. . and some of its lost and broken people, too–including Brokkenbroll, boss of the broken umbrellas; Obaday Fing, a tailor whose head is an enormous pin-cushion, and an empty milk carton called Curdle. Un Lun Dun is a place where words are alive, a jungle lurks behind the door of an ordinary house, carnivorous giraffes stalk the streets, and a dark cloud dreams of burning the world. It is a city awaiting its hero, whose coming was prophesied long ago, set down for all time in the pages of a talking book. When twelve-year-old Zanna and her friend Deeba find a secret entrance leading out of London and into this strange city, it seems that the ancient prophecy is coming true at last. But then things begin to go shockingly wrong.

    From the United States Memory Championship to deep within the author's own mind, this is an electrifying work of journalism that reminds us that, in every way that matters, we are the sum of our memories.

    When Dr Ben Goldacre saw someone on daytime TV dipping her feet in an 'Aqua Detox' footbath, releasing her toxins into the water, turning it brown, he thought he'd try the same at home. 'Like some kind of Johnny Ball cum Witchfinder General', using his girlfriend's Barbie doll, he gently passed an electrical current through the warm salt water. It turned brown. In his words: 'before my very eyes, the world's first Detox Barbie was sat, with her feet in a pool of brown sludge, purged of a weekend's immorality.' Dr Ben Goldacre is the author of the Bad Science column in the Guardian. His book is about all the 'bad science' we are constantly bombarded with in the media and in advertising. At a time when science is used to prove everything and nothing, everyone has their own 'bad science' moments from the useless pie-chart on the back of cereal packets to the use of the word 'visibly' in cosmetics ads.

    Now he brings his considerable talents to the history of one of math's most enduring puzzles: the seemingly paradoxical nature of infinity.Is infinity a valid mathematical property or a meaningless abstraction? The nineteenth-century mathematical genius Georg Cantor's answer to this question not only surprised him but also shook the very foundations upon which math had been built. Cantor's counterintuitive discovery of a progression of larger and larger infinities created controversy in his time and may have hastened his mental breakdown, but it also helped lead to the development of set theory, analytic philosophy, and even computer technology.Smart, challenging, and thoroughly rewarding, Wallace's tour de force brings immediate and high-profile recognition to the bizarre and fascinating world of higher mathematics.

    For more than two centuries, our understanding of the laws of nature expanded rapidly. But today, despite our best efforts, we know nothing more about these laws than we knew in the 1970s. Why is physics suddenly in trouble? And what can we do about it?One of the major problems, according to Smolin, is string theory: an ambitious attempt to formulate a “theory of everything” that explains all the particles and forces of nature and how the universe came to be. With its exotic new particles and parallel universes, string theory has captured the public’s imagination and seduced many physicists.But as Smolin reveals, there’s a deep flaw in the theory: no part of it has been tested, and no one knows how to test it. In fact, the theory appears to come in an infinite number of versions, meaning that no experiment will ever be able to prove it false. As a scientific theory, it fails. And because it has soaked up the lion’s share of funding, attracted some of the best minds, and effectively penalized young physicists for pursuing other avenues, it is dragging the rest of physics down with it.With clarity, passion, and authority, Smolin charts the rise and fall of string theory and takes a fascinating look at what will replace it. A group of young theorists has begun to develop exciting ideas that, unlike string theory, are testable. Smolin not only tells us who and what to watch for in the coming years, he offers novel solutions for seeking out and nurturing the best new talent—giving us a chance, at long last, of finding the next Einstein.

    For a shorter trip on a tight budget, the Moon is quite majestic and very quiet if you can make it during the off-season. With four-color illustrations and packed with real-world science, The Vacation Guide to the Solar System is the must-have planning guide for the curious space adventurer, covering all of the essentials for your next voyage, how to get there, and what to do when you arrive. Written by an astronomer from The American Museum of Natural History and one of the creators of the Guerilla Science collective, this tongue-in-cheek reference guide is an imaginative exploration into the What if of space travel, sharing fascinating facts about space, the planets in our solar system, and even some moons!"

