YOU.You've got a problem.You've got a product that's not first in its class.It's not even second.You've got to find a way to market that product.What Are You Going To Do?You're going to read this book, that's what.Let's face it. There comes a time in the life of every business when a product or service does not sell up to expectations.Maybe your product is outmoded. Or hasn't been positioned correctly. Or is competing in a crowded market. Whatever the reason, Ice to the Eskimos is dedicated to helping you reclaim that lost ground. It's about taking a product or service and turning it into a winner. If you've got a product that is not the best in its field, then you will love Ice to the Eskimos. Take the principles Jon Spoelstra writes about and run hard with them—you'll be amazed by the results.Written by the former president of the hapless New Jersey Nets, Jon Spoelstra is the man responsible for tripling that team's lagging revenues in just three years and increasing the season-ticket holders base by 250 percent. This guy knows what he's talking about. What everyone else had seen as a lost cause, Spoelstra saw as an outstanding opportunity to reawaken a tired and beaten product to achieve unprecedented profitability.Not just for sports marketers, this lively, entertaining book successfully makes the jump from sports to whatever your product may be. The techniques Spoelstra perfected while working for teams in the NHL and NBA—from innovative packaging to image overhaul—apply to any product in any company. The numerous winning examples are sure to make Ice to the Eskimos a must-read for anyone with a product or service to sell.Ice to the Eskimos is sure to be an instant marketing classic. It will show millions of readers how to market their product...sometimes even after they've given up hope. By using the powerful techniques in this book, you too can learn to achieve the impossible and market ice to the Eskimos.

    31 pages of chapter summaries, quotes, character analysis, themes, and more – everything you need to sharpen your knowledge of Debt of Bones. This detailed literature summary also contains Topics for Discussion and a Free Quiz on Debt of Bones by Terry Goodkind.

     Amazon International #1 Bestseller! If you are a Minecraft fanatic, you would definitely want to know more about Steve and his life. Find the answers to all your questions and explore the life of Steve in his Diary. This diary written by Steve will help you uncover the many secrets and mysteries related to Steve's life. *** Read It FREE With Kindle Unlimited Or Prime Membership *** Don't have kindle? No worries! Read it on your PC, Mac, Tablet Or Smartphone! *** Download Your Copy Or Read It FREE With Kindle Unlimited Or Prime Membership *** Buy Diary of a Wimpy Steve for your young Minecrafters right now and get the FREE audiobook to start reading today before this outstanding 2-for-1 deal expires! -------- Tags: Kids books. minecraft, minecraft books,minecraft free, minecraft books for kids, minecraft games, minecraft xbox, minecraft tips, minecraft game, minecraft comics, minecraft story book

    Larry Haun is as much a historian and philosopher as he is a 60-year veteran carpenter. Larry's memoir would be equally at home on the bookshelves of home building and architecture enthusiasts as anyone on a spiritual journey."- Brian Pontolilo, Editor, Fine Homebuilding Magazine The unforgettable memoir of a legendary builder. You don't have to be a carpenter to appreciate this fascinating book that Publishers Weekly calls, "a first person timeline of 20th century American residential architecture... combining ...two literary styles: the memoir and the how-to book." A moving story of that place we call home. An early advocate for building lean and green and an avid blogger, Larry Haun tells his unique story in terms of twelve homes - built over the last 100 years. These are homes he knows intimately, drawing the reader in with detailed descriptions and thoughtful observations. "Just like any good carpenter, Haun brings his own artistic flourishes to the job of storytelling.... But where Haun's true personality comes across is when he describes the construction process for the many houses he has lived in and built--from his parent's 1,000-sq. ft. wood-frame house and the adobe and cob structures of the Southwest to the mid-century pre-fabricated and tract houses, and the more recent Habitat for Humanity homes he has donated his time to help erect." Publishers Weekly, 6/13/2011A delight to read. A great gift. This engaging memoir will appeal to anyone who appreciates a well-told story. A Carpenter's Life As Told in Houses explores our love of home - feelings so deeply rooted that they go far beyond wood and plaster and shingles. Share the author's deep connection to the natural world, his yearning for simplicity, and respect for humanity - and see why he believes that less is more.

    Get behind the scenes and into the mind of Tim Ferriss as he discusses the creation of his new book - 4-Hour Workweek Expanded and Updated - what's new, what's different and why you need to know it. Listen in as Joe Polish grills Tim Ferriss, asking the tough questions you, the readers want to know.Learn to:* Use the 80/20 List to gain absolute clarity* Determine your "Fear Setting" and create action plans to overcome them* Learn how "telescoping" can save your life* Insights into real world tips and case studies** 100% of the proceeds goes to charity including Richard Branson's Foundation - Virgin Unite! **

    War is now a horror from the past—until aliens arrive with 14,000 ships. They’ve come to wipe humanity from the universe and repopulate the planets with their own life forms.Mankind must learn to fight once more. This time for its very survival.

