The Rookie Copywriter's Survival Guide: How To Make Six Figures With Little Or No Copywriting Experience... And Without Chasing After Clients!


Doberman Dan - 2014
    and without chasing after clients!In The Rookie Copywriter’s Survival Guide, master copywriter and serial entrepreneur Doberman Dan, shows how anybody with just mediocre... or even NO copywriting skills... can make a LOT of money in a very short period of time.This isn’t the typical “pay your dues and work for peanuts” advice often given to rookie copywriters or people who are thinking of getting into the business of copywriting. It’s a unique way you can get paid... and paid very well... while you learn the craft of direct response copywriting.Dan reveals the exact plan he used to break free from a low paying dead-end job and went on to make MILLIONS while becoming one of the most in-demand copywriters in the country. Dan has used his copywriting skills to “bootstrap” numerous businesses over the past 20 years... with nothing but a yellow notepad, pen and the gray matter between his ears. Time and time again... in a plethora of markets and niches.You’ll discover the highly profitable secrets from a battle-hardened grizzled veteran entrepreneur, marketer and copywriter that can only be gained from decades of hard-won “in the trenches” experience.Who is Doberman Dan?After twelve years as a full-time inner city police officer and 9 years of part-time consecutive entrepreneurial failures, Dan finally discovered the secrets of the most successful copywriters and direct marketers in the world. After his 9 years of “trial by fire” business failures, he finally “hit a home run” in the mail order business. He went on to apply his successful marketing and copywriting experience to online marketing... for his own businesses and also as a consultant to some of the most successful businesses in the country.

Help! I'm a Manager: A practical guide to success as a first time people manager in professional services


Sue Willcock - 2016
    Years hunched over books and articles, writing essays late into the night on the science and art of your chosen profession. Through hard work and determination, alongside lots of experience, you’ve now become pretty good at it. So good in fact, that you have been asked to stop doing it all the time. You’ve been asked to manage a team.Now, you’ve got to assess people, develop them, write their appraisals and help them to help you, and the business you work for, deliver results.This is the book that will get you there fast.Authored by Sue Willcock, who with 25 years of experience in professional services, wrote this book with the busy professional in mind – easy to read and packed full of tips you can use straight away.Sue originally qualified as a Chartered Surveyor before moving into business management roles, including a period as a Partner at a Top 5 Construction Consultancy. For the last 10 years, Sue has worked as a people development consultant focusing on professional services, working with individuals, teams and organisations.

Little Black Stretchy Pants: Story of lululemon by the Founder, Chip Wilson (unauthorized)


Chip Wilson - 2020
    

The A-Z of Amazon.co.uk FBA: A step-by-step guide to branding, sourcing and selling private-label FBA products on Amazon’s UK website


Ned Browne - 2016
    Put simply, FBA allows sellers to outsource their product storage and distribution to Amazon. FBA is giving rise to a new, post-eBay, entrepreneur: people who want to spend their time re-selling, designing, branding and marketing products. With FBA, you don’t have to worry about being hacked or setting up payment systems. There’s no more traipsing to the Post Office or worrying about being away when an order needs to be fulfilled. This gives you freedom too – you can run your FBA operation from anywhere in the world. All you need is access to the Internet. There are numerous books available on this subject, but this is the first to focus solely on Amazon.co.uk – that means UK case studies, pounds not dollars and UK/EU laws/rules. If you’re a seasoned FBAer, this book is probably not for you – although you will learn a few new things. However, if you’re thinking of entering this market or have less than a couple of years’ experience this guide should prove invaluable. This books covers the following topics: • Finding products that will sell. • Creating your own brand – branded products sell for a premium. • Importing goods from outside the EU. • Sourcing/buying products from overseas suppliers. • Registering as a seller on Amazon. • Listing FBA products on Amazon. • Getting your products to Amazon’s fulfilment centres. • Commodity codes, import duty and VAT. • Pricing your products. • How to get great customer reviews to boost sales. • The dark arts of Amazon SEO. • Selling as a Pro Merchant. • Product requiring prior approval by Amazon. • Promoting your products, including: o Amazon Sponsored Products advertising. o Facebook for business. o Amazon money-off promotions. o Amazon Launchpad. o Handmade at Amazon. • List on eBay, sell via FBA. • Returns and damaged stock. • Amazon Lending. • Rules and regulations – tedious but necessary. Amazon FBA is a moveable feast – things are changing every week. I have included my email address in the book and encourage readers to ask questions, make suggestion and point out any inaccuracies. Hopefully there won’t be too many of the latter! Enjoy and good luck. Ned Browne 15th July 2016.

