While concepts like Sanskritization and Westernization have helped the understanding of complex, often seemingly contradictory trends in society, Prof. Srinivas' essay on the study of one's own society continue to engage scholars, opening the way to an understanding of sociological writing itself as a text. This revised edition of the 1966 original includes these classic essays, as also an appendix where Prof. Srinivas deals with the problem of changing values in Indian society today.

    The establishment and running of businesses tap into caste networks, both in terms of arranging finance and providing access to a ready workforce.By and large, caste has only been studied from a religious, social and political angle. Though it is widely accepted that caste has economic ramifications, any study of this aspect has been limited to looking at caste groups in terms of their per capita income, their representation in various professions, and other statistical details.Caste as Social Capital examines the workings of caste through the lens of business, economics and entrepreneurship. It interrogates the role caste plays in the economic sphere in terms of facilitating the nuts and bolts of business and entrepreneurship: finance, markets and workforce. Through this qualitative view of caste, an entirely new picture emerges of caste which forces one to view this age-old institution in new light.

    The company was forced to write-down $900 million in inventory and Surface’s future was in jeopardy.Beneath A Surface tells the inside story of how Microsoft turned its hardware dreams into a reality with new details about the challenges Panos and his team had to overcome as well as the internal politics that nearly killed the brand.For fans of Microsoft and those who are interested in the business of building brands, Beneath A Surface is a must read that tells the inside story of how Microsoft turned a failure into a fortune.

    This person is Nathuram Vinayakrao Godse, India’s most hated criminal. Yes …. Nathuram Godse is the very man who assassinated ‘Mahatma’ Gandhi, the ‘Father of the Nation’ on 30th January 1948 as he was walking towards his prayer ground at the Birla House, New Delhi. He was arrested at the scene of the crime and sentenced to death by hanging after a trial that lasted for over a year. Almost seven decades have passed since the ‘Apostle of Peace’ was assassinated but, even today the story of his murder continues to remain one of the most closely guarded secrets in Indian history. Since independence, various political organizations in India have resorted to a total misuse of state machinery to suppress information on the life of Nathuram Godse and have made the people of India believe in fictional cooked up stories based on unfound theories that the murder of the ‘Mahatma’ was an act of religious fanaticism. Through extensive research the author of this book has succeeded in unearthing facts that lay suppressed for almost seven decades and has managed to uncover the truth that the murder of ‘Mahatma Gandhi’ was not an act of religious fanaticism but an act of devout patriotism. This book covers the entire lifespan of Nathuram Godse, from his birth till his death. The motive behind writing this book is neither to denigrate the Mahatma nor to glorify his assassin but to unmask the people of India from the delusion that the ‘Mahatma’ was a victim of religious fanaticism.

    His father had requested the courts to look into evidences that would prove his son’s innocence, but the letter only goes on to show why Bhagat Singh is a true revolutionary who paved a new path for Indian Independence.

    This book examines the extraordinary contribution of Sardar Patel,from his unflinching support to Gandhi's satyagrahas and the Indian freedom struggle,to his farsighted and courageous approach in a strong,integrated India

    As a result, many people are left with an incomplete understanding of this transformative new technology and its massive implications for the future. The goal of this book is not to plumb the depths of the mathematical wizardry used to code blockchain-based applications, but rather to serve as an introduction to the broader architecture and conceptual background behind blockchain technology. We will take a practical approach, examining how Blockchains are used in the real world. In this short, concise guide you will learn: A Brief History of Blockchain Technology Blockchain Basics: Managing Digital Transactions What is a Distributed Ledger? Blockchain Beyond Bitcoin Implications Of Blockchain: Big Data, Privacy & Personal Data Profiting from Blockchain Technologies Limitations & Challenges of Blockchain The Future of Blockchain For Centuries, people have relied on corrupt Centralized Institutions like banks and Governments to serve as intermediaries when it comes to storing and transacting financial assets. This is ALL About To Change... Make sure you take action and join the Financial Revolution by reading this book!

    

    For the first 92 years, the 135-year-old party was headed by a Nehru-Gandhi family member for only 11 years, even though Nehru and Indira were collectively the PM of India for 28 years. Then things changed. Indira was the party president for seven consecutive years, and succeeded by her son Rajiv Gandhi for six years. After Rajiv’s assassination in 1991, PV Narasimha Rao was party president for five years. Sitaram Kesri was the next Congress president for 18 months. Enter Sonia Gandhi. Barring a 20-month period when her son Rahul held the post, she has been Congress president for 23 years. During her ‘reign’, the party has seen an average 31.6% decline in vote share and a 50.2% reduction in seats in the Lok Sabha. Due to her not allowing a proper election for the post of party president — as was the norm for the first 92 years — the Congress is collapsing. Ever since the Modi-led NDA routed the party in 2014, several Congressmen have been complaining about “lack of effective leadership.” Narendra Modi. Whether you admire him or belittle him, adore him or chastise him, praise him or ridicule him, love him or hate him, no Indian can pretend to ignore the man. Since September 2013, he has been the biggest newsmaker in India . On 15th August 2020, Modi became the longest-serving non-Congress PM of India. The first three chapters of this easy-to-read book are about Congress party’s corruption. The next three analyse the 2019 elections in great detail. Then, there is a chapter about the Left Front and one on the Congress’ performance in each state since Sonia became the chief. The next eight chapters are about Modi, his successes, his failures, and the work he has done in 80 months. The longest chapter, divided into 14 sections, details the successes and failures of India’s 14 prime ministers. “Is Congress Becoming Anti-India” and “Congress-Mukt Bharat” are the final two chapters. The Appendix lays out ‘Agenda 2024’ for India.

