I was there too, but now I have quit my day job and make a living selling fiction. Both my initial success and the sustainability of my book sales have come from Facebook ads. In this book, you'll learn how to find the cost per click and sales volumes you'll need to hit to know if an ad is profitable. You'll learn how to target your ads and how to tweak them for maximum returns by age, gender, region. You'll see how to write plot-based ads, character based ads, pure marketing ads, the whole bit. Stop losing money every time you run and ad and instead turn them into book-selling machines.

    Lajos Egri's classic, The Art of Dramatic Writing, does just that, with instruction that can be applied equally well to a short story, novel, or screenplay. Examining a play from the inside out, Egri starts with the heart of any drama: its characters. All good dramatic writing hinges on people and their relationships, which serve to move the story forward and give it life, as well as an understanding of human motives - why people act the way that they do. Using examples from everything from William Shakespeare's Romeo and Juliet to Henrik Ibsen's A Doll's House, Egri shows how it is essential for the author to have a basic premise - a thesis, demonstrated in terms of human behavior - and to develop the dramatic conflict on the basis of that behavior.Using Egri's ABCs of premise, character, and conflict, The Art of Dramatic Writing is a direct, jargon-free approach to the problem of achieving truth in writing.

    You need a System. Step-By-Step - Amazon's Paperback and E-Book Publishing Systems Explained In CreateSpace and Kindle Self-Publishing Masterclass, top-selling independent author Rick Smith demonstrates a logical, step-by-step system which new Authors can use to succeed. This book will fast-track you through the Jungle! Writing, Publishing, and Marketing Your Books Here you'll find the truth about what to write and how to get it finished. You'll learn the 16 Golden Rules for Successful Amazon Authors. You'll be shown the important things that must be done correctly, and the other stuff which just slows you down. Why you should publish both Paperback and Kindle formats Why you should always do Createspace first What are the best software tools for organisation, creativity, and productivity How to create or source amazing low-cost Covers that drive your sales How to build world-class Sales Pages on Amazon's storefront, with no technical skills required In fact, everything you'll need to take your book to market. Marketing 101 for New Independent Authors You’ll also discover the right moves to achieve commercial success for your book; Where to find your first willing customers who'll kick-off your sales The importance of Reviews and how to get genuine customers to write them Using the right Keyword tactics to get your book onto Page 1 in Amazon's Category Search How to price, track, and promote your book, and when to write the next one Brand New Chapters on Kindle Unlimited, Countdown Deals, and Pre-Order, the powerful new Amazon Marketing Programs As you follow these step-by-step instructions you'll quickly learn everything you need to know in order to start a new career as an Independent Self-Published Author. Along the way, you'll acquire a few Secret Weapons that could propel your book to it's Category's Top-Row, where every author wants to be and every potential buyer can see you. Publishing your first book is the ride of your life; get it right first time!Rick Smith is an independent Author and Publisher on Amazon, with multiple Top-Ten books in their categories, and numerous Best Seller badges. Click on “Look Inside” to Find Out Much More!

    It's not hard to find instructions for converting from Word to Kindle -- but these instructions are usually less helpful than they could be. Many, for example, proclaim that Word's HTML output requires extensive alteration and cleanup before submission. This advice is misguided. Some who offer it have drawn their conclusions after simply choosing the wrong export option. Others fuss about a moderate amount of excess code, not realizing that it doesn't increase file size enough to matter or that the Kindle ignores it anyway. Other instructions will imply the opposite: that conversion is straightforward and just what you would expect. Supposedly, as long as you start with a properly formatted Word document, you'll wind up with a well-formatted ebook. Well, it doesn't really work that way -- not without a few techniques for tricking or bullying the Kindle into doing what you want. In this book, Aaron Shepard offers his own tips for moving your document from Word to Kindle, with a focus on desktop Word versions from 2003/2004 to 2010/2011. ///////////////////////////////////////////////// Aaron Shepard is a foremost proponent of the new business of profitable self publishing, which he has practiced and helped develop since 1998. He is the author of -Aiming at Amazon, - -POD for Profit, - and -Perfect Pages, - as well as two other books on Kindle formatting. ///////////////////////////////////////////////// CONTENTS Getting Started 1 FIRST STEPS Working with Word Document Setup Text Cleanup 2 KINDLE FORMATTING Special Characters Font Formatting Paragraph Styles Paragraph Spacing Paragraph Justification Line Breaking Page Layout 3 SPECIAL ELEMENTS Other Paragraphs Lists Tables Text Boxes and Sidebars Footnotes and Endnotes Pictures 4 NAVIGATION Web Links Internal Links Tables of Contents Menu Items 5 FINAL STEPS HTML Export Book Covers Book Data Submitting and Previewing ///////////////////////////////////////////////// SAMPLE By default, Word will apply the Normal style to your paragraphs. Amazon knows this, so for some Kindles, it hijacks that style, changing its formatting to what Amazon prefers. This can lead, for example, to unwanted space above or below a paragraph. If you want control of your own formatting, then, you'll have to avoid the Normal style and apply something different. There's no problem, though, with applying styles based on Normal, or even with applying a duplicate of Normal under a completely different name. In regard to this, watch out for manual page breaks in recent versions of Word. Unless you're in Compatibility Mode, each break is now placed in a paragraph of its own, and the Normal style is assigned automatically. That in itself isn't a problem -- but if you then hit Return and start typing, your new paragraph will be in Normal as well. (This is another reason to stick to the paragraph format setting -Page break before- to start a new page.) You can change all paragraphs already in Normal style to a different one by using the Format menu in the Find and Replace dialog. Don't enter any text, but place your cursor in first the Find box and then the Replace while choosing a style for each.

