It’s the new way forward for anyone trying to win customers’ loyalty, influence public opinion, and even change the world. In Uprising, Scott Goodson, founder and CEO of StrawberryFrog, the world’s first cultural movement agency, shows how your idea or organization can successfully ride this wave of cultural movements to authentically connect to the lives and passions of people everywhere.We are in the midst of a profound cultural transformation in which technology is making it easier than ever for anyone to share ideas, goals, and interests. Working with companies and brands ranging from SmartCar to Pampers to Jim Beam to India’s Mahindra Group, StrawberryFrog and Goodson have led a paradigm focal shift away from one-on-one selling to sharing.Using client case studies and contributions from a global team of movement marketing forerunners—among them, political guru Mark McKinnon; Lee Clow, creative chief at TBWA/Chiat/Day; Apple evangelist Guy Kawasaki; and Marty Cooke, who helped make yellow LIVESTRONG bracelets synonymous with the fight against cancer—Goodson details why and how individuals and companies are embracing the movement phenomenon. He then applies these insights to practical steps that you can take right now to reach people through what matters most to them, including:Stop talking about yourself—let the movement control your messageHome in on the core objectives of your concept or brand—and align these values with what people are for (or against)“Light the spark”—create a culture within your organization that can embrace and drive a movementLeverage your assets—content, events, expertise, connecting platforms—to give people tools to spread your gospelAdjust concepts to travel across borders and link people across cultural boundariesThe examples and guidance in this book will prepare you to find, connect to, and even lead the next big movement. What happens next is up to you. Get up. Go out. And create a brand Uprising of your own.

     This is Writers On Writing – An Author’s Guide, where your favorite authors share their secrets in the ultimate guide to becoming – and being – an author. In this first volume you’ll find in-depth essays from authors such as Jack Ketchum, Brian Hodge, Mercedes M. Yardley, Tim Waggoner, Jasper Bark, Kevin Lucia, Monique Snyman, Todd Keisling, and Dave-Brendon de Burgh. Edited by Joe Mynhardt. “The Infrastructure of the Gods: 11 Signposts for Going all the Way” by Brian Hodge “The Writer’s Purgatory: Between Finishing the First Draft and Submitting the Manuscript” by Monique Snyman “Why Rejection is Still Important” by Kevin Lucia “Real Writers Steal Time” by Mercedes M. Yardley “What Right Do I Have to Write” by Jasper Bark “Go Pace Yourself” by Jack Ketchum “A Little Infusion of Magic” by Dave-Brendon de Burgh “Never Look Away: Confronting Your Fears in Fiction” by Todd Keisling “Once More With Feeling” by Tim Waggoner Writers On Writing is an ongoing series of 15,000 to 20,000 word eBooks, with original ‘On Writing’ essays by writing professionals. A new edition will be launched every few months. Future volumes will include essays by the likes of Kealan Patrick Burke, Richard Thomas, Mark Scioneaux, Rena Mason, J.G. Faherty, William Meikle, Lucy A. Snyder, Kate Jonez, Chantal Noordeloos, Taylor Grant, Gary McMahon, Lori Michelle, Robert W. Walker, Brian Kirk, Lisa Morton, Lynda E. Rucker, Maria Alexander, and many more. Writers On Writing give young authors the guidance they need, but has advice for all authors, from the interested newbie to the seasoned veteran (sounds delicious, right?). This ongoing series of essays on the craft of writing will include all topics related to writing fiction, including: The Basics Plot & Structure Voice Theme POV Characterization Dialogue Narrative Creating a bond with your reader Pacing Advanced writing and plotting techniques Writer’s block Marketing Branding Publishing Self-publishing Healthy habits Bad habits The Writer’s Life eBook formatting Paperback formatting Amazon keywords Writing blurbs and descriptions Cover design & layout Productivity The Classics Short stories Poetry The Writing Process Show don’t Tell Self-editing Proofreading Building a solid career Targeting a specific genre Genre Fiction Literary Fiction Sharpening your writing skills Making every word count Deadlines Putting together an Anthology Working with other artists Collaborating Grammar Punctuation Writing for a career Treating it as a business Running a small press Financing your career Keeping track of your royalties Staying motivated Writing movies Writing comics Writing games Building a fan-base Online presence Newsletters Podcasting Author interviews Media appearances Websites Blogging And so much more&hel

    Improve your knowledge and find things you've never heard before, or learn the facts behind the facts you already knew.So sit back, grab a spoon, and help yourself to a heaping bowl of Knowledge Stew.

