Robert McKee's popular writing workshops have earned him an international reputation. The list of alumni with Academy Awards and Emmy Awards runs off the page. The cornerstone of his program is his singular book, Story, which has defined how we talk about the art of story creation. Now in Storynomics, McKee partners with digital marketing expert and Skyword CEO Tom Gerace to map a path for brands seeking to navigate the rapid decline of interrupt advertising. After successfully guiding organizations as diverse as Samsung, Marriott International, Philips, Microsoft, Nike, IBM, and Siemens to transform their marketing from an ad-centric to story-centric approach, McKee and Gerace now bring this knowledge to business leaders and entrepreneurs alike. Drawing from dozens of story-driven strategies and case studies taken from leading B2B and B2C brands, Storynomics demonstrates how original storytelling delivers results that surpass traditional advertising. How will brands and their customers connect in the future? Storynomics provides the answer.

    Soon the ex-Liverpool star was playing alongside Ronaldo, Figo, Zidane and Beckham. It was an astonishing turnaround for a club that had been struggling to live up to its enormous reputation, and Steve was there to witness the most intense and interesting period of its development -- winning the league and two European Cups along the way. Written with the DAILY TELEGRAPH's Sarah Edworthy, who contributes her own insights through original interviews with the key players at Madrid, EL MACCA is not just a highly entertaining memoir of four years at the biggest club in Europe. Thoughtful and candid, it is also a fascinating insight into the process of playing -- and succeeding -- overseas.

    A series of essays including: Stealing Tomorrow, Down the Rabbit-Hole to TV-Land, Rolling Dat Ole Debbil Electronic Stone, Defeating the Green Slime, Fear Not your Enemies, From Albany, With Hate, Centerpunching, Voe Doe Dee Oh Doe, Cheap Thrills on the Road to H*ll, and more.

    By sharing tips, tricks and techniques with the QVC customers while equipping their kitchens with QVC’s professional Technique® and Blue Jean Chef® cookware, Meredith has helped people become comfortable in their kitchens. Now, in this cookbook, Meredith gives you a wide variety of delicious recipes for the pressure cooker, so you can get meals on the table in one third of the time it would normally take. Her recipes, tips, and techniques will help make any cook more Comfortable Under Pressure. With 125 recipes and over 100 tips and explanations, Blue Jean Chef: Comfortable Under Pressure will help you create delicious meals while becoming more versatile and at ease with your pressure cooker. Don’t let the pressure get to you! Get Comfortable Under Pressure!

    The first comprehensive biography of the writer/director of the Academy Award-winning "Pulp Fiction" who, in only a few short years, took the film industry by storm and became a critical and commercial phenomenon.

    The Seven Deadly Virtues sits down next to readers at the bar, buys them a drink, and an hour or three later, ushers them into the revival tent without them even realizing it.   The book’s contributors include Sonny Bunch, Christopher Buckley, David “Iowahawk” Burge, Christopher Caldwell, Andrew Ferguson, Jonah Goldberg, Michael Graham, Mollie Hemingway, Rita Koganzon, Matt Labash, James Lileks, Rob Long, Larry Miller, P. J. O’Rourke, Joe Queenan, Christine Rosen, and Andrew Stiles. Jonathan V. Last, senior writer at the Weekly Standard, editor of the collection, is also a contributor. All eighteen essays in this book are appearing for the first time anywhere.   In the book’s opening essay, P. J. O’Rourke observes: “Virtue has by no means disappeared. It’s as much in public view as ever. But it’s been strung up by the heels. Virtue is upside down. Virtue is uncomfortable. Virtue looks ridiculous. All the change and the house keys are falling out of Virtue’s pants pockets.”   Here are the virtues everyone (including the book’s contributors) was taught in Sunday school but have totally forgotten about until this very moment.  In this sanctimony-free zone:   • Joe Queenan observes: “In essence, thrift is a virtue that resembles being very good at Mahjong. You’ve heard about people who can do it, but you’ve never actually met any of them.” • P. J. O’Rourke notes: “Fortitude is quaint. We praise the greatest generation for having it, but they had aluminum siding, church on Sunday, and jobs that required them to wear neckties or nylons (but never at the same time). We don’t want those either.” • Christine Rosen writes: “A fellowship grounded in sociality means enjoying the company of those with whom you actually share physical space rather than those with whom you regularly and enthusiastically exchange cat videos.” • Rob Long offers his version of modern day justice: if you sleep late on the weekend, you are forced to wait thirty minutes in line at Costco. • Jonah Goldberg offers: “There was a time when this desire-to-do-good-in-all-things was considered the only kind of integrity: ‘Angels are better than mortals. They’re always certain about what is right because, by definition, they’re doing God’s will.’ Gabriel knew when it was okay to remove a mattress tag and Sandalphon always tipped the correct amount.” • Sonny Bunch dissects forbearance, observing that the fictional Two Minutes Hate of George Orwell’s 1984 is now actually a reality directed at living, breathing people. Thanks, in part, to the Internet, “Its targets are designated by a spontaneously created mob—one that, due to its hive-mind nature—is virtually impossible to call off.”   By the time readers have completed The Seven Deadly Virtues, they won’t even realize that they’ve just been catechized into an entirely different—and better—moral universe.