    He recruits the beautiful, resourceful Evie, but they slowly get in over their heads as they begin to suspect the proprietor of a highly prominent, far-right website. The man, already one of the most influential in Washington D.C., is about to become all-powerful: he’s just been given incriminating dirt on the President of the United States. Frankie and Evie now find themselves in a cat and mouse battle with the future of the country at stake.

    

    A war breaks out and the peaceful Gaea are no match for the brutality of the Holyan soldiers or the sheer destruction of the Holyan mages. Having no defense against the Holyan magic, the desperate Gaea hatch a plan to create a weapon capable of stopping the Gaea advance, before the weapon can be put to use, the Gaea are routed and their people were taken as slaves. Rae’al’nor was that weapon but was too young to be of any use and was taken as one of the slaves. As Rae’al’nor grows up, he is adopted by a Holyan noble and given the name Ray Riverdale. Ray was content in his life until the evil of mages is so strong he cannot ignore it any more. Join Ray as he remembers his purpose in life and transforms from prey to the Mage Slayer.

    One of the hostages has friends in high places and Spider Shepherd is put on the case. But as Shepherd closes in on his quarry he realises that there's much more at stake than the lives of the hostages and that the pirates are involved in a terrorist plot that will strike at the heart of London. False FriendsThe most wanted man in the world is dead. Now those loyal to him seek revenge. When Navy Seals track down and kill Osama Bin Laden in Pakistan, al-Qaeda realise they have a traitor in their midst. After the false friends are revealed to be two British students, Malik and Chaudhry, Dan 'Spider' Shepherd must teach the pair how to survive undercover. True ColoursThe Russian oligarchs are the world's new elite. They treat the world as their plaything, travelling without borders and living lives of unimaginable luxury without fear or restraint. But when an assassin starts killing off some of the world's richest men, an oligarch with friends in high places seeks the protection of MI5. And Spider Shepherd is placed in the firing line.

    But the principles and practices of software architecting–what the authors call the “science of hard decisions”–have been evolving for cloud, mobile, and other shifts. Now fully revised and updated, this book shares the knowledge and real-world perspectives that enable you to design for success–and deliver more successful solutions. In this fully updated Second Edition, you will: Learn how only a deep understanding of domain can lead to appropriate architecture Examine domain-driven design in both theory and implementation Shift your approach to code first, model later–including multilayer architecture Capture the benefits of prioritizing software maintainability See how readability, testability, and extensibility lead to code quality Take a user experience (UX) first approach, rather than designing for data Review patterns for organizing business logic Use event sourcing and CQRS together to model complex business domains more effectively Delve inside the persistence layer, including patterns and implementation.

     See how they each conquered and held the rich, fertile kingdoms of the Stormlands, Dorne, and the Reach, and just why it is that the families of Game of Thrones are eager to avenge themselves on one another. Here is the story of how Orys Baratheon founded House Baratheon through fury and the fire of dragons and how that house eventually produced the Kings Robert and Stannis of the beloved series. Why is it that House Martell hates the Lannisters and all of the other Houses fear dealing with them? How did House Tyrell come to command the richest and greatest armies of all Westeros from their lowly origins as stewards? Game of Thrones: A Family History Volume II has all of these answers and more!

    They need to find their friends a safe place to hide out - somewhere that dangerous horse thieves will never find. But where?These timeless stories are perfect for young fans of mystery, adventure or detective series.

    Completely indifferent, he leaves his mother to invite all the most suitable candidates to a house party at Winsdale Park, promising to choose one of them as his duchess. Returning home after several days of pre-nuptial carousing, Eli falls from his horse and badly injures his head. His life is saved by a mysterious woman who fascinates and enthrals Eli.Athena Defoe and her young twin sisters are hiding from their past in a tumbledown cottage on Eli’s estate. Athena refuses to place her trust in Eli, but he is equally determined to repay her by protecting her. To do so he must first discover what or whom she is so afraid of. With attention focused on her by the duke’s interest, Athena’s whereabouts becomes known and danger visits her quiet corner of Hampshire.Caught up in the whirl of his mother’s entertainments, Eli must race against time to save the woman he’s fallen in love with, even if she isn’t duchess material…

    After being kicked out of a Catholic orphanage when it is discovered that he is of Jewish descent, a confused and deeply distraught Frankie turns to a life of crime, the only life he knows, and he’s good at it. Frankie quickly makes a name for himself and becomes one of New York’s most dangerous men, ruling the city with an iron fist and indulging in his passion for sex, power and the best things life has to offer—regardless of whether they’re for sale.In Stiletto, Cesare Cardinale is an amoral, aristocratic Italian playboy—an entrepreneur and race car driver who wants for nothing—whether it’s fast cars, beautiful women, or orgies of debauchery. Cesare, however, has two dirty secrets: First, he has a penchant for violence that borders on the sadistic and sociopathic; second, he owes his extravagant life to a Sicilian Mafia don, creating a seemingly perfect relationship—as he leads a double life as a Mafia assassin.“Robbins’s books are packed with action, sustained by strong narrative drive, and are given vitality by his own colorful life.” —The Wall Street JournalThe Harold Robbins Organized Crime Double includes: Never Love A Stranger and Stiletto.