors and how to accurately interpret cholesterol and body composition readings; Key lifestyle changes for weight loss and disease prevention; Three common cultural myths that lead to unhealthy habits; How to effectively manage sleep, stress and fatigue; And specific tips for women, children, and seniors.The South Asian Health Solution explains complex medical circumstances and terminology in an easy to understand voice, allowing the reader to grasp the how's and why's of dietary and lifestyle modification to prevent disease. The book dispenses practical dietary and medical advice, based on proven techniques used in the author's South Asian consult practice and company wellness programs, that recognizes and respects unique South Asian cultural challenges and barriers that can often hinder progress. Each chapter features a detailed case study of one of Dr. Sinha's actual patients (names changed), lending authenticity and real-life application to the material covered, and ends with a checklist for patients, healthcare providers, and even companies looking to keep their South Asian employees healthy.

    Luminous, witty, and provocative, the essays address such topics as "The Attic of the Brain," "Falsity and Failure," "Altruism," and the effects the federal government's virtual abandonment of support for basic scientific research will have on medicine and science.Profoundly and powerfully, Thomas questions the folly of nuclear weaponry, showing that the brainpower and money spent on this endeavor are needed much more urgently for the basic science we have abandoned--and that even medicine's most advanced procedures would be useless or insufficient in the face of the smallest nuclear detonation. And in the title essay, he addresses himself with terrifying poignancy to the question of what it is like to be young in the nuclear age."If Wordsworth had gone to medical school, he might have produced something very like the essays of Lewis Thomas."--TIME "No one better exemplifies what modern medicine can be than Lewis Thomas."--The New York Times Book Review

    The answer: with the essentials. Now, finally satisfy your desire for scientific inquiry in a way that makes this enormous field accessible, understandable, and undeniably captivating. Professor Viskontas boils down the scientific world into 12 key concepts every educated person should know. Devoting two lectures to each concept to give you more time to engage with it, her 24-lecture series is an engaging and enlightening introduction to everything from the behavior of subatomic particles to the latest theories about the Big Bang. Throughout, you'll get accessible looks at key building blocks of scientific knowledge, including brain plasticity, fluid mechanics, electromagnetism, genetics, quantum theory, emergence, evolution, thermodynamics, the Big Bang, and the nature of matter. Each concept is presented in a clear, concise way that will inform and delight you, and that will give you the opportunity to probe the invisible life of living cells, visit the universe seconds after its birth, and much more. Concepts that may have eluded you in school, that you may not be familiar with, or that you simply never appreciated for their intricate beauty are now brought to vivid life in a way that sticks. Welcome to the world of science - reduced to its powerful essence.

    The Science of Running is written for those of us looking to maximize our performance, get as close to our limits as possible, and more than anything find out how good we can be, or how good our athletes can be. In The Science of Running, elite coach and exercise physiologist Steve Magness integrates the latest research with the training processes of the world's best runners, to deliver an in depth look at how to maximize your performance. It is a unique book that conquers both the scientific and practical points of running in two different sections. The first is aimed at identifying what limits running performance from a scientific standpoint. You will take a tour through the inside of the body, learning what causes fatigue, how we produce energy to run, and how the brain functions to hold you back from super-human performance. In section two, we turn to the practical application of this information and focus on the process of training to achieve your goals. You will learn how to develop training plans and to look at training in a completely different way. The Science of Running does not hold back information and is sure to challenge you to become a better athlete, coach, or exercise scientist in covering such topics as:· What is fatigue? The latest research on looking at fatigue from a brain centered view.· Why VO2max is the most overrated and misunderstood concept in both the lab and on the track· Why "zone" training leads to suboptimal performance.· How to properly individualize training for your own unique physiology.· How to look at the training process in a unique way in terms of stimulus and adaptation.· Full sample training programs from 800m to the marathon.

    The book begins with an Overview section. This provides an introduction to Financial Management and to the Financial Environment. The next part covers Financial Planning and Analysis. This section explains concepts like taxes, cash flow, financial statements, and analysis of funds flow and statements. It also discusses financial planning and forecasting.The third part covers the Fundamental Valuation Concepts. This section looks at risk and return, and Securities valuation. The next two parts focus on capital structure, budgeting and dividends. These sections discuss cost of capital, capital structure, planning the capital structure, share valuation and dividend policy. The chapter on Capital budgeting also includes techniques of capital budgeting and analyzing risks in capital budgeting. Part seven goes into Long Term Financing. It covers securities market and sources of long term finance.The next part discusses Working Capital Management. It covers topics like working capital policy and financing, inventory management, and cash and credit management. The last part looks at some special topics like acquisitions, restructuring and mergers. It also discusses international finance management, and project finance, leasing and hire purchase.Fundamentals Of Financial Management provides a good coverage of the basic concepts relating to the financial environment. The topics explained include tax systems, financial institutions, banking arrangements and the regulatory framework. All the concepts are explained using numerous examples and illustrations. Besides the illustrations given within the chapter, additional concepts, tools and techniques with illustrations are provided at the end of chapter sections. The book takes an analytical approach, and explains the various analytical methods in context.

    Why do living things and physical phenomena take the forms they do? Analyzing the mathematical and physical aspects of biological processes, this historic work, first published in 1917, has become renowned as well for the poetry of is descriptions.