    

    She’ll reveal in a humorous, yet effective, manner how she keeps her focus and has managed to publish one or two stories each month consistently for over five years. In this easy-to-read book, you’ll learn to retrain how you think and new habits to help you become productive in a few simple ways by: Identifying Your Problem Making a Plan Being Accountable Staying Focused Sticking to a Schedule Staying Productive Using short exercises in each section, you will begin to understand how to put into practice what you’ll learn in this book. **This is a quick and effective 12,000-word guide meant to cut through the fat and get straight to the meat so you can get back to writing!**

    What's the secret behind the successful and prolific careers of critically acclaimed novelists and short story writers Amy Bloom, Steve Almond, Jayne Anne Phillips, Alison Lurie, and others? Divine assistance? Otherworldly talent? An unsettlingly close relationship with the Muse? While the rest of us are staring at blank sheets of paper, struggling to come up with a first sentence, these writers are busy polishing off story after story and novel after novel. Despite producing work that may seem effortless, all of them have a simple technique for fending off writer's block: the writing exercise. In Now Write!, Sherry Ellis collects the personal writing exercises of today's best writers and lays bare the secret to their success. - In "The Photograph," Jill McCorkle divulges one of her tactics for handling material that takes plots in a million different directions; - National Book Award-nominee Amy Bloom offers "Water Buddies," an exercise for writers practicing their craft in workshops; - Steve Almond, author of My Life in Heavy Metal and Candyfreak, provides a way to avoiding purple prose in "The Five-Second Shortcut to Writing in the Lyric Register"; - and eighty-three more of the country's top writers disclose their strategies for creating memorable prose. Complemented by brief commentary from the authors themselves, the exercises in Now Write! are practical and hands-on. By encouraging writers to shamelessly steal proven techniques that have yielded books which have won National Book Awards, Pulitzers, and Guggenheim grants, Now Write! inspires the aspiring writer to write now.

    In fact, a lot of it is flat out wrong. Police Procedure & Investigation helps you get your facts straight about the inner workings of law enforcement.With a career in law enforcement that spanned nearly two decades, author Lee Lofland is a nationally acclaimed expert on police procedures and crime scene investigations who consults regularly with best-selling authors and television producers. Now you can benefit from his years of experience with Police Procedure & Investigation.This comprehensive resource includes:More than 80 photographs, illustrations, and charts showing everything from defensive moves used by officers to prison cells and autopsiesDetailed information on officer training, tools of the trade, drug busts, con air procedures, crime scene investigation techniques, and moreFirst-person details from the author about his experiences as a detective, including accounts of arrests, death penalty executions, and criminal encountersPolice Procedure & Investigation is the next best thing to having a police detective personally assigned to your book!

    It covers everything from getting started and finding ideas to actually finding time to do the work.

    Non-fiction, writing, how-to book.

    George combines clear, intelligent, and functional advice on fiction writing with anecdotes from her own life, the story of her journey to publication, and inside information on how she meticulously researches and writes her novels. George's solid understanding of craft is conveyed in the enticing manner of a true storyteller, making Write Away not only a marvelous, interesting, and informative book but also a glimpse inside the world of a beloved writer.

    This book is the necessary how-to for first-timers and a terrific guide for seasoned professionals as well, who are putting their racy (and lucrative) fantasies to paper. Now, for the first time, a veteran erotic romance author shows exactly what to do and how. The first book to guide writers to succeed in this mutli-million dollar genre. Explores how to set up a plot and write good, steamy sex scenes. From a best-selling experienced author. Includes resource section for research tools and further reading. Interviews with top editors in the field. Foreword by Kate Duffy, editorial director at Kensington Publishing and founding editor of the genre.

    Part memoir, part master class by one of the bestselling authors of all time, this superb volume is a revealing and practical view of the writer's craft, comprising the basic tools of the trade every writer must have. King's advice is grounded in his vivid memories from childhood through his emergence as a writer, from his struggling early career to his widely reported near-fatal accident in 1999 -- and how the inextricable link between writing and living spurred his recovery. Brilliantly structured, friendly and inspiring, On Writing will empower and entertain everyone who reads it -- fans, writers, and anyone who loves a great story well told.(back cover)

    Drawing on the Method acting theory that theater professionals have used for decades, this in-depth guide explains seven characterization techniques and adapts them for the novelist's use. In this unique and practical book, you'll discover concepts that will help you understand and communicate the behavior, motivation, and psychology of every fictional character you create. Examples from classic and contemporary novels show you how these techniques have been used to dazzling effect by Jane Austen, Mark Twain, Steve Martini, Anne Rivers Siddons, and others. These simple yet highly effective techniques will help you: * Create characters whose distinctive traits become plot components * Determine each character's specific objectives and motivations * Write natural-sounding dialogue rich in meaning * Endow your characters with three-dimensional emotional lives * Use character to bring action sequences to exuberant life * Write convincingly about any character facing any circumstance

    The Portable MFA gives you all of the essential information you would learn in the MFA program in one book. Covering fiction, memoirs, personal essays, magazine articles, poetry, and playwriting, this book provides you with:Inspiration and tips on revision, stamina, and productivityClear instruction on the craft behind the artDetailed reading lists to expand your literary horizonsExercises to improve your writing endeavorsBy heeding the advice in The Portable MFA, you will gain the wisdom and experience of some of today's greatest teachers, all for just the price of a book.