First published before the World Trade Organization protests in Seattle, this is an infuriating, inspiring, and altogether pioneering work of cultural criticism that investigates money, marketing, and the anti-corporate movement.As global corporations compete for the hearts and wallets of consumers who not only buy their products but willingly advertise them from head to toe—witness today's schoolbooks, superstores, sporting arenas, and brand-name synergy—a new generation has begun to battle consumerism with its own best weapons. In this provocative, well-written study, a front-line report on that battle, we learn how the Nike swoosh has changed from an athletic status-symbol to a metaphor for sweatshop labor, how teenaged McDonald's workers are risking their jobs to join the Teamsters, and how "culture jammers" utilize spray paint, computer-hacking acumen, and anti-propagandist wordplay to undercut the slogans and meanings of billboard ads (as in "Joe Chemo" for "Joe Camel").No Logo will challenge and enlighten students of sociology, economics, popular culture, international affairs, and marketing."This book is not another account of the power of the select group of corporate Goliaths that have gathered to form our de facto global government. Rather, it is an attempt to analyze and document the forces opposing corporate rule, and to lay out the particular set of cultural and economic conditions that made the emergence of that opposition inevitable." —Naomi Klein, from her Introduction

    A firsthand exploration of war and the people who survive it in three of the most war-ravaged countries on earth: Sierra Leone, Chechnya, and Bougainville.

    Whether you're a beginner, and avid student, or an armchair expert, you'll find plenty to stimulate you within this book.--book jacket

    The great leaders of ancient China who were trained in Sun Tzu's principles understood how war is waged successfully, both materially and mentally, and how victory and defeat follow clear social, psychological, and environmental laws. Drawing on episodes from the panorama of Chinese history, Mastering the Art of War presents practical summaries of these essential laws along with tales of conflict and strategy that show in concrete terms the proper use of Sun Tzu's principles. The book also examines the social and psychological aspects of organization and crisis management. The translator's introduction surveys the Chinese philosophies of war and conflict and explores in depth the parallels between The Art of War and the oldest handbook of strategic living, the I Ching (Book of Changes).

    Horton's experiences being thrown into heavy combat after just a few months of training. Recommended reading for all. Survival against all odds - in the trenches of Vietnam - I still can't believe they get out of there alive - couldn't put it down. This first person narrative of hand-to-hand combat in the trenches of Vietnam left me scared, glad to be alive and eternally grateful to those who died for my freedom Could not put it down - A friend had mentioned this book to me. Once I received it I could not put it down. Jerry Horton joined the army to simply be able to afford to go to college. 40 years later he has a PHD and multiple degrees but they were earned at a heavy price for this patriot. Jerry shares his experiences in Vietnam in an articulate, honest and direct assessment of his time in Vietnam, the men he served with and the horrors of war. Incredible story of leadership and survival. Shake N Bake Sergeant aka Instant NCO - Jerry Horton absolutely nailed the life of a "Shake 'n Bake" Sergeant when he tells the story of dedicated soldiers trained at Fort Benning, GA and then follows them to Vietnam. This book is not only absolutely dead on accurate but gives the reader every aspect of what it was like to experience the war as a Shake 'n Bake Sergeant. Instant NCO's were trained for only one reason - to lead United States soldiers into combat and they did it with heroic efficiency and effectiveness with limited resources. This book is not just a home run - it is a Grand Slam. Interesting, accurate, full of suspense and you can't put it down. This book should be required reading for everyone so they can understand that Freedom is not Free. There is a cost and sometimes that cost is heavy. Horton brings it all across in a nonstop action format. It is a great read! If you really want to know what it was like...This has to be the most realistic 'must read' book to come out of the VN war. If you ever read any book about this war - this is the one to read. You won't put it down and you won't ever forget it! From the book's review by the late COL(R) David Hackworth (most-decorated Vietnam veteran): "In 1968, the U.S. Army was running out of sergeants in Vietnam. Throughout military history, as least as far back as the Revolutionary War, sergeants were the backbone of the Army. This shortage of sergeants meant disaster in Vietnam. The NCO candidate school was created to solve this serious problem by doing one thing - train soldiers to lead men in combat. It was modeled after the Officer's candidate school but streamlined to meet this critical need for leaders in half the time. Graduates were known by most as "Shake 'n Bake Sergeants" or "Instant NCOs" since they got their rank fast from going to school. This book is the first time this important part of American history has ever been published. It is the first time anyone has given credit to Shake 'n Bake Sergeants - a credit that they so greatly deserved. At the time there were many who said they would fail. It seemed many did not respect them even though all were destined for front line positions. The book documents how they proved their worth over and over again as front line infantry leaders even though for thirty some years their sacrifices have been unknown." An unforgettable mixture of vivid realism, poignant sadness and unexpected humor. Once you begin reading The Shake 'n Bake Sergeant, you will find it hard to put it down. See www.shakenbakesergeant.com.

