their vendettas, their armies of servitors, partisans and sycophants, their love affairs, scandals, and shortcomings, all were the stuff of an imperial routine."Stasz reveals new facts and insights into the fascinating lives of three generations of Vanderbilt women who dominated New York society from the middle of the eighteenth century through the twentieth. Of special interest are the discovery of unpublished letters and a pseudonymous lesbian novel that shed light on the complex character of the most currently famous Vanderbilt woman, Gloria Vanderbilt.

    But by the year 1900, a new type of lawyer was born, one who understood business as well as the law. Working hand in glove with their clients, over the next two decades these New York City "white shoe" lawyers devised and implemented legal strategies that would drive the business world throughout the twentieth century. These lawyers were architects of the monopolistic new corporations so despised by many, and acted as guardians who helped the kings of industry fend off government overreaching. Yet they also quietly steered their robber baron clients away from a "public be damned" attitude toward more enlightened corporate behavior during a period of progressive, turbulent change in America.Author John Oller, himself a former Wall Street lawyer, gives us a richly-written glimpse of turn-of-the-century New York, from the grandeur of private mansions and elegant hotels and the city's early skyscrapers and transportation systems, to the depths of its deplorable tenement housing conditions. Some of the biggest names of the era are featured, including business titans J. P. Morgan and John D. Rockefeller, lawyer-statesmen Elihu Root and Charles Evans Hughes, and presidents Theodore Roosevelt, William Howard Taft, and Woodrow Wilson.Among the colorful, high-powered lawyers vividly portrayed, White Shoe focuses on three: Paul Cravath, who guided his client George Westinghouse in his war against Thomas Edison and launched a new model of law firm management--the "Cravath system"; Frank Stetson, the "attorney general" for financier J. P. Morgan who fiercely defended against government lawsuits to break up Morgan's business empires; and William Nelson Cromwell, the lawyer "who taught the robber barons how to rob," and was best known for his instrumental role in creating the Panama Canal.In White Shoe, the story of this small but influential band of Wall Street lawyers who created Big Business is fully told for the first time.

    In prose of outstanding immediacy, Jane Jacobs writes about what makes streets safe or unsafe; about what constitutes a neighborhood, and what function it serves within the larger organism of the city; about why some neighborhoods remain impoverished while others regenerate themselves. She writes about the salutary role of funeral parlors and tenement windows, the dangers of too much development money and too little diversity. Compassionate, bracingly indignant, and always keenly detailed, Jane Jacobs's monumental work provides an essential framework for assessing the vitality of all cities.

    Tesla is a car company that stood up against not only the might of the government-backed Detroit car manufacturers, but also the massive power of Big Oil and its benefactors, the infamous Koch brothers.The award-winning Tesla Model 3, a premium mass-market electric car that went on sale in 2018, has reconfigured the popular perception of Tesla and continues to transform the public's relationship with motor vehicles--much like Ford's Model T did nearly a century ago. At the same time, company CEO Elon Musk courts controversy and spars with critics through his Twitter account, just as Tesla's ever-increasing debt teeters on junk bond status....As McKenzie's rigorously reported aacount shows, Tesla has triggered frenzied competition from newcomers and traditional automakers alike, but it retainss an edge because of its expansive infrastructure and the stupendous battery factory it built in the Nevada desert. The popularity of electric cars is growing around the world, especially in China, and McKenzie interviews little-known titans who have the money and the market access to power a global electric car revolution quickly and decisively."Insane Mode" started off as a feature on the dual-motor Tesla Model S which gave the car Ferrari-like acceleration, but it's also the perfect description of the operating scyle of a company that has sworn it won't rest until every car on the road is electric. Here is a story about the very best kind of American ingenuity and its history-making potential. Buckle up!

    The president and CEO of Scandinavia Airlines (SAS) shows how to adapt to the new customer-driven economy.

    From his humble beginnings as a RSS pracharak to his rise in the Hindutva ranks, and from being Bharatiya Janata Partys master planner to one of the its most popular and controversial state chief ministers, Modis mantra of change and development is gradually finding many takers. Though he evokes vastly different reactions among the citizens for his alleged role during the Godhra aftermath, what is absolutely clear is that he indeed is racing towards the centre stage, making the 2014 General Elections look more like a Presidential system where, you either vote for him or against him. And that, as they say, is the Modi effect. Kingshuk Nag paints the most vivid portrait of the extraordinary politician who is poised to take on a new role in the coming years.

    Using dozens of frank interviews with family friends and band members, this is a touching and shocking account of the life of the Irish legend.Mark Putterford's eye opening biography traces Lynott's visionary ambitions to fuse dance music and heavy rock as well as influences on the early careers of future stars like Bob Geldof, Midge Ure, Huey Lewis and Mark Knopfler.Using dozens of frank interviews with family, friends and band members, Putterford gives us a touching and sometimes shocking account of the life of the one and only black Irish rock legend.Includes full discography.

    John Maynard Keynes, the mercurial Cambridge economist, believed that government had a duty to spend when others would not. He met his opposite in a little-known Austrian economics professor, Freidrich Hayek, who considered attempts to intervene both pointless and potentially dangerous. The battle lines thus drawn, Keynesian economics would dominate for decades and coincide with an era of unprecedented prosperity, but conservative economists and political leaders would eventually embrace and execute Hayek's contrary vision.From their first face-to-face encounter to the heated arguments between their ardent disciples, Nicholas Wapshott here unearths the contemporary relevance of Keynes and Hayek, as present-day arguments over the virtues of the free market and government intervention rage with the same ferocity as they did in the 1930s.

    As chairman and chief executive officer of Citigroup, Sanford "Sandy" Weill has become an American legend, a banking visionary whose innovativeness, opportunism, and even fear drove him from the lowliest jobs on Wall Street to its most commanding heights. In this unprecedented biography, acclaimed Wall Street Journal reporter Monica Langley provides a compelling account of Weill's rise to power. What emerges is a portrait of a man who is as vital and as volatile as the market itself. Tearing Down the Walls tells the riveting inside story of how a Jewish boy from Brooklyn's back alleys overcame incredible odds and deep-seated prejudices to transform the financial-services industry as we know it today. Using nearly five hundred firsthand interviews with key players in Weill's life and career -- including Weill himself -- Langley brilliantly chronicles not only his success and scandals but also the shadows of his hidden self: his father's abandonment and his loving marriage; his tyrannical rages as well as his tearful regrets; his fierce sense of loyalty and his ruthless elimination of potential rivals. By highlighting in new and startling detail one man's life in a narrative as richly textured and compelling as a novel, Tearing Down the Walls provides the historical context of the dramatic changes not only in business but also in American society in the last half century.

    The 11th edition of this text continues to build on four major marketing themes: building and managing profitable customer relationships, building and managing strong brands to create brand equity, harnessing new marketing technologies in the digital age, and marketing in a socially responsible way around the globe.