    As a hardy, easy care, and potentially long-lived lizard, the leopard gecko is the perfect size, attractive in its velvety skin, and fairly easy to breed. The subject of breeding geckos is covered in multiple chapters in this book led by author and herp expert de Vosjoli, who is joined by gecko specialists Dr. Roger Klingenberg, Ron Tremper, and Dr. Brian Viets, who each contribute special chapters to this up-to-date and authoritative guide. Colorfully illustrated, Leopard Geckos provides excellent general guidelines for keepers who wish to add a gecko to their vivarium and maintain their pet in excellent health and condition. The authors provide an introduction to gecko characteristics including distribution, size, longevity, and growth rate, to help beginners better understand the anatomy and behavior of these fascinating lizards. This Advanced Vivarium Systems title includes information about selecting a healthy leopard gecko, handling, housing needs, water and feeding requirements, and shedding and tail loss. Dr. Klingenberg provides the chapter “The Recognition and Treatment of Disease,” which covers specific disorders keepers should be aware of. De Vosjoli begins the discussion on breeding leopard geckos, and then is joined by Dr. Viets for a chapter on “Incubation Temperature and Hatchling Sex and Pigmentation.” Tremper’s chapter on “Color and Pattern Variations” focuses on the genetic aspects of breeding leopard geckos. The book also discusses the African fat-tailed gecko plus other eublepharids, including the African clawed gecko, Japanese leopard gecko, Malaysian cat gecko, and the Central American banded gecko.

    Incorporated in the textbook are useful illustrations and exceptional photographs of complex sailing concepts. There are also quizzes at the end of each chapter, and a glossary to help those new to sailing to navigate their way through the extensive nautical terminology.

    This daily reader contains inspirational quotations from Overeaters Anonymous literature along with the experience, strength and hope of Overeaters Anonymous members.

    No matter what the world says, embracing the seasons doesn't require endless bins of factory-made decor or loads of time. In fact, your home can be festive, stylish, and cozy with minimal effort and a limited budget.With engaging how-tos and inspiring photos, Welcome Home will help you create a home that's fresh, meaningful, beautiful, and (bonus!) always ready for guests. Myquillyn guides you step by step through purposeful design decisions to cultivate a space where loved ones gather, meaningful connections are celebrated, and lasting memories are made.Myquillyn's realistic and down-to-earth design tips will teach you how to:Seasonalize your living spaces with simple, actionable stepsPay attention to the rhythm of your life in order to cultivate spaces that work for you and your family Incorporate the beauty of the natural world by paying attention to the five sensesFeel confident in volunteering your house for gatherings, parties, and impromptu get-togethersKnow what to focus on and what not to worry about as a relaxed and confident hostessTruly enjoy your homeWelcome Home will help you rise above the trends, discover your unique style, and usher in each season with more style and even less stuff.

    John was a still sleepy island, this updated version provides a respite from busy Cruz Bay. The guide offers an insiders view into the quintessential St. John with its hiking trails, scrambles and gut walks. Singer, a long time island resident, provides a framework for reference with lots of fast facts and an easy to read description of places of interest, flora and fauna, amidst a well laid backdrop of St. John s rich history and island legend. --Virgin Voice, December 2006 January 2007

    Banksy is the world's foremost graffiti artist, his work adorning streets, walls and bridges across nations and continents. His stencil designs are instantly recognizable and disturbingly precise in their social and political commentary, flavoured with subtle humour and self-awareness. More popular than ever, Banksy has spawned countless imitators, students and fans alike, his fame - although unlooked-for - inevitably transmitting his ideas and work to the international arena.With a range of topics for the graffiti lover, coming from a variety of inspirational sources, this book provides an overview of how Banksy's work is changing the face of modern art - as well as the urban landscape. Distilling his influence and his genius into an easily accessible full-colour 128 pages, this is the perfect purchase for any fan of Banksy or the graffiti art scene.

    The devastating impact on the planet is well documented, from polluting oceans to harming wildlife. Yet we are so dependent on a vast variety of plastic products in our daily lives that going without is a real challenge. Filled with simple and practical ways to reduce the amount of plastic you use—such as buying loose fruit and vegetables and ditching the bottled water—this little book will help you find safe, reusable, and affordable alternatives in all areas of your life. Not only will you discover the health, cost, and waste benefits, but you’ll also find tips on how to handle the plastic you already have at home.