    The technology exists, the equipment is much cheaper than it was, the post-production facilities are on a laptop computer, the entire equipment to make a film can go in a couple of cases and be carried as hand luggage on a plane. —Mike FiggisIn this indispensable guide, Academy Award nominee Mike Figgis offers the reader a step-by-step tutorial in how to use digital filmmaking technology so as to get the very best from it. He outlines the equipment and its uses, and provides an authoritative guide to the shooting process—from working with actors to lighting, framing, and camera movement. He dispenses further wisdom on the editing process and the use of sound and music, all while establishing a sound aesthetic basis for the digital format.Offering everything that you could wish to know on the subject, this is a handbook that will become an essential backpocket eference for the digital film enthusiast—whether your goal is to make no-budget movies or simply to put your video camera to more use than just holidays and weddings.

    

    This account of Heidegger's personal relations, originally published in German and extensively corrected by the author for this translation, enlarges our understanding of a complex figure.A well-known art historian and an intimate friend of Heidegger's, Heinrich Wiegand Petzet provides a rich portrait of Heidegger that is part memoir, part biography, and part cultural history. By recounting chronologically a series of encounters between the two friends from their meeting in 1929 until the philosopher's death in 1976, as well as between Heidegger and other contemporaries, Petzet reveals not only new aspects of Heidegger's thought and attitudes toward the historical and intellectual events of his time but also the greater cultural and social context in which he articulated his thought.

    Is it serious movie discussion? Is it funny? Do the writers know what the hell they are talking about? Yes, Yes, Yes, and Yes. OK, that’s too many Yes’s but you get the point.  Graham Elwood and Chris Mancini, both professional filmmakers and comedians, created Comedyfilmnerds.com to mind meld the idea of real movie talk and real funny. And they called in all of their professionally funny and filmy friends to help them. Comedians and writers who have been on everything from the Tonight Show to having their own comedy specials tell you what’s what on their favorite film genres.  While "The Comedy Film Nerds Guide to Movies" is funny and informative, each film genre is given a personal touch. All of the Comedy Film Nerds have a love of film and a personal connection to each genre.  Read about a love of film from an insider’s perspective.  "The Comedy Film Nerds Guide to Movies" is for the movie lover with a good sense of humor.

    Great for the newest member and seasoned practitioners. --sgi-usa.org

    Master of the macabre Hitchcock is analyzed in this volume that cover his most famous films ("Frenzy, The Birds, Psycho") and memorable cameos in all his movies.

    This text claims that the link between William Shakespeare and the works published under his name is weak, and it argues instead that Edward de Vere, the 17th Earl of Oxford and a literary Elizabethan courtier, is a far more plausible author than Shakespeare, the obscure country actor.

    

    This is a book about the business of managing your screenwriting career, from advice on choosing an agent to tips on juggling three deal-making breakfasts a day. Prescriptive and useful, Breakfast with Sharks is a real guide to navigating the murky waters of the Hollywood system.Unlike most of the screenwriting books available, here’s one that tells you what to do after you’ve finished your surefire-hit screenplay. Written from the perspective of Michael Lent, an in-the-trenches working screenwriter in Hollywood, this is a real-world look into the script-to-screen business as it is practiced today.Breakfast with Sharks is filled with useful advice on everything from the ins and outs of moving to Los Angeles to understanding terms like “spec,” “option,” and “assignment.” Here you’ll learn what to expect from agents and managers and who does what in the studio hierarchy. And most important, Breakfast with Sharks will help you nail your pitch so the studio exec can’t say no.Rounded out with a Q&A section and resource lists of script competitions, film festivals, trade associations, industry publications, and more, Breakfast with Sharks is chock-full of “take this and use it right now” information for screenwriters at any stage of their careers.