iWoz: Computer Geek to Cult Icon: How I Invented the Personal Computer, Co-Founded Apple, and Had Fun Doing It


Steve Wozniak - 2006
    individual whose contributions to the scientific, business and cultural realms are extensive."—BookpageBefore slim laptops that fit into briefcases, computers looked like strange, alien vending machines. But in "the most staggering burst of technical invention by a single person in high-tech history" (BusinessWeek​) Steve Wozniak invented the first true personal computer. Wozniak teamed up with Steve Jobs, and Apple Computer was born, igniting the computer revolution and transforming the world. Here, thirty years later, the mischievous genius with the low profile treats readers to a rollicking, no-holds-barred account of his life—for once, in the voice of the wizard himself.

A Mind at Play: How Claude Shannon Invented the Information Age


Jimmy Soni - 2017
    He constructed a fleet of customized unicycles and a flamethrowing trumpet, outfoxed Vegas casinos, and built juggling robots. He also wrote the seminal text of the digital revolution, which has been called “the Magna Carta of the Information Age.” His discoveries would lead contemporaries to compare him to Albert Einstein and Isaac Newton. His work anticipated by decades the world we’d be living in today—and gave mathematicians and engineers the tools to bring that world to pass.In this elegantly written, exhaustively researched biography, Jimmy Soni and Rob Goodman reveal Claude Shannon’s full story for the first time. It’s the story of a small-town Michigan boy whose career stretched from the era of room-sized computers powered by gears and string to the age of Apple. It’s the story of the origins of our digital world in the tunnels of MIT and the “idea factory” of Bell Labs, in the “scientists’ war” with Nazi Germany, and in the work of Shannon’s collaborators and rivals, thinkers like Alan Turing, John von Neumann, Vannevar Bush, and Norbert Wiener.And it’s the story of Shannon’s life as an often reclusive, always playful genius. With access to Shannon’s family and friends, A Mind at Play brings this singular innovator and creative genius to life.

Super Pumped: The Battle for Uber


Mike Isaac - 2019
    Uber had catapulted to the top of the tech world, yet for many came to symbolize everything wrong with Silicon Valley.Award-winning New York Times technology correspondent Mike Isaac’s Super Pumped presents the dramatic rise and fall of Uber, set against an era of rapid upheaval in Silicon Valley. Backed by billions in venture capital dollars and led by a brash and ambitious founder, Uber promised to revolutionize the way we move people and goods through the world. A near instant “unicorn,” Uber seemed poised to take its place next to Amazon, Apple, and Google as a technology giant.What followed would become a corporate cautionary tale about the perils of startup culture and a vivid example of how blind worship of startup founders can go wildly wrong. Isaac recounts Uber’s pitched battles with taxi unions and drivers, the company’s toxic internal culture, and the bare-knuckle tactics it devised to overcome obstacles in its quest for dominance. With billions of dollars at stake, Isaac shows how venture capitalists asserted their power and seized control of the startup as it fought its way toward its fateful IPO.Based on hundreds of interviews with current and former Uber employees, along with previously unpublished documents, Super Pumped is a page-turning story of ambition and deception, obscene wealth, and bad behavior that explores how blistering technological and financial innovation culminated in one of the most catastrophic twelve-month periods in American corporate history.

Chaos Monkeys: Obscene Fortune and Random Failure in Silicon Valley


Antonio García Martínez - 2016
    Infrastructure engineers use a software version of this “chaos monkey” to test online services’ robustness—their ability to survive random failure and correct mistakes before they actually occur. Tech entrepreneurs are society’s chaos monkeys, disruptors testing and transforming every aspect of our lives, from transportation (Uber) and lodging (AirBnB) to television (Netflix) and dating (Tinder). One of Silicon Valley’s most audacious chaos monkeys is Antonio García Martínez.After stints on Wall Street and as CEO of his own startup, García Martínez joined Facebook’s nascent advertising team, turning its users’ data into profit for COO Sheryl Sandberg and chairman and CEO Mark “Zuck” Zuckerberg. Forced out in the wake of an internal product war over the future of the company’s monetization strategy, García Martínez eventually landed at rival Twitter. He also fathered two children with a woman he barely knew, committed lewd acts and brewed illegal beer on the Facebook campus (accidentally flooding Zuckerberg's desk), lived on a sailboat, raced sport cars on the 101, and enthusiastically pursued the life of an overpaid Silicon Valley wastrel.Now, this gleeful contrarian unravels the chaotic evolution of social media and online marketing and reveals how it is invading our lives and shaping our future. Weighing in on everything from startups and credit derivatives to Big Brother and data tracking, social media monetization and digital “privacy,” García Martínez shares his scathing observations and outrageous antics, taking us on a humorous, subversive tour of the fascinatingly insular tech industry. Chaos Monkeys lays bare the hijinks, trade secrets, and power plays of the visionaries, grunts, sociopaths, opportunists, accidental tourists, and money cowboys who are revolutionizing our world. The question is, will we survive?