Road To Love


Leah Atwood - 2017
     Sing Me Home by Belle Calhoune: Rain Santos and her best friends are embarking on a ten-week road trip. The first destination is Nashville, where Rain hopes to explore her lifelong singing aspirations. When she comes face to face with her country singer ex-boyfriend, Luke Avery, Rain has to deal with their painful past. Luke Avery is seeking redemption for the pain he caused Rain in their relationship. As the two reconnect and Luke helps Rain with her singing aspirations, they find themselves falling into familiar rhythms. Can true love conquer all? Hitched In Hot Springs by Kristen Ethridge: Bridget Vaughan left a childhood of abuse behind and used the adversity to make her stronger, becoming a multi-millionaire small business coach in the years since she left Treasure Harbor. James Cromberg would do just about anything to help his mom, including leaving the military career he loved in order to come home and help her run her family's historic business and take care of his ailing father. When a woman running away from her past connects with a man who fears his own future, is there a way for them to find their way to a present happily-ever-after? Romancing the Storm by Patrica Pacjac Carroll: Lark Morgan is drifting through life. Even though her father’s advice of trust the Lord and enjoy the journey sounds fun, she’s lost the joy not to mention her job. Cody Merrill has amends to make, but he’s a new man and determined to set things right. As the owner of Storm Rangers, he takes people on adventures to see tornadoes. He loves the storms, but something is missing. Or maybe it’s someone. Journey to Her Past by Angel Moore: Jessica Stinson wants to find the man who left her eight years ago with no explanation. Griffin Renfroe’s world turned upside down when he learned he’d been stolen from the hospital on the day he was born. He made decisions he’s come to regret. When Jessica shows up in Amarillo, he knows convincing her of his love will be almost impossible in the face of his new name – and identity. Can Jessica trust the love she still holds for a man who no longer exists? Restore My Heart: Cassidy Frey’s life falls to pieces in the aftermath of her father’s political scandal. Out of a job and ostracized from her current friends, she jumps at the chance for a road trip with her childhood friends. Joel Kingston’s dream of owning a motel along Route 66 is threatened by a shortage of money, but his discouragement doesn’t stop him from helping a group of stranded motorists. Could a broken-down SUV lead to restoration—of hearts and motels?

West Is San Francisco


Lauren Sapala - 2019
    But what she can’t run from is her present reality as an alcoholic on the downward spiral, and the strong future possibility that she might die in the gutter. So, she quits drinking and resolves to live a new life, determined to be a better person and resist the siren song of addiction, staying a few steps ahead of her demons all the while. But then Leah takes a job at a P.I. Firm and her resolve is thoroughly tested. Instead of alcohol, she becomes addicted to work and the nonstop demands of the agency. In a desperate attempt to break the cycle, she answers a mysterious online ad calling for writers and ends up working as an assistant to serial entrepreneur Scarlet Monroe, a woman who seems almost too good to be true, and like everything Leah has always wanted to be. But when Leah is hired as Scarlet’s personal assistant and gets in deeper with Scarlet and her cult-like company, the demons from her past come alive again, and this time they refuse to go away. The sequel to Between the Shadow and Lo and the second installment in the West Coast Trilogy, West Is San Francisco is a surreal ride through the strange secrets—and intangible magic—of San Francisco.

