He believes “in the wonder and exuberance of someone who gets paid-by clients to do what he loves.” Howe places immense value on curiosity and passion to help designers develop a point of view, a strong voice. He explores the creative process and conceptualization, and delves into what to do when inspiration is lacking. If there’s a villain in these elegant, incisive, amusing, and inspiring essays, it’s ad agencies and marketing directors, but even villains serve a purpose and illustrate the strength of graphic design “as a system, as a way of thinking, as almost a life style.” Howe believes that advertising and design must merge, but merge with design in the leadership role. He says that designers should create for clients and not in the hope of winning awards. He believes designers should swear “a 10-year commitment to make everything we do for every client a gift.” If this sounds like the designer is the client’s factotum, not so. Howe also argues in favor of offering clients a single solution and being willing to defend a great design. Organized not only by topic, but also by how long it will take the average reader to complete each chapter, Designers Don’t Read is intended to function like a “daily devotional” for designers and busy professionals involved in branded communications at all levels. Begun as a series of weekly essays sent every Monday morning to top graphic designers, Designers Don’t Read quickly developed a passionate and widespread following. With the approximate time each chapter might take to read, Designers Don’t Read’s delight and provocation can be fit into the niches in the life of a time-challenged designer. Or it may be hard to resist reading the entire book in one sitting!

    A brief history is given of the origins of the trademark in heraldry, monograms, owner's marks and certificates of origin. The proceeding chapters explore corporate identity and communication design with an emphasis on sign theory. The core of the book is a comprehensive classification of trademarks covering name marks, abbreviations and all kinds of picture marks. This is followed by an alphabetical index of trademark themes from animals to word puzzles. The index is illustrated by a selection of the world's best trademarks - the marks of excellence from which this book takes its name. The final section of the book covers the development of trademarks over time and across the boundaries of language and space.

    Eight minibooks provide you with expanded coverage of the most important topics to the WordPress community, such as WordPress basics, theme designs, plug-in development, social media integration, SEO, customization, and running multiple sites. Veteran author Lisa Sabin-Wilson leads an authoritative team of authors who offer their unique knowledge and skillset while sharing invaluable advice for maximizing your site's potential and visitor experience.Presents straightforward and easy-to-understand coverage of the basics of WordPress, the most popular blog software in use today Delves into the topics that matter most to the WordPress community, such as theme design, plug-in development, and social media integration Addresses ways to handle a variety of WordPress security issues Examines the WordPress network The word on the street is that WordPress All-in-One For Dummies presents everything you need to know about WordPress in one convenient book!

    He has friends like the coward–cum–comic Rahul, the hunk–cum–holly James, the honest–cum–humorist Sikander, a job of lacks and above than all his Aphrodite…Samvedna. Life of dreams he has. But he sacrifice it too for the search of achievements and the funny 250pages tells where he reaches.In this inspiring novel Sagar discovers the mysterious nature of life, love, triumph and glee very delicately. It's a novel for the people who searched the meaning of happiness once upon or searching right now or thinking to search… a key to unlock exult hidden inside hearts. Yeah, see The Thing Between U & Me.

    A brand must be elastic enough to allow for reasonable category and product-line extensions, flexible enough to change with dynamic market conditions, consistent enough so that consumers who travel physically or virtually won’t be confused, and focused enough to provide clear differentiation from the competition. Strong brands are more than globally recognizable; they are critical assets that can make a significant contribution to your company’s bottom line.In Global Brand Power, Kahn brings brand management into the 21st century, addressing how branding contributes to the purchase process and how to position a strong global brand, from identifying the appropriate competitive set, offering a sustainable differential advantage, and targeting the right strategic segment. This essential guide also covers how customer ownership of your brand affects marketing strategy, methods for assessing brand value, how to manage a brand for long-term profitability, effective brand communications and repositioning strategies, and how to manage a brand in a world of total transparency—where one slip-up can go around the world via social media instantaneously.Filled with stories about how Coca-Cola, The Estée Lauder Companies Inc., Marriott, Apple, Starbucks, Campbell Soup Company, Southwest Airlines, and celebrities like Lady Gaga are leveraging their brands, Global Brand Power is the only book you will need to implement an effective brand strategy for your firm.

    Between looking after her grandmother, their farm, and working at the diner in town, she has no time to spare for thoughts of marriage. Then, one night, Summer finds a baby on her doorstep. Bewildered and overwhelmed, she’s suddenly faced with choices she never expected. When the handsome town doctor starts visiting her farm to help out though, she’s torn...Will she open her heart, or shut him out the way she has most people her entire life?Terrence Swanson moved to Texas knowing that all he wants is to help people as a doctor. He's noticed Summer for quite some time now, but respects that she isn't looking for romance. When she comes to him for help with caring for an abandoned baby, he can't turn her down. Yet the more he helps her, the deeper he falls in love with both her and the baby. Will Terrence be able to overcome Summer's walls and show her that letting others in isn't always a bad thing? When a new arrival in town threatens everything they hold dear, Summer and Terrence will be tested in ways they never imagined. Will their fragile connection withstand the most difficult of times ahead and blossom into life-changing love? Or could they end up losing everything they care about?"Guided by a Shared Miracle" is a historical western romance novel of approximately 80,000 words. No cheating, no cliffhangers, and a guaranteed happily ever after.

     Part of the Storycuts series, this short story was previously published in the collection If You Liked School, You'll Love Work.