Behind the Cloud: The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company-And Revolutionized an Industry


Marc Benioff - 2009
    Showing how salesforce.com not only survived the dotcom implosion of 2001, but went on to define itself as the leader of the cloud computing revolution and spark a $46-billion dollar industry, Benioff's story will help business leaders and entrepreneurs stand out, innovate better, and grow faster in any economic climate. In Behind the Cloud, Benioff shares the strategies that have inspired employees, turned customers into evangelists, leveraged an ecosystem of partners, and allowed innovation to flourish.

We Are The Nerds: The Birth and Tumultuous Life of Reddit, the Internet's Culture Laboratory


Christine Lagorio-Chafkin - 2018
    We Are the Nerds is a riveting look deep inside this captivating, maddening enterprise–whose army of highly engaged (obsessed?) users have been credited with everything from solving cold case crimes to seeding alt-right fury and helping to land Donald Trump in the White House. We Are the Nerds is a gripping start-up business narrative: the story of how Reddit’s founders, Steve Huffman and Alexis Ohanian, rose up from their suburban childhoods to become millionaires and create an icon of the digital age–before seeing the site engulfed in controversies and nearly losing control of it for good. Based on Christine Lagorio’s exclusive access to founders Alexis Ohanian and Steve Huffman, We Are the Nerds is also a compelling exploration of the way we all communicate today–and how we got here. Reddit and its users have become a mirror of the Internet: it has dingy corners, shiny memes, malicious trolls, and a sometimes heart-melting ability to connect people across cultures, oceans, and ideological divides.

The Infinite Machine: How an Army of Crypto-hackers Is Building the Next Internet with Ethereum


Camila Russo - 2020
    He convinced a crack  group of coders to join him in his quest to make a super-charged, global computer.The Infinite Machine introduces Vitalik’s ingenious idea and unfolds Ethereum’s chaotic beginnings. It then explores the brilliant innovation and reckless greed the platform—an infinitely adaptable foundation for experimentation and new applications—has unleashed and the consequences that resulted as the frenzy surrounding it grew: increased regulatory scrutiny, incipient Wall Street interest, and the founding team’s effort to get the Ethereum platform to scale so it can eventually be  accessible to the masses.Financial journalist and cryptocurrency expert Camila Russo details the wild and often hapless adventures of a team of hippy-anarchists, reluctantly led by an ambivalent visionary, and lays out how this new foundation for the internet will spur both transformation and fraud—turning some into millionaires and others into felons—and revolutionize our ideas about money.

Cognitive Surplus: Creativity and Generosity in a Connected Age


Clay Shirky - 2010
     For decades, technology encouraged people to squander their time and intellect as passive consumers. Today, tech has finally caught up with human potential. In Cognitive Surplus, Internet guru Clay Shirky forecasts the thrilling changes we will all enjoy as new digital technology puts our untapped resources of talent and goodwill to use at last. Since we Americans were suburbanized and educated by the postwar boom, we've had a surfeit of intellect, energy, and time-what Shirky calls a cognitive surplus. But this abundance had little impact on the common good because television consumed the lion's share of it-and we consume TV passively, in isolation from one another. Now, for the first time, people are embracing new media that allow us to pool our efforts at vanishingly low cost. The results of this aggregated effort range from mind expanding-reference tools like Wikipedia-to lifesaving-such as Ushahidi.com, which has allowed Kenyans to sidestep government censorship and report on acts of violence in real time. Shirky argues persuasively that this cognitive surplus-rather than being some strange new departure from normal behavior-actually returns our society to forms of collaboration that were natural to us up through the early twentieth century. He also charts the vast effects that our cognitive surplus- aided by new technologies-will have on twenty-first-century society, and how we can best exploit those effects. Shirky envisions an era of lower creative quality on average but greater innovation, an increase in transparency in all areas of society, and a dramatic rise in productivity that will transform our civilization. The potential impact of cognitive surplus is enormous. As Shirky points out, Wikipedia was built out of roughly 1 percent of the man-hours that Americans spend watching TV every year. Wikipedia and other current products of cognitive surplus are only the iceberg's tip. Shirky shows how society and our daily lives will be improved dramatically as we learn to exploit our goodwill and free time like never before.