    Guiding us through important new research, including his own groundbreaking work, he explains how variations in the way our brains develop before birth strongly influence our psychology and behavior throughout our lives, shaping our personality, intelligence, sexuality, and even the way we perceive the world.We all share a genetic program for making a human brain, and the program for making a brain like yours is specifically encoded in your DNA. But, as Mitchell explains, the way that program plays out is affected by random processes of development that manifest uniquely in each person, even identical twins. The key insight of Innate is that the combination of these developmental and genetic variations creates innate differences in how our brains are wired--differences that impact all aspects of our psychology--and this insight promises to transform the way we see the interplay of nature and nurture.Innate also explores the genetic and neural underpinnings of disorders such as autism, schizophrenia, and epilepsy, and how our understanding of these conditions is being revolutionized. In addition, the book examines the social and ethical implications of these ideas and of new technologies that may soon offer the means to predict or manipulate human traits.

    Becker, M.D., a pioneer in the field of bioelectric science, presents a fascinating look at the role electricity plays in healing, challenging the traditional mechanistic model of the body. Colorful and controversial, this is a tale of engrossing research, scientific and medical politics, and breakthrough discoveries that offer new possibilities for fighting disease and harnessing the body's healing powers.

    Twenty-four true, wide-ranging tales of crime, history, human behavior, illness, and ethics, told from the personal perspective of the author, an eminent physician-lawyer who uses the stories to illustrate the principles of human genetics and to discuss the broader issues.

    How do we know which sounds should startle us, which should engage us, and which should turn us off?Why do we often fall asleep on train rides or in the car? Is there really a musical note that can make you sick to your stomach? Why do city folks have trouble sleeping in the country, and vice versa?In this fascinating exploration, research psychologist and sound engineer Seth Horowitz shows how our sense of hearing manipulates the way we think, consume, sleep, and feel.Starting with the basics of the biology, Horowitz explains why we hear what we hear, and in turn, how we've learned to manipulate sound: into music, commercial jingles, car horns, and modern inventions like cochlear implants, ultrasound scans, and the mosquito ringtone. Combining the best parts of This is Your Brain on Music and The Emotional Brain, this book gives new insight into what really makes us tick.

    The psychiatric establishment and rehab industry in the Western world have branded addiction a brain disease. But in The Biology of Desire, cognitive neuroscientist and former addict Marc Lewis makes a convincing case that addiction is not a disease, and shows why the disease model has become an obstacle to healing. Lewis reveals addiction as an unintended consequence of the brain doing what it's supposed to do-seek pleasure and relief-in a world that's not cooperating. As a result, most treatment based on the disease model fails. Lewis shows how treatment can be retooled to achieve lasting recovery. This is enlightening and optimistic reading for anyone who has wrestled with addiction either personally or professionally.

    Volume One covers the head, neck, and upper extremities. Volume 2 covers the trunk and lower extremities. Many of the black-and-white illustrations have been converted to color in this edition, and chapter figures include orientational diagrams to give students much needed structural references.

    Chris McManus considers evidence from anthropology, particle physics, the history of medicine, and the notebooks of Leonardo to answer questions like: Why are most people right-handed? Are left-handed people cognitively different from right-handers? Why is the heart almost always on the left side of the body? Why does European writing go from left to right, while Arabic and Hebrew go from right to left? Why do tornadoes spin counter-clockwise in the northern hemisphere and clockwise in the southern hemisphere? And how do we know that Jack the Ripper was left-handed? McManus reminds readers that distinctions between right and left have been profoundly meaningful--imbued with moral and religious meaning--in societies throughout history, and suggests that our preoccupation with laterality may originate in our asymmetric bodies, which emerged from 550 million years of asymmetric vertebrate evolution, and may even be linked to the asymmetric structure of matter. With speculations embedded in science, Right Hand, Left Hand offers entertainment and new insight to scientists and general readers alike. (20020915)

    Indeed, ponder the genesis of your breakfast, lunch, or dinner, and you’ll soon realize that everything we eat and drink has an evolutionary history. In Dinner with Darwin, join Jonathan Silvertown for a multicourse meal of evolutionary gastronomy, a tantalizing tour of human taste that helps us to understand the origins of our diets and the foods that have been central to them for millennia—from spices to spirits. A delectable concoction of coevolution and cookery, gut microbiomes and microherbs, and both the chicken and its egg, Dinner with Darwin reveals that our shopping lists, recipe cards, and restaurant menus don’t just contain the ingredients for culinary delight. They also tell a fascinating story about natural selection and its influence on our plates—and palates. Digging deeper, Silvertown’s repast includes entrées into GMOs and hybrids, and looks at the science of our sensory interactions with foods and cooking—the sights, aromas, and tastes we experience in our kitchens and dining rooms. As is the wont of any true chef, Silvertown packs his menu with eclectic components, dishing on everything from Charles Darwin’s intestinal maladies to taste bud anatomy and turducken. Our evolutionary relationship with food and drink stretches from the days of cooking cave dwellers to contemporary crêperies and beyond, and Dinner with Darwin serves up scintillating insight into the entire, awesome span. This feast of soup, science, and human society is one to savor. With a wit as dry as a fine pinot noir and a cache of evolutionary knowledge as vast as the most discerning connoisseur’s wine cellar, Silvertown whets our appetites—and leaves us hungry for more.