    Constitution: A Reader was developed for teaching the core course on the U.S. Constitution at Hillsdale College. Divided into eleven sections with introductions by members of Hillsdale's Politics Department faculty, readings cover the principles of the American founding; the framing and structure of the Constitution; the secession crisis and the Civil War; the Progressive rejection of the Constitution; and the building of the administrative state based on Progressive principles.

    Since that time, all levels of military have used the teaching on Sun Tzu to warfare and civilization have adapted these teachings for use in politics, business and everyday life. The Art of War is a book which should be used to gain advantage of opponents in the boardroom and battlefield alike.

    White himself, the essays in this volume span a lifetime of writing and a body of work without peer.  "I have chosen the ones that have amused me in the rereading," he writes in the Foreword, "alone with a few that seemed to have the odor of durability clinging to them." These essays are incomparable; this is a volume to treasure and savor at one's leisure.

    A look at over 400 of the best historical movies (and some of the worst) purporting to be ‘factual’ or ‘based on actual events’; and how Hollywood has distorted, altered, manipulated, exaggerated, even falsified history under the all-encompassing premise…based on a true story…

    In this funny, fast-paced, razor-sharp, well-reasoned, and supremely savvy critique of the state of our union under the disastrous reign of Barack Obama, bestselling author, Fox News contributor, syndicated columnist, and popular radio host Monica Crowley asks (and answers) the pressing question: What the @$%& has happened to America? “The Happy Warrior’s Guide to the Great American Comeback,” What the (Bleep) Just Happened? doesn’t simply bemoan the trashing of the American economy and the intentional firebombing of America’s international prestige, it offers inspiration and a positive message to conservatives and concerned Americans everywhere that the way to fight back and win is with principle, conviction…and a wicked sense of humor.

    Its proponents cite ancient Greek and Latin texts to support their claims--arguing that they articulate a model of masculinity that sustained generations but is now under siege.Donna Zuckerberg dives deep into the virtual communities of the far right, where men lament their loss of power and privilege, and strategize about how to reclaim them. She finds, mixed in with weightlifting tips and misogynistic vitriol, the words of the Stoics deployed to support an ideal vision of masculine life. On other sites, pickup artists quote Ovid's Ars Amatoria to justify ignoring women's boundaries. By appropriating the Classics, these men lend a veneer of intellectual authority and ancient wisdom to their project of patriarchal white supremacy. In defense or retaliation, feminists have also taken up the Classics online, to counter the sanctioning of violence against women.Not All Dead White Men reveals that some of the most controversial and consequential debates about the legacy of the ancients are raging not in universities but online.

    Offering a spirited chronicle of the war itself -- the campaigns and strategies, the leaders on both sides, the problems of fielding and sustaining an army, and of maintaining morale -- Stokesbury also brings the reader to the Peace of Paris in 1783 and into the miltarily exhausted, financially ruined yet victorious United States as it emerged to create a workable national system.

    This anniversary edition of the best-selling classic includes a new preface reflecting on the fifteen years since the book's original publication.

    We have managed to overcome and even come up with solutions to major world problems like famine, plague, and war.   This book Homo Deus discusses the evolution of man over the years; from simple-minded beings who believed in God to intelligent man who questions God’s existence and would rather rely on Science and data computation to get their answers. (Note: This summary is wholly written and published by readtrepreneur.com It is not affiliated with the original author in any way) “History began when humans invented gods, and will end when humans become gods.” – Yuval Noah Harari Homo Deus tells us of the journey throughout man’s quest for power as they attempt to become more godlike, and the reasons behind why they could accomplish so much. Humankind has always thought of themselves as more superior than the other species and believed that their existence has great meaning and meant for a higher purpose. P.S. Open your eyes and mind as you learn more about our own species – mankind. As we read along, Homo Deus will make us ponder – Are we really that great as we think? Are we bettering ourselves, or self-destructing?   P.P.S. This is a ZERO-RISK investment. Should you find this book unworthy of the original coffee price of $3.99, get a REFUND within 7 days! The Time for Thinking is Over! Time for Action! Scroll Up Now and Click on the “Buy now with 1-Click” Button to Download your Copy Right Away! Why Choose Us, Readtrepreneur? Highest Quality Summaries Delivers Amazing Knowledge Awesome Refresher Clear And Concise Disclaimer Once Again: This book is meant for a great companionship of the original book or to simply get the gist of the original book. If you’re looking for the original book, search for this link: http://amzn.to/2t3cUk3

    Publication date: 2004 Notes: This is an OCR reprint. There may be numerous typos or missing text. There are no illustrations or indexes. When you buy the General Books edition of this book you get free trial access to Million-Books.com where you can select from more than a million books for free. You can also preview the book there.