Countdown to Zero Day: Stuxnet and the Launch of the World's First Digital Weapon


Kim Zetter - 2014
    The cause of their failure was a complete mystery.Five months later, a seemingly unrelated event occurred. A computer security firm in Belarus was called in to troubleshoot some computers in Iran that were caught in a reboot loop—crashing and rebooting repeatedly. At first, technicians with the firm believed the malicious code they found on the machines was a simple, routine piece of malware. But as they and other experts around the world investigated, they discovered a virus of unparalleled complexity and mysterious provenance and intent. They had, they soon learned, stumbled upon the world’s first digital weapon.Stuxnet, as it came to be known, was unlike any other virus or worm built before: It was the first attack that reached beyond the computers it targeted to physically destroy the equipment those computers controlled. It was an ingenious attack, jointly engineered by the United States and Israel, that worked exactly as planned, until the rebooting machines gave it all away. And the discovery of Stuxnet was just the beginning: Once the digital weapon was uncovered and deciphered, it provided clues to other tools lurking in the wild. Soon, security experts found and exposed not one but three highly sophisticated digital spy tools that came from the same labs that created Stuxnet. The discoveries gave the world its first look at the scope and sophistication of nation-state surveillance and warfare in the digital age.Kim Zetter, a senior reporter at Wired, has covered hackers and computer security since 1999 and is one of the top journalists in the world on this beat. She was among the first reporters to cover Stuxnet after its discovery and has authored many of the most comprehensive articles about it. In COUNTDOWN TO ZERO DAY: Stuxnet and the Launch of the World’s First Digital Weapon, Zetter expands on this work to show how the code was designed and unleashed and how its use opened a Pandora’s Box, ushering in an age of digital warfare in which any country’s infrastructure—power grids, nuclear plants, oil pipelines, dams—is vulnerable to the same kind of attack with potentially devastating results. A sophisticated digital strike on portions of the power grid, for example, could plunge half the U.S. into darkness for weeks or longer, having a domino effect on all other critical infrastructures dependent on electricity.

Cyberwar: The Next Threat to National Security & What to Do About It


Richard A. Clarke - 2010
    Clarke sounds a timely and chilling warning about America’s vulnerability in a terrifying new international conflict—Cyber War! Every concerned American should read this startling and explosive book that offers an insider’s view of White House ‘Situation Room’ operations and carries the reader to the frontlines of our cyber defense. Cyber War exposes a virulent threat to our nation’s security. This is no X-Files fantasy or conspiracy theory madness—this is real.

Hello World: Being Human in the Age of Algorithms


Hannah Fry - 2018
    It’s time we stand face-to-digital-face with the true powers and limitations of the algorithms that already automate important decisions in healthcare, transportation, crime, and commerce. Hello World is indispensable preparation for the moral quandaries of a world run by code, and with the unfailingly entertaining Hannah Fry as our guide, we’ll be discussing these issues long after the last page is turned.

WTF?: What's the Future and Why It's Up to Us


Tim O'Reilly - 2017
    In today’s economy, we have far too much dismay along with our amazement, and technology bears some of the blame. In this combination of memoir, business strategy guide, and call to action, Tim O'Reilly, Silicon Valley’s leading intellectual and the founder of O’Reilly Media, explores the upside and the potential downsides of today's WTF? technologies. What is the future when an increasing number of jobs can be performed by intelligent machines instead of people, or done only by people in partnership with those machines? What happens to our consumer based societies—to workers and to the companies that depend on their purchasing power? Is income inequality and unemployment an inevitable consequence of technological advancement, or are there paths to a better future? What will happen to business when technology-enabled networks and marketplaces are better at deploying talent than traditional companies? How should companies organize themselves to take advantage of these new tools? What’s the future of education when on-demand learning outperforms traditional institutions? How can individuals continue to adapt and retrain? Will the fundamental social safety nets of the developed world survive the transition, and if not, what will replace them? O'Reilly is "the man who can really can make a whole industry happen," according to Eric Schmidt, Executive Chairman of Alphabet (Google.) His genius over the past four decades has been to identify and to help shape our response to emerging technologies with world shaking potential—the World Wide Web, Open Source Software, Web 2.0, Open Government data, the Maker Movement, Big Data, and now AI. O’Reilly shares the techniques he's used at O’Reilly Media  to make sense of and predict past innovation waves and applies those same techniques to provide a framework for thinking about how today’s world-spanning platforms and networks, on-demand services, and artificial intelligence are changing the nature of business, education, government, financial markets, and the economy as a whole. He provides tools for understanding how all the parts of modern digital businesses work together to create marketplace advantage and customer value, and why ultimately, they cannot succeed unless their ecosystem succeeds along with them.The core of the book's call to action is an exhortation to businesses to DO MORE with technology rather than just using it to cut costs and enrich their shareholders. Robots are going to take our jobs, they say. O'Reilly replies, “Only if that’s what we ask them to do! Technology is the solution to human problems, and we won’t run out of work till we run out of problems." Entrepreneurs need to set their sights on how they can use big data, sensors, and AI to create amazing human experiences and the economy of the future, making us all richer in the same way the tools of the first industrial revolution did. Yes, technology can eliminate labor and make things cheaper, but at its best, we use it to do things that were previously unimaginable! What is our poverty of imagination? What are the entrepreneurial leaps that will allow us to use the technology of today to build a better future, not just a more efficient one? Whether technology brings the WTF? of wonder or the WTF? of dismay isn't inevitable. It's up to us!