    Our eyes play tricks on us; our stories change in the retelling; and most of us are fairly sure we’re way above average. In Why We Make Mistakes, journalist Joseph T. Hallinan sets out to explore the science of human error—how we think, see, remember, and forget, and how this sets us up for wholly irresistible mistakes.In his quest to understand our imperfections, Hallinan delves into psychology, neuroscience, and economics, with forays into aviation, consumer behavior, geography, football, stock picking, and more. He discovers that some of the same qualities that make us efficient also make us error prone. Why We Make Mistakes is enlivened by real-life stories--of weathermen whose predictions are uncannily accurate and a witness who sent an innocent man to jail--and offers valuable advice, such as how to remember where you’ve hidden something important. He explains why multitasking is a bad idea, why men make errors women don’t. This book will open your eyes to the reasons behind your mistakes and have you vowing to do better the next time.

    We all know Santa Claus: fat, jolly, omniscient, swift. Lives in a nice home in the Arctic, with the missus and a pack of elves.Well, forget what you know. Santa Claus is from Greenpoint, Brooklyn, as it turns out, and he's not as fat as he used to be. Here's something else you didn't know: he's been dabbling in some futuristic technology, and has found myriad ways to make his job possible. How can Santa know who's been naughty and nice? Simple: implant listening devices into your ornaments. How can he make it to every house Christmas Eve? That's nothing a little cloning and some wormholes can't solve. And he has plenty of other tactics: quantum entanglement, organ replacement, drug-induced hibernation, and unmanned aerial vehicles, to name just a few.In this fantastically illustrated, affectionate, and hilarious book, Gregory Mone uses science and technology to overturn the assumption that Santa can't be real. Drawing on the work of accomplished scientists and researchers, Mone gives us a whole new portrait of this remarkable man and the miracles he makes happen every year. With imaginative artwork and an eye-catching package, this book makes an outstanding Christmas gift for just about anyone.

    Whether you’re deciding which smart phone to purchase or which politician to believe, you think you are a rational being whose every decision is based on cool, detached logic, but here’s the truth: You are not so smart. You’re just as deluded as the rest of us--but that’s okay, because being deluded is part of being human. Growing out of David McRaney’s popular blog, You Are Not So Smart reveals that every decision we make, every thought we contemplate, and every emotion we feel comes with a story we tell ourselves to explain them, but often these stories aren’t true. Each short chapter--covering topics such as Learned Helplessness, Selling Out, and the Illusion of Transparency--is like a psychology course with all the boring parts taken out.Bringing together popular science and psychology with humor and wit, You Are Not So Smart is a celebration of our irrational, thoroughly human behavior.

    In Will My Cat Eat My Eyeballs?, best-selling author and mortician Caitlin Doughty answers the most intriguing questions she’s ever received about what happens to our bodies when we die. In a brisk, informative, and morbidly funny style, Doughty explores everything from ancient Egyptian death rituals and the science of skeletons to flesh-eating insects and the proper depth at which to bury your pet if you want Fluffy to become a mummy. Now featuring an interview with a clinical expert on discussing these issues with young people—the source of some of our most revealing questions about death—Will My Cat Eat My Eyeballs? confronts our common fear of dying with candid, honest, and hilarious facts about what awaits the body we leave behind.