    Before you get to the end of your leash, turn to this friendly and relatable reference that’s the next best thing to talking to a dog-owning friend who's seen it all. In Oh My Dog, animal rights activist Beth Ostrosky Stern has compiled tips and invaluable advice from experts—and from her own experience as dogowner—to sooth concerns, answer questions big and small, and help you and your dog get the most out of your relationship. From the moment you even consider getting a dog, to caring for your old friend when his puppy years are far behind him, Oh My Dog covers every angle of dog ownership, including: - Which breeds would be good match for me? - What do I look for in a vet? - How do I make sure our first night together is as stress-free as possible? - What activities will help me bond with my dog?- Is my dog showing sign of illness?- What should I know before I head to a doggie day care or park? - How do I read pet food labels? - What should I do in an emergency?Choc full of informative side bars, questionnaires, to-do lists, and much, much more, Oh My Dog is the answer-filled field guide for anybody who owns a dog or is considering getting one. Beth Ostrosky Stern

    This book shows you how to claim your share. Over 200 pages of valuable metal detecting information designed to get you out there finding treasure on your very first outing.Finding treasure with a metal detector is real and doing it is simple and easy once you read this book. There are people finding incredible old coins made from gold and silver, valuable historical relics and old jewelry made from gold, silver and platinum. But you won't find these great treasures unless you know where and how to look. Metal Detecting: A Beginner's Guide shows you this and much more.Veteran detectorist and treasure enthusiast Mark Smith continues to provide great information to anyone interested in the great hobby of metal detecting. In his second book on the subject, he manages to answer the common questions that every novice has when they are thinking about getting started. From choosing the right machine to identifying your valuable treasure, Mark Smith covers these subjects and everything in between in an easy to understand way.While this metal detecting book may be geared towards the novice treasure hunter, there are plenty of choice tips that even experienced treasure hunters can pick up. Mark Smith reveals some of his best guarded metal detecting secrets in this metal detecting guide that puts more treasure in your find's pouch.Fully illustrated diagrams and real life pictures describe in detail the easiest ways to not only locate treasure, but safely recover it as well.Learn how to find more treasure by: understanding common metal detecting terminology, understanding which metal detectors work the best and where, understanding how and why a metal detector works, other equipment you will need, proper etiquette, what you can expect to find, why you should never throw anything away, how to identify your finds, how to identify jewelry, how to tell if it is real gold, how to metal detect with children, which recovery tools work the best, how to recover treasure, how to metal detect private property, how to identify unknown metal detecting finds, metal detecting creeks, rivers and lakes, pinpointing, making weak targets stronger, cleaning your finds, the best places to use your metal detector, selling your finds and more!What are you waiting for? Find out how you can maximize your treasure with this informative metal detecting book today.

    From facial expressions to creative coloring, this book contains all the know-how you need to create anthropomorphic cat, dog, horse, rodent and bird characters.Step by step, you'll learn how to:- Draw species-appropriate tails, eyes, wings and other fun details - Give your characters clothes, poses and personalities - Create the perfect backgrounds for your furry antics--with two start-to-finish demonstrations showing howPacked with tons of inspiration--from teeny-bopper bunnies and yorky glamour queens to Ninja squirrels and lion kings--Draw Furries will help you create a world of crazy, cool characters just waiting to burst out of your imagination.

    You will find: • An easy-to-understand analysis of the differences between domestic and international adoption• Advice on choosing a country, including 25 important factors to consider, such as the waiting times involved and the estimated costs for each of the top placing countries, with charts for easy comparison• A detailed discussion of the potential health issues based on the latest research and interviews with doctors who specialize in international adoption • Worksheets and a suggested system for preparing and organizing the extensive paperwork involved• Parenting tips to enhance attachment and suggestions for addressing the issues that come up in raising an internationally adopted child• Real parents’ stories and advice at every stage of the process• Plus all of the information you need to select your agency, plan financially, prepare for the home study, travel sensibly, evaluate your child’s health and integrate your new familyMore than just provide the facts, The Complete Book of International Adoption also helps parents manage the emotional rollercoaster that comes with the territory. Sensitive, wise, and often witty, this book is a must-have for any parent considering building their family through adoption.

    Now, however, with prices rising and more chemicals than foods in the grocery store, families are starting to take notice. The return to sustainable living is long overdue, but many are so intimidated by the amount of work involved that they never even start.The Five-Year Guide to Self-Sufficiency follows a logical progression to move your homestead forward every year in an organized and affordable manner. Over the course of five years, you will learn how to get the most from your land, whether it be half an acre or 100. You'll grow everything from a basic garden bed to a fruitful orchard, pick from a wide variety of livestock ranging from chickens to alpacas, and lead a simpler life with less reliance on fossil fuels.The road may be long and arduous, but there's no need to overwhelm yourself. By taking everything at a rational pace, you too can remove yourself from a meaningless culture and improve your quality of life one day at a time.