The Cathedral & the Bazaar: Musings on Linux and Open Source by an Accidental Revolutionary


Eric S. Raymond - 1999
    According to the August Forrester Report, 56 percent of IT managers interviewed at Global 2,500 companies are already using some type of open source software in their infrastructure and another 6 percent will install it in the next two years. This revolutionary model for collaborative software development is being embraced and studied by many of the biggest players in the high-tech industry, from Sun Microsystems to IBM to Intel.The Cathedral & the Bazaar is a must for anyone who cares about the future of the computer industry or the dynamics of the information economy. Already, billions of dollars have been made and lost based on the ideas in this book. Its conclusions will be studied, debated, and implemented for years to come. According to Bob Young, "This is Eric Raymond's great contribution to the success of the open source revolution, to the adoption of Linux-based operating systems, and to the success of open source users and the companies that supply them."The interest in open source software development has grown enormously in the past year. This revised and expanded paperback edition includes new material on open source developments in 1999 and 2000. Raymond's clear and effective writing style accurately describing the benefits of open source software has been key to its success. With major vendors creating acceptance for open source within companies, independent vendors will become the open source story in 2001.

Weapons of Math Destruction: How Big Data Increases Inequality and Threatens Democracy


Cathy O'Neil - 2016
    Increasingly, the decisions that affect our lives--where we go to school, whether we can get a job or a loan, how much we pay for health insurance--are being made not by humans, but by machines. In theory, this should lead to greater fairness: Everyone is judged according to the same rules.But as mathematician and data scientist Cathy O'Neil reveals, the mathematical models being used today are unregulated and uncontestable, even when they're wrong. Most troubling, they reinforce discrimination--propping up the lucky, punishing the downtrodden, and undermining our democracy in the process.

Bit by Bit: How P2P Is Freeing the World


Jeffrey Tucker - 2015
    Jeffrey Tucker, CLO of Liberty.me and Distinguished Fellow of the Foundation for Economic Education, argues that peer-to-peer technology is forging a new and brighter social, economic, and political order. People tend to look at innovations in isolation. Here is my new e-reader. Here is an app I like. Here is my new mobile device and computer. Even bitcoin is routinely analyzed and explained in terms of its properties as an alternative to national currencies, as if there were no more than that at stake.But actually there is a historical trajectory at work here, one that we can trace through its logic, implementation, and spread. It’s the same logic that led from the dial phone at the county store, operated by people pulling and plugging in wires, to the wireless smartphone in your pocket that contains the whole store of human knowledge. It’s all about technology in the service of individuation.Once you understand the driving ethos — voluntarism, creativity, networks, individual initiative — you can see the outlines of a new social structure emerging within our time, an order that defies a century of top-down planning and nation-state restrictionism.It is coming about not because of political reform. It is not any one person’s creation. It is not happening because a group of elite intellectuals advocated it. The new world is emerging organically, and messily, from the ground up, as an extension of unrelenting creativity and experimentation. In the end, it is emerging out of an anarchist order that no one in particular controls and no one in particular can fully understand."The building of universal prosperity is a process that unfolds bit by bit through decentralized decision making and improvements at the margin through trial-and-error. To continue this process, we need understanding, patience, and dreams. Jeffrey Tucker’s book is an excellent guide to all three.” ~ Patrick Byrne, CEO of Overstock.com, from the introduction. “In Bitcoin’s brief existence Jeffrey Tucker has become one of its leading proponents. In this book we can see exactly why. Many people think of bitcoin as just money, but Mr. Tucker is able to explain, in a way that is easily understandable by all, the tsunami of innovation that bitcoin is about to release upon the world.” ~ Roger Ver, Bitcoin investor, from the Foreword