    The meme is also one of the most important--and controversial--concepts to emerge since 'The Origin of the Species' appeared nearly 150 years ago.In 'The Meme Machine' Susan Blackmore boldly asserts: "Just as the design of our bodies can be understood only in terms of natural selection, so the design of our minds can be understood only in terms of memetic selection." Indeed, Blackmore shows that once our distant ancestors acquired the crucial ability to imitate, a second kind of natural selection began, a survival of the fittest amongst competing ideas and behaviors. Ideas and behaviors that proved most adaptive - making tools, for example, or using language--survived and flourished, replicating themselves in as many minds as possible. These memes then passed themselves on from generation to generation by helping to ensure that the genes of those who acquired them also survived and reproduced. Applying this theory to many aspects of human life, Blackmore offers brilliant explanations for why we live in cities, why we talk so much, why we can't stop thinking, why we behave altruistically, how we choose our mates, and much more.With controversial implications for our religious beliefs, our free will, our very sense of "self," 'The Meme Machine' offers a provocative theory everyone will soon be talking about.

    Following in the footsteps of Christopher Hitchens, Roger Penrose, and even Stephen Hawking, Jim Holt now enters this fractious debate with his lively and deeply informed narrative that traces the latest efforts to grasp the origins of the universe. The slyly humorous Holt takes on the role of cosmological detective, suggesting that we might have been too narrow in limiting our suspects to Yahweh vs. the Big Bang. Tracking down an eccentric Oxford philosopher, a Physics Nobel Laureate, a French Buddhist monk who lived with the Dalai Lama, and John Updike just before he died, Holt pursues unexplored angles to this cosmic puzzle. As he pieces together a solution--one that sheds new light on the question of God and the meaning of existence--he offers brisk philosophical asides on time and eternity, consciousness, and the arithmetic of nothingness.“The pleasure of this book is watching the match: the staggeringly inventive human mind slamming its fantastic conjectures over the net, the universe coolly returning every serve.... Holt traffics in wonder, a word whose dual meanings—the absence of answers; the experience of awe—strike me as profoundly related. His book is not utilitarian. You can’t profit from it, at least not in the narrow sense.... And yet it does what real science writing should: It helps us feel the fullness of the problem.” (Kathryn Schulz, New York Magazine)" Jim Holt leaves us with the question Stephen Hawking once asked but couldn't answer, ‘Why does the universe go through all the bother of existing?’” (Ron Rosenbaum, Slate )

    Why does this superhero without superpowers fascinate us? What does that fascination say about us? Batman and Psychology explores these and other intriguing questions about the masked vigilante, including: Does Batman have PTSD?  Why does he fight crime? Why as a vigilante? Why the mask, the bat, and the underage partner? Why are his most intimate relationships with “bad girls” he ought to lock up? And why won't he kill that homicidal, green-haired clown?Gives you fresh insights into the complex inner world of Batman and Bruce Wayne and the life and characters of Gotham CityExplains psychological theory and concepts through the lens of one of the world’s most popular comic book charactersWritten by a psychology professor and “Superherologist” (scholar of superheroes)

    Alternating between personal anecdote, hilarious insight, and smart analysis, Luke Skywalker Can’t Read contends that Barbarella is good for you, that monster movies are just romantic comedies with commitment issues, that Dracula and Sherlock Holmes are total hipsters, and, most shockingly, shows how virtually everyone in the Star Wars universe is functionally illiterate. Romp through time and space, from the circus sideshows of 100 years ago to the Comic Cons of today, from darkest corners of the Galaxy to the comfort of your couch. For anyone who pretended their flashlight was a lightsaber, stood in line for a movie at midnight, or dreamed they were abducted by aliens, Luke Skywalker Can't Read is full of answers to questions you haven't thought to ask, and perfect for readers of Chuck Klosterman, Rob Sheffield, and Ernest Cline.

    Join renowned neuroscientist David Eagleman for a journey into the questions at the mysterious heart of our existence. What is reality? Who are “you”? How do you make decisions? Why does your brain need other people? How is technology poised to change what it means to be human?  In the course of his investigations, Eagleman guides us through the world of extreme sports, criminal justice, facial expressions, genocide, brain surgery, gut feelings, robotics, and the search for immortality.  Strap in for a whistle-stop tour into the inner cosmos. In the infinitely dense tangle of billions of brain cells and their trillions of connections, something emerges that you might not have expected to see in there: you.