Married To A New Orleans Savage: An In Love with a New Orleans Savage Continuation


Londyn Lenz - 2017
    His love for Kylee grows everyday, thanks to nearly losing her after cheating with his ex, Zena. All is forgiven and Kylee and Karlos are married, with a baby on the way. But as fate will have it, someone resurfaces, with high hopes of ruining their marriage. Kimmora and Kevin are also married, with a beautiful baby boy named Keion. Kimmora has opened new chapters in her life such as becoming a wife, mother and registered nurse. Things are looking up for Kevin too, as he's running his thriving barbershop and working hard at being the best husband and father that he can be. All is well with the couple... That is, until skeletons fall out of the closet, putting their marriage in jeopardy. Twins Keira and Kelly are doing good in every area in their lives. Personal, financial, and career wise they have it all figured out. Their men, Kaylin and Kalvin, treat them like the queens that they are. But limits are tested and lines are crossed. Both couples are forced to fight not just each other but other situations that tries to tear them down as well. Come along for the ride as we see if being married to a Savage is all it’s cracked up to be.

Hunter Killer


Harry McCallion - 1998
    Their leader, Braxton, is keen to put him off their trail before he learns too much…Fraser is confused and in danger, Galbraith is unsure of who to trust and Braxton is desperate and dangerous: a lethal combination.When the three collide, there’s no knowing what will happen or who will come out alive…And can Fraser ever figure out who he really is? A born ‘Hunter Killer’?Born in Glasgow, Harry McCallion joined the army after leaving school. In a varied and exciting military career he served with the Parachute Regiment, South Africa’s elite Recce Commandos and 22 SAS. After leaving the army in 1985 he joined the RUC, but left in 1990 after a near-fatal car crash. Subsequent to this he studied law and was called to the Bar. Now a working barrister and writer he has recently received his Master’s Degree in International Relations. His autobiography Killing Zone was an immediate bestseller. Follow us on Twitter: @EndeavourPress and on Facebook via http://on.fb.me/1HweQV7. We are always interested in hearing from our readers. Endeavour Press believes that the future is now.

Five Frogs on a Log: A CEO's Field Guide to Accelerating the Transition in Mergers, Acquisitions And Gut Wrenching Change


Mark L. Feldman - 1998
    Four decide to jump off. How many are left? Answer: Five Why? Because there's a difference between deciding and doing. Written by Mark L. Feldman and Michael F. Spratt of PricewaterhouseCoopers, Five Frogs on a Log offers readers an entertaining and no-nonsense field guide to the mergers and acquisitions jungle, packed with insight and instruction for executing corporate change and capturing shareholder value. Whether you're buying another company or acquiring a new vision of the future, this book proffers an unconventional perspective and a practical, readily accessible set of solutions to the single greatest challenge facing today's managers: executing rapid transitions ion mergers, acquisitions and gut wrenching change.Designed for corporate managers and CEOs caught up in the whirlwind of change, every chapter provides accessible ideas and wisdom for navigating the most demanding business transitions. The authors offer a unique hands-on perspective based on their work with top Fortune 500 firms. As they state:"Increasingly, the companies that win are those that learn faster, act quicker and adapt sooner. They will compress time by making and executing early, informed decisions about economic value creation, ruthless prioritization and focused resource allocation. They will use these decisions to take early firm stands on management deployment, organization structure and culture. Their actions will increasingly be linked to long-term, sustained economic value creation." The advice and expertise offered in this book can be used to solve a range of operational problems from speeding up new product development to merging two businesses; from changing company culture to repositioning a business in a while new marketplace.Whatever the challenges and opportunities facing you, your company, your industry, Five Frogs on a Log will move you from deciding to doing.

Skip the Flip: Secrets the 1% Know About Real Estate Investing


Hayden Crabtree - 2020
    

Proven Billionaires' Formula


Adwa AlDakheel - 2013
    Whether you were maturely young or immaturely old or a little bit of both, this book was written for you to understand that it is never too soon or too late to start your journey towards success.This is for the child you once were - when you believed everything was possible and nothing was out of reach; may this book be a leading factor in that child's rebirth.