    1 Lakh/ below US$ 2500 car), is set to change our perception of India': on the threshold of becoming a truly global brand.*s oldest and most respected corporate brand. With a major international presence, in a variety of areas including steel, tea, chemicals, communications and software, Tata now stands 65th in the world brand valuation league. But what is the Tata brand all about? What are its values? How do people perceive it, in India and around the world? In this absorbing and informed book Morgen Witzel digs into the heart of the Tata enterprise, describes its origins, how Tata's reputation and image evolved, and how the group has worked to transform that image into a powerful and valuable brand. Tata: The Evolution of a Corporate Brand goes to the core of the Tata ethos to explore the unique relationship between the Tata group and the Indian people, a relationship that goes beyond the achievements of a successful business to its social contributions for its employees and the society at large. Finally it asks how that reputation will be perceived and understood as Tata moves into global markets. Whether you re an entrepreneur, a manager, a marketer, or an interested Tata loyalist this book will help you understand the durability of the brand and inspire you with the values it holds onto in the global economy.

    In this fascinating account, Bipan Chandra traces the events that led up to this moment and makes some startling revelations. He finds that there was a real danger of the JP movement turning fascist, given the fuzzy ideology of Total Revolution, its confused leadership and dependence on the RSS for its organization. At the same time, despite the authoritarianism inherent in the Emergency, particularly with the rising power of Sanjay Gandhi and his Youth Congress brigade, Indira Gandhi did end it and call for elections.Finely argued, incisive and original, this book offers significant insight into those turbulent years and joins the ever-relevant debate on the acceptable limits of popular protest in a democracy.

    His political career afforded him many roles, and he is recognized till today for his accomplishments as a freedom fighter, Congress party boss, chief minister, national leader, kingmaker and opposition leader.Of his many achievements, the ones that Kamaraj is remembered most for are bringing school education to millions of the rural poor by introducing free education and the free Midday Meal Scheme during his tenure as chief minister of Tamil Nadu, and the role he played in bringing to power as prime minister first Lal Bahadur Shastri and later Indira Gandhi.Known for his integrity and his modesty in conduct, Kamaraj exercised his political power for the benefit of the masses and was posthumously awarded the Bharat Ratna, India’s highest civilian award, in 1976. Dealing with significant phases of Kamaraj’s life, Bala Jeyaraman explains his actions in a larger historical context.A concise yet comprehensive biography, this book unravels for the reader the story of this exceptional visionary and leader.

    It was outrage at this state of affairs that led Jarnail Singh, an unassuming, law- abiding journalist, to throw his shoe at home minister P Chidambaram during a press conference in New Delhi. He readily acknowledges that this was not an appropriate means of protest, but asks why, twenty-five years after the massacres, so little has been done to address the issues that are still unresolved and unanswered and a source of anguish to the whole community.? ? Who initiated the pogrom and why? ? Why did the state apparatus allow it to happen? ? Why, despite the many commissions and committees set up to investigate the events, have the perpetrators not been brought to book? ? I Accuse is a powerful and passionate indictment of the state's response to the killings of 1984. It explores the chain of events, the survivors' stories and the continuing shadow it casts over their lives. Because, finally, 1984 was not an attack on the Sikh community alone; it was an attack on the idea at the very core of democracy?that every citizen, irrespective of faith and community, has a right to life, liberty and security.

    Drawing on exclusive accounts from whistleblowers and regulators, as well as thousands of pages of confidential FDA documents, Eban reveals an industry where fraud is rampant, companies routinely falsify data, and executives circumvent almost every principle of safe manufacturing to minimize cost and maximize profit, confident in their ability to fool inspectors. Meanwhile, patients unwittingly consume medicine with unpredictable and dangerous effects.The story of generic drugs is truly global. It connects middle America to China, India, sub-Saharan Africa and Brazil, and represents the ultimate litmus test of globalization: what are the risks of moving drug manufacturing offshore, and are they worth the savings? A decade-long investigation with international sweep, high-stakes brinkmanship and big money at its core, Bottle of Lies reveals how the world’s greatest public-health innovation has become one of its most astonishing swindles.

    The Untold Vajpayee : The Life and Times of A Poet Politician by ULLEKH NP , 9780670088782