    Nevertheless, she has little hope of finding true love, as it seems that no one truly appreciates her golden heart and boundless intelligence. Fate smiles on her though when she meets a dashing lord, whose presence will give her butterflies. Little did she know that her own sister would be jealous of her sweet romance...Will the imperfectly perfect Lady capture the charming Lord’s heart?Lord Lovell Trenowden is a man who cares deeply for his family. When their lives are falling apart along with their estate, Lovell accepts that he has no choice but to marry for money. Luckily for him, Lady Grace not only has wealth, but also the most beautiful soul from all women he has ever met. When she accepts his marriage proposal, he feels he is the luckiest man in the world. However, what Lovell hasn’t confessed to Grace, is that finding a wealthy wife was his only option...Will Lord Lovell manage to both save his family estate and marry the woman of his dreams?The more time they spend together, the more Lovell and Grace's romance blossoms into something neither was expecting. Everything crashes down though the moment Grace’s spiteful sister tells her that Lovell was on the hunt for a wife to merely secure a fortune. When Grace calls off the engagement, will Lovell manage to convince her that she is the love of his life? In the end, will Grace and Lovell follow the truth of their hearts, defying anything that comes between them?"When a Lady says I Do" is a historical romance novel of approximately 80,000 words. No cheating, no cliffhangers, and a guaranteed happily ever after.

     As he rides through the gates of the hellhole called the Wyoming Territorial Prison, Jess Hazzard's only desire is to get far away from people as fast as possible. Sitting atop the old, worn-out sorrel they gave him, he has only his meager gear, his guns, and his reputation. Loathed for being half Apache, feared for his lightning-fast draw and deadly aim, and distrusted wherever he rides, he heads for the mountains to rest his soul and avoid the trouble that has dogged him his whole life. Little does he know his horse and a wounded man will soon set him on a new trail, one that will force him to question his beliefs, and survive being shot, beaten, blinded, and more as life challenges him in ways he never imagined possible. Summer of the Eagles is a story of perseverance and stamina, of a man determined to overcome his past and make his dream of a future a reality.

    Pollard was a longtime grade school teacher who toiled endlessly on his music, finding success only after adopting a do-it-yourself approach, relying on lo-fi home recordings for much of his and his band's career. A prolific artist, Pollard continues to churn out album after album, much to the acclaim of critics and his obsessive and devoted fans. But his story has never been faithfully told in its entirety. Until now. Author Matthew Cutter is a longtime friend of Pollard and, with Pollard's blessing, he's set out to tell the whole, true story of Guided By Voices. Closer You Are is the first book to take an in-depth look at the man behind it all, with interviews conducted by the author with Pollard's friends, family, and bandmates, along with unfettered access to Pollard himself and his extensive archives. Robert Pollard has had an amazing and seemingly endless career in rock music, but he's also established himself as a consummate artist who works on his own terms. Now fans can at long last learn the full story behind one of America's greatest living songwriters.

    Charles Mee, historian and playwright, renders a finely textured portrait of the artist against a richly described background of seventeenth-century life.He captures the human Rembrandt, the ordinary man and unexpected genius. We see the youthful, arrogant poseur, son of a small-town miller, seeking a life of art amid the cosmopolitan bustle of Amsterdam in its heyday. We see the outsider struggling to rise without patron or court commissions, failing as an entrepreneur while immortalizing simple people in works of haunting complexity.We see the inspired moments behind masterworks like TheAnatomy Lesson and Nightwatch and all the conflicting guises of their creator - bohemian and aspiring bourgeois, husband and lover, honored genius, penurious vagabond, and, finally, the essential dichotomy - the egocentric master who, despite his intense self-absorption, captured the diversity of humanity with extraordinary empathy, sensitivity, and grace.Charles Mee’s Rembrandt’s Portrait is a major, enduring work.

    This book combines a century of proven science, dozens of real-life examples, practical tips, and trusted community-building methods.This step-by-step guide includes a lifecycle for tracking your progress and a framework for managing your organization's community efforts. This Book Will Help You toUnderstand what the members of your community really want.Dramatically increase the number of newcomers that become regulars.Avoid the mistakes most organizations make when they try to build online communities.Develop a fantastic, user-friendly website for your members.Grow your online community to critical mass and beyondKeep members engaged and active in your community.Measure the community's return on investment and explain the benefits to your organization.

    And when she is promoted to work for young Mr Giles, the son of the owner, she is the envy of all her workmates. What a catch he would be!Much to her surprise, Emily finds the eligible Giles is trying to woo her, and when he proposes she willingly accepts. But Giles is not the suitable suitor he appears to be and Emily soon discovers that the marriage isn't quite what she'd hoped for...

    Now Frederic Tuten, the highly acclaimed author of Tintin in the New World, has imagined the personification of van Gogh's fervor and madness: Ursula, one of the most beguiling creations in recent literature. A morphine-addicted, nineteen-year-old photographer, Ursula is van Gogh's lover and tormentor. But she is lost to him, and he to her, when she steps through a crack in the wall of the Bad Cafe and finds herself in a strange world - New York City at the end of the twentieth century. Van Gogh's Bad Cafe is a fantastical romance set in two different eras. It is a meditation on love and longing; on van Gogh's psyche and his work; on addiction (to passion, drugs, art); on the spirit of the nineteenth versus the twentieth century.

    What is unique about each Social Media Platform? We'll cover what is unique about each social media platform and how best to use them, so you don't post the same everywhere. You'll be able to decide which social networks are best suited for your particular business and brand and how to use all the unique features available.Tips for creating great graphical posts and how to research viral topics are discussed as well as a number of great training resources (both free and paid) to take your social media marketing to the next level. Interactive with many Videos and Outside Resources Social Media Marketing has become one of the most effective strategies to build your brand online, spread your message and attract new clients and customers.This book will help you take your social media game to the next level. FREE Bonus Report: “Words that Sell” The Psychology behind the 10 most Influential Words in the English Language and how you can use them to GrowYour Following and turn Readers into Buyers Would You Like To Know More? Download now and start your Social Media Portfolio on a road to SuccessScroll to the top of the page and select the BUY button.