Grace Over Grind: How Grace Will Take Your Business Where Grinding Can't


Shae Bynes - 2017
    In the Kingdom of God, it is an inferior substitute for working by the supernatural power of God's grace. The purpose of Grace Over Grind is to challenge you, shift your thinking, and transform the way that you work so that you can glorify God and experience immeasurably more than you could ask or imagine in your business. With the same relatable teaching style and storytelling used in The Kingdom Driven Entrepreneur: Doing Business God's Way and Encountering God: A Devotional of the Kingdom Driven Entrepreneur, Shae Bynes provides scripture, testimonies, and application exercises to help you on your journey to receive God's best and have a greater Kingdom impact in your sphere of influence.

Breakdown: The Inside Story of the Rise and Fall of Heenan Blaikie


Norman Bacal - 2017
    When it collapsed in February 2014, lawyers across Canada and the business community were stunned. What went wrong? Why did so many lawyers run for the exit? How did it implode? What is it that holds professional partnerships together?This is the story of the rise and fall of a great company by the ultimate insider, Norman Bacal, who served as managing partner until a year before the firm's demise. Breakdown takes readers into the boardroom offices during the heady growth of a legal empire built from the ground up over 40 years. We see how after a change of leadership tensions erupted between the Toronto and Montreal offices, and between the hard-driving lawyers themselves. It is a story about the extraordinary fragility of the legal partnership, but it's also a classic business story, a cautionary tale of the perils of ignoring a firm's culture and vision.Normal0falsefalsefalseEN-USJAX-NONE<!--StartFragment--><!--EndFragment--><!--EndFragment-->

Brand Strategy 101: Your Logo Is Irrelevant - The 3 Step Process to Build a Kick-Ass Brand


Michael R. Drew - 2013
    No really, it is. Let me explain.It turns out that drooling dogs and ringing bells are far more important than a logo (thank you Pavlov).Sure, successful businesses have logos--easily recognizable logos. Playboy, McDonald's, Coke. But there's far more to their success than bunny ears, golden arches or a certain shade of red. Stripped of all the marketing lingo, branding is pretty simple: Your brand is all the associations that come to mind when your potential customers see or hear your name.Whether your focus is on personal branding or on branding your company culture--you've got to have more than a fancy logo and edgy color scheme to create brand stickability (you know, a brand your customers can't get out of their heads).Well, there’s a process to capturing attention and getting your foot in the door of your customers’ minds. Here's a taste of some of the personal branding advice you'll find in this book:You must become the first solution your customer thinks of when they have a problem you can solve. How?The first step is to figure out what your audience cares about. What keeps them up at night? What problems can you help them solve? From there, you need to apply these three steps:1) Frequency2) Repetition3) AnchoringIn this e-book, we’ll show you how to figure out what your customers really want. Then we will show you how to apply these three steps to help you become the trusted resource that comes to mind first when your customer’s itch needs to be scratched.Is real and authentic branding going to happen overnight? Probably not. But ask yourself this: Do you want short-term results that lose effectiveness? Or are you willing to invest a bit more time and effort to create long-term results that get better and better?If you're looking for a branding book that promises a quick fix, this isn't the book for you. But if you want to create a brand that sticks like superglue--read this book!Go ahead and let the wimps and whiners have the get-rich quick schemes that fizzle and fall flat like a wet firework. You want to ignite a branding bonfire.

Zig Ziglar's Life Lifters


Zig Ziglar - 2003
    This beloved author and speaker has shared his wisdom, his sorrows, his humor, and his faith with millions who are the better for it.Zig continues his life's mission with a new book designed to encourage and build hope, whatever your life circumstances are. Life Lifters offers vignettes on various topics such as attitude, love, inspiration, relationships, goal setting, and motivation that will help you become “excited about your country, your family, and your future” and will provide you a lift in your attitude and enjoyment of life.