Big Blue, as the company is known, tends to rely for its success on magical thinking but that magic ran out a long time ago. The company got in trouble back in the 1990s and had to hire for the first time an outside CEO, Lou Gerstner, to save the day. Gerstner pushed IBM into services with spectacular results but this hurt the company, too. As services have became commoditized IBM could only compete by offshoring the work and quality suffered. The other negative impact of Gerstner was his compensation which was for the first time in IBM history very high. Only the Watson family had become rich running IBM with later CEOs like John Opel and John Akers living comfortable lives with lots of perks, but they never got BIG RICH. That changed with Gerstner. Sam Palmisano an IBM lifer followed Gerstner as CEO and followed, too, the Gerstner playbook. Palmisano retired three years ago with a retirement package worth $241 million, replaced by IBM's first woman CEO, Ginni Rometty, who certainly expects a comparable golden parachute. In order to achieve these numbers, though, IBM has essentially sacrificed both its customers and employees. In order to have ever growing earnings per share the company has cut labor to the bone, off-shored everything it can, dropped quality, deliberately underbid contracts to win them then not performed. IBM's acquisition policy is one of buying companies to get their sales then cutting costs to the bone and under-delivering. This and share buybacks have kept earnings growing until this house of cards recently began to fall. Ginni Rometty, who will end up taking the fall for Palmisano's flawed strategy, has stated a very specific earnings goal for 2015 that she will destroy the company to achieve if she must. This book how IBM fell from grace, where it is headed, and what specifically can be done to save the company before it is too late.

    It takes the reader on a journey through the lives of minstrels and storytellers; weavers, potters, ironsmiths and carvers; farmers and cooks; and poet rebels.Find out how these men and women shaped Indian civilization and made it richer with their skills and their wondrous innovations. From the first storytellers who wove tales of great imagination and then passed them down generations, to skilled workers who discovered how to weave cotton or created marvelous works of art like the Chola bronzes; from the farmers who fed everyone and even adopted new seeds and crops that have become staples now to poet rebels like Kabir and Guru Nanak who changed society with love and songs.Concise yet filled with relevant details and accompanied by attractive colour illustrations, the Exploring India series will make history fascinating and unforgettable for every reader.

    In this highly readable short biography, Alexander Kennedy brings Mozart and his times vividly to life. Here we see the sweeping grandeur of the courts Mozart visited as a child prodigy, and the grasping desperation of his scheming father. We follow the composer through the flush of his first love up through his marriage to Constanze Weber, and from his first, half-plagiarized concertos to masterpieces like The Magic Flute. We watch Mozart clash with family and friends, with archbishops and emperors, and we feel again the tragedy of his mysterious early death. And above all, we hear his eternal music: music that captivated a continent, defined a genre, and changed the world. “I pay no attention whatever to anybody's praise or blame. I simply follow my own feelings” - Wolfgang Amadeus Mozart Buy Now to Discover: A layperson’s explanation of the devices that made Mozart’s music unique. The complicated relationship between Mozart and his demanding father. Mozart’s love affair with his cousin Maria Anna Thekla. The surprising story behind the premiere of La nozze di Figaro. Mozart’s friendship with fellow master Joseph Haydn. The most likely cause of Mozart’s young death. Mozart’s influence on Rossini, Beethoven, Tchaikovsky, and more. Read Your Book Now Your book will be instantly and automatically delivered to your Kindle device, smartphone, tablet, and computer. FREE Bonus Book Buy this book now and receive instant access to your free Kindle ebook. Money Back Guarantee If you start reading our book and are not completely satisfied with your purchase, simply return it to Amazon within 7 days for a full refund. Go to Your Account -> Manage Your Content and Devices -> Find the Book -> Return for Full Refund. Buy Now and Read The True Story of Wolfgang Amadeus Mozart... Thank you in advance for buying our book. We know you'll love it!

    It includes the story of Frank's beloved sister, Eva, who was a top-class West End shoplifter, and his sons David and Patrick, who reveal in shocking detail the full extent of the family's network and the influences that shaped them.With sawn-off shotguns as toys, the Kray twins as family friends and a mother who urged them as teenagers to 'get out of bed and rob a bleedin' bank', it is little wonder that the Fraser boys were heavily involved in organized crime by the time they were in their twenties. Packed with new information, and featuring some of the most famous names in the London underworld, this is a fascinating slice of gangland history seen through the eyes of Frank Fraser and his two renegade sons.

    Author Max Miller spent many weeks at sea gathering material for his book, and presents his observations in an easy-to read fashion. Carrier! is intended to provide civilians with a glimpse into what life aboard these massive ships was like during World War 2.*New 2019 edition includes footnotes and images.

    Your very belief is tested in combat, you must kill your enemy, or your enemy will kill you – that is the simple, hard cold fact. Because in my humble opinion, War is hell on Earth. Evil roams freely in War, and it will kill you, one way or another, with its evil intent. Nightmares are common and, in their fantasy, never reflect the real horror and the reality that War can bring to your mind. No matter what your personal spiritual beliefs are, you will be tested. The conduct of your intent will be your judge for life. It is your second guessing that can be dangerous to you. A wise Philosopher once said in Greece, “If you want real peace, you must always prepare for War.” This book is about war. It tells my experiences of the paths I took as a United States Marine in Vietnam. The mouths of many soldiers will say the same – the same soldiers who had shared my paths with the experiences of my many paths in life. I have not shared these words or reflections with anyone, except in bits and pieces, and that too, with other veterans in the form of bunker talk.

    3, Donkey Kong, and The Legend of Zelda!Interviews and commentary from Nintendo visionaries who pioneered this era of gaming.A showcase of vintage advertising and priceless excerpts from Nintendo Power magazine back issues!Plus hand-drawn maps, character and game environment art, and much more!

    Drawing on interviews as well as the authors' own lifelong experience with videogames, the book discusses each game's development, predecessors, critical reception, and influence on the industry. It also features hundreds of full-color screenshots and images, including rare photos of game boxes and other materials. Vintage Games is the ideal book for game enthusiasts and professionals who desire a broader understanding of the history of videogames and their evolution from a niche to a global market.

    Varied stories of what it was like to be a proud member of a flight crew aboard that amazing Mach 2 strategic bomber back in the 1960's.

    Many of those are thanks to Muscle Shoals Sound Studio and the Muscle Shoals Rhythm Section, dubbed "the Swampers."Some of the greatest names in rock, R&B and blues laid tracks in the original, iconic concrete-block building--the likes of Cher, Lynyrd Skynyrd, the Rolling Stones and the Black Keys. The National Register of Historic Places now recognizes that building, where Lynyrd Skynyrd recorded the original version of "Free Bird" and the Rolling Stones wrote "Brown Sugar" and "Wild Horses." By combing through decades of articles and music reviews related to Muscle Shoals Sound, music writer Carla Jean Whitley reconstructs the fascinating history of how the Alabama studio created a sound that reverberates across generations.

    The strangest thing about pinball is that it persists, and not just as nostalgia. Pinball didn’t just stick around—it grew and continues to evolve with the times. Somehow, in today’s iPhone world, a three-hundred-pound monstrosity of wood and cables has survived to enjoy yet another renaissance. Pinball is more to humor writer Adam Ruben than a fascinating book topic—it’s a lifelong obsession. Ruben played competitive pinball for years, rising as high as the 80th-ranked player in the world. Then he had children. Now, mired in 9,938th place—darn kids—Ruben tries to stage a comeback, visiting pinball museums, gaming conventions, pinball machine designers, and even pinball factories in his attempt to discover what makes the world’s best players, the real wizards, so good. Along the way, Ruben examines the bigger story of pinball's invention, ascent, near defeat, resurgence, near defeat again, and struggle to find its niche in modern society.

    The memoir tells his story starting from the ambivalence he had about being drafted through the firefights and wounds he experienced in Vietnam to the estrangement he felt as he walked out of Walter Reed hospital into a civilian world not very interested in a faraway war. It also tells a tale of the commonplace courage of the twenty-year-old infantrymen of Charley Company, 5th of the 12th, 199th Light Infantry Brigade, and of the cowardice and character flaws of a Lieutenant more interested in his own glory and advancement than the well-being of his platoon. The good, the bad, and the ugly of a country and an army fighting a distant war for unclear purposes are all on display in this account focused on nine months of war in 1969.

    In September 1970, two boys met in the playground on their first day at secondary school in North London. They formed what would be described at the Old Bailey thirty years later as ‘a unique and wicked bond’. Between 1982 and 1986, striking near lonely railway stations in London and the Home Counties, their partnership took them from rape to murder. Three police forces pooled their resources to catch them in the biggest criminal manhunt since the Yorkshire Ripper Enquiry.A Dangerous Place is the first full-length account of the crimes of John Duffy and David Mulcahy. Told by the son of one of the police officers who led the enquiry, exhaustively researched and with unprecedented access, this is the story of two of the most notorious serial killers of the twentieth century and the times they operated in. It is the story of the women who died at their hands. It is the story of the women who survived them, and who had the courage to ensure justice was done. And it is the story of a father, told by a son.

    They are 300 times more effective than an ordinary patrol... If we are going to have murderers and terrorists roaming the towns, then we have to have somebody who is able to go out and find them.” Contemporary press report Some think it stood for ‘Military Reconnaissance Force’, others ‘Mobile Reconnaissance Force’. Many people thought it didn’t exist at all and was made up, a figment of the press’s imagination. To the members of the group that was just fine. It added to the illusion, and the speculation about the unit’s name and mission only added to the uncertainty amongst their targets — terrorists — members of the Provisional Irish Republican Army, the IRA, the provos. For decades there has been argument in the media and amongst politicians about the possible existence and extent of a shoot-to-kill policy in Northern Ireland. MRF Shadow Troop confirms there was such an agenda in the early, chaotic days of British military intervention across the Irish Sea. Amongst the mountain of speculation there is little of any accuracy or authority relating to this period. Simon Cursey was recruited into the Military Reaction Force — the unit’s true name — in 1972. This book is his personal account of his time with the group and in it he reveals the truth about their operations — the briefings, missions, political wrangling, and government-sanctioned law-bending. With documents and photographs to corroborate all his revelations, MRF Shadow Troop is a fascinating, exciting but above all accurate historical text about the pioneers of counter-terrorism.

    After spending several months in New York City, the family signed up for a journey to the Republic of Texas where they could homestead and eventually acquire 137 free acres for their efforts. Soon growing discontented with, not only the land, but also the management of the colony in which they had settled, the Horns decided to return to England. But, it was not to be. Attacked and captured by a party of Comanche Indians, Sarah Ann was faced with challenges and realities the like of which she never could have dreamed. Over a period of fifteen months of Comanche captivity, she and her captors rode endlessly across the Texas plains until finally she was purchased out of bondage and befriended by traders in New Mexico. This is the true story of a remarkable woman who endured an unimaginable amount of suffering and pain